Wearable Electronics in Austria

July 2023 | 17 pages | ID: W00155708AEEN
Euromonitor International Ltd

Abstracts

Overall, wearable electronics is expected to continue to see retail volume growth over 2023. However, growth is projected to be slower than in 2022, and well below the increments seen in the early-to-mid-review period, when the category still basked in the breakthrough with the mainstream audience. Moreover, retail volume growth was entirely the result of the rising demand for fully-fledged smart wearables, which continued to replace activity watches. At the end of the review period, there was a...

Euromonitor International's Wearable Electronics in Austria report offers a comprehensive guide to the size and shape of the in-home, portable and in-car consumer electronics products markets at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, distribution or pricing issues. Forecasts illustrate how the market is set to change.

Product coverage: Activity Wearables, Smart Wearables.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Wearable Electronics market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

WEARABLE ELECTRONICS IN AUSTRIA
KEY DATA FINDINGS
2023 DEVELOPMENTS
Smart wearables continues to shape the category performance
New product launch struggles to penetrate due to distribution and expertise issues
Problems around Google Pixel Watch’s entry
PROSPECTS AND OPPORTUNITIES
Long replacement cycles could become problematic as sales near peak
Brand potential is closely related to the smartphones landscape
Wearable electronics marketed for seniors offer growth opportunities
CATEGORY DATA
Table 1 Sales of Wearable Electronics by Category: Volume 2018-2023
Table 2 Sales of Wearable Electronics by Category: Value 2018-2023
Table 3 Sales of Wearable Electronics by Category: % Volume Growth 2018-2023
Table 4 Sales of Wearable Electronics by Category: % Value Growth 2018-2023
Table 5 NBO Company Shares of Wearable Electronics: % Volume 2019-2023
Table 6 LBN Brand Shares of Wearable Electronics: % Volume 2020-2023
Table 7 Distribution of Wearable Electronics by Channel: % Volume 2018-2023
Table 8 Forecast Sales of Wearable Electronics by Category: Volume 2023-2028
Table 9 Forecast Sales of Wearable Electronics by Category: Value 2023-2028
Table 10 Forecast Sales of Wearable Electronics by Category: % Volume Growth 2023-2028
Table 11 Forecast Sales of Wearable Electronics by Category: % Value Growth 2023-2028
CONSUMER ELECTRONICS IN AUSTRIA
EXECUTIVE SUMMARY
Consumer electronics in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for consumer electronics?
MARKET DATA
Table 12 Sales of Consumer Electronics by Category: Volume 2018-2023
Table 13 Sales of Consumer Electronics by Category: Value 2018-2023
Table 14 Sales of Consumer Electronics by Category: % Volume Growth 2018-2023
Table 15 Sales of Consumer Electronics by Category: % Value Growth 2018-2023
Table 16 NBO Company Shares of Consumer Electronics: % Volume 2019-2023
Table 17 LBN Brand Shares of Consumer Electronics: % Volume 2020-2023
Table 18 Distribution of Consumer Electronics by Channel: % Volume 2018-2023
Table 19 Forecast Sales of Consumer Electronics by Category: Volume 2023-2028
Table 20 Forecast Sales of Consumer Electronics by Category: Value 2023-2028
Table 21 Forecast Sales of Consumer Electronics by Category: % Volume Growth 2023-2028
Table 22 Forecast Sales of Consumer Electronics by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources