Wood Coatings Market by Resin Type (Polyurethane, Acrylic, Epoxy, Alkyd), Technology (Solvent borne, Waterborne, Powder-based), Type (Stains & Varnishes, Shellac, Wood Preservatives, Water Repellents), Application and Region - Global Forecast to 2030

January 2025 | 326 pages | ID: W7FFEB2D5ADEN
MarketsandMarkets

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The wood coatings market is projected to register a CAGR of 3.0% between 2024 and 2030, in terms of value. The wood coatings market size is projected to reach USD 15.18 billion by 2030 at a CAGR of 3.0% from USD 12.74 billion in 2024. Stains & Varnishes, by type segment is estimated to account for the largest share as well as fastest growing in terms of value of the wood coatings market in 2023.

The Stains & Varnishes sector is anticipated to have the biggest and fastest-growing market share for wood coatings in 2023. This expansion is being driven by the need to maintain and improve the aesthetics of wood surfaces, especially those found in flooring, cabinets, and furniture. Stains are typically preferred when applied decoratively because they provide rich, vivid colors while preserving the wood's inherent grain. Varnishes, on the other hand, ensure long-lasting finishes by offering the most robust defense against abrasion, moisture, UV radiation, etc. The main elements driving the segment's growth would include versatility and simplicity of application, as well as the rise in demand for high-end, premium wood goods.

Wood preservatives by type are the second highest contributors to the wood coatings market, as these products are essential in prolonging wood product life. Wood preservatives shield it from termite and insect infestations, fungal attack, and moisture action, thereby ensuring the prolonged durability of wood, especially for outdoor environments and high-moisture places. In addition, demand for treated wood in construction, furniture making, and decking drives this segment. Along with this, the fast growing awareness about the requirement of sustainable and green wood protection measures has further encouraged the adoption of such preservations that are non-toxic. Regulatory standards and environment concerns also push for safer, low-VOC wood preservatives, thus contributing to the increase in demand for these preservatives. Because of the growing interest of the industries, in much higher focus than before, in the longevity and performance of wood, the segment of wood preservatives is witnessing continuous significant growth.

“Flooring & Decks, by application is fastest growing application segment of wood coating market”

Flooring & Decks is the fastest-growing category among all of the wood finishing applications. The growing need for an aesthetically pleasing and long-lasting finish has pushed their use as wood finish in residential and commercial settings. Floor wood, as well as outdoor decks, are susceptible to wear, stains, moisture damage, and UV radiation, thus protective coatings must be placed to defend against these elements. Premium wood coatings for floors or decks are greatly favored by homeowners for their houses as natural finishes and increased durability become the current trend. The tendency of do-it-yourself home renovations and remodeling is another factor driving it. Additionally, the rapid increase of this segment in the market is fueled by innovations in coatings that afford better performance as well as sustainability, and are easy to apply.

“North America, by region is forecasted to be the fastest growing segment of wood coating market during the forecast period.”

The market for wood coatings is anticipated to develop at the fastest rate in North America during the forecast period because to the high demand in a variety of applications, including commercial, industrial, and residential. The market is driven by expanding trends in home remodeling, increased activity in the construction industry, and rising investments in high-end timber flooring and furnishings. Furthermore, the industry will continue to advance due to rising customer tastes and governmental pressure for sustainable and eco-friendly products. Additionally, the robust, well-established production base and advanced coating technologies significantly accelerate market expansion. North America's strong focus on high-performance coatings for durable protection will unavoidably support the region's expansion in the worldwide wood coatings market.

Interviews:
  • By Company Type: Tier 1 – 46%, Tier 2 – 36%, and Tier 3 – 18%
  • By Designation: C Level – 21%, D Level – 23%, and Others – 56%
  • By Region: North America – 37%, Europe – 26%, Asia Pacific – 23%, and South America – 4%, Middle East & Africa – 10%
The key companies profiled in this report are The Sherwin Williams company (US), PPG Industries, Inc. (US), Akzo Nobel N.V. (Netherlands), Axalta Coating Systems, LLC (US), RPM International (US), Asian Paints Ltd. (India), and Jotun (Norway).

