U.S. Bottled Water Market Size, Share & Trends Analysis Report By Product (Spring Water, Sparkling Water), By Distribution Channel (On-Trade, Off-Trade), By Packaging, And Segment Forecasts, 2025 - 2030
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U.S. Bottled Water Market Growth & Trends
The U.S. bottled water market size is estimated treach USD 66.41 billion in 2030 and is projected tgrow at a CAGR of 5.7% from 2025 t2030, according ta new report by Grand View Research, Inc. The rising demand and consumption of bottled water in the U.S. are largely driven by health-conscious consumer behavior, convenience, and changing preferences for hydration. Consumers are increasingly favoring bottled water over sugary drinks like soda due tthe growing awareness of health risks associated with high sugar intake. Bottled water is seen as a calorie-free, sugar-free alternative that supports healthier lifestyles, making it an attractive choice for a broad demographic, from younger consumers focused on fitness tolder adults looking tmake healthier choices.
Convenience is another major factor driving bottled water consumption. In the fast-paced American lifestyle, many people seek easily accessible hydration options that fit inttheir on-the-groutines. Bottled water, available in portable and resealable containers, meets this need perfectly. This trend aligns with the expansion of single-serve packaging, which allows consumers tenjoy their preferred water brand anytime, whether at work, the gym, or during travel.
Environmental awareness has alsinfluenced the U.S. bottled water industry. While there are concerns about plastic waste, many brands are responding with sustainable practices, such as using recycled materials and introducing eco-friendly packaging. Some companies are alsinvesting in aluminum and glass bottles or promoting their products as BPA-free, which resonates with eco-conscious consumers whwant healthier hydration options with less environmental impact.
The U.S. market for bottled water is further expanding due tproduct innovation, with brands offering enhanced waters infused with flavors, electrolytes, and even functional ingredients like vitamins and minerals. This trend caters tconsumers seeking hydration with added benefits, appealing tpeople whwant more than just plain water. As a result, flavored and functional bottled water varieties have gained popularity, further driving growth in the sector.
U.S. Bottled Water Market Report Highlights
U.S. Bottled Water Market Growth & Trends
The U.S. bottled water market size is estimated treach USD 66.41 billion in 2030 and is projected tgrow at a CAGR of 5.7% from 2025 t2030, according ta new report by Grand View Research, Inc. The rising demand and consumption of bottled water in the U.S. are largely driven by health-conscious consumer behavior, convenience, and changing preferences for hydration. Consumers are increasingly favoring bottled water over sugary drinks like soda due tthe growing awareness of health risks associated with high sugar intake. Bottled water is seen as a calorie-free, sugar-free alternative that supports healthier lifestyles, making it an attractive choice for a broad demographic, from younger consumers focused on fitness tolder adults looking tmake healthier choices.
Convenience is another major factor driving bottled water consumption. In the fast-paced American lifestyle, many people seek easily accessible hydration options that fit inttheir on-the-groutines. Bottled water, available in portable and resealable containers, meets this need perfectly. This trend aligns with the expansion of single-serve packaging, which allows consumers tenjoy their preferred water brand anytime, whether at work, the gym, or during travel.
Environmental awareness has alsinfluenced the U.S. bottled water industry. While there are concerns about plastic waste, many brands are responding with sustainable practices, such as using recycled materials and introducing eco-friendly packaging. Some companies are alsinvesting in aluminum and glass bottles or promoting their products as BPA-free, which resonates with eco-conscious consumers whwant healthier hydration options with less environmental impact.
The U.S. market for bottled water is further expanding due tproduct innovation, with brands offering enhanced waters infused with flavors, electrolytes, and even functional ingredients like vitamins and minerals. This trend caters tconsumers seeking hydration with added benefits, appealing tpeople whwant more than just plain water. As a result, flavored and functional bottled water varieties have gained popularity, further driving growth in the sector.
U.S. Bottled Water Market Report Highlights
- Sparkling bottled water is expected tgrow at a CAGR of 6.5% from 2025 t2030. The broad range of flavors and customization options in sparkling water has made it more appealing tconsumers whenjoy variety in their beverages, contributing tits growing popularity.
- Sales through on-trade channels are expected tgrow at a CAGR of 5.8% from 2025 t2030, owing tincreasing consumers demanding bottled water when they eat out, and restaurants and bars are happy toblige, as it is a convenient way tprovide their customers with a refreshing drink.
- The canned bottled water segment is expected tgrow at a CAGR of 7.0% from 2025 t2030. This can be primarily attributed tincreasing consumer awareness towards environmental sustainability.
