Connected Living Room: Market Research Report

January 2015 | 294 pages | ID: C2003987919EN
Global Industry Analysts, Inc

Abstracts

This report analyzes the worldwide markets for Connected Living Room in US$ Million by the following Segments: Smart TVs, Smartphones, Tablets, and Others. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa, and Latin America. Annual estimates and forecasts are provided for the period 2014 through 2020. Also, a four-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 97 companies including many key and niche players such as -

• Apple Inc.
• Echostar Corporation
• Google Inc.
• Koninklijke Philips N.V
• LG Electronics

Contents

I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

Study Reliability and Reporting Limitations
Disclaimers
Data Interpretation & Reporting Level
Quantitative Techniques & Analytics
Product Definitions and Scope of Study
Connected Living Room

II. EXECUTIVE SUMMARY

1. INDUSTRY OVERVIEW

An Era of Connected Living and ‘Internet of Things’
Connected Living Room – Changing the Dynamics of Home Entertainment
Current and Future Analysis
Developing Countries to Drive Future Market Growth
Connected Devices- Benefits for Consumers, Service Providers and Content Owners
Rising Adoption of Web-Enabled Devices Boosts Market Prospects

Table 1. Global Market for Web-Connected Devices (2014): Percentage Share Breakdown of Installed Base by Device (includes corresponding Graph/Chart)

Rapid Urbanization and Burgeoning Middle Class Spur Demand for Better Provisioned Houses

Table 2. Total Population Worldwide by Urban and Rural Population in Thousands: 1950-2050P (includes corresponding Graph/Chart)

Global Mobile Subscriber Base: An Important Opportunity Indicator

Table 3. Mobile Subscriptions Worldwide (2014): Percentage Breakdown by Country (includes corresponding Graph/Chart)

Table 4. Top 10 Countries Worldwide with Active Mobile Subscriptions (in Millions): 2014E (includes corresponding Graph/Chart)

Strong Demand for Mobile Video Provides Growth Impetus
Enabling Technologies Favor Adoption of Connected Devices
Expanding Broadband Connectivity and Wifi 5Ghz Technology Spurs Adoption
Opportunity Indicators:

Table 5. Number of Users Worldwide (in Billions) for Internet, Social Networks, and Mobile Devices: 2014E (includes corresponding Graph/Chart)

Table 6. Internet Penetration Worldwide (2015): Percentage Breakdown of Internet Penetration by Geographic Region (includes corresponding Graph/Chart)

Table 7. Internet Users Worldwide by Geographic Region (2014): Percentage Share Breakdown for Asia-Pacific, Europe, North America, Latin America, Africa, and Middle East (includes corresponding Graph/Chart)

Effective Delivery and Streaming Solutions from CDNs Supports Adoption
Developments in Infrastructure Equipment and Standards Enable Wider Reach
OTT Platforms – Unlock Opportunities
Enabling Technologies for Multiscreen Viewing
Second Screens Underpins Market Growth

Table 8. Most Performed Activity on Smartphone While Watching Television: 2014E (includes corresponding Graph/Chart)

Table 9. Second Screen Usage for Social Networking by TV Viewers by Type of Mobile Device Used (2014E): Percentage Breakdown for PCs/Laptops, Smartphones, Tablets, and TVs (includes corresponding Graph/Chart)

2. TRENDS AND ISSUES

Connected TVs to Displace Traditional TVs

Table 10. World TV Shipments in Million Units (2013-2017): Breakdown by Traditional TVs and Smart TVs (includes corresponding Graph/Chart)

Table 11. World Video Services on Connected TV Market (2015E): Percentage Breakdown of Share by Service Type (includes corresponding Graph/Chart)

Table 12. World Video Services on Connected TV Market (2015E): Percentage Breakdown of Share by Region (includes corresponding Graph/Chart)

