AR Audio Svenska AB in Consumer Electronics (Sweden)

November 2013 | 2 pages | ID: A0FF26932FDEN
Euromonitor International Ltd

Abstracts

AR Audio Svenska AB is the NBO of the Kenwood brand on the Swedish market. The company will continue to seek sales growth for the Kenwood brand through greater availability and distribution on the market. AR Audio’s measurable market presence is restricted to in-dash media players. In-dash media players are projected to record strong volume decreases over the forecast period. This will make it difficult for AR Audio to achieve its strategic goals.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Computers and Peripherals, In-Car Entertainment, In-Home Consumer Electronics, Portable Consumer Electronics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

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• Get a detailed picture of the Consumer Electronics market;
• Pinpoint growth sectors and identify factors driving change;
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• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 AR Audio Svenska AB: Key Facts
Summary 2 AR Audio Svenska AB: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 AR Audio Svenska AB: Competitive Position 2012