Research Coverage:

The wood coatings market has been segmented based on Resin type (Polyurethane, Acrylic, Epoxy, Alkyd), Technology (Solventborne, Waterborne, Powder-Based), Type (Stains & Varnishes, Shellac, Wood Preservatives, Water Repellants), Application (Furniture, Cabinets, Sidings, Flooring & Decks), and by Region (Asia Pacific, North America, Europe, South America, Middle East & Africa).

This report provides insights on the following pointers:
  • Analysis of key drivers (Renovation and Remodeling will drive growth of wood coating,), restraints (Volatility in raw material prices), opportunities (Economic growth and increase in per capita consumption), and challenges (Stringent environmental regulations and intense market competition) influencing the growth of the wood coatings market.
  • Product Development/Innovation: Detailed insight of upcoming technologies, research & development activities, and new product launch in the wood coatings market.
  • Market Development: Comprehensive information about lucrative markets – the report analyses the wood coatings market across varied regions.
  • Market Diversification: Exclusive information about the new products & service untapped geographies, recent developments, and investments in wood coatings market.
  • Competitive Assessment: In-depth assessment of market shares, growth strategies and service offerings of leading players like, The Sherwin Williams company (US), PPG Industries, Inc. (US), Akzo Nobel N.V. (Netherlands), Axalta Coating Systems, LLC (US), RPM International (US), Asian Paints Ltd. (India), and Jotun (Norway) among other in the wood coatings market.
1 INTRODUCTION

1.1 STUDY OBJECTIVES
1.2 MARKET DEFINITION
1.3 STUDY SCOPE
  1.3.1 MARKET SEGMENTATION AND REGIONAL SCOPE
  1.3.2 INCLUSIONS AND EXCLUSIONS
  1.3.3 DEFINITION AND INCLUSIONS, BY TYPE
  1.3.4 DEFINITION AND INCLUSIONS, BY TECHNOLOGY
  1.3.5 DEFINITION AND INCLUSIONS, BY RESIN TYPE
  1.3.6 DEFINITION AND INCLUSIONS, BY APPLICATION
1.4 YEARS CONSIDERED
1.5 CURRENCY CONSIDERED
1.6 UNITS CONSIDERED
1.7 STAKEHOLDERS

2 RESEARCH METHODOLOGY

2.1 RESEARCH DATA
  2.1.1 SECONDARY DATA
    2.1.1.1 List of key secondary sources
    2.1.1.2 Key data from secondary sources
  2.1.2 PRIMARY DATA
    2.1.2.1 Key primary participants
    2.1.2.2 Key data from primary sources
    2.1.2.3 Key industry insights
    2.1.2.4 Breakdown of interviews with experts
2.2 MARKET SIZE ESTIMATION
  2.2.1 BOTTOM-UP APPROACH
  2.2.2 TOP-DOWN APPROACH
2.3 MARKET FORECAST APPROACH
  2.3.1 SUPPLY-SIDE FORECAST
  2.3.2 DEMAND-SIDE FORECAST
2.4 FACTOR ANALYSIS
2.5 DATA TRIANGULATION
2.6 ASSUMPTIONS
2.7 LIMITATIONS
2.8 RISK ASSESSMENT

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

4.1 ATTRACTIVE OPPORTUNITIES FOR PLAYERS IN WOOD COATINGS MARKET
4.2 WOOD COATINGS MARKET, BY REGION
4.3 ASIA PACIFIC: WOOD COATINGS MARKET, BY APPLICATION AND COUNTRY, 2023
4.4 REGIONAL ANALYSIS: WOOD COATINGS MARKET, BY TYPE, 2023
4.5 WOOD COATINGS MARKET, BY MAJOR COUNTRY

5 MARKET OVERVIEW

5.1 INTRODUCTION
5.2 MARKET DYNAMICS
  5.2.1 DRIVERS
    5.2.1.1 Renovation and remodeling
    5.2.1.2 Growth of furniture industry
    5.2.1.3 Adoption of acrylic and polyurethane in topcoats
  5.2.2 RESTRAINTS
    5.2.2.1 Volatility in raw material prices
  5.2.3 OPPORTUNITIES
    5.2.3.1 Economic growth and increase in per capita consumption
    5.2.3.2 Advancements in technologies and eco-friendly coatings
  5.2.4 CHALLENGES
    5.2.4.1 Stringent environmental regulations and intense market competition
5.3 PORTER’S FIVE FORCES ANALYSIS
  5.3.1 THREAT OF NEW ENTRANTS
  5.3.2 THREAT OF SUBSTITUTES
  5.3.3 BARGAINING POWER OF BUYERS
  5.3.4 BARGAINING POWER OF SUPPLIERS
  5.3.5 INTENSITY OF COMPETITIVE RIVALRY
5.4 MACROECONOMIC ANALYSIS
  5.4.1 GDP TRENDS AND FORECAST
  5.4.2 TRENDS IN FURNITURE INDUSTRY
  5.4.3 TRENDS IN CONSTRUCTION INDUSTRY

6 INDUSTRY TRENDS

6.1 SUPPLY CHAIN ANALYSIS
6.2 PRICING ANALYSIS
  6.2.1 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY REGION
  6.2.2 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TYPE
  6.2.3 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY TECHNOLOGY
  6.2.4 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY RESIN TYPE
  6.2.5 AVERAGE SELLING PRICE TREND OF KEY PLAYERS, BY APPLICATION
  6.2.6 AVERAGE SELLING PRICE OF KEY PLAYERS, BY APPLICATION
6.3 KEY STAKEHOLDERS AND BUYING CRITERIA
  6.3.1 KEY STAKEHOLDERS IN BUYING PROCESS
  6.3.2 BUYING CRITERIA
6.4 TRADE ANALYSIS
  6.4.1 EXPORT SCENARIO (HS CODE 3209)
  6.4.2 IMPORT SCENARIO (HS CODE 3209)
6.5 REGULATORY LANDSCAPE
  6.5.1 REGULATORY FRAMEWORK
  6.5.2 REGULATIONS RELATED TO PAINTS & COATINGS
    6.5.2.1 Key regulations on PFAS
    6.5.2.2 Regional regulations on PFAS
      6.5.2.2.1 PFAS regulations in Europe
      6.5.2.2.2 PFAS regulations in North America (US)
      6.5.2.2.3 PFAS regulations in Latin America and Asia
    6.5.2.3 Impact of PFAS on market
  6.5.3 REGULATIONS IMPACTING WOOD COATINGS BUSINESS
    6.5.3.1 European standard for exterior wood coatings (EN 927)
    6.5.3.2 Registration, evaluation, authorisation and restriction
of chemicals (REACH)
    6.5.3.3 U.S. environmental protection agency (EPA) regulations on
VOC emissions
    6.5.3.4 China’s regulation on low-VOC coatings
    6.5.3.5 Brazil’s stricter limits for lead in paints
    6.5.3.6 Sustainable development goals and corporate ESG reporting
  6.5.4 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
6.6 ECOSYSTEM ANALYSIS
6.7 TRENDS/DISRUPTIONS IMPACTING CUSTOMER BUSINESS
6.8 INVESTMENT AND FUNDING SCENARIO
6.9 PATENT ANALYSIS
  6.9.1 APPROACH
  6.9.2 PATENT TYPES
  6.9.3 JURISDICTION ANALYSIS
6.10 TECHNOLOGY ANALYSIS
  6.10.1 KEY TECHNOLOGIES
    6.10.1.1 Waterborne coatings
    6.10.1.2 Solventborne coatings
    6.10.1.3 Powder coatings
  6.10.2 COMPLEMENTARY TECHNOLOGIES
    6.10.2.1 Thermal coatings
  6.10.3 ADJACENT TECHNOLOGIES
    6.10.3.1 Antimicrobial coatings
    6.10.3.2 Nanocoatings
6.11 IMPACT OF AI/GENERATIVE AI (GENAI) ON WOOD COATINGS MARKET
6.12 MACROECONOMIC OUTLOOK IMPACTING MARKET GROWTH
  6.12.1 RUSSIA–UKRAINE WAR
  6.12.2 CHINA
    6.12.2.1 Decreasing FDI restricting China’s growth trajectory
    6.12.2.2 Environmental commitments
  6.12.3 EUROPE
    6.12.3.1 Energy crisis in Europe
  6.12.4 CHOKEPOINTS THREATENING GLOBAL TRADE
  6.12.5 OUTLOOK FOR CHEMICAL INDUSTRY
  6.12.6 OPEC+ EXTENDS OIL OUTPUT CUTS INTO 2025
6.13 CASE STUDY ANALYSIS
  6.13.1 WEATHERING PAINTS AND VARNISHES ON WOOD
  6.13.2 CASTLEBERRY SHUTTERS BOOSTS PRODUCTIVITY WITH SHER-WOOD
EA HYDROPLUS WATERBORNE TOPCOAT
6.14 KEY CONFERENCES AND EVENTS, 2024–2025

