Top 10 Global Consumer Trends 2022: Expert Opinions and Trend Manifestation
Every year, Euromonitor International identifies emerging and fast-moving trends that are expected to gain traction in the year ahead. These provide insight into changing consumer values, exploring how consumer behaviour is shifting and causing disruption for businesses globally. In this report, Euromonitor’s senior analysts respond to one of the Top 10 Global Consumer Trends 2022 and consider how it impacts their sector. Each trend is further illustrated with case studies from across the board.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment
Overview
Backup planners
Climate changers
Digital seniors
Financial Aficionados
The great life refresh
The metaverse movement
Pursuit of preloved
Rural urbanites
Self-love seekers
The socialisation paradox
Outlook
Methodology
Backup planners
Climate changers
Digital seniors
Financial Aficionados
The great life refresh
The metaverse movement
Pursuit of preloved
Rural urbanites
Self-love seekers
The socialisation paradox
Outlook
Methodology
