Video Games in Taiwan

May 2023 | 23 pages | ID: VC81505726BEN
Euromonitor International Ltd

Abstracts

Despite the economic challenges following the COVID-19 pandemic, video games in Taiwan has demonstrated moderate increases, with growth largely driven by a trend similar to that seen in traditional games and toys - increased purchases by older consumers. One of the most severe impacts of the pandemic was a contraction in consumer spending power due to austerity measures and fears over inflationary spikes resulting from stagnant wage levels. However, video games have remained popular as a means o...

Euromonitor International's Video Games in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Video Games Hardware, Video Games Software.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Video Games market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

VIDEO GAMES IN MALAYSIA
KEY DATA FINDINGS
2022 DEVELOPMENTS
Mobile games a key driver in video games spending
Static consoles and handheld consoles showing signs of decline
Brick-and-mortar local video games stores riding on strong walk-in preference of local gamers
PROSPECTS AND OPPORTUNITIES
Markets for refurbished static consoles and handheld consoles and console discs continue to swell
Mobile gaming and online gaming to solidify
Room for growth in AR/VR headsets with newcomer offering a more affordable alternative
CATEGORY DATA
Table 1 Sales of Video Games by Category: Value 2017-2022
Table 2 Sales of Video Games by Category: % Value Growth 2017-2022
Table 3 NBO Company Shares of Video Games: % Value 2018-2022
Table 4 LBN Brand Shares of Video Games: % Value 2019-2022
Table 5 NBO Company Shares of Video Games Hardware: % Value 2018-2022
Table 6 LBN Brand Shares of Video Games Hardware: % Value 2019-2022
Table 7 NBO Company Shares of Video Games Software: % Value 2018-2022
Table 8 Distribution of Video Games by Format: % Value 2017-2022
Table 9 Distribution of Video Games Hardware by Format: % Value 2017-2022
Table 10 Distribution of Video Games Software by Format: % Value 2017-2022
Table 11 Distribution of Video Games Software (Physical) by Format: % Value 2017-2022
Table 12 Distribution of Video Games Software (Digital) by Format: % Value 2017-2022
Table 13 Forecast Sales of Video Games by Category: Value 2022-2027
Table 14 Forecast Sales of Video Games by Category: % Value Growth 2022-2027
TOYS AND GAMES IN MALAYSIA
EXECUTIVE SUMMARY
Toys and games in 2022: The big picture
2022 key trends
Competitive landscape
Retailing developments
What next for toys and games?
MARKET DATA
Table 15 Sales of Toys and Games by Category: Value 2017-2022
Table 16 Sales of Toys and Games by Category: % Value Growth 2017-2022
Table 17 NBO Company Shares of Toys and Games: % Value 2018-2022
Table 18 LBN Brand Shares of Toys and Games: % Value 2019-2022
Table 19 Distribution of Toys and Games by Format: % Value 2017-2022
Table 20 Forecast Sales of Toys and Games by Category: Value 2022-2027
Table 21 Forecast Sales of Toys and Games by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
Summary 1 Research Sources