Content Generally Viewed on Smart TVs
Demand for Connected TV Devices Continues to be Strong
Web-enabled Devices: Finds New Buyers
Connected TV/Smart TV Apps – A Growing Market
Cloud Computing: Pushing the Growth Momentum
Connected Living Room Not Free from Security Threats
Smartphones Evolve as Focal Point for Several Interconnected Devices
New Home Consoles Software Benefit from Cross-Platform Trend

3. COMPETITIVE SCENARIO

Overview

Table 13. Global Connected Devices Market (2014): Percentage Breakdown of Installed Base by Vendor (includes corresponding Graph/Chart)

Competition in Smart TVs Space

Table 14. Global Connected TV Devices Market (2014): Percentage Breakdown of Installed Base by Vendor (includes corresponding Graph/Chart)

Table 15. Global Smart TV Market (2014): Percentage Breakdown of Sales by Vendor (includes corresponding Graph/Chart)

Smart Phones: Competition Scenario

Table 16. Leading Players in the Global Smartphones Market (2014E): Percentage Share Breakdown of Smartphone Shipments for Apple, Coolpad, HTC, Huawei, Lenovo, LG, Motorola, Samsung, Sony, Xiaomi, ZTE, and Others (includes corresponding Graph/Chart)

Console Gaming Players Eye Browser Based Games for Expansion

4. SEGMENTAL ANALYSIS

Smart Phones
Smartphones- A Key Connected Living Room Device

Table 17. Global Smartphones Shipments in Billion Units: 2012 - 2020 (includes corresponding Graph/Chart)

Table 18. Most Performed Activity Using Smartphones: 2014 (includes corresponding Graph/Chart)

Table 19. Age-wise Breakup of Internet Usage Among Smartphone Users: 2013 (includes corresponding Graph/Chart)

Smartphone Penetration: Foundation for Market Growth

Table 20. Smartphone Penetration Worldwide (as a Percentage of Total Population) for Major Countries: 2014 (includes corresponding Graph/Chart)

Mobile Internet Access – Key Enabler of Growth of Smartphones
Growing Demand for Entertainment Content Provides Impetus
Value-Added Services Hook Users, Bodes Well for Connected Living Room
Innovative Mobile Apps Drive Growth in the Smartphone Market
Video to Contribute Significantly to Mobile Data Traffic Volumes on Smartphones

Table 21. Global Mobile Data Traffic by Application Segment (2014E and 2020P): Percentage Breakdown of Contribution by Audio, File Sharing, Other Encrypted Applications, Social Networking, Software Downloads and Updates, Video, Web Browsing, and Other Applications (includes corresponding Graph/Chart)

‘Social Networking on the Move’ Drives Market Expansion
Smartphones as Entertainment Devices Heralds the Advent of ‘Phablets’
Smart TVs
Smart TVs – A New Breed of Television Sets
Smart TVs – An Opportunity for Pay-TV Operators

Table 22. Most Performed Activity on Smart TVs: 2014 (includes corresponding Graph/Chart)

Netflix and Cloud Computing Models Take Smart TV Experience to an All New High
Why the ‘Smartness’ Might not Impress – A Sneak Peek into the List of Challenges for Smart TVs
Choice and Affordability of Programs
Broadband Availability
Lack of User Friendly Navigation and Interface
Standardization
Non-Cooperation of Content Providers
Smart TVs to Replace PCs?
Streaming Devices
Tablets
A Prelude
Tablets - A Key Living Room Connected Device
Growing Popularity of Tablet Phones Benefits the Apps Market

Table 23. Global Mobile Apps Market (2014): Percentage Share Breakdown of App Revenues by Device Type - Tablet and Non-Tablet (includes corresponding Graph/Chart)

Gaming Consoles
Changing Demographics of Modern Players Sets Stage for Increased Consumption
Mobile Online/Browser Based Games: Current Scenario
Competition from Streaming Devices
Smartphones Pose Strong Competition

