Tea Picker Market, Global Outlook and Forecast 2022-2028

April 2022 | 70 pages | ID: TFC7DC0AAB42EN
Market Monitor Global

Abstracts

Tea Picker is a crop harvesting machine that harvests new tender tea leaves from the top of the tea tree. According to the picking method, there are two types including selective tea picking machines and non-selective tea picking machines.

This report contains market size and forecasts of Tea Picker in global, including the following market information:

Global Tea Picker Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global Tea Picker Market Sales, 2017-2022, 2023-2028, (K Units)

Global top five Tea Picker companies in 2021 (%)

The global Tea Picker market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Selective Picking Machine Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Tea Picker include Ochiai Cutlery Mfg, BOMA, Williames Tea, Jiangsu Yunma Agricultural Machinery, Nanjing Qinhuai Garden Machinery, Kawasaki Kiko, TERADA and Matsumotokiko, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Tea Picker manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Tea Picker Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Tea Picker Market Segment Percentages, by Type, 2021 (%)

• Selective Picking Machine
• Non-Selective Picking Machine

Global Tea Picker Market, by Application, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Tea Picker Market Segment Percentages, by Application, 2021 (%)

• Tea Pruning
• Tea Collection

Global Tea Picker Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Tea Picker Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Tea Picker revenues in global market, 2017-2022 (Estimated), ($ millions)

Key companies Tea Picker revenues share in global market, 2021 (%)

Key companies Tea Picker sales in global market, 2017-2022 (Estimated), (K Units)

Key companies Tea Picker sales share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• Ochiai Cutlery Mfg
• BOMA
• Williames Tea
• Jiangsu Yunma Agricultural Machinery
• Nanjing Qinhuai Garden Machinery
• Kawasaki Kiko
• TERADA
• Matsumotokiko

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Tea Picker Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Tea Picker Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL TEA PICKER OVERALL MARKET SIZE

2.1 Global Tea Picker Market Size: 2021 VS 2028
2.2 Global Tea Picker Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Tea Picker Sales: 2017-2028

3 COMPANY LANDSCAPE

3.1 Top Tea Picker Players in Global Market
3.2 Top Global Tea Picker Companies Ranked by Revenue
3.3 Global Tea Picker Revenue by Companies
3.4 Global Tea Picker Sales by Companies
3.5 Global Tea Picker Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Tea Picker Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Tea Picker Product Type
3.8 Tier 1, Tier 2 and Tier 3 Tea Picker Players in Global Market
  3.8.1 List of Global Tier 1 Tea Picker Companies
  3.8.2 List of Global Tier 2 and Tier 3 Tea Picker Companies

