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Consumer Electronics in Kazakhstan

March 2020 | 31 pages | ID: C2AEAD59743EN
MarketLine

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Consumer Electronics in Kazakhstan

SUMMARY

Consumer Electronics in Kazakhstan industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.

KEY HIGHLIGHTS
  • The Electrical and Electronics Retail market is comprised of the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment. Communications equipment includes retail sales only of answer machines, fax machines, fixed-line telephones, mobile phone accessories and mobile phones. Computer hardware and software includes retail sales only of desktops and laptop computers, software, memory sticks, CD packs, hard disks and other data storage devices, computer peripherals, PDAs, organizers, calculators, and satellite navigation systems. Consumer electronics includes retail sales of CD players, DVD players and recorders, hi-fi systems, home theatres, in-car entertainment systems, portable digital radios, radios, televisions and video recorders, home use and portable games consoles. Household appliances includes major domestic appliances (air conditioners, dishwashers, dryers, freezers, hobs and extractors, microwave ovens, refrigerators, stoves, vacuum cleaners and washing machines) plus minor domestic appliances (blenders, coffee machines, deep fryers, food processors, grills, hair products, hair trimmers, curling tongs, razors, hand-held mixers, irons, juicers, kettles, stand mixers, toasters, sun lamps and fans). Photographic equipment includes camcorders, cameras, projectors, camera and camcorder accessories, binoculars and telescopes. The market is valued at retail selling price (RSP) with any currency conversions calculated using constant 2018 annual average exchange rates.
  • The market had total revenues of $2.1bn in 2018, representing a compound annual growth rate (CAGR) of 9.4% between 2014 and 2018.
  • The communications equipment segment was the market's most lucrative in 2018, with total revenues of $1.0bn, equivalent to 46.8% of the market's overall value.
  • Online pureplay continues to grow at the fastest rate among distribution channels, and is already squeezing out traditional media retailers specializing in DVDs and music from this market.
SCOPE
  • Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics market in Kazakhstan
  • Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics market in Kazakhstan
  • Leading company profiles reveal details of key consumer electronics market players’ global operations and financial performance
  • Add weight to presentations and pitches by understanding the future growth prospects of the Kazakhstan consumer electronics market with five year forecasts
REASONS TO BUY
  • What was the size of the Kazakhstan consumer electronics market by value in 2018?
  • What will be the size of the Kazakhstan consumer electronics market in 2023?
  • What factors are affecting the strength of competition in the Kazakhstan consumer electronics market?
  • How has the market performed over the last five years?
  • What are the main segments that make up Kazakhstan's consumer electronics market?
1 EXECUTIVE SUMMARY

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2 MARKET OVERVIEW

2.1. Market definition
2.2. Market analysis

3 MARKET DATA

3.1. Market value

4 MARKET SEGMENTATION

4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution

5 MARKET OUTLOOK

5.1. Market value forecast

6 FIVE FORCES ANALYSIS

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7 COMPETITIVE LANDSCAPE

7.1. Who are the leading players?
7.2. How can leading players innovate in this market?

8 COMPANY PROFILES

8.1. Euronics International BV

9 MACROECONOMIC INDICATORS

9.1. Country data

10 APPENDIX

10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine

LIST OF TABLES

Table 1: Kazakhstan consumer electronics market value: $ million, 2014-18
Table 2: Kazakhstan consumer electronics market category segmentation: $ million, 2018
Table 3: Kazakhstan consumer electronics market geography segmentation: $ million, 2018
Table 4: Kazakhstan consumer electronics market distribution: % share, by value, 2018
Table 5: Kazakhstan consumer electronics market value forecast: $ million, 2018-23
Table 6: Euronics International BV: key facts
Table 7: Euronics International BV: Key Employees
Table 8: Kazakhstan size of population (million), 2014-18
Table 9: Kazakhstan gdp (constant 2005 prices, $ billion), 2014-18
Table 10: Kazakhstan gdp (current prices, $ billion), 2014-18
Table 11: Kazakhstan inflation, 2014-18
Table 12: Kazakhstan consumer price index (absolute), 2014-18
Table 13: Kazakhstan exchange rate, 2014-18

LIST OF FIGURES

Figure 1: Kazakhstan consumer electronics market value: $ million, 2014-18
Figure 2: Kazakhstan consumer electronics market category segmentation: % share, by value, 2018
Figure 3: Kazakhstan consumer electronics market geography segmentation: % share, by value, 2018
Figure 4: Kazakhstan consumer electronics market distribution: % share, by value, 2018
Figure 5: Kazakhstan consumer electronics market value forecast: $ million, 2018-23
Figure 6: Forces driving competition in the consumer electronics market in Kazakhstan, 2018
Figure 7: Drivers of buyer power in the consumer electronics market in Kazakhstan, 2018
Figure 8: Drivers of supplier power in the consumer electronics market in Kazakhstan, 2018
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics market in Kazakhstan, 2018
Figure 10: Factors influencing the threat of substitutes in the consumer electronics market in Kazakhstan, 2018
Figure 11: Drivers of degree of rivalry in the consumer electronics market in Kazakhstan, 2018


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