Wiko SAS in Consumer Electronics (France)

November 2014 | 3 pages | ID: W8EBCF22344EN
Euromonitor International Ltd

Abstracts

Wiko SAS aims to sell at least three million mobile phones in France over the course of 2014 to achieve a 12% volume share in the category by the end of the year. At national level, Wiko SAS aims at consolidate its third position in mobile phones France as it has recently launched mobile phones with sophisticated slim designs and 2GHz octa-core processors such as its Heaven Highway model, which has enhanced speed and multi-tasking capabilities. Another focus of the company is set to be on...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Get a detailed picture of the Consumer Electronics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 Wiko SAS: Key Facts
Summary 2 Wiko SAS: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 Wiko SAS: Competitive Position 2013