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COVID-19 Impact on Cross-Channel Advertising Software Market, Global Research Reports 2020-2021

June 2020 | 100 pages | ID: CE3DA99C680FEN
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This report covers market size and forecasts of Cross-Channel Advertising Software, including the following market information:
  • Global Cross-Channel Advertising Software Market Size, 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Cross-Channel Advertising Software Market Size by Type and by Application, 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Cross-Channel Advertising Software Market Size by Region (and Key Countries), 2019-2021, and 2020 (quarterly data), (US$ Million)
  • Global Cross-Channel Advertising Software Market Size by Company, 2019- 2020 (quarterly data), (US$ Million)
Key market players

Major competitors identified in this market include TubeMogul, Marin, Oracle, Kenshoo, Funnel, Nanigans, MediaMath, AdStage, Google's DoubleClick, Criteo, AdRoll, Sizmek, Celtra, Salesforce, IBM Campaign, Adobe, SAS, etc.

Based on the Region:
  • Asia-Pacific (China, Japan, South Korea, India and ASEAN)
  • North America (US and Canada)
  • Europe (Germany, France, UK and Italy)
  • Rest of World (Latin America, Middle East & Africa)
Based on the Type:
  • Cloud Based
  • Web Based
Based on the Application:
  • Large Enterprises
  • SMEs
1.1 Research Scope
1.2 Market Segmentation
1.3 Research Objectives
1.4 Research Methodology
  1.4.1 Research Process
  1.4.2 Data Triangulation
  1.4.3 Research Approach
  1.4.4 Base Year
1.5 Coronavirus Disease 2019 (Covid-19) Impact Will Have a Severe Impact on Global Growth
  1.5.1 Covid-19 Impact: Global GDP Growth, 2019, 2020 and 2021 Projections
  1.5.2 Covid-19 Impact: Commodity Prices Indices
  1.5.3 Covid-19 Impact: Global Major Government Policy
1.6 The Covid-19 Impact on Cross-Channel Advertising Software Industry
1.7 COVID-19 Impact: Cross-Channel Advertising Software Market Trends

2 GLOBAL CROSS-CHANNEL ADVERTISING SOFTWARE QUARTERLY MARKET SIZE ANALYSIS

2.1 Cross-Channel Advertising Software Business Impact Assessment - COVID-19
  2.1.1 Global Cross-Channel Advertising Software Market Size, Pre-COVID-19 and Post- COVID-19 Comparison, 2015-2026
2.2 Global Cross-Channel Advertising Software Quarterly Market Size 2020-2021
2.3 COVID-19-Driven Market Dynamics and Factor Analysis
  2.3.1 Drivers
  2.3.2 Restraints
  2.3.3 Opportunities
  2.3.4 Challenges

3 QUARTERLY COMPETITIVE ASSESSMENT, 2020

3.1 By Players, Global Cross-Channel Advertising Software Quarterly Market Size, 2019 VS 2020
3.2 By Players, Cross-Channel Advertising Software Headquarters and Area Served
3.3 Date of Key Players Enter into Cross-Channel Advertising Software Market
3.4 Key Players Cross-Channel Advertising Software Product Offered
3.5 Mergers & Acquisitions, Expansion Plans

4 IMPACT OF COVID-19 ON CROSS-CHANNEL ADVERTISING SOFTWARE SEGMENTS, BY TYPE

4.1 Introduction
  1.4.1 Cloud Based
  1.4.2 Web Based
4.2 By Type, Global Cross-Channel Advertising Software Market Size, 2019-2021

5 IMPACT OF COVID-19 ON CROSS-CHANNEL ADVERTISING SOFTWARE SEGMENTS, BY APPLICATION

5.1 Overview
  5.5.1 Large Enterprises
  5.5.2 SMEs
5.2 By Application, Global Cross-Channel Advertising Software Market Size, 2019-2021
  5.2.1 By Application, Global Cross-Channel Advertising Software Market Size by Application, 2019-2021

6 GEOGRAPHIC ANALYSIS

6.1 Introduction
6.2 North America
  6.2.1 Macroeconomic Indicators of US
  6.2.2 US
  6.2.3 Canada
6.3 Europe
  6.3.1 Macroeconomic Indicators of Europe
  6.3.2 Germany
  6.3.3 France
  6.3.4 UK
  6.3.5 Italy
6.4 Asia-Pacific
  6.4.1 Macroeconomic Indicators of Asia-Pacific
  6.4.2 China
  6.4.3 Japan
  6.4.4 South Korea
  6.4.5 India
  6.4.6 ASEAN
6.5 Rest of World
  6.5.1 Latin America
  6.5.2 Middle East and Africa