7 WOOD COATINGS MARKET, BY TYPE

7.1 INTRODUCTION
7.2 STAINS & VARNISHES
  7.2.1 INCREASED DEMAND IN RESIDENTIAL AND COMMERCIAL
APPLICATIONS TO DRIVE MARKET
7.3 SHELLAC
  7.3.1 RISING DEMAND FROM HIGH-END WOOD FINISHING INDUSTRY
TO BOOST MARKET GROWTH
7.4 WOOD PRESERVATIVES
  7.4.1 EXPANSION OF OUTDOOR LIVING SPACES AND INCREASING CONSTRUCTION AND INFRASTRUCTURE PROJECTS TO BOOST MARKET GROWTH
7.5 WATER REPELLENTS
  7.5.1 WOOD PROTECTION AND HIGH-HUMIDITY RESISTANCE TO PROPEL MARKET
7.6 OTHER TYPES

8 WOOD COATINGS MARKET, BY TECHNOLOGY

8.1 INTRODUCTION
8.2 SOLVENTBORNE
  8.2.1 EXCEPTIONAL DURABILITY, SMOOTH APPLICATION, AND HIGH-PERFORMANCE FINISHES TO BOOST MARKET
8.3 WATERBORNE
  8.3.1 ENVIRONMENTAL BENEFITS, REGULATORY PRESSURES, AND TECHNOLOGICAL ADVANCEMENTS TO PROPEL MARKET
8.4 POWDER-BASED
  8.4.1 ENVIRONMENTAL SUSTAINABILITY, COST-EFFICIENCY, DURABILITY,
AND PERFORMANCE TO BOOST MARKET
8.5 OTHER TECHNOLOGIES

9 WOOD COATINGS MARKET, BY RESIN TYPE

9.1 INTRODUCTION
9.2 POLYURETHANE
  9.2.1 RESISTANCE TO ABRASION, CHEMICALS, MOISTURE, AND UV
DEGRADATION TO DRIVE MARKET
9.3 ACRYLIC
  9.3.1 EXCEPTIONAL UV STABILITY, CLARITY, AND FLEXIBILITY TO BOOST
MARKET GROWTH
9.4 EPOXY
  9.4.1 HIGH-PERFORMANCE AND LONG-LASTING FINISH TO BOOST
MARKET GROWTH
9.5 ALKYD
  9.5.1 WOOD PROTECTION AND HIGH-HUMIDITY RESISTANCE TO PROPEL MARKET
9.6 OTHER RESIN TYPES

10 WOOD COATINGS MARKET, BY APPLICATION

10.1 INTRODUCTION
10.2 FURNITURE
  10.2.1 SCRATCH AND ABRASION RESISTANCE TO UPSCALE MARKET
10.3 CABINETS
  10.3.1 EXCEPTIONAL UV STABILITY, CLARITY, AND FLEXIBILITY TO BOOST
MARKET GROWTH
10.4 SIDINGS
  10.4.1 HUGE DEMAND IN RESIDENTIAL AND COMMERCIAL PROPERTIES
TO DRIVE DEMAND
10.5 FLOORING & DECKS
  10.5.1 HIGH PURCHASING POWER AND DISPOSABLE INCOME TO DRIVE MARKET
10.6 OTHER APPLICATIONS