5. PRODUCT INTRODUCTIONS/INNOVATIONS

HTC Set to Introduce HTC One M9 Smartphone
Samsung Set to Introduce New Range of Galaxy Series Smartphones
LG Prepares to Introduce Curved G Flex 2 Smartphone
Samsung Introduces Galaxy A7 Smartphone in Chinese and Russian Market
Panasonic Showcases New Generation BLURAY Disc Player
Sony Introduces PLAYSTATIONVUE
LG Extends OLED TV Range
Philips Unveils Ambilight 4K Ultra HD LED TV in India
LG to Introduce New WEBOS 2. 0 SMART TV PLATFORM
LG Unveils Range of ULTRA HD TVs in Varying Sizes
Sling Media Introduces SlingTV and Slingbox M1
Vivint Releases New Smart Home Platform
Infinix Launches Infinix Hot X507 Android Based Smartphone
HTC Introduces Desire 620G and 620 Smartphones
Qualcomm Introduces Snapdragon 810 SoC Chipset for Tablets and Smartphone devices
Microsoft Unveils Lumia 535 Dual SIM and Lumia 535 Smartphones
O+ Unveils 360 Series Smartphones
LG Rolls Out LG G2 Lite and L Prime Smartphones in Brazil Market
LAVA Unveils Long Endurance Iris Fuel Series Smartphones
Samsung Introduces Galaxy A Series Smartphones with A3 and A5 Smartphone Models
Oppo Launches Oppo R5 Smartphone in th Market
Lenovo Rolls Out Lenovo S856 and A606 Series Smartphones
ZTE Launches ZTE STAR 1 Smartphone in Malaysian Market
HTC Unveils Desire Eye Smartphone
Microsoft Introduces Nokia Lumia 730, 830 and 735 Series Smartphones
Microsoft Introduces Nokia X2 Smartphone in the Indian Market
Lenovo Expands Its VIBE Smartphone Portfolio with Introduction of VIBE Z2 and VIBE X2 Smartphone Models
Panasonic Launches ELUGA U Smartphone in the Indian Market
BlackBerry Introduces BlackBerry Z3 in the Hong Kong Market
Google Launches Android One Initiative
BlackBerry Set to Introduce Z3 in Middle Eastern Market
Samsung Introduces Broadband LTE-A Enabled Galaxy S5 Smartphone
Micromax Launches Windows Powered Canvas Win W092 and Canvas Win W121 Smartphones
BlackBerry Introduces BlackBerry 10 Smartphone
HTC Introduces HTC Desire 610 Smartphone
Asus Introduces XenFone 6, ZenFone4 and Zen Fone 5 Series Smartphones
Lenovo Unveils Vibe Z LTE Enabled Smartphone
LG Launches FLEXIBLE OLED TV
TiVo Launches TiVo Mega
Sling Media Launches Extended Platform of Slingbox
Pandora Rolls Out tv. pandora. com
Microsoft Introduces Xbox One