7 COMPANY PROFILES

7.1 TubeMogul
  7.1.1 TubeMogul Business Overview
  7.1.2 TubeMogul Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.1.3 TubeMogul Cross-Channel Advertising Software Product Introduction
  7.1.4 TubeMogul Response to COVID-19 and Related Developments
7.2 Marin
  7.2.1 Marin Business Overview
  7.2.2 Marin Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.2.3 Marin Cross-Channel Advertising Software Product Introduction
  7.2.4 Marin Response to COVID-19 and Related Developments
7.3 Oracle
  7.3.1 Oracle Business Overview
  7.3.2 Oracle Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.3.3 Oracle Cross-Channel Advertising Software Product Introduction
  7.3.4 Oracle Response to COVID-19 and Related Developments
7.4 Kenshoo
  7.4.1 Kenshoo Business Overview
  7.4.2 Kenshoo Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.4.3 Kenshoo Cross-Channel Advertising Software Product Introduction
  7.4.4 Kenshoo Response to COVID-19 and Related Developments
7.5 Funnel
  7.5.1 Funnel Business Overview
  7.5.2 Funnel Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.5.3 Funnel Cross-Channel Advertising Software Product Introduction
  7.5.4 Funnel Response to COVID-19 and Related Developments
7.6 Nanigans
  7.6.1 Nanigans Business Overview
  7.6.2 Nanigans Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.6.3 Nanigans Cross-Channel Advertising Software Product Introduction
  7.6.4 Nanigans Response to COVID-19 and Related Developments
7.7 MediaMath
  7.7.1 MediaMath Business Overview
  7.7.2 MediaMath Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.7.3 MediaMath Cross-Channel Advertising Software Product Introduction
  7.7.4 MediaMath Response to COVID-19 and Related Developments
7.8 AdStage
  7.8.1 AdStage Business Overview
  7.8.2 AdStage Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.8.3 AdStage Cross-Channel Advertising Software Product Introduction
  7.8.4 AdStage Response to COVID-19 and Related Developments
7.9 Google's DoubleClick
  7.9.1 Google's DoubleClick Business Overview
  7.9.2 Google's DoubleClick Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.9.3 Google's DoubleClick Cross-Channel Advertising Software Product Introduction
  7.9.4 Google's DoubleClick Response to COVID-19 and Related Developments
7.10 Criteo
  7.10.1 Criteo Business Overview
  7.10.2 Criteo Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.10.3 Criteo Cross-Channel Advertising Software Product Introduction
  7.10.4 Criteo Response to COVID-19 and Related Developments
7.11 AdRoll
  7.11.1 AdRoll Business Overview
  7.11.2 AdRoll Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.11.3 AdRoll Cross-Channel Advertising Software Product Introduction
  7.11.4 AdRoll Response to COVID-19 and Related Developments
7.12 Sizmek
  7.12.1 Sizmek Business Overview
  7.12.2 Sizmek Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.12.3 Sizmek Cross-Channel Advertising Software Product Introduction
  7.12.4 Sizmek Response to COVID-19 and Related Developments
7.13 Celtra
  7.13.1 Celtra Business Overview
  7.13.2 Celtra Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.13.3 Celtra Cross-Channel Advertising Software Product Introduction
  7.13.4 Celtra Response to COVID-19 and Related Developments
7.14 Salesforce
  7.14.1 Salesforce Business Overview
  7.14.2 Salesforce Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.14.3 Salesforce Cross-Channel Advertising Software Product Introduction
  7.14.4 Salesforce Response to COVID-19 and Related Developments
7.15 IBM Campaign
  7.15.1 IBM Campaign Business Overview
  7.15.2 IBM Campaign Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.15.3 IBM Campaign Cross-Channel Advertising Software Product Introduction
  7.15.4 IBM Campaign Response to COVID-19 and Related Developments
7.16 Adobe
  7.16.1 Adobe Business Overview
  7.16.2 Adobe Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.16.3 Adobe Cross-Channel Advertising Software Product Introduction
  7.16.4 Adobe Response to COVID-19 and Related Developments
7.17 SAS
  7.17.1 SAS Business Overview
  7.17.2 SAS Cross-Channel Advertising Software Quarterly Revenue, 2020
  7.17.3 SAS Cross-Channel Advertising Software Product Introduction
  7.17.4 SAS Response to COVID-19 and Related Developments

