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Smart Television (TV) - Global Market Outlook (2020-2028)

June 2021 | 150 pages | ID: S51F75724AFCEN
Stratistics Market Research Consulting

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According to Stratistics MRC, the Global Smart Television (TV) Market is accounted for $147.80 billion in 2020 and is expected to reach $1,105.61 billion by 2028 growing at a CAGR of 28.6% during the forecast period. Some of the key factors propelling the market growth include increasing demand for smart TV’s, technological advancements in TV resolution from HD towards 4K and higher, demand for web-enabled TV’s, increasing usage of the internet, growing disposable income across emerging economies, and development of entertainment technologies. However, lack of high-speed internet penetration in emerging economies is likely to restraint the market.

Smart TV is basically a concurrence between computer and social TV which allows users to use all features presents in computers or smartphones. Smart TV offers various features such as internet accessibility, storage capacity, GPS system and other entertainment features such as games, music and other. Smart TV is integrated with internet connection which allows access to a number of popular websites including Netflix, YouTube, Amazon Prime and Hulu. In addition to this, smart TV is currently facing many technological transformations such as motion control. Adoption of smart TV by advertisement media is a key trend which is expected to lead smart TV generation to the next level.

By panel type, the quantum dot light emitting diode (QLED) segment is projected to be a significant-growing segment in the oil & gas pumps market, owing to increased adoption since it comprises of a variety of features which other panel types are unable to offer and the advent of QLED technology has led to a decline in LCD panel manufacturing. QLED panels work the same way as LED TVs. There is a backlight built from hundreds or thousands of LEDs that light the individual pixels. QLED improves on standard LED by employing nanoparticles (quantum dots) to supercharge the brightness and color of these individual pixels. The result is a more vibrant color. QLED Alliance has been developed, which consists of Samsung, Hisense, and TCL, devoted to furthering the Quantum Dot cause. This is aiding in the market growth and helping in new product development.

On the basis of geography, the Asia Pacific region is expected to have considerable market growth during the forecast period, due to rise in the regional demand for 4K televisions as customers is choosing UHD TVs due to their sleek design and better image quality, increasing demand for smart TVs by end-users, and the emerging economies of India, China, and Japan. The rising demand for these sets has created opportunities for the content providers to deliver content in better resolution and recording facilities that can support 4K technology. China dominated the market, supported by the emergence of new entrants such as Hisense Co., Ltd. and TCL Corporation, who made the competition fierce for the major players. A few Chinese brands such as TCL Corporation have also entered the North American region, thereby ensuring a global coverage for these brands.

Some of the key players in Smart Television (TV) Market include Panasonic Corporation, Vizio Inc., Koninklijke Philips NV, TCL Corporation, Haier Group Corporation, Hitachi Ltd., Samsung Electronics Co. Ltd., Sony Corporation, LG Electronics, Inc., Insignia Systems Inc., Sansui Electric Co. Ltd., Apple Inc., Videocon Industries Limited, Toshiba Corporation, Hisense Group Co. Ltd., Skyworth Digital Holdings Co., Ltd., and Intex Technologies.

