Surface Care in Norway

Date: February 8, 2018
Pages: 16
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: S16452B803EEN
Leaflet:

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Surface care development and marketing in response to consumer demand for more effectiveness was a major trend in 2017. Partly as a result of reading newspaper articles and social media posts, consumers in Norway are increasingly aware that bacteria and dirt can adversely affect their health. This is particularly evident amongst families with children; parents are generally more willing to do whatever they can to ensure that their children live in a healthy environment. Leading surface care manu...

Euromonitor International's Surface Care in Norway market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Bathroom Cleaners, Descalers, Drain Openers, Floor Cleaners, Home Care Disinfectants, Home Care Wipes and Floor Cleaning Systems, Kitchen Cleaners, Multi-Purpose Cleaners, Oven Cleaners, Scouring Agents.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Surface Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Increasing Effectiveness Evident in Product Development
Solid Growth in Most Categories
Good Performance of Wipes and Cleaning Systems Continues
Competitive Landscape
Lilleborg Still on Top
Colgate-Palmolive Makes Gains
Other Companies Focus on Niche Areas
Category Data
  Table 1 Sales of Surface Care by Category: Value 2012-2017
  Table 2 Sales of Surface Care by Category: % Value Growth 2012-2017
  Table 3 Sales of Home Care Wipes and Floor Cleaning Systems by Category: Value 2012-2017
  Table 4 Sales of Home Care Wipes and Floor Cleaning Systems by Category: % Value Growth 2012-2017
  Table 5 NBO Company Shares of Surface Care: % Value 2013-2017
  Table 6 LBN Brand Shares of Surface Care: % Value 2014-2017
  Table 7 NBO Company Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2013-2017
  Table 8 LBN Brand Shares of Home Care Wipes and Floor Cleaning Systems: % Value 2014-2017
  Table 9 Forecast Sales of Surface Care by Category: Value 2017-2022
  Table 10 Forecast Sales of Surface Care by Category: % Value Growth 2017-2022
Executive Summary
Home Care Sees Slightly Slower Growth in 2017
Desire for Convenience Increasingly Prevalent
Lilleborg Reinforces Its Dominant Position
Incremental Innovation Prevalent in New Product Development
Solid Performance Expected Over the Forecast Period
Market Indicators
  Table 11 Households 2012-2017
Market Data
  Table 12 Sales of Home Care by Category: Value 2012-2017
  Table 13 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 14 NBO Company Shares of Home Care: % Value 2013-2017
  Table 15 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 16 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 17 Distribution of Home Care by Format: % Value 2012-2017
  Table 18 Distribution of Home Care by Format and Category: % Value 2017
  Table 19 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 20 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources
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