8 KEY FINDINGS

9 APPENDIX

9.1 About US
9.2 Disclaimer
LIST OF TABLES

Table 1. Overview of the World Economic Outlook Projections
Table 2. Summary of World Real per Capita Output (Annual percent change; in international currency at purchasing power parity)
Table 3. European Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 4. Asian and Pacific Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 5. Western Hemisphere Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 6. Middle Eastern and Central Asian Economies: Real GDP, Consumer Prices, Current Account Balance, and Unemployment (Annual percent change, unless noted otherwise)
Table 7. Covid-19 Impact: Global Major Government Policy
Table 8. The Covid-19 Impact on Cross-Channel Advertising Software Assessment
Table 9. COVID-19 Impact: Cross-Channel Advertising Software Market Trends
Table 10. COVID-19 Impact Global Cross-Channel Advertising Software Market Size
Table 11. Global Cross-Channel Advertising Software Quarterly Market Size, 2020 (US$ Million)
Table 12. Global Cross-Channel Advertising Software Market Size, Pre-COVID-19 and Post- COVID-19 Quarterly Comparison, 2020-2021 (US$ Million)
Table 13. Global Cross-Channel Advertising Software Market Growth Drivers
Table 14. Global Cross-Channel Advertising Software Market Restraints
Table 15. Global Cross-Channel Advertising Software Market Opportunities
Table 16. Global Cross-Channel Advertising Software Market Challenges
Table 17. By Players, Cross-Channel Advertising Software Quarterly Revenue, 2019 VS 2020 (US$ Million)
Table 18. Key Players, Cross-Channel Advertising Software Revenue Market Share, 2019 VS 2020 (%)
Table 19. Key Cross-Channel Advertising Software Players Headquarters and Area Served
Table 20. Date of Key Players Enter into Cross-Channel Advertising Software Market
Table 21. Key Players Cross-Channel Advertising Software Product Type
Table 22. Mergers & Acquisitions, Expansion Plans
Table 23. By Players, Global Cross-Channel Advertising Software Market Size 2019-2021, (US$ Million)
Table 24. Global Cross-Channel Advertising Software Market Size by Application: 2019-2021 (US$ Million)
Table 25. Global Cross-Channel Advertising Software Market Size by Region, 2019-2021 (US$ Million)
Table 26. By Country, North America Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 27. By Type, US Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 28. By Application, US Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 29. By Type, Canada Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 30. By Application, Canada Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 31. Macroeconomic Indicators of Europe (Germany, France, UK and Italy)
Table 32. By Country, Europe Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 33. By Type, Germany Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 34. By Application, Germany Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 35. By Type, France Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 36. By Application, France Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 37. By Type, UK Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 38. By Application, UK Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 39. By Type, Italy Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 40. By Application, Italy Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 41. Macroeconomic Indicators of Asia-Pacific (China, Japan, South Korea, India and ASEAN)
Table 42. By Region, Asia-Pacific Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 43. By Type, China Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 44. By Application, China Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 45. By Type, Japan Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 46. By Application, Japan Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 47. By Type, South Korea Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 48. By Application, South Korea Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 49. By Type, India Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 50. By Application, India Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 51. By Type, ASEAN Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 52. By Application, ASEAN Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 53. By Type, Latin America Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 54. By Application, Latin America Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 55. By Type, Middle East and Africa Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 56. By Application, Middle East and Africa Cross-Channel Advertising Software Market Size, 2019-2021 (US$ Million)
Table 57. TubeMogul Business Overview
Table 58. TubeMogul Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 59. TubeMogul Cross-Channel Advertising Software Product
Table 60. TubeMogul Response to COVID-19 and Related Developments
Table 61. Marin Business Overview
Table 62. Marin Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 63. Marin Cross-Channel Advertising Software Product
Table 64. Marin Response to COVID-19 and Related Developments
Table 65. Oracle Business Overview
Table 66. Oracle Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 67. Oracle Cross-Channel Advertising Software Product
Table 68. Oracle Response to COVID-19 and Related Developments
Table 69. Kenshoo Business Overview
Table 70. Kenshoo Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 71. Kenshoo Cross-Channel Advertising Software Product
Table 72. Kenshoo Response to COVID-19 and Related Developments
Table 73. Funnel Business Overview
Table 74. Funnel Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 75. Funnel Cross-Channel Advertising Software Product
Table 76. Funnel Response to COVID-19 and Related Developments
Table 77. Nanigans Business Overview
Table 78. Nanigans Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 79. Nanigans Cross-Channel Advertising Software Product
Table 80. Nanigans Response to COVID-19 and Related Developments
Table 81. MediaMath Business Overview
Table 82. MediaMath Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 83. MediaMath Cross-Channel Advertising Software Product
Table 84. MediaMath Response to COVID-19 and Related Developments
Table 85. AdStage Business Overview
Table 86. AdStage Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 87. AdStage Cross-Channel Advertising Software Product
Table 88. AdStage Response to COVID-19 and Related Developments
Table 89. Google's DoubleClick Business Overview
Table 90. Google's DoubleClick Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 91. Google's DoubleClick Cross-Channel Advertising Software Product
Table 92. Google's DoubleClick Response to COVID-19 and Related Developments
Table 93. Criteo Business Overview
Table 94. Criteo Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 95. Criteo Cross-Channel Advertising Software Product
Table 96. Criteo Response to COVID-19 and Related Developments
Table 97. AdRoll Business Overview
Table 98. AdRoll Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 99. AdRoll Cross-Channel Advertising Software Product
Table 100. AdRoll Response to COVID-19 and Related Developments
Table 101. Sizmek Business Overview
Table 102. Sizmek Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 103. Sizmek Cross-Channel Advertising Software Product
Table 104. Sizmek Response to COVID-19 and Related Developments
Table 105. Celtra Business Overview
Table 106. Celtra Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 107. Celtra Cross-Channel Advertising Software Product
Table 108. Celtra Response to COVID-19 and Related Developments
Table 109. Salesforce Business Overview
Table 110. Salesforce Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 111. Salesforce Cross-Channel Advertising Software Product
Table 112. Salesforce Response to COVID-19 and Related Developments
Table 113. IBM Campaign Business Overview
Table 114. IBM Campaign Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 115. IBM Campaign Cross-Channel Advertising Software Product
Table 116. IBM Campaign Response to COVID-19 and Related Developments
Table 117. Adobe Business Overview
Table 118. Adobe Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 119. Adobe Cross-Channel Advertising Software Product
Table 120. Adobe Response to COVID-19 and Related Developments
Table 121. SAS Business Overview
Table 122. SAS Cross-Channel Advertising Software Revenue (US$ Million), (Q1, Q2, Q3, Q4) Quarter 2020
Table 123. SAS Cross-Channel Advertising Software Product
Table 124. SAS Response to COVID-19 and Related Developments