Screen Types Covered:
  • Curved Screen
  • Flat Screen
  • Foldable Screen
Refresh Rates Covered:
  • 240Hz
  • 120Hz
  • 60Hz
Resolution Types Covered:
  • 8K Television (TV)
  • High Definition Televsion (HDTV)
  • 4K Ultra-High-Definition Television (UHD TV)
  • Full High Definition (HD) TV
  • 720p
  • 1080p
  • 4K Television (TV)
Platforms Covered:
  • Tizen Operating System (OS)
  • Roku Television (TV)
  • iPhone Operating System (OS)
  • Android TV & Google TV
  • Web Operating System (OS)
  • MyHomeScreen
  • Fire Television (TV) (AMAZON)
Distribution Models Covered:
  • Offline
  • Online Stores
  • Indirect
  • Direct
Screen Sizes Covered:
  • Above 65 Inches
      • 56 to 65 Inches
      • 46 to 55 Inches
      • 32 to 45 Inches
  • Below 32 Inches
Panel Types Covered:
  • Organic Light Emitting Diode (OLED)
  • Liquid Crystal Display (LCD)
  • Quantum Dot Light Emitting Diode (QLED)
  • Light Emitting Diode (LED)
  • Plasma Display Panel (PDP)
  • Surface-Conduction Electron-Emitter Display (SED)
Accessories Covered:
  • Television (TV) Camera
  • 3D Glasses
  • wireless Local Area Network (LAN) Adaptor
  • Keypads
  • Gaming Devices/Play Stations
Technologies Covered:
  • Interface Design
  • Operating System
Applications Covered:
  • Public
  • Family
End Users Covered:
  • Office Purpose
  • Educational Purpose
  • Telecommunications
  • Life
  • Residential
  • Consumers
  • Enterprises
  • Commercial (Advertising)
  • Tool
  • News Reader
  • Transportation
  • Social Networking Services
Regions Covered:
  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • Italy
    • UK
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa
What our report offers:
  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2019, 2020, 2021, 2025 and 2028
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic analysis: Drivers and Constraints, Product/Technology Analysis, Porter’s five forces analysis, SWOT analysis, etc.
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements
Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:
  • Company Profiling
        • Comprehensive profiling of additional market players (up to 3)
        • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances
1 EXECUTIVE SUMMARY

2 PREFACE

2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
  2.4.1 Data Mining
  2.4.2 Data Analysis
  2.4.3 Data Validation
  2.4.4 Research Approach
2.5 Research Sources
  2.5.1 Primary Research Sources
  2.5.2 Secondary Research Sources
  2.5.3 Assumptions

3 MARKET TREND ANALYSIS

3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 Technology Analysis
3.7 Application Analysis
3.8 End User Analysis
3.9 Emerging Markets
3.10 Impact of Covid-19

4 PORTERS FIVE FORCE ANALYSIS

4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 GLOBAL SMART TELEVISION (TV) MARKET, BY SCREEN TYPE

5.1 Introduction
5.2 Curved Screen
5.3 Flat Screen
5.4 Foldable Screen

6 GLOBAL SMART TELEVISION (TV) MARKET, BY REFRESH RATE

6.1 Introduction
6.2 240Hz
6.3 120Hz
6.4 60Hz

7 GLOBAL SMART TELEVISION (TV) MARKET, BY RESOLUTION TYPE

7.1 Introduction
7.2 8K Television (TV)
7.3 High Definition Televsion (HDTV)
7.4 4K Ultra-High-Definition Television (UHD TV)
7.5 Full High Definition (HD) TV
7.6 720p
7.7 1080p
7.8 4K Television (TV)

8 GLOBAL SMART TELEVISION (TV) MARKET, BY PLATFORM

8.1 Introduction
8.2 Tizen Operating System (OS)
8.3 Roku Television (TV)
8.4 iPhone Operating System (OS)
8.5 Android TV & Google TV
8.6 Web Operating System (OS)
8.7 MyHomeScreen
8.8 Fire Television (TV) (AMAZON)

9 GLOBAL SMART TELEVISION (TV) MARKET, BY DISTRIBUTION MODEL

9.1 Introduction
9.2 Offline
  9.2.1 Single Brand Stores
  9.2.2 Multi Brand Stores
9.3 Online Stores
9.4 Indirect
9.5 Direct

10 GLOBAL SMART TELEVISION (TV) MARKET, BY SCREEN SIZE

10.1 Introduction
10.2 Above 65 Inches
10.3 56 to 65 Inches
10.4 46 to 55 Inches
10.5 32 to 45 Inches
10.6 Below 32 Inches