6. RECENT INDUSTRY ACTIVITY

Samsung to Use Proprietary Microprocessors in its Next Generation Galaxy S Smartphones
Virgin Media and TiVo Extend Agreement
EchoStar Acquires Stake in SmarDTV
Toshiba and smartclip Enter into Partnership Agreement
Lenovo Acquires Motorola Mobility from Google
Microsoft Acquires Nokia and Merges Operations
TiVo Inks Partnership with Control4 Corporation
Microsoft Enters into Partnership with INSTEON
Google Takes Over Nest Labs
Glu Mobile Takes Over Cie Games
Glu Mobile Takes Over PlayFirst
Pace Whole Home DVR Solution and IPTV Set-top Boxes Obtain Minerva Certification
Apple Inks Distribution Agreement with China Mobile
Zain Kuwait Partners with Nokia to Introduce Nokia Lumia
Bharti Airtel Collaborates with Blackberry to Unveil Blackberry Z10
Verizon Wireless Enters into Tie-Up with Nokia to Unveil Nokia Lumia 928 Smartphone
Nokia Partners with Etisalat to Unveil Nokia Lumia 625 LTE Smartphone in UAE
LG Electronics USA and Verizon Wireless Unveil LG G2 Smartphone
Baidu Enters into Partnership with Orange
RCom and Lenovo to Jointly Introduce GSM-CDMA Smartphones
LG Announces Mass Production of New Flexible OLED Display for Smartphones
EE Launches HTC FIRST Featuring Facebook Home
Huawei Enters into a Partnership with Mobily to Distribute Ascend P6 in Saudi Arabian Market
Lenovo Enters into a Smartphone Distribution Partnership with Axiom Telecom
Research In Motion Announces Name Change to BlackBerry
Technicolor Extends Contract with DIRECTV

7. FOCUS ON SELECT GLOBAL PLAYERS

Apple Inc. (US)
Echostar Corporation (US)
Google Inc. (US)
Koninklijke Philips N. V. (Netherlands)
LG Electronics (South Korea)
Microsoft Corporation (US)
Motorola Mobility, Inc. (US)
Nintendo (Japan)
Pace Plc (UK)
Panasonic Corporation (Japan)
Roku, Inc. (US)
Sony Corporation (Japan)
Samsung Electronics (South Korea)
Sharp Corporation (Japan)
Technicolor (France)
TiVo Inc. (US)
Toshiba Corp. (Japan)

8. GLOBAL MARKET PERSPECTIVE

Table 24. World Recent Past, Current and Future Analysis for Connected Living Room by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin American Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 25. World Historic Review for Connected Living Room by Geographic Region - US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin American Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

Table 26. World 11-Year Perspective for Connected Living Room by Geographic Region - Percentage Breakdown of Revenues for US, Canada, Japan, Europe, Asia-Pacific, Middle East & Africa and Latin American Markets for the Years 2010, 2015 and 2020 (includes corresponding Graph/Chart)

Table 27. World Recent Past, Current and Future Analysis for Connected Living Room by Segment - Smart TVs, Smartphones, Tablets, and Others Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 28. World Historic Review for Connected Living Room by Segment - Smart TVs, Smartphones, Tablets, and Others Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

Table 29. World 11-Year Perspective for Connected Living Room by Segment - Percentage Breakdown of Revenues for Smart TVs, Smartphones, Tablets, and Others Markets for the Years 2010, 2015 and 2020 (includes corresponding Graph/Chart)

III. MARKET

1. THE UNITED STATES

A. Market Analysis
Outlook
Connected TV Devices Witness Strong Growth

Table 30. Connected TV Ownership in the US (2014): Percentage Breakdown of Consumer Base by Household Income (includes corresponding Graph/Chart)

Table 31. Digital Video Viewership in the US: Devices Used to View Online TV (includes corresponding Graph/Chart)

Table 32. TV Viewership Trends in the US: Number of Hours Watched Per day (1998-2014) (includes corresponding Graph/Chart)

US Online Television Viewing Scenario (March 2013): Ranking Based on Device Type
Smart TV Market
Consumer Profile
Demand for Smartphone Remains Strong

Table 33. Smartphone Users (in Millions) in the United States: 2011-2017E (includes corresponding Graph/Chart)

Table 34. Most Popular Activities on Smartphones in the US: 2014 (includes corresponding Graph/Chart)

Key Players

Table 35. Leading Players in the US Streaming Devices Market (2014): Percentage Market Share Breakdown by Vendor (includes corresponding Graph/Chart)

Table 36. Leading Players in the US Smart TV Market (2014): Percentage Market Share Breakdown by Vendor (includes corresponding Graph/Chart)

Table 37. Leading Players in the US Smartphones Market (2014): Percentage Market Share Breakdown by Vendor (includes corresponding Graph/Chart)