4 SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 By Type - Global Tea Picker Market Size Markets, 2021 & 2028
  4.1.2 Selective Picking Machine
  4.1.3 Non-Selective Picking Machine
4.2 By Type - Global Tea Picker Revenue & Forecasts
  4.2.1 By Type - Global Tea Picker Revenue, 2017-2022
  4.2.2 By Type - Global Tea Picker Revenue, 2023-2028
  4.2.3 By Type - Global Tea Picker Revenue Market Share, 2017-2028
4.3 By Type - Global Tea Picker Sales & Forecasts
  4.3.1 By Type - Global Tea Picker Sales, 2017-2022
  4.3.2 By Type - Global Tea Picker Sales, 2023-2028
  4.3.3 By Type - Global Tea Picker Sales Market Share, 2017-2028
4.4 By Type - Global Tea Picker Price (Manufacturers Selling Prices), 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Tea Picker Market Size, 2021 & 2028
  5.1.2 Tea Pruning
  5.1.3 Tea Collection
5.2 By Application - Global Tea Picker Revenue & Forecasts
  5.2.1 By Application - Global Tea Picker Revenue, 2017-2022
  5.2.2 By Application - Global Tea Picker Revenue, 2023-2028
  5.2.3 By Application - Global Tea Picker Revenue Market Share, 2017-2028
5.3 By Application - Global Tea Picker Sales & Forecasts
  5.3.1 By Application - Global Tea Picker Sales, 2017-2022
  5.3.2 By Application - Global Tea Picker Sales, 2023-2028
  5.3.3 By Application - Global Tea Picker Sales Market Share, 2017-2028
5.4 By Application - Global Tea Picker Price (Manufacturers Selling Prices), 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Tea Picker Market Size, 2021 & 2028
6.2 By Region - Global Tea Picker Revenue & Forecasts
  6.2.1 By Region - Global Tea Picker Revenue, 2017-2022
  6.2.2 By Region - Global Tea Picker Revenue, 2023-2028
  6.2.3 By Region - Global Tea Picker Revenue Market Share, 2017-2028
6.3 By Region - Global Tea Picker Sales & Forecasts
  6.3.1 By Region - Global Tea Picker Sales, 2017-2022
  6.3.2 By Region - Global Tea Picker Sales, 2023-2028
  6.3.3 By Region - Global Tea Picker Sales Market Share, 2017-2028
6.4 North America
  6.4.1 By Country - North America Tea Picker Revenue, 2017-2028
  6.4.2 By Country - North America Tea Picker Sales, 2017-2028
  6.4.3 US Tea Picker Market Size, 2017-2028
  6.4.4 Canada Tea Picker Market Size, 2017-2028
  6.4.5 Mexico Tea Picker Market Size, 2017-2028
6.5 Europe
  6.5.1 By Country - Europe Tea Picker Revenue, 2017-2028
  6.5.2 By Country - Europe Tea Picker Sales, 2017-2028
  6.5.3 Germany Tea Picker Market Size, 2017-2028
  6.5.4 France Tea Picker Market Size, 2017-2028
  6.5.5 U.K. Tea Picker Market Size, 2017-2028
  6.5.6 Italy Tea Picker Market Size, 2017-2028
  6.5.7 Russia Tea Picker Market Size, 2017-2028
  6.5.8 Nordic Countries Tea Picker Market Size, 2017-2028
  6.5.9 Benelux Tea Picker Market Size, 2017-2028
6.6 Asia
  6.6.1 By Region - Asia Tea Picker Revenue, 2017-2028
  6.6.2 By Region - Asia Tea Picker Sales, 2017-2028
  6.6.3 China Tea Picker Market Size, 2017-2028
  6.6.4 Japan Tea Picker Market Size, 2017-2028
  6.6.5 South Korea Tea Picker Market Size, 2017-2028
  6.6.6 Southeast Asia Tea Picker Market Size, 2017-2028
  6.6.7 India Tea Picker Market Size, 2017-2028
6.7 South America
  6.7.1 By Country - South America Tea Picker Revenue, 2017-2028
  6.7.2 By Country - South America Tea Picker Sales, 2017-2028
  6.7.3 Brazil Tea Picker Market Size, 2017-2028
  6.7.4 Argentina Tea Picker Market Size, 2017-2028
6.8 Middle East & Africa
  6.8.1 By Country - Middle East & Africa Tea Picker Revenue, 2017-2028
  6.8.2 By Country - Middle East & Africa Tea Picker Sales, 2017-2028
  6.8.3 Turkey Tea Picker Market Size, 2017-2028
  6.8.4 Israel Tea Picker Market Size, 2017-2028
  6.8.5 Saudi Arabia Tea Picker Market Size, 2017-2028
  6.8.6 UAE Tea Picker Market Size, 2017-2028