11 GLOBAL SMART TELEVISION (TV) MARKET, BY PANEL TYPE

11.1 Introduction
11.2 Organic Light Emitting Diode (OLED)
11.3 Liquid Crystal Display (LCD)
11.4 Quantum Dot Light Emitting Diode (QLED)
11.5 Light Emitting Diode (LED)
11.6 Plasma Display Panel (PDP)
11.7 Surface-Conduction Electron-Emitter Display (SED)

12 GLOBAL SMART TELEVISION (TV) MARKET, BY ACCESSORY

12.1 Introduction
12.2 Television (TV) Camera
12.3 3D Glasses
12.4 wireless Local Area Network (LAN) Adaptor
12.5 Keypads
12.6 Gaming Devices/Play Stations

13 GLOBAL SMART TELEVISION (TV) MARKET, BY TECHNOLOGY

13.1 Introduction
13.2 Interface Design
13.3 Operating System

14 GLOBAL SMART TELEVISION (TV) MARKET, BY APPLICATION

14.1 Introduction
14.2 Public
14.3 Family

15 GLOBAL SMART TELEVISION (TV) MARKET, BY END USER

15.1 Introduction
15.2 Office Purpose
15.3 Educational Purpose
15.4 Telecommunications
15.5 Life
15.6 Residential
  15.6.1 Home Entertainment
    15.6.1.1 Music
    15.6.1.2 Movie & Television
  15.6.2 Video Gaming
15.7 Consumers
15.8 Enterprises
15.9 Commercial (Advertising)
15.10 Tool
15.11 News Reader
15.12 Transportation
  15.12.1 Airports
    15.12.1.1 International
    15.12.1.2 Domestic
  15.12.2 Railways
15.13 Social Networking Services

16 GLOBAL SMART TELEVISION (TV) MARKET, BY GEOGRAPHY

16.1 Introduction
16.2 North America
  16.2.1 US
  16.2.2 Canada
  16.2.3 Mexico
16.3 Europe
  16.3.1 Germany
  16.3.2 UK
  16.3.3 Italy
  16.3.4 France
  16.3.5 Spain
  16.3.6 Rest of Europe
16.4 Asia Pacific
  16.4.1 Japan
  16.4.2 China
  16.4.3 India
  16.4.4 Australia
  16.4.5 New Zealand
  16.4.6 South Korea
  16.4.7 Rest of Asia Pacific
16.5 South America
  16.5.1 Argentina
  16.5.2 Brazil
  16.5.3 Chile
  16.5.4 Rest of South America
16.6 Middle East & Africa
  16.6.1 Saudi Arabia
  16.6.2 UAE
  16.6.3 Qatar
  16.6.4 South Africa
  16.6.5 Rest of Middle East & Africa

17 KEY DEVELOPMENTS

17.1 Agreements, Partnerships, Collaborations and Joint Ventures
17.2 Acquisitions & Mergers
17.3 New Product Launch
17.4 Expansions
17.5 Other Key Strategies

18 COMPANY PROFILING

18.1 Panasonic Corporation
18.2 Vizio Inc.
18.3 Koninklijke Philips NV
18.4 TCL Corporation
18.5 Haier Group Corporation
18.6 Hitachi Ltd.
18.7 Samsung Electronics Co. Ltd.
18.8 Sony Corporation
18.9 LG Electronics, Inc.
18.10 Insignia Systems Inc.
18.11 Sansui Electric Co. Ltd.
18.12 Apple Inc.
18.13 Videocon Industries Limited
18.14 Toshiba Corporation
18.15 Hisense Group Co. Ltd.
18.16 Skyworth Digital Holdings Co., Ltd.
18.17 Intex Technologies