CHAPTER 1. METHODOLOGY AND SCOPE
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Outlook
2.2. Product Outlook
2.3. Distribution Channel Outlook
2.4. Packaging Outlook
2.5. Competitive Landscape Outlook
CHAPTER 3. U.S. BOTTLED WATER MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. U.S. Bottled Water Market Size, 2018 - 2030 (USD Million)
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Trends Outlooks
3.3.2. Manufacturing and Technology Trends
3.3.3. Sales/ Retail Channel Analysis
3.3.4. Profit Margin Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis - Porter’s Five Forces Analysis
3.6. Market Entry Strategies
CHAPTER 4. U.S. BOTTLED WATER MARKET: CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Behavior
4.4. Consumer Service Adoption Trends
4.5. Key Observations & Findings
CHAPTER 5. U.S. BOTTLED WATER MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. U.S. Bottled Water Market, by Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
5.3.1. Spring Water
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Sparkling Water
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Purified Water
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.4. Mineral Water
5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. U.S. BOTTLED WATER MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. U.S. Bottled Water Market, by Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
6.3.1. On-Trade
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Off-Trade
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. U.S. BOTTLED WATER MARKET: PACKAGING ESTIMATES & TREND ANALYSIS
7.1. U.S. Bottled Water Market, by Packaging: Key Takeaways
7.2. Packaging Movement Analysis & Market Share, 2024 & 2030
7.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (USD Million)
7.3.1. PET
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Cans
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Others
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. COMPETITIVE ANALYSIS
8.1. Recent Development & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Portfolios
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Nestlй
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. PepsiCo
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. The Coca-Cola Company
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. DANONE
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. Primo Water Corporation
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. FIJI Water Company LLC
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Gerolsteiner Brunnen GmbH & Co. KG
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Skechers U.S.A., Inc.
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. VOSS WATER
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. Nongfu Spring
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
8.9.11. Keurig Dr Pepper Inc.
8.9.11.1. Company Overview
8.9.11.2. Financial Performance
8.9.11.3. Product Portfolios
8.9.11.4. Strategic Initiatives
8.9.12. National Beverage Corp.
8.9.12.1. Company Overview
8.9.12.2. Financial Performance
8.9.12.3. Product Portfolios
8.9.12.4. Strategic Initiatives
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Sources & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Outlook
2.2. Product Outlook
2.3. Distribution Channel Outlook
2.4. Packaging Outlook
2.5. Competitive Landscape Outlook
CHAPTER 3. U.S. BOTTLED WATER MARKET VARIABLES, TRENDS & SCOPE
3.1. Market Lineage Outlook
3.1.1. U.S. Bottled Water Market Size, 2018 - 2030 (USD Million)
3.2. Penetration & Growth Prospect Mapping
3.3. Industry Value Chain Analysis
3.3.1. Raw Material Trends Outlooks
3.3.2. Manufacturing and Technology Trends
3.3.3. Sales/ Retail Channel Analysis
3.3.4. Profit Margin Analysis
3.4. Market Dynamics
3.4.1. Market Driver Analysis
3.4.2. Market Restraint Analysis
3.4.3. Market Opportunities
3.4.4. Market Challenges
3.5. Industry Analysis - Porter’s Five Forces Analysis
3.6. Market Entry Strategies
CHAPTER 4. U.S. BOTTLED WATER MARKET: CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Behavior
4.4. Consumer Service Adoption Trends
4.5. Key Observations & Findings
CHAPTER 5. U.S. BOTTLED WATER MARKET: PRODUCT ESTIMATES & TREND ANALYSIS
5.1. U.S. Bottled Water Market, by Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
5.3.1. Spring Water
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Sparkling Water
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Purified Water
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.4. Mineral Water
5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.5. Others
5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. U.S. BOTTLED WATER MARKET: DISTRIBUTION CHANNEL ESTIMATES & TREND ANALYSIS
6.1. U.S. Bottled Water Market, by Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
6.3.1. On-Trade
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Off-Trade
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. U.S. BOTTLED WATER MARKET: PACKAGING ESTIMATES & TREND ANALYSIS
7.1. U.S. Bottled Water Market, by Packaging: Key Takeaways
7.2. Packaging Movement Analysis & Market Share, 2024 & 2030
7.3. Market Estimates & Forecasts, by Packaging, 2018 - 2030 (USD Million)
7.3.1. PET
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Cans
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Others
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. COMPETITIVE ANALYSIS
8.1. Recent Development & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Portfolios
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Nestlй
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. PepsiCo
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. The Coca-Cola Company
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. DANONE
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. Primo Water Corporation
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. FIJI Water Company LLC
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Gerolsteiner Brunnen GmbH & Co. KG
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Skechers U.S.A., Inc.
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. VOSS WATER
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. Nongfu Spring
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
8.9.11. Keurig Dr Pepper Inc.
8.9.11.1. Company Overview
8.9.11.2. Financial Performance
8.9.11.3. Product Portfolios
8.9.11.4. Strategic Initiatives
8.9.12. National Beverage Corp.
8.9.12.1. Company Overview
8.9.12.2. Financial Performance
8.9.12.3. Product Portfolios
8.9.12.4. Strategic Initiatives