7 MANUFACTURERS & BRANDS PROFILES

7.1 Ochiai Cutlery Mfg
  7.1.1 Ochiai Cutlery Mfg Corporate Summary
  7.1.2 Ochiai Cutlery Mfg Business Overview
  7.1.3 Ochiai Cutlery Mfg Tea Picker Major Product Offerings
  7.1.4 Ochiai Cutlery Mfg Tea Picker Sales and Revenue in Global (2017-2022)
  7.1.5 Ochiai Cutlery Mfg Key News
7.2 BOMA
  7.2.1 BOMA Corporate Summary
  7.2.2 BOMA Business Overview
  7.2.3 BOMA Tea Picker Major Product Offerings
  7.2.4 BOMA Tea Picker Sales and Revenue in Global (2017-2022)
  7.2.5 BOMA Key News
7.3 Williames Tea
  7.3.1 Williames Tea Corporate Summary
  7.3.2 Williames Tea Business Overview
  7.3.3 Williames Tea Tea Picker Major Product Offerings
  7.3.4 Williames Tea Tea Picker Sales and Revenue in Global (2017-2022)
  7.3.5 Williames Tea Key News
7.4 Jiangsu Yunma Agricultural Machinery
  7.4.1 Jiangsu Yunma Agricultural Machinery Corporate Summary
  7.4.2 Jiangsu Yunma Agricultural Machinery Business Overview
  7.4.3 Jiangsu Yunma Agricultural Machinery Tea Picker Major Product Offerings
  7.4.4 Jiangsu Yunma Agricultural Machinery Tea Picker Sales and Revenue in Global (2017-2022)
  7.4.5 Jiangsu Yunma Agricultural Machinery Key News
7.5 Nanjing Qinhuai Garden Machinery
  7.5.1 Nanjing Qinhuai Garden Machinery Corporate Summary
  7.5.2 Nanjing Qinhuai Garden Machinery Business Overview
  7.5.3 Nanjing Qinhuai Garden Machinery Tea Picker Major Product Offerings
  7.5.4 Nanjing Qinhuai Garden Machinery Tea Picker Sales and Revenue in Global (2017-2022)
  7.5.5 Nanjing Qinhuai Garden Machinery Key News
7.6 Kawasaki Kiko
  7.6.1 Kawasaki Kiko Corporate Summary
  7.6.2 Kawasaki Kiko Business Overview
  7.6.3 Kawasaki Kiko Tea Picker Major Product Offerings
  7.6.4 Kawasaki Kiko Tea Picker Sales and Revenue in Global (2017-2022)
  7.6.5 Kawasaki Kiko Key News
7.7 TERADA
  7.7.1 TERADA Corporate Summary
  7.7.2 TERADA Business Overview
  7.7.3 TERADA Tea Picker Major Product Offerings
  7.7.4 TERADA Tea Picker Sales and Revenue in Global (2017-2022)
  7.7.5 TERADA Key News
7.8 Matsumotokiko
  7.8.1 Matsumotokiko Corporate Summary
  7.8.2 Matsumotokiko Business Overview
  7.8.3 Matsumotokiko Tea Picker Major Product Offerings
  7.8.4 Matsumotokiko Tea Picker Sales and Revenue in Global (2017-2022)
  7.8.5 Matsumotokiko Key News

8 GLOBAL TEA PICKER PRODUCTION CAPACITY, ANALYSIS

8.1 Global Tea Picker Production Capacity, 2017-2028
8.2 Tea Picker Production Capacity of Key Manufacturers in Global Market
8.3 Global Tea Picker Production by Region

9 KEY MARKET TRENDS, OPPORTUNITY, DRIVERS AND RESTRAINTS

9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints

10 TEA PICKER SUPPLY CHAIN ANALYSIS

10.1 Tea Picker Industry Value Chain
10.2 Tea Picker Upstream Market
10.3 Tea Picker Downstream and Clients
10.4 Marketing Channels Analysis
  10.4.1 Marketing Channels
  10.4.2 Tea Picker Distributors and Sales Agents in Global

