MultiScreen Content Discovery Engines: Market Research Report

August 2018 | 134 pages | ID: MDEE19E03A8EN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for MultiScreen Content Discovery Engines in US$ Million. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America.

Annual estimates and forecasts are provided for the period 2016 through 2024. Also, a five-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs.

The report profiles 32 companies including many key and niche players such as -

• ContentWise
• eBay, Inc.
• Google, Inc.
• nRelate
• Outbrain, Inc.
• Ooyala, Inc.

Contents

1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study

2. INDUSTRY OVERVIEW

Data Explosion Throws Spotlight onto Content Discovery Platforms
Abundance of Digital Content on Multiple Platforms Enhances Need for Multiscreen Content Discovery Engines
Discovery: Providing More Contextually Relevant than Search
Targeted Advertising – A Core Functionality of Content Discovery Engines
Content Discovery Platforms as Drivers of Traffic

3. GROWTH DRIVERS, MARKET TRENDS & ISSUES

Internet Data Overload: Pressing Need for Content Discovery

Table 1. Global Internet Usage: Number of Internet Users (in Million) and Penetration Rate (%) by Geographic Region for the Year 2018E (includes corresponding Graph/Chart)

Rising Adoption of Web-Enabled Devices to Boost Market Prospects

Table 2. Worldwide Mobile Data Traffic in Petabytes (PB) per Month for the Years 2016 through 2022 (includes corresponding Graph/Chart)

Table 3. Worldwide Mobile Data Traffic by Geographic Region - Percentage Breakdown of Monthly Data Traffic Volume for Asia-Pacific, Central & Eastern Europe, Latin America, Middle East & Africa, North America and Western Europe for 2016, 2018 and 2020 (includes corresponding Graph/Chart)

Table 4. Worldwide Mobile Data Traffic by Device Type - Percentage Breakdown of Monthly Data Traffic Volume for M2M Devices, Smartphones, Tablets and PCs, and Others for 2016, 2018 and 2020 (includes corresponding Graph/Chart)

Table 5. Worldwide Mobile Data Traffic by Application - Percentage Breakdown of Monthly Data Traffic Volume for Audio Streaming, File Sharing, Video, and Web, Data & VoIP for 2016, 2018 and 2020 (includes corresponding Graph/Chart)

Content Discovery Engines and Recommendation Systems Revolutionize TV Viewing Experience
Increasing User Engagement: A Key Rationale for Using Content Discovery Engines
Mobile Video Fuels Growth of Mobile Multiscreen Content Discovery Engines

Table 6. Percentage of Internet Users Watching Online Videos by Country (2018E) (includes corresponding Graph/Chart)

Increasing Proliferation of Smartphones & Tablets Enhances Need to Filter Content

Table 7. World Market for Smartphones: Shipments in Million Units for the Years 2015, 2017, 2019 and 2021 (includes corresponding Graph/Chart)

Table 8. Global Smartphones Penetration Rate by Region - Smartphones as a Percentage of Total Mobile Connections for 2017 and 2025 (includes corresponding Graph/Chart)

Table 9. Global Shipments of Desktop PCs, Laptops and Tablets in Million Units for the Years 2015, 2017, 2019 and 2021 (includes corresponding Graph/Chart)

TV Everywhere Services – Potential for Content Discovery Market
Spiraling Mobile Broadband Network and Information Overload Spur Adoption of Content Discovery Engines

Table 10. Global Mobile Broadband Penetration Rates in Percentage by Geographic Region (2017) (includes corresponding Graph/Chart)

Table 11. Worldwide Active Broadband (Fixed & Mobile) Per 100 People by Geographic Region for 2016 & 2017 (includes corresponding Graph/Chart)

Table 12. Global Mobile Adoption - Percentage Breakdown of Mobile Connections by Mobile Network Technology for 2017 and 2025 (includes corresponding Graph/Chart)

Table 13. Global Penetration of 4G LTE Network Technology - Number of 4G LTE Connections as % of Total Population for the Year 2017 (includes corresponding Graph/Chart)

Analysis of Content Consumption – Essential for Provision of Apt Content
Multiscreen Content Discovery Engines Find Application in E-Commerce
VOD Market: Service Providers Opt for Content Discovery & Recommendation Tools to Boost Viewership & Fend Off Competition
Abundance of Video Content on Multiple Platforms

Table 14. Average Daily Time Spent by Internet Users on Searching (in Minutes) Video and TV Content by Age Group and Type of Service (includes corresponding Graph/Chart)

Table 15. Average Daily Time Spent by Internet Users on Viewing (in Minutes) Video and TV Content by Age Group and Type of Service (includes corresponding Graph/Chart)

Big Data to Strengthen Accuracy of Content Recommendations
Rising Prominence of Content Discovery Engines in Social TV

Table 16. Global Number of Social Media Users in Billion for the Years 2015, 2018 and 2022 (includes corresponding Graph/Chart)

Table 17. Global Penetration of Social Media Networks (in %) by Geographic Region for the Year 2017 (includes corresponding Graph/Chart)

Social Recommendations Gain Widespread Adoption in Content Discovery Engines
Personalization: Defining Competitiveness in Content Discovery Engines Market
Recommender Systems in Financial Services Industry: A Potential Application
Recommendations: Going Beyond Accuracy
Internet Marketing: Rising Significance of Discovery Platforms
Technology Innovations: Spearheading Growth
Hybrid Recommender System Gains Popularity
Data Mining Technology: Crucial to the Accuracy of Content Discovery Engines
Mobile Recommender Systems - A Key Innovation
AI Assists in Simplifying Content Discovery
Integration of Location Based Services into Content Discovery Engines Gathers Steam

