Global Interactive Packaging Market 2013-2023: QR Coding & RFID for Intelligent & Smart Future Packaging
Although the overall packaging industry was severely impacted by the economic recession, the interactive packaging market is gaining significant traction using the latest technologies and enhanced products. Globally, interactive packaging is expected to exhibit a strong growth rate in mature markets and emerging markets. The former will benefit from technological advances spurring growth, and the latter from the influx of new technologies in addition to the rapidly expanding packaging market in general across areas of Asia, Africa, and the Americas. Visiongain calculates that the global interactive QR coding and RFID packaging market will reach $4.01bn in 2013.
Why you should buy Global Interactive Packaging Market 2013-2023: QR Coding & RFID for Intelligent & Smart Future Packaging
- Stay ahead with this comprehensive analysis of the interactive QR coding and RFID packaging market prospects
- The report comprises 157 pages
- Get ahead by studying highly quantitative content that delivers solid conclusions benefiting your research and analysis
- 72 tables, charts, and graphs quantifying and forecasting the interactive QR coding and RFID packaging market
- Read exclusive expert opinion interviews from industry specialists informing the analysis
- Institute of Packaging Professionals (IoPP)
- Active & Intelligent Packaging Industry Association (AIPIA)
- Fraunhofer Institute for Process Engineering and Packaging
- View global interactive QR coding and RFID packaging market forecasts from 2013-2023 to keep your knowledge one step ahead of the competition
- The report provides an analytical overview with detailed sales projections and analysis of the market, the competitors, and the commercial drivers and restraints
- Keep informed about the potential for each of the interactive QR coding and RFID packaging submarkets with forecasts from 2013-2023
- Food packaging
- Beverages packaging
- Pharmaceuticals packaging
- Personal Care packaging
- Consumer Goods and Other packaging
- Learn about the opportunities in 10 leading countries with interactive QR coding and RFID packaging market forecasts between 2013-2023
- USA
- Japan
- Australia
- UK
- Germany
- China
- Italy
- Thailand
- France
- India
- RoW
- Find out about the market dynamics & opportunities in 10 leading countries
- Understand the competitive landscape with profiles of 20 leading interactive packaging companies examining their positioning, products, services, focus, and strategies.
- Alcoa Inc.
- Amcor Ltd.
- Ball Corporation
- Bemis Company Inc.
- CCL Industries Inc.
- Crown Holdings Inc.
- DS Smith PLC
- MeadWestvaco Corporation
- Mondi Group
- Owens-Illinois, Inc.
- Rexam PLC
- Reynolds Group Holdings Limited
- Rock-Tenn Company
- Compagnie de Saint-Gobain
- Sealed Air Corporation
- Smurfit-Kappa Group PLC
- Sonoco Products Company
- Stora Enso
- Tetra Laval Group
- Toyo Seikan Kaisha Ltd.
- Discover the qualitative analysis informing the QR coding and RFID packaging market forecasts
- SWOT analysis of competitive factors: strengths, weaknesses, opportunities and threats revealing what drives and restrains the industry and the prospects for established companies and new market entrants.
Visiongain consulted widely with industry experts and full transcripts from 3 of these exclusive interviews with the Institute of Packaging Professionals (IoPP), the Active & Intelligent Packaging Industry Association (AIPIA), and the Fraunhofer Institute for Process Engineering and Packaging are included within the report. As such, our reports have a unique blend of primary and secondary sources providing informed analysis. This methodology allows insight into the key drivers and restraints behind market dynamics and competitive developments, as well as identifying the technological issues. The report therefore presents an ideal balance of qualitative analysis combined with extensive quantitative data including global, submarket and regional markets forecasts from 2013-2023 - all identifying strategic business opportunities.
How the Global Interactive Packaging Market 2013-2023: QR Coding & RFID for Intelligent & Smart Future Packaging report can benefit you
Visiongain's report is for anyone requiring analysis of the interactive QR coding and RFID packaging industry and market. You will discover market forecasts, technological trends, predictions and expert opinion providing you with independent analysis derived from our extensive primary and secondary research. Only by purchasing this report will you receive this critical business intelligence revealing where revenue growth is likely and where the lucrative potential market prospects are.