Product Introductions/Innovations
Recent Industry Activities
Key Players
B. Market Analytics

Table 38. US Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 39. US Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

2. CANADA

A. Market Analysis
Outlook
Product Introductions/Innovations
Recent Industry Activity
B. Market Analytics

Table 40. Canadian Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 41. Canadian Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

3. JAPAN

A. Market Analysis
Outlook
Product Introductions/Innovation
Key Players
B. Market Analytics

Table 42. Japanese Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 43. Japanese Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

4. EUROPE

A. Market Analysis
Outlook
B. Market Analytics

Table 44. European Recent Past, Current and Future Analysis for Connected Living Room by Geographic Region - France, Germany, Italy, UK, and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 45. European Historic Review for Connected Living Room by Geographic Region - France, Germany, Italy, UK, and Rest of Europe Markets Independently Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

Table 46. European 11-Year Perspective for Connected Living Room by Geographic Region - Percentage Breakdown of Revenues for France, Germany, Italy, UK, and Rest of Europe Markets for the Years 2010, 2015 and 2020 (includes corresponding Graph/Chart)

4A. FRANCE

A. Market Analysis
Outlook
Recent Industry Activity
Technicolor - A Key Player
B. Market Analytics

Table 47. French Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 48. French Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

4B. GERMANY

A. Market Analysis
Outlook
B. Market Analytics

Table 49. German Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 50. German Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

4C. ITALY

A. Market Analysis
Outlook
B. Market Analytics

Table 51. Italian Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 52. Italian Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

4D. THE UNITED KINGDOM

A. Market Analysis
Outlook
Connected Devices Market - A Review
Consumer Profile

Table 53. Connected TV Ownership in the UK (2014): Percentage Breakdown of Consumer Base by Gender (includes corresponding Graph/Chart)

Table 54. Connected TV Ownership in the UK (2014): Percentage Breakdown of Consumer Base by Age Group (includes corresponding Graph/Chart)

Recent Industry Activity
Pace Plc - A Key Player
B. Market Analytics

Table 55. The UK Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 56. The UK Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

4E. REST OF EUROPE

A. Market Analysis
Outlook
Recent Industry Activities
Koninklijke Philips N. V. (Netherlands) - A Key Player
B. Market Analytics

Table 57. Rest of Europe Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 58. Rest of Europe Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

5. ASIA-PACIFIC

A. Market Analysis
Outlook
Asian Countries to Turbocharge Demand for Smartphones

Table 59. Percentages Share Breakdown of Mobile Phone Shipments in Asia-Pacific by Feature Phones and Smartphones: 2012, 2014 & 2016P (includes corresponding Graph/Chart)

China: The World’s Largest Smartphones Market
Chinese Smart Connected Devices Market
Connected TVs in India - A Brief Review
Product Introductions/Innovations
Recent Industry Activities
Key Players
B. Market Analytics

Table 60. Asia-Pacific Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 61. Asia-Pacific Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

6. MIDDLE EAST & AFRICA

A. Market Analysis
Outlook
B. Market Analytics

Table 62. Middle East & Africa Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 63. Middle East & Africa Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

7. LATIN AMERICA

A. Market Analysis
Outlook
Product Introductions/Innovations
Recent Industry Activities
B. Market Analytics

Table 64. Latin American Recent Past, Current and Future Analysis for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2014 through 2020 (includes corresponding Graph/Chart)

Table 65. Latin American Historic Review for Connected Living Room Market Analyzed with Annual Revenue Figures in US$ Million for the Years 2010 through 2013 (includes corresponding Graph/Chart)

IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 97 (including Divisions/Subsidiaries - 108)
The United States (31)
Canada (1)
Japan (9)
Europe (13)
  France (2)
  Germany (1)
  The United Kingdom (5)
  Rest of Europe (5)
Asia-Pacific (Excluding Japan) (52)
Latin America (1)
Africa (1)