11 WOOD COATINGS MARKET, BY REGION

11.1 INTRODUCTION
11.2 NORTH AMERICA
  11.2.1 US
    11.2.1.1 Presence of major manufacturers and growth in furniture
industry to propel market
  11.2.2 CANADA
    11.2.2.1 Rising demand from construction and renovation industry
to fuel demand
  11.2.3 MEXICO
    11.2.3.1 Investments in infrastructure, energy, and commercial projects
to drive demand
11.3 ASIA PACIFIC
  11.3.1 CHINA
    11.3.1.1 Rising demand for wooden furniture to propel demand
  11.3.2 JAPAN
    11.3.2.1 Extensive use in residential sector to support market
  11.3.3 INDIA
    11.3.3.1 Growth of building & construction sector to drive market
  11.3.4 THAILAND
    11.3.4.1 Increasing consumer preference for high-quality and durable
wood products to propel market
  11.3.5 INDONESIA
    11.3.5.1 Rising import and export of wooden products to drive demand
11.4 EUROPE
  11.4.1 GERMANY
    11.4.1.1 Demand for high-quality residential and commercial construction
to drive market
  11.4.2 FRANCE
    11.4.2.1 Evolving lifestyles elevating demand for furniture to support market
  11.4.3 UK
    11.4.3.1 Growth of building & construction sector to drive market
  11.4.4 SPAIN
    11.4.4.1 Resurgence in construction and real estate sectors to propel market
  11.4.5 TURKEY
    11.4.5.1 Fastest-growing building & construction industry to drive demand
  11.4.6 ITALY
    11.4.6.1 Global hub for high-quality furniture manufacturing and woodworking to propel market
11.5 MIDDLE EAST & AFRICA
  11.5.1 GCC COUNTRIES
    11.5.1.1 Saudi Arabia
      11.5.1.1.1 Massive construction initiatives and growing demand for premium interiors and furniture to drive market
    11.5.1.2 UAE
      11.5.1.2.1 Heavy investments in high-profile real estate and infrastructure projects to drive market
  11.5.2 SOUTH AFRICA
    11.5.2.1 Consumer preference for high-quality, durable wood products to boost market
  11.5.3 EGYPT
    11.5.3.1 Dynamic developments in construction sector and thriving furniture manufacturing industry to propel market
11.6 SOUTH AMERICA
  11.6.1 BRAZIL
    11.6.1.1 Large furniture industry to fuel market growth
  11.6.2 ARGENTINA
    11.6.2.1 Construction boom in residential and commercial sectors to
fuel demand
  11.6.3 COLOMBIA
    11.6.3.1 Increased investments in construction to drive demand
  11.6.4 CARIBBEAN AND CENTRAL AMERICA
    11.6.4.1 Increasing demand from luxury homes, restaurants, and resorts
to drive market

12 COMPETITIVE LANDSCAPE

12.1 OVERVIEW
12.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
12.3 MARKET SHARE ANALYSIS, 2023
12.4 REVENUE ANALYSIS, 2021–2023
12.5 COMPANY VALUATION AND FINANCIAL METRICS
  12.5.1 COMPANY VALUATION
  12.5.2 FINANCIAL METRICS
12.6 BRAND/PRODUCT COMPARISON
12.7 COMPANY EVALUATION MATRIX: KEY PLAYERS
  12.7.1 STARS
  12.7.2 EMERGING LEADERS
  12.7.3 PERVASIVE PLAYERS
  12.7.4 PARTICIPANTS
  12.7.5 COMPANY FOOTPRINT: KEY PLAYERS, 2023
    12.7.5.1 Company footprint
    12.7.5.2 Region footprint
    12.7.5.3 Type footprint
    12.7.5.4 Technology footprint
    12.7.5.5 Application footprint
12.8 COMPANY EVALUATION MATRIX: STARTUPS/SMES
  12.8.1 PROGRESSIVE COMPANIES
  12.8.2 RESPONSIVE COMPANIES
  12.8.3 DYNAMIC COMPANIES
  12.8.4 STARTING BLOCKS
  12.8.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES, 2023
    12.8.5.1 Detailed list of key startups/SMEs
    12.8.5.2 Competitive benchmarking of key startups/SMEs
12.9 COMPETITIVE SCENARIO
  12.9.1 PRODUCT LAUNCHES
  12.9.2 DEALS
  12.9.3 EXPANSIONS