If you buy our report today your knowledge will stay one step ahead of your competitors. Discover how our report could benefit your research, analyses and strategic decisions, saving you time. To gain an understanding of how to tap into the potential of this market and keep one step ahead of the competition you must order now our report the Global Interactive Packaging Market 2013-2023: QR Coding & RFID for Intelligent & Smart Future Packaging.
1.1 Global Market Overview
1.2 Benefits of this Report
1.3 Who is this Report for?
1.4 Methodology
1.5 Global Interactive QR Coding & RFID Packaging Market Forecast 2013-2023
1.6 Interactive QR Coding & RFID Packaging Submarkets Forecast 2013-2023
1.7 Leading National Interactive QR Coding & RFID Packaging Markets Forecast 2013-2023
2. INTRODUCTION TO THE INTERACTIVE PACKAGING MARKET
2.1 Interactive Packaging
2.1.1 Intelligent Packaging
2.1.2 Smart Packaging
2.2 Applications of Interactive Packaging
2.2.1 QR Coding
2.2.1.1 Technological Innovation
2.2.1.2 Producer Marketing
2.2.2 RFID
2.2.2.1 Technological Innovation
2.2.2.2 Scope of Application
2.2.3 Nanotechnology
2.2.3.1 Trends
2.2.3.2 Scope of Application
2.3 Pros & Cons of Interactive QR Coding & RFID in Packaging
3. GLOBAL INTERACTIVE QR CODING & RFID PACKAGING MARKET 2013-2023
3.1 Global Interactive QR Coding & RFID Packaging Market Analysis
3.2 Drivers & Restraints of Interactive QR Coding & RFID in Global Packaging
3.3 Factors Driving the Global Packaging Market
4. INTERACTIVE QR CODING & RFID PACKAGING SUBMARKETS 2013-2023
4.1 RFID Packaging Market
4.1.1 Inventory Management Benefits for RFID Deployment
4.1.2 Developing Global Standards Heightening RFID Use
4.2 QR Coding Packaging Market
4.2.1 QR Coding Offers Efficient & Convenient Transactions
4.2.2 The Markets Served by QR Coding are Extensive
4.2.3 Scope for Market Expansion Signals Growth Ahead
4.3 Interactive QR Coding & RFID Packaging Submarkets 2013-2023
4.3.1 Interactive QR Coding & RFID Food Packaging Market 2013-2023
4.3.1.1 RFID Innovation Contributing to Growth Forecasts
4.3.1.2 Research Spurred by Private & Public Support
4.3.1.3 Marketers Commit to QR Coding in Food Packaging
4.3.2 Interactive QR & RFID Beverages Packaging Market 2013-2023
4.3.2.1 Interactive QR Coding & RFID Beverages Packaging Market Analysis
4.3.2.2 R&D Spurs RFID Use in Beverage Packaging
4.3.2.3 Interactive Beverage Packaging Adopts QR Coding
4.3.2.4 Marketing Campaigns Create Synergies Using QR Coding
4.3.3 Interactive QR Coding & RFID Pharmaceuticals Packaging Market 2013-2023
4.3.3.1 Potential Upsides for RFID in Pharmaceuticals Packaging Encourages Investment
4.3.3.2 Supply Side Cost Reductions a Benefit of RFID
4.3.3.3 Emerging Markets Forecast for Strong Growth
4.3.3.4 QR Coding Deployment for Information Distribution
4.3.4 Interactive QR Coding & RFID Personal Care Packaging Market 2013-2023
4.3.4.1 Businesses Seek Strategic Gains from QR Coding & RFID
4.3.4.2 Personal Care Packaging from a Global Perspective
4.3.4.3 Packagers & Marketers Embracing QR Coding
4.3.4.4 RFID in Personal Care Packaging to Aid Supply Side
4.3.5 Interactive QR Coding & RFID Consumer Goods & Other Packaging Markets 2013-2023
4.3.5.1 QR Coding to Achieve Gains Amongst Consumer Goods
4.3.5.2 Consumers' Demand for Interaction Rising
4.3.5.3 RFID to Continue to Impact the Supply Side
5. LEADING NATIONAL INTERACTIVE QR CODING & RFID PACKAGING MARKETS 2013-2023
5.1 US Interactive QR Coding & RFID Packaging Market 2013-2023
5.1.1 US Interactive QR Coding & RFID Packaging Market Analysis
5.1.1.2 Packaging Innovation Fosters Growth Across the Globe
5.1.1.3 RFID Set to Cannibalise Traditional Barcode Revenues
5.1.1.4 US Consumer Base Responsive to Interactive Packaging
5.1.1.5 Scope of QR Coding & RFID within US Packaging
