Surface Care in Tunisia

Date: January 13, 2017
Pages: 16
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S63389A5D17EN
Leaflet:

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Towards the end of the review period, surface care in Tunisia continued to benefit as companies expanded their brand ranges via the addition of more innovative products. The further development of modern grocery retailers channels also had a positive impact on the category’s performance, as supermarkets and hypermarkets outlets tend to offer wider surface care assortments and more competitive prices than traditional retailers.

Euromonitor International's Surface Care in Tunisia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2021 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents, Window/Glass Cleaners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Surface Care by Category: Value 2011-2016
  Table 2 Sales of Surface Care by Category: % Value Growth 2011-2016
  Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2011-2016
  Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2011-2016
  Table 5 NBO Company Shares of Surface Care: % Value 2012-2016
  Table 6 LBN Brand Shares of Surface Care: % Value 2013-2016
  Table 7 Forecast Sales of Surface Care by Category: Value 2016-2021
  Table 8 Forecast Sales of Surface Care by Category: % Value Growth 2016-2021
Ennadhafa Judy SA in Home Care (tunisia)
Strategic Direction
Key Facts
  Summary 1 Ennadhafa Judy SA: Key Facts
Competitive Positioning
  Summary 2 Ennadhafa Judy SA: Competitive Position 2016
Executive Summary
Home Care Maintains Healthy Current Value Growth Despite Economic Uncertainty
Convenience Remains the Most Influential Trend in Home Care in 2016
Multinationals Continue To Lead Home Care in Tunisia
Modern Channels Gain Ground in Home Care Distribution
Outlook for Tunisian Home Care Remains Broadly Positive
Market Indicators
  Table 9 Households 2011-2016
Market Data
  Table 10 Sales of Home Care by Category: Value 2011-2016
  Table 11 Sales of Home Care by Category: % Value Growth 2011-2016
  Table 12 NBO Company Shares of Home Care: % Value 2012-2016
  Table 13 LBN Brand Shares of Home Care: % Value 2013-2016
  Table 14 Penetration of Private Label in Home Care by Category: % Value 2011-2016
  Table 15 Distribution of Home Care by Format: % Value 2011-2016
  Table 16 Distribution of Home Care by Format and Category: % Value 2016
  Table 17 Forecast Sales of Home Care by Category: Value 2016-2021
  Table 18 Forecast Sales of Home Care by Category: % Value Growth 2016-2021
Sources
  Summary 3 Research Sources












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