LIST OF FIGURES

Figure 1. Cross-Channel Advertising Software Product Picture
Figure 2. Cross-Channel Advertising Software Market Segmentation
Figure 3. Research Objectives
Figure 4. Research Process
Figure 5. Data Triangulation
Figure 6. Research Approach
Figure 7. Commodity Prices-Metals Price Indices
Figure 8. Commodity Prices- Precious Metal Price Indices
Figure 9. Commodity Prices- Agricultural Raw Material Price Indices
Figure 10. Commodity Prices- Food and Beverage Price Indices
Figure 11. Commodity Prices- Fertilizer Price Indices
Figure 12. Commodity Prices- Energy Price Indices
Figure 13. G20+: Economic Policy Responses to COVID-19
Figure 14. Global Cross-Channel Advertising Software Market Size, Pre-COVID-19 and Post- COVID-19 Comparison, 2015-2026 (US$ Million)
Figure 15. Global Cross-Channel Advertising Software Market Size, Pre-COVID-19 and Post- COVID-19, Year-over-Year Growth Rate, 2015-2026 (%)
Figure 16. Global Cross-Channel Advertising Software Market Size, Quarterly Growth, 2020-2021 (%)
Figure 17. Global Cross-Channel Advertising Software Market Size, Market Share by Type, 2019 VS 2020 (%)
Figure 18. Global Cross-Channel Advertising Software Market Size, Market Share by Application, 2019 VS 2020 (%)
Figure 19. Global Cross-Channel Advertising Software Market Size Market Share by Region, 2019 VS 2020 (%)
Figure 20. United States Composite PMI and GDP
Figure 21. Eurozone Composite PMI and GDP
Figure 22. Eurozone Core v. Periphery PMI Output Indices
Figure 23. Core v. Periphery PMI Employment Indices
Figure 24. UK Composite PMI and GDP
Figure 25. Caixin China Composite Output Index
Figure 26. Caixin China General Services Business Activity Index
Figure 27. Japan Composite Output Index
Figure 28. South Korea Manufacturing PMI
Figure 29. India Composite Output Index
Figure 30. ASEAN Manufacturing PMI
Figure 31. By Region, Asia-Pacific Cross-Channel Advertising Software Market Size Market Share, 2019-2021


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