Packaging Industry in Italy
When the COVID-19 pandemic arrived in Italy in 2020, it brought about radical shifts in consumer behaviour and forced manufacturers to respond to these changes. In 2021, particularly in the second half of the year, as the success of Italy’s vaccination programme allowed consumers’ lives to return to normal, some of these changes were reversed. However, some of them persisted and are expected to continue being seen throughout the forecast period as well.
Euromonitor International's Packaging in Italy report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor International's Packaging in Italy report offers insight into key trends and developments in the industry. The report also examines trends and prospect for various pack types and closures: metal packaging, rigid plastic, glass, liquid cartons, paper-based containers; flexible packaging.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Packaging market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
PACKAGING INDUSTRY IN ITALY
EXECUTIVE SUMMARY
Packaging in 2021: The big picture
2021 key trends
Consumers more conscious about health and wellness in post-pandemic Italy
Manufacturers likely to respond to growing awareness of sustainability
Post-COVID-19 foodservice revival affects hot and cold drinks differently
Alcoholic drinks manufacturers respond to growing awareness of sustainability
Lifting of COVID-19 restrictions provides a boost to fragrances and sun care
Recovery from the pandemic results in a slowdown in demand for home care products
PACKAGING LEGISLATION
Postponement of implementation of EU plastic tax
Italy adopts EU’s Single-Use Plastic Directive, with modifications
RECYCLING AND THE ENVIRONMENT
Coca-Cola introduces KeelClip multipack technology
New National Strategy for the circular economy
Table 1 Overview of Packaging Recycling and Recovery in Italy: 2019/2020 and Targets for 2021
EXECUTIVE SUMMARY
Packaging in 2021: The big picture
2021 key trends
Consumers more conscious about health and wellness in post-pandemic Italy
Manufacturers likely to respond to growing awareness of sustainability
Post-COVID-19 foodservice revival affects hot and cold drinks differently
Alcoholic drinks manufacturers respond to growing awareness of sustainability
Lifting of COVID-19 restrictions provides a boost to fragrances and sun care
Recovery from the pandemic results in a slowdown in demand for home care products
PACKAGING LEGISLATION
Postponement of implementation of EU plastic tax
Italy adopts EU’s Single-Use Plastic Directive, with modifications
RECYCLING AND THE ENVIRONMENT
Coca-Cola introduces KeelClip multipack technology
New National Strategy for the circular economy
Table 1 Overview of Packaging Recycling and Recovery in Italy: 2019/2020 and Targets for 2021