13 COMPANY PROFILES

13.1 KEY PLAYERS
  13.1.1 THE SHERWIN-WILLIAMS COMPANY
    13.1.1.1 Business overview
    13.1.1.2 Products/Solutions/Services offered
    13.1.1.3 Recent developments
      13.1.1.3.1 Product launches
      13.1.1.3.2 Deals
      13.1.1.3.3 Expansions
    13.1.1.4 MnM view
      13.1.1.4.1 Right to win
      13.1.1.4.2 Strategic choices
      13.1.1.4.3 Weaknesses and competitive threats
  13.1.2 AKZO NOBEL N.V.
    13.1.2.1 Business overview
    13.1.2.2 Products/Solutions/Services offered
    13.1.2.3 Recent developments
      13.1.2.3.1 Product launches
      13.1.2.3.2 Expansions
    13.1.2.4 MnM view
      13.1.2.4.1 Right to win
      13.1.2.4.2 Strategic choices
      13.1.2.4.3 Weaknesses and competitive threats
  13.1.3 PPG INDUSTRIES, INC.
    13.1.3.1 Business overview
    13.1.3.2 Products/Solutions/Services offered
    13.1.3.3 Recent developments
      13.1.3.3.1 Product launches
      13.1.3.3.2 Deals
    13.1.3.4 MnM view
      13.1.3.4.1 Right to win
      13.1.3.4.2 Strategic choices
      13.1.3.4.3 Weaknesses and competitive threats
  13.1.4 AXALTA COATING SYSTEMS, LLC
    13.1.4.1 Business overview
    13.1.4.2 Products/Solutions/Services offered
    13.1.4.3 Recent developments
      13.1.4.3.1 Product launches
      13.1.4.3.2 Deals
      13.1.4.3.3 Expansions
    13.1.4.4 MnM view
      13.1.4.4.1 Right to win
      13.1.4.4.2 Strategic choices
      13.1.4.4.3 Weaknesses and competitive threats
  13.1.5 JOTUN
    13.1.5.1 Business overview
    13.1.5.2 Products/Solutions/Services offered
    13.1.5.3 Recent developments
      13.1.5.3.1 Product launches
      13.1.5.3.2 Deals
      13.1.5.3.3 Expansions
    13.1.5.4 MnM view
      13.1.5.4.1 Right to win
      13.1.5.4.2 Strategic choices
      13.1.5.4.3 Weaknesses and competitive threats
  13.1.6 NIPPON PAINT HOLDINGS CO., LTD.
    13.1.6.1 Business overview
    13.1.6.2 Products/Solutions/Services offered
    13.1.6.3 Recent developments
      13.1.6.3.1 Deals
    13.1.6.4 MnM View
      13.1.6.4.1 Right to win
      13.1.6.4.2 Strategic choices
      13.1.6.4.3 Weaknesses and competitive threats
  13.1.7 ASIAN PAINTS
    13.1.7.1 Business overview
    13.1.7.2 Products/Solutions/Services offered
    13.1.7.3 Recent developments
      13.1.7.3.1 Product launches
      13.1.7.3.2 Deals
    13.1.7.4 MnM view
      13.1.7.4.1 Right to win
      13.1.7.4.2 Strategic choices
      13.1.7.4.3 Weaknesses and competitive threats
  13.1.8 KANSAI HELIOS (KANSAI PAINT CO., LTD.)
    13.1.8.1 Business overview
    13.1.8.2 Products/Solutions/Services offered
    13.1.8.3 Recent developments
      13.1.8.3.1 Deals
    13.1.8.4 MnM view
      13.1.8.4.1 Right to win
      13.1.8.4.2 Strategic choices
      13.1.8.4.3 Weaknesses and competitive threats
  13.1.9 RPM INTERNATIONAL INC.