5.1.1.5.1 Food & Beverages Packaging Embraces Interaction
5.1.1.5.2 Marketers Take the Lead in Personal Care Packaging
5.1.1.5.3 Advantages for Pharma on the Demand & Supply Sides
5.2 Japanese Interactive QR Coding & RFID Market 2013-2023
5.2.1 Japanese Interactive QR Coding & RFID Packaging Market Analysis
5.2.1.1 QR Coding Catering for the Japanese Demographic
5.2.1.2 Innovation Plays its Part in Interactive Packaging
5.2.1.3 RFID Favoured by Suppliers
5.2.1.4 QR Coding & RFID in Food & Beverages Packaging
5.2.1.5 Japanese Pharmaceuticals Market in Transition
5.2.1.6 Personal Care & Consumer Goods to Bounce Back
5.3 Australian Interactive QR Coding & RFID Packaging Market 2013-2023
5.3.1 Australian Interactive QR Coding & RFID Packaging Market Analysis
5.3.1.1 Interactive Packaging Backed by Industry Players
5.3.1.2 Upheaval in Pharmaceuticals Brings Opportunities
5.3.1.3 Personal Care Trends Facilitate QR Coding & RFID Use
5.4 UK Interactive QR Coding & RFID Packaging Market 2013-2023
5.4.1 UK Interactive QR Coding & RFID Packaging Market Analysis
5.4.1.1 Exports will Increase the Market for Interactive Packaging
5.4.1.2 Global Demand Base Creating Upside Potential
5.4.1.3 Higher Industry Standards Creating Room for RFID
5.4.1.4 UK Pharmaceutical Sector Matches Global Trends
5.4.1.5 QR Coding, RFID, & Evolving Consumer Trends
5.5 German Interactive QR Coding & RFID Packaging Market 2013-2023
5.5.1 German Interactive QR Coding & RFID Packaging Market Analysis
5.5.1.1 Early Uptake of RFID in Germany Set to Continue
5.5.1.2 Consumer Adoption of QR Coding Highlights Upside
5.5.1.3 Interactive Packaging Growth in Food & Beverages
5.5.1.4 A Strong Pharmaceutical Sector to Adopt RFID & QR Coding
5.5.1.5 Personal Care & Consumer Goods to Aid QR Coding & RFID
5.6 Chinese Interactive QR Coding & RFID Packaging Market 2013-2023
5.6.1 Chinese Interactive QR Coding & RFID Packaging Market Analysis
5.6.1.1 RFID Favoured Across the Chinese Supply Chain
5.6.1.2 Chinese Consumers Welcome QR Coding
5.6.1.3 Interactive Packaging in China's Evolving Markets
5.6.1.4 China's Rapidly Growing Pharmaceutical Sector
5.6.1.5 Consumer Goods A Real Growth Area for China
5.7 Italian Interactive QR Coding & RFID Packaging Market 2013-2023
5.7.1 Italian Interactive QR Coding & RFID Packaging Market Analysis
5.7.1.1 Italian Organisations Back the Use of RFID
5.7.1.2 QR Coding Has a Role to Play in Italian Interactive Packaging
5.7.1.3 Consumer Caution but RFID & QR Coding are Growth Areas
5.7.1.4 Pharmaceuticals has it Problems but Remains Stable
5.7.1.5 Personal Care Still Relevant for Interactive Packaging
5.8 Thai Interactive QR Coding & RFID Packaging Market 2013-2023
5.8.1 Thai Interactive QR Coding & RFID Packaging Market Analysis
5.8.1.1 RFID Grows Government & Corporate Support
5.8.1.2 Consumer Purchasing Power & QR Coding Use to Increase
5.8.1.3 Food & Beverages Sectors Set for Strong Growth
5.8.1.4 Interactive Packaging Rise Despite Healthcare Issues
5.8.1.5 RFID & QR Coding for Consumer Goods & Personal Care
5.9 French Interactive QR Coding & RFID Packaging Market 2013-2023
5.9.1 French Interactive QR Coding & RFID Packaging Market Analysis
5.9.1.1 RFID Technology Boosted by Agricultural Sector
5.9.1.2 RFID Addressing Issues of Changing Demographics
5.9.1.3 Questions for QR Coding's Applicability to French Consumers
5.9.1.4 The French Pharmaceutical Sector in a Global Context
5.10 Indian Interactive QR Coding & RFID Packaging Market 2013-2023
5.10.1 Indian Interactive QR Coding & RFID Packaging Market Analysis
5.10.1.1 Indian Growth Facilitates RFID & QR Coding Presence
5.10.1.2 RFID to Gain from a Changing Corporate Landscape
5.10.1.3 QR Coding to Benefit from Authenticity & Marketing Drives
5.10.1.4 Food & Beverages Consumption Driving Packaging