LIST OF TABLES

Table 1 Global Smart Television (TV) Market Outlook, By Region (2019-2028) ($MN)
Table 2 Global Smart Television (TV) Market Outlook, By Screen Type (2019-2028) ($MN)
Table 3 Global Smart Television (TV) Market Outlook, By Curved Screen (2019-2028) ($MN)
Table 4 Global Smart Television (TV) Market Outlook, By Flat Screen (2019-2028) ($MN)
Table 5 Global Smart Television (TV) Market Outlook, By Foldable Screen (2019-2028) ($MN)
Table 6 Global Smart Television (TV) Market Outlook, By Refresh Rate (2019-2028) ($MN)
Table 7 Global Smart Television (TV) Market Outlook, By 240Hz (2019-2028) ($MN)
Table 8 Global Smart Television (TV) Market Outlook, By 120Hz (2019-2028) ($MN)
Table 9 Global Smart Television (TV) Market Outlook, By 60Hz (2019-2028) ($MN)
Table 10 Global Smart Television (TV) Market Outlook, By Resolution Type (2019-2028) ($MN)
Table 11 Global Smart Television (TV) Market Outlook, By 8K Television (TV) (2019-2028) ($MN)
Table 12 Global Smart Television (TV) Market Outlook, By High Definition Televsion (HDTV) (2019-2028) ($MN)
Table 13 Global Smart Television (TV) Market Outlook, By 4K Ultra-High-Definition Television (UHD TV) (2019-2028) ($MN)
Table 14 Global Smart Television (TV) Market Outlook, By Full High Definition (HD) TV (2019-2028) ($MN)
Table 15 Global Smart Television (TV) Market Outlook, By 720p (2019-2028) ($MN)
Table 16 Global Smart Television (TV) Market Outlook, By 1080p (2019-2028) ($MN)
Table 17 Global Smart Television (TV) Market Outlook, By 4K Television (TV) (2019-2028) ($MN)
Table 18 Global Smart Television (TV) Market Outlook, By Platform (2019-2028) ($MN)
Table 19 Global Smart Television (TV) Market Outlook, By Tizen Operating System (OS) (2019-2028) ($MN)
Table 20 Global Smart Television (TV) Market Outlook, By Roku Television (TV) (2019-2028) ($MN)
Table 21 Global Smart Television (TV) Market Outlook, By iPhone Operating System (OS) (2019-2028) ($MN)
Table 22 Global Smart Television (TV) Market Outlook, By Android TV & Google TV (2019-2028) ($MN)
Table 23 Global Smart Television (TV) Market Outlook, By Web Operating System (OS) (2019-2028) ($MN)
Table 24 Global Smart Television (TV) Market Outlook, By MyHomeScreen (2019-2028) ($MN)
Table 25 Global Smart Television (TV) Market Outlook, By Fire Television (TV) (AMAZON) (2019-2028) ($MN)
Table 26 Global Smart Television (TV) Market Outlook, By Distribution Model (2019-2028) ($MN)
Table 27 Global Smart Television (TV) Market Outlook, By Offline (2019-2028) ($MN)
Table 28 Global Smart Television (TV) Market Outlook, By Single Brand Stores (2019-2028) ($MN)
Table 29 Global Smart Television (TV) Market Outlook, By Multi Brand Stores (2019-2028) ($MN)
Table 30 Global Smart Television (TV) Market Outlook, By Online Stores (2019-2028) ($MN)
Table 31 Global Smart Television (TV) Market Outlook, By Indirect (2019-2028) ($MN)
Table 32 Global Smart Television (TV) Market Outlook, By Direct (2019-2028) ($MN)
Table 33 Global Smart Television (TV) Market Outlook, By Screen Size (2019-2028) ($MN)
Table 34 Global Smart Television (TV) Market Outlook, By Above 65 Inches (2019-2028) ($MN)
Table 35 Global Smart Television (TV) Market Outlook, By 56 to 65 Inches (2019-2028) ($MN)
Table 36 Global Smart Television (TV) Market Outlook, By 46 to 55 Inches (2019-2028) ($MN)
Table 37 Global Smart Television (TV) Market Outlook, By 32 to 45 Inches (2019-2028) ($MN)
Table 38 Global Smart Television (TV) Market Outlook, By Below 32 Inches (2019-2028) ($MN)