    13.1.9.1 Business overview
    13.1.9.2 Products/Solutions/Services offered
    13.1.9.3 Recent developments
      13.1.9.3.1 Product launches
    13.1.9.4 MnM view
      13.1.9.4.1 Right to win
      13.1.9.4.2 Strategic choices
      13.1.9.4.3 Weaknesses and competitive threats
  13.1.10 TEKNOS GROUP
    13.1.10.1 Business overview
    13.1.10.2 Products/Solutions/Services offered
    13.1.10.3 MnM view
      13.1.10.3.1 Right to win
      13.1.10.3.2 Strategic choices
      13.1.10.3.3 Weaknesses and competitive threats
13.2 OTHER PLAYERS
  13.2.1 MICHELMAN, INC.
    13.2.1.1 Products/Solutions/Services offered
  13.2.2 KUPSA COATINGS
    13.2.2.1 Products/Solutions/Services offered
  13.2.3 BERGER PAINTS INDIA
    13.2.3.1 Products/Solutions/Services offered
  13.2.4 SHALIMAR PAINTS
    13.2.4.1 Products/Solutions/Services offered
  13.2.5 MASCO CORPORATION
    13.2.5.1 Products/Solutions/Services offered
  13.2.6 NORTHERN COATINGS & CHEMICAL CO.
    13.2.6.1 Products/Solutions/Services offered
  13.2.7 RITVER
    13.2.7.1 Products/Solutions/Services offered
  13.2.8 PINTURAS DOAL
    13.2.8.1 Products/Solutions/Services offered
  13.2.9 PINTURAS BEREL SA DE CV (BEREL GROUP)
    13.2.9.1 Products/Solutions/Services offered
  13.2.10 ESMAXX PINTURAS
    13.2.10.1 Products/Solutions/Services offered
  13.2.11 SAYER LACK MEXICANA, S.A. DE C.V. (THE SHERWIN-WILLIAMS COMPANY)
    13.2.11.1 Products/Solutions/Services offered
  13.2.12 GRUPO SБNCHEZ
    13.2.12.1 Products/Solutions/Services offered
  13.2.13 TIGER COATINGS GMBH & CO. KG
    13.2.13.1 Products/Solutions/Services offered
  13.2.14 ALVAMEX PINTURAS
    13.2.14.1 Products/Solutions/Services offered
  13.2.15 PRODUCTOS RIVIAL, S.A. DE C.V. (PINTURAS PRISA)
    13.2.15.1 Products/Solutions/Services offered
  13.2.16 TECBRIL
    13.2.16.1 Products/Solutions/Services offered
  13.2.17 RUST-OLEUM CORPORATION
    13.2.17.1 Products/Solutions/Services offered
  13.2.18 DIAMOND VOGEL
    13.2.18.1 Products/Solutions/Services offered
  13.2.19 RENNER HERRMANN S.A.
    13.2.19.1 Products/Solutions/Services offered
  13.2.20 WEILBURGER
    13.2.20.1 Products/Solutions/Services offered
  13.2.21 EUCATEX SA INDUSTRIA E COMERCIO
    13.2.21.1 Products/Solutions/Services offered

14 ADJACENT AND RELATED MARKETS

14.1 INTRODUCTION
14.2 PAINTS & COATINGS MARKET
  14.2.1 MARKET DEFINITION
  14.2.2 PAINTS & COATINGS: MARKET OVERVIEW
  14.2.3 PAINTS & COATINGS MARKET, BY TECHNOLOGY
  14.2.4 PAINTS & COATINGS MARKET, BY RESIN TYPE
  14.2.5 PAINTS & COATINGS MARKET, BY END-USE INDUSTRY
  14.2.6 PAINTS & COATINGS MARKET, BY REGION

15 APPENDIX

15.1 DISCUSSION GUIDE
15.2 KNOWLEDGESTORE: MARKETSANDMARKETS’ SUBSCRIPTION PORTAL
15.3 CUSTOMIZATION OPTIONS
15.4 RELATED REPORTS
15.5 AUTHOR DETAILS


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