5.10.1.5 Strong Potential for the Pharmaceutical Sector
5.10.1.6 Consumer Goods to Benefit from Evolving Markets
5.11 ROW Interactive QR Coding & RFID Packaging Market 2013-2023
5.11.1 ROW Interactive QR Coding & RFID Packaging Market Analysis
5.11.1.1 Global Trend Towards Interactive Packaging
5.11.1.2 First the BRICs, Now the Next 11 Drive Packaging
6. SWOT ANALYSIS OF THE INTERACTIVE QR CODING & RFID PACKAGING MARKET
6.1 Strengths of the Interactive QR Coding & RFID Packaging Market
6.1.1 Progressive Nature of QR Coding & RFID Technology
6.1.2 The Technologies Promote Informational Interaction
6.1.3 Efficiency Gains Clear After Implementation
6.1.4 QR Coding & RFID are Versatile & Expansive in Application
6.2 Weaknesses of the Interactive QR Coding & RFID Packaging Market
6.2.1 Initial Investment Costs for Implementation can be High
6.2.2 Technologies' Success Based on Industry Uptake
6.2.3 Young Markets Susceptible to Change
6.2.4 Reliant on Successes in Global Packaging Market & Submarkets
6.3 Opportunities in the Interactive QR Coding & RFID Packaging Market
6.3.1 Market Expansion to New Sectors & Geographies
6.3.2 Evolution of Technologies via R&D
6.3.3 Consolidation and Growth of Market Position
6.3.4 Potential Creation of Horizontal & Vertical Synergies
6.4 Threats in the Interactive QR Coding & RFID Packaging Market
6.4.1 The Threat of Competing Technologies & Practices
6.4.2 Slow Uptake & Potential Phase-Out
6.4.3 The Repercussions of Flaws in Technology
6.4.4 The Erosion of Revenue & Profits as Market Matures
7. EXPERT OPINION
7.1 Kevin Vyse, UK Head, Institute of Packaging Professionals
7.1.1 Anti-Counterfeiting & Authenticity are Key Trends
7.1.2 QR, RFID & Nanotechnology Within the Market
7.1.3 Questions for Europe Going Forward
7.1.4 Food Security a Global Issue Over the Next 15 Years
7.1.5 Technological Development Increasing Market Scope
7.1.6 Uncertainty Over Growth in Technology Markets
7.1.7 Brands Wary of the Legislative Environment
7.2 Andrew Manly, Communications Director, Active & Intelligent Packaging Industry Association
7.2.1 RFID Helps Suppliers Reduce Losses
7.2.2 Brand Protection & Emerging Markets
7.2.3 Economies of Scale Important for RFID Deployment
7.2.4 Interactive Packaging Beneficial Globally
7.2.5 Large Growth Opportunities for Interactive Packaging
7.3 Sven Saengerlaub, Material Development, Fraunhofer Institute for Process Engineering and Packaging
7.3.1 Interaction the Focus for Packaging Efficiency
7.3.2 Interactive Packaging for Food Markets
7.3.3 Regulation & Consumer Preferences Driving Markets
7.3.4 Research & Innovation Key to Market Success
8. LEADING COMPANIES IN THE INTERACTIVE QR CODING & RFID PACKAGING MARKET
8.1 Alcoa Inc.
8.2 Amcor Ltd.
8.3 Ball Corporation
8.4 Bemis Company Inc.
8.5 CCL Industries Inc.
8.6 Crown Holdings Inc.
8.7 DS Smith PLC
8.8 MeadWestvaco Corporation
8.9 Mondi Group
8.10 Owens-Illinois, Inc.
8.11 Rexam PLC
8.12 Reynolds Group Holdings Limited
8.13 Rock-Tenn Company
8.14 Compagnie de Saint-Gobain
8.15 Sealed Air Corporation
8.16 Smurfit-Kappa Group PLC
8.17 Sonoco Products Company
8.18 Stora Enso
8.19 Tetra Laval Group
8.20 Toyo Seikan Kaisha Ltd.
8.21 Other Interactive Packaging Companies
9. CONCLUSIONS
9.1 Growth of the Global Interactive QR Coding & RFID Packaging Market
9.2 Interactive QR Coding & RFID Packaging by Industry Submarkets Growth
9.3 Leading National Interactive QR Coding & RFID Packaging Markets 2013-2023
9.4 Future of the Global Interactive QR Coding & RFID Packaging Market
10. GLOSSARY
Table 1.1 Global Interactive QR Coding & RFID Packaging Market Forecast Summary 2013, 2018, 2023 ($bn, CAGR%)
Table 1.2 Interactive QR Coding & RFID Packaging Submarket Forecast Summary 2013, 2018, 2023 ($bn, CAGR%)
