Consumer Electronics in Peru

March 2020 | 28 pages | ID: C0679A3B4DFEN
MarketLine

Abstracts

Consumer Electronics in Peru

SUMMARY

Consumer Electronics in Peru industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS

• The Electrical and Electronics Retail market is comprised of the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment. Communications equipment includes retail sales only of answer machines, fax machines, fixed-line telephones, mobile phone accessories and mobile phones. Computer hardware and software includes retail sales only of desktops and laptop computers, software, memory sticks, CD packs, hard disks and other data storage devices, computer peripherals, PDAs, organizers, calculators, and satellite navigation systems. Consumer electronics includes retail sales of CD players, DVD players and recorders, hi-fi systems, home theatres, in-car entertainment systems, portable digital radios, radios, televisions and video recorders, home use and portable games consoles. Household appliances includes major domestic appliances (air conditioners, dishwashers, dryers, freezers, hobs and extractors, microwave ovens, refrigerators, stoves, vacuum cleaners and washing machines) plus minor domestic appliances (blenders, coffee machines, deep fryers, food processors, grills, hair products, hair trimmers, curling tongs, razors, hand-held mixers, irons, juicers, kettles, stand mixers, toasters, sun lamps and fans). Photographic equipment includes camcorders, cameras, projectors, camera and camcorder accessories, binoculars and telescopes. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2018 annual average exchange rates.
• The Peruvian consumer electronics market had total revenues of $6.5bn in 2018, representing a compound annual growth rate (CAGR) of 7.9% between 2014 and 2018.
• The consumer electronics segment was the market's most lucrative in 2018, with total revenues of $1.9bn, equivalent to 28.9% of the market's overall value.
• Electronics sales through online pureplay retailers grew 35.26% in 2018, driven by the popularity of this medium among shoppers.

SCOPE

• Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics market in Peru
• Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics market in Peru
• Leading company profiles reveal details of key consumer electronics market players’ global operations and financial performance
• Add weight to presentations and pitches by understanding the future growth prospects of the Peru consumer electronics market with five year forecasts

REASONS TO BUY

• What was the size of the Peru consumer electronics market by value in 2018?
• What will be the size of the Peru consumer electronics market in 2023?
• What factors are affecting the strength of competition in the Peru consumer electronics market?
• How has the market performed over the last five years?
• What are the main segments that make up Peru's consumer electronics market?

Contents

1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. How likely is a disruptive entry by Amazon in Peru?

8 MACROECONOMIC INDICATORS

8.1. Country data

9 APPENDIX

9.1. Methodology
9.2. Industry associations
9.3. Related MarketLine research
9.4. About MarketLine

List Of Tables

LIST OF TABLES

Table 1: Peru consumer electronics market value: $ million, 2014-18
Table 2: Peru consumer electronics market category segmentation: $ million, 2018
Table 3: Peru consumer electronics market geography segmentation: $ million, 2018
Table 4: Peru consumer electronics market distribution: % share, by value, 2018
Table 5: Peru consumer electronics market value forecast: $ million, 2018-23
Table 6: Peru size of population (million), 2014-18
Table 7: Peru gdp (constant 2005 prices, $ billion), 2014-18
Table 8: Peru gdp (current prices, $ billion), 2014-18
Table 9: Peru inflation, 2014-18
Table 10: Peru consumer price index (absolute), 2014-18
Table 11: Peru exchange rate, 2014-18

List Of Figures

LIST OF FIGURES

Figure 1: Peru consumer electronics market value: $ million, 2014-18
Figure 2: Peru consumer electronics market category segmentation: % share, by value, 2018
Figure 3: Peru consumer electronics market geography segmentation: % share, by value, 2018
Figure 4: Peru consumer electronics market distribution: % share, by value, 2018
Figure 5: Peru consumer electronics market value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the consumer electronics market in Peru, 2018
Figure 7: Drivers of buyer power in the consumer electronics market in Peru, 2018
Figure 8: Drivers of supplier power in the consumer electronics market in Peru, 2018
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics market in Peru, 2018
Figure 10: Factors influencing the threat of substitutes in the consumer electronics market in Peru, 2018
Figure 11: Drivers of degree of rivalry in the consumer electronics market in Peru, 2018