11 CONCLUSION

12 APPENDIX

12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Key Players of Tea Picker in Global Market
Table 2. Top Tea Picker Players in Global Market, Ranking by Revenue (2021)
Table 3. Global Tea Picker Revenue by Companies, (US$, Mn), 2017-2022
Table 4. Global Tea Picker Revenue Share by Companies, 2017-2022
Table 5. Global Tea Picker Sales by Companies, (K Units), 2017-2022
Table 6. Global Tea Picker Sales Share by Companies, 2017-2022
Table 7. Key Manufacturers Tea Picker Price (2017-2022) & (USD/Unit)
Table 8. Global Manufacturers Tea Picker Product Type
Table 9. List of Global Tier 1 Tea Picker Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Tea Picker Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Tea Picker Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Global Tea Picker Revenue (US$, Mn), 2017-2022
Table 13. By Type - Global Tea Picker Revenue (US$, Mn), 2023-2028
Table 14. By Type - Global Tea Picker Sales (K Units), 2017-2022
Table 15. By Type - Global Tea Picker Sales (K Units), 2023-2028
Table 16. By Application – Global Tea Picker Revenue, (US$, Mn), 2021 & 2028
Table 17. By Application - Global Tea Picker Revenue (US$, Mn), 2017-2022
Table 18. By Application - Global Tea Picker Revenue (US$, Mn), 2023-2028
Table 19. By Application - Global Tea Picker Sales (K Units), 2017-2022
Table 20. By Application - Global Tea Picker Sales (K Units), 2023-2028
Table 21. By Region – Global Tea Picker Revenue, (US$, Mn), 2021 VS 2028
Table 22. By Region - Global Tea Picker Revenue (US$, Mn), 2017-2022
Table 23. By Region - Global Tea Picker Revenue (US$, Mn), 2023-2028
Table 24. By Region - Global Tea Picker Sales (K Units), 2017-2022
Table 25. By Region - Global Tea Picker Sales (K Units), 2023-2028
Table 26. By Country - North America Tea Picker Revenue, (US$, Mn), 2017-2022
Table 27. By Country - North America Tea Picker Revenue, (US$, Mn), 2023-2028
Table 28. By Country - North America Tea Picker Sales, (K Units), 2017-2022
Table 29. By Country - North America Tea Picker Sales, (K Units), 2023-2028
Table 30. By Country - Europe Tea Picker Revenue, (US$, Mn), 2017-2022
Table 31. By Country - Europe Tea Picker Revenue, (US$, Mn), 2023-2028
Table 32. By Country - Europe Tea Picker Sales, (K Units), 2017-2022
Table 33. By Country - Europe Tea Picker Sales, (K Units), 2023-2028
Table 34. By Region - Asia Tea Picker Revenue, (US$, Mn), 2017-2022
Table 35. By Region - Asia Tea Picker Revenue, (US$, Mn), 2023-2028
Table 36. By Region - Asia Tea Picker Sales, (K Units), 2017-2022
Table 37. By Region - Asia Tea Picker Sales, (K Units), 2023-2028
Table 38. By Country - South America Tea Picker Revenue, (US$, Mn), 2017-2022
Table 39. By Country - South America Tea Picker Revenue, (US$, Mn), 2023-2028
Table 40. By Country - South America Tea Picker Sales, (K Units), 2017-2022
Table 41. By Country - South America Tea Picker Sales, (K Units), 2023-2028
Table 42. By Country - Middle East & Africa Tea Picker Revenue, (US$, Mn), 2017-2022
Table 43. By Country - Middle East & Africa Tea Picker Revenue, (US$, Mn), 2023-2028
Table 44. By Country - Middle East & Africa Tea Picker Sales, (K Units), 2017-2022
Table 45. By Country - Middle East & Africa Tea Picker Sales, (K Units), 2023-2028
Table 46. Ochiai Cutlery Mfg Corporate Summary
Table 47. Ochiai Cutlery Mfg Tea Picker Product Offerings
Table 48. Ochiai Cutlery Mfg Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 49. BOMA Corporate Summary
Table 50. BOMA Tea Picker Product Offerings
Table 51. BOMA Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 52. Williames Tea Corporate Summary
Table 53. Williames Tea Tea Picker Product Offerings
Table 54. Williames Tea Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 55. Jiangsu Yunma Agricultural Machinery Corporate Summary
Table 56. Jiangsu Yunma Agricultural Machinery Tea Picker Product Offerings
Table 57. Jiangsu Yunma Agricultural Machinery Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 58. Nanjing Qinhuai Garden Machinery Corporate Summary
Table 59. Nanjing Qinhuai Garden Machinery Tea Picker Product Offerings
Table 60. Nanjing Qinhuai Garden Machinery Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 61. Kawasaki Kiko Corporate Summary
Table 62. Kawasaki Kiko Tea Picker Product Offerings
Table 63. Kawasaki Kiko Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 64. TERADA Corporate Summary
Table 65. TERADA Tea Picker Product Offerings
Table 66. TERADA Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 67. Matsumotokiko Corporate Summary
Table 68. Matsumotokiko Tea Picker Product Offerings
Table 69. Matsumotokiko Tea Picker Sales (K Units), Revenue (US$, Mn) and Average Price (USD/Unit) (2017-2022)
Table 70. Tea Picker Production Capacity (K Units) of Key Manufacturers in Global Market, 2020-2022 (K Units)
Table 71. Global Tea Picker Capacity Market Share of Key Manufacturers, 2020-2022
Table 72. Global Tea Picker Production by Region, 2017-2022 (K Units)
Table 73. Global Tea Picker Production by Region, 2023-2028 (K Units)
Table 74. Tea Picker Market Opportunities & Trends in Global Market
Table 75. Tea Picker Market Drivers in Global Market
Table 76. Tea Picker Market Restraints in Global Market
Table 77. Tea Picker Raw Materials
Table 78. Tea Picker Raw Materials Suppliers in Global Market
Table 79. Typical Tea Picker Downstream
Table 80. Tea Picker Downstream Clients in Global Market
Table 81. Tea Picker Distributors and Sales Agents in Global Market