Table 39 Global Smart Television (TV) Market Outlook, By Panel Type (2019-2028) ($MN)
Table 40 Global Smart Television (TV) Market Outlook, By Organic Light Emitting Diode (OLED) (2019-2028) ($MN)
Table 41 Global Smart Television (TV) Market Outlook, By Liquid Crystal Display (LCD) (2019-2028) ($MN)
Table 42 Global Smart Television (TV) Market Outlook, By Quantum Dot Light Emitting Diode (QLED) (2019-2028) ($MN)
Table 43 Global Smart Television (TV) Market Outlook, By Light Emitting Diode (LED) (2019-2028) ($MN)
Table 44 Global Smart Television (TV) Market Outlook, By Plasma Display Panel (PDP) (2019-2028) ($MN)
Table 45 Global Smart Television (TV) Market Outlook, By Surface-Conduction Electron-Emitter Display (SED) (2019-2028) ($MN)
Table 46 Global Smart Television (TV) Market Outlook, By Accessory (2019-2028) ($MN)
Table 47 Global Smart Television (TV) Market Outlook, By Television (TV) Camera (2019-2028) ($MN)
Table 48 Global Smart Television (TV) Market Outlook, By 3D Glasses (2019-2028) ($MN)
Table 49 Global Smart Television (TV) Market Outlook, By wireless Local Area Network (LAN) Adaptor (2019-2028) ($MN)
Table 50 Global Smart Television (TV) Market Outlook, By Keypads (2019-2028) ($MN)
Table 51 Global Smart Television (TV) Market Outlook, By Gaming Devices/Play Stations (2019-2028) ($MN)
Table 52 Global Smart Television (TV) Market Outlook, By Technology (2019-2028) ($MN)
Table 53 Global Smart Television (TV) Market Outlook, By Interface Design (2019-2028) ($MN)
Table 54 Global Smart Television (TV) Market Outlook, By Operating System (2019-2028) ($MN)
Table 55 Global Smart Television (TV) Market Outlook, By Application (2019-2028) ($MN)
Table 56 Global Smart Television (TV) Market Outlook, By Public (2019-2028) ($MN)
Table 57 Global Smart Television (TV) Market Outlook, By Family (2019-2028) ($MN)
Table 58 Global Smart Television (TV) Market Outlook, By End User (2019-2028) ($MN)
Table 59 Global Smart Television (TV) Market Outlook, By Office Purpose (2019-2028) ($MN)
Table 60 Global Smart Television (TV) Market Outlook, By Educational Purpose (2019-2028) ($MN)
Table 61 Global Smart Television (TV) Market Outlook, By Telecommunications (2019-2028) ($MN)
Table 62 Global Smart Television (TV) Market Outlook, By Life (2019-2028) ($MN)
Table 63 Global Smart Television (TV) Market Outlook, By Residential (2019-2028) ($MN)
Table 64 Global Smart Television (TV) Market Outlook, By Home Entertainment (2019-2028) ($MN)
Table 65 Global Smart Television (TV) Market Outlook, By Video Gaming (2019-2028) ($MN)
Table 66 Global Smart Television (TV) Market Outlook, By Consumers (2019-2028) ($MN)
Table 67 Global Smart Television (TV) Market Outlook, By Enterprises (2019-2028) ($MN)
Table 68 Global Smart Television (TV) Market Outlook, By Commercial (Advertising) (2019-2028) ($MN)
Table 69 Global Smart Television (TV) Market Outlook, By Tool (2019-2028) ($MN)
Table 70 Global Smart Television (TV) Market Outlook, By News Reader (2019-2028) ($MN)
Table 71 Global Smart Television (TV) Market Outlook, By Transportation (2019-2028) ($MN)
Table 72 Global Smart Television (TV) Market Outlook, By Airports (2019-2028) ($MN)
Table 73 Global Smart Television (TV) Market Outlook, By Railways (2019-2028) ($MN)
Table 74 Global Smart Television (TV) Market Outlook, By Social Networking Services (2019-2028) ($MN)
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.


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