4. PRODUCT OVERVIEW

Content Discovery Engine – A Definition
How Content Discovery Scores over Search?
Characteristics of Effective Content Discovery Engines
Monitoring Topics of Interest
Real-Time Discovery
Independent from Sources
Human Centered
Noise Elimination
Filtration Techniques Implemented by Multi Screen Content Discovery Engines
Collaborative Filtering
Content Based Filtering

5. COMPETITIVE LANDSCAPE

5.1 Focus on Select Players
ContentWise (Italy)
eBay, Inc. (USA)
Google, Inc. (USA)
nRelate (USA)
Outbrain, Inc. (USA)
Ooyala, Inc. (USA)
Red Bee Media (UK)
TiVo Corporation (USA)
Spideo (France)
Taboola (USA)
ThinkAnalytics Ltd. (UK)
5.2 Product Innovations/Introductions
UpGuard Introduces BreachSight Discovery Engine
Outbrain Launches Sphere Audience Development Network
InUni Introduces Content Discovery Platform for Tier-2 Cities
Tubi Launches Content Discovery Personalization Engine for VOD Service
TiVo Unveils Personalized Content Discovery Platform for Video Entertainment
Ericsson Introduces TV Content Discovery Ecosystem
Swiftype Introduces AI-powered Enterprise Search Platform Content Discovery Engine
ADVR Introduces Discovery Marketing Engine for VR and AR
5.3 Recent Industry Activity
Com Hem Selects TiVo’s Personalized Content Discovery Platform
NPAW and Spideo Integrate Technologies to Boost Content Discovery and Recommendation
Massive Partners with ThinkAnalytics for AI-powered UX solution
IDG Enters into Strategic Partnership with Outbrain
Tata Sky Chooses ThinkAnalytics for Personalized Content Discovery
ClearTax Takes Over TOOTL
Telefonica Selects ContentWise for Content Discovery and Personalized Recommendations in Video Services
Clip Takes Over Clorik
Viaccess-Orca Partners with yes for Personalized VOD Content Recommendations
Ericsson Inks Content Discovery Services Contract with DNA
Ericsson Signs Global Metadata Distribution Deal with IMDb
Astro Selects ThinkAnalytics Recommendations Engine for NJOI Now Video Streaming Service
Veygo Partners with Spideo
Cablevisión Argentina Implements ContentWise Personalization System in Cablevisión Flow Services
Revcontent Acquires Rover

6. GLOBAL MARKET PERSPECTIVE

Table 18. World Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 19. World Historic Review for Multiscreen Content Discovery Engines by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin America Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 20. World 14-Year Perspective for Multiscreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific (excluding Japan), Middle East & Africa and Latin America Markets for the Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

7. REGIONAL MARKET PERSPECTIVE

7.1 The United States
A. Market Analysis
Current and Future Analysis
TV Consumption on Multiple Devices Enhances the Significance of Discovery Platforms

Table 21. TV Viewing Trend in the US: Percentage Breakdown of Weekly Time Spent on Watching TV by Device Type for 2017 (includes corresponding Graph/Chart)

Rapid Growth of Mobile TV: Growing Need for Content Discovery
Growing Adoption of Social TV
B. Market Analytics

Table 22. US Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 23. US Historic Review for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

7.2 Canada
Market Analysis

Table 24. Canadian Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 25. Canadian Historic Review for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

7.3 Japan
Market Analysis

Table 26. Japanese Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 27. Japanese Historic Review for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

7.4 Europe
A. Market Analysis
Current and Future Analysis
Content Publishers Turn to Content Discovery Platforms to Reach Target Consumers
B. Market Analytics

Table 28. European Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 29. European Historic Review for Multiscreen Content Discovery Engines by Geographic Region - France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 30. European 14-Year Perspective for Multiscreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Advertising Revenues for France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets for the Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

7.5 Asia-Pacific
A. Market Analysis
Market Overview

Table 31. Social Media Penetration in Select Asian Countries - Percentage of Internet Users Visiting Social Networking Sites As of January 2018 (includes corresponding Graph/Chart)

China: Increasing Internet and Social Media Users Drive Need for Content Discovery Platforms

Table 32. Number of Internet Users in Millions in China for the Period 2013-2017 (includes corresponding Graph/Chart)

Table 33. Number of Mobile Internet Users in Millions in China for the Years 2012, 2014, 2016 and 2018 (includes corresponding Graph/Chart)

B. Market Analytics

Table 34. Asia-Pacific Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines by Geographic Region - China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 35. Asia-Pacific Historic Review for Multiscreen Content Discovery Engines by Geographic Region - China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

Table 36. Asia-Pacific 14-Year Perspective for Multiscreen Content Discovery Engines by Geographic Region - Percentage Breakdown of Advertising Revenues for China and Rest of Asia-Pacific Markets for the Years 2011, 2018 & 2024 (includes corresponding Graph/Chart)

7.6 Middle East & Africa
A. Market Analysis
Current and Future Analysis
Increasing Adoption of Web-Enabled Devices and Rising Mobile Internet Penetration
B. Market Analytics

Table 37. Middle East & Africa Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 38. Middle East & Africa Historic Review for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

7.7 Latin America
Market Analysis

Table 39. Latin American Recent Past, Current and Future Analysis for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2016 through 2024 (includes corresponding Graph/Chart)

Table 40. Latin American Historic Review for Multiscreen Content Discovery Engines Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2011 through 2015 (includes corresponding Graph/Chart)

8. COMPANY PROFILES

Total Companies Profiled: 32 (including Divisions/Subsidiaries - 33)
The United States (13)
Canada (1)
Europe (15)
  France (3)
  Germany (2)
  The United Kingdom (3)
  Italy (2)
  Rest of Europe (5)
Asia-Pacific (Excluding Japan) (2)
Middle East (2)