Sustainability in Italy

December 2023 | 45 pages | ID: SFDB947B4323EN
Euromonitor International Ltd

Abstracts

Recycling and reducing food waste is well-established in Italy, and a high proportion of Zero Wasters are willing to pay more for sustainable goods. While the majority of consumers aim to positively impact the planet, over half feel their actions will not make a difference, creating a solid opportunity for industries to focus on actionable messaging and campaigns. There is an opportunity to implement Vegan claims, resonating with the rising number of meat-avoiding locals, while locally sourced g...

Euromonitor International’s Sustainability reports allows to hear the voice of the industry by exploring specific industry related trends, business campaigns, and attitudes and expectations for sustainability from industry leaders in 5 regions. Reports monitor the levels of sustainability adoption across countries and product categories. Reports also allows to discover where companies and brands lead in terms of a sustainable product portfolio and which ones are falling behind. Use it to learn more about consumers’ evolving attitudes, expectations and adoption of sustainability across key global markets.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Sustainability market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Sustainability in Italy
Euromonitor International
December 2023

LIST OF CONTENTS AND TABLES

SUSTAINABILITY IN ITALY
SCOPE
CHART 1 Sustainability Country Report Scope 2023
KEY FINDINGS
CHART 2 Sustainability Country Report Main Findings 2023
INTRODUCTION
CHART 3 Sustainability Market in Italy: Key Metrics by Industry 2022
CONSUMER BEHAVIOUR
Environmental awareness
CHART 4 Consumers' Sustainability Awareness and Actions in Italy 2019-2023
Green actions
CHART 5 Consumers' Environmental Action in Italy 2023
Trust in green labels
CHART 6 Consumer Trust in Product Claims in Italy 2023
Shopping preferences
CHART 7 Consumer Circular Shopping Preferences in Italy 2023
Sustainable consumer types
CHART 8 Sustainable Consumer’s Types in Italy 2023
CHART 9 Zero Wasters: Largest Consumer Type in Italy 2023
MARKET SIZE
CHART 10 Sustainability Market Size By Industry in Italy 2021-2022
Sustainability Attributes with the biggest market sizes in Italy
CHART 11 Sustainability Market Size for the Top 10 Attributes by Industry in Italy, USD Million 2022
CHART 12 Sustainability Market Size for the Top 10 Attributes by Industry in Italy, USD Million 2022
SUSTAINABLE PRODUCTS
CHART 13 Staple Foods: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 14 Dairy Products and Alternatives: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 15 Snacks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 16 Beauty and Personal Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 17 Cooking Ingredients and Meals: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 18 Soft Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 19 Home Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 20 Tissue and Hygiene: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 21 Pet Care: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 22 Consumer Health: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
CHART 23 Hot Drinks: Shopper Satisfaction vs Price Positioning and Product Availability of SKUs with the Top 10 Sustainability Attributes in Italy 2022
COMPETITOR ANALYSIS
CHART 24 Top 10 Companies: Company Sales of SKUs with Sustainability Attributes in Italy, 2021-2022
CHART 25 Top 10 Companies: Product Availability of SKUs with Sustainability Attributes in Italy, 2021-2022
SEIZING THE OPPORTUNITY – BY INDUSTRY
CHART 26 Staple Foods: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 27 Dairy Products and Alternatives: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 28 Snacks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 29 Beauty and Personal Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 30 Cooking Ingredients and Meals: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 31 Soft Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 32 Home Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 33 Tissue and Hygiene: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 34 Pet Care: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 35 Consumer Health: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
CHART 36 Hot Drinks: Product Availability in 2022 and Change in Product Availability (2021-2022) of SKUs with the Top 10 Sustainability Attributes in Italy
SEIZING THE OPPORTUNITY – BY KEY ATTRIBUTE GROUP
CHART 37 Sustainable Packaging Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in Italy 2022
CHART 38 No Artificial Ingredients Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in Italy 2022
CHART 39 Environmentally Friendly Claims: Consumer Survey, Shopper Satisfaction and Product Availability of SKUs with Sustainability Attributes in Italy 2022