Table 1.3 Leading National Interactive QR Coding & RFID Packaging Markets Forecast Summary 2013, 2018, 2023 ($bn, CAGR%)
Table 3.1 Global Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 4.1 Interactive QR Coding & RFID Packaging Submarkets Forecast 2013-2023 ($bn, AGR%)
Table 4.2 Interactive QR Coding & RFID Food Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 4.3 Interactive QR Coding & RFID Beverages Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 4.4 Interactive QR Coding & RFID Pharma Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 4.5 Interactive QR Coding & RFID Personal Care Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 4.6 QR Interactive Coding & RFID Consumer Goods & Other Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.1 Leading National Interactive QR Coding & RFID Packaging Markets Forecast 2013-2023 ($bn, AGR%)
Table 5.2 US Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.3 Japanese Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.4 Australian Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.5 UK Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.6 German Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.7 Chinese Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.8 Italian Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.9 Thai Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.10 French Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.11 Indian Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 5.12 ROW Interactive QR Coding & RFID Packaging Market Forecast 2013-2023 ($bn, AGR%, CAGR%)
Table 8.1 Other Interactive Packaging Companies
Table 9.1 Global Interactive QR Coding & RFID Packaging Market Forecast Summary ($bn, CAGR%)
Table 9.2 Interactive QR Coding & RFID Packaging Submarket Forecast Summary 2013, 2018, 2023 ($bn, CAGR%)
Table 9.3 Leading National Interactive QR Coding & RFID Packaging Markets Forecast Summary 2013, 2018, 2023 ($bn, CAGR%)
Kevin Vyse, UK Head, Institute of Packaging Professionals
Visiongain interviewed Kevin Vyse, UK Head at the Institute of Packaging Professionals (IoPP), in April 2013. Visiongain thanks him for his thoughts on the packaging market. IoPP is an organisation dedicated to creating networking and educational opportunities that help packaging professionals. The organisation aims to foster benefits for its members, the packaging community and society simultaneously through a commitment to environmental friendliness, economic efficiency, and growth.
Anti-Counterfeiting & Authenticity are Key Trends
Visiongain: What would you say are the key trends and developments in the global intelligent and smart packaging market and why?
Kevin Vyse: Food, drink and drug security has to be the lead trend. We have seen so much activity in the area of counterfeiting and also food provenance over recent years that any technology that allows us to verify and prove authenticity has to be a welcome addition to the packaging designers’ arsenal.
QR, RFID & Nanotechnology Within the Market
Visiongain: Are there any particular technical issues surrounding the deployment of QR coding, RFID, or nanotechnology, within packaging? What are the technological developments that you expect over the next 10 years?
Kevin Vyse: Personally I think QR codes are a stepping stone. They are the equivalent of a cassette on the way from vinyl to CD. Image recognition will be the dominant development for simple identification tasks where a 'trigger' for some other task is required.As for RFID’s the question will be how secure we can keep them and the programming and technical development will need to be invested in heavily to keep on top of the security issues.Nanotechnology is still feeling its way but once we get use to the idea it won't harm us then I see the applications in food safety to be very obvious.