List Of Figures

LIST OF FIGURES

Figure 1. Tea Picker Segment by Type
Figure 2. Tea Picker Segment by Application
Figure 3. Global Tea Picker Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Tea Picker Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Tea Picker Revenue, 2017-2028 (US$, Mn)
Figure 7. Tea Picker Sales in Global Market: 2017-2028 (K Units)
Figure 8. The Top 3 and 5 Players Market Share by Tea Picker Revenue in 2021
Figure 9. By Type - Global Tea Picker Sales Market Share, 2017-2028
Figure 10. By Type - Global Tea Picker Revenue Market Share, 2017-2028
Figure 11. By Type - Global Tea Picker Price (USD/Unit), 2017-2028
Figure 12. By Application - Global Tea Picker Sales Market Share, 2017-2028
Figure 13. By Application - Global Tea Picker Revenue Market Share, 2017-2028
Figure 14. By Application - Global Tea Picker Price (USD/Unit), 2017-2028
Figure 15. By Region - Global Tea Picker Sales Market Share, 2017-2028
Figure 16. By Region - Global Tea Picker Revenue Market Share, 2017-2028
Figure 17. By Country - North America Tea Picker Revenue Market Share, 2017-2028
Figure 18. By Country - North America Tea Picker Sales Market Share, 2017-2028
Figure 19. US Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 20. Canada Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 21. Mexico Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 22. By Country - Europe Tea Picker Revenue Market Share, 2017-2028
Figure 23. By Country - Europe Tea Picker Sales Market Share, 2017-2028
Figure 24. Germany Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 25. France Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 26. U.K. Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 27. Italy Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 28. Russia Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 29. Nordic Countries Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 30. Benelux Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 31. By Region - Asia Tea Picker Revenue Market Share, 2017-2028
Figure 32. By Region - Asia Tea Picker Sales Market Share, 2017-2028
Figure 33. China Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 34. Japan Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 35. South Korea Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 36. Southeast Asia Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 37. India Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 38. By Country - South America Tea Picker Revenue Market Share, 2017-2028
Figure 39. By Country - South America Tea Picker Sales Market Share, 2017-2028
Figure 40. Brazil Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 41. Argentina Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 42. By Country - Middle East & Africa Tea Picker Revenue Market Share, 2017-2028
Figure 43. By Country - Middle East & Africa Tea Picker Sales Market Share, 2017-2028
Figure 44. Turkey Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 45. Israel Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 46. Saudi Arabia Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 47. UAE Tea Picker Revenue, (US$, Mn), 2017-2028
Figure 48. Global Tea Picker Production Capacity (K Units), 2017-2028
Figure 49. The Percentage of Production Tea Picker by Region, 2021 VS 2028
Figure 50. Tea Picker Industry Value Chain
Figure 51. Marketing Channels