Shrink Packaging Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2025 to 2034

The Global Shrink Packaging Market, valued at USD 12.3 billion in 2024, is projected to grow at a CAGR of 7.8% from 2025 to 2034. A key driver for this growth is the increasing emphasis on sustainability, as consumers and regulators push for more eco-friendly packaging solutions.
As the demand for packaging made from recycled materials and with lower carbon emissions grows, businesses adapt to meet these environmental standards. This shift toward sustainable packaging solutions is a significant factor behind the market's expansion, as companies balance eco-consciousness with performance and functionality.
The market is segmented by material type, including polyethylene (PE), polypropylene (PP), polyvinyl chloride (PVC), and other materials. Among these, polyethylene (PE) is expected to dominate, reaching USD 10 billion by 2034. PE is favored for its versatility, affordability, and range of uses across various industries. Its lightweight and transparent properties, combined with its flexibility, make it ideal for wrapping and protecting a diverse array of products. The ability of PE shrink films to conform tightly to product shapes, creating secure and tamper-proof seals, has led to its widespread adoption, especially in consumer goods packaging.
Shrink packaging is also categorized by packaging type, which includes primary, secondary, and tertiary packaging. The tertiary packaging segment is set to experience the highest growth rate, with a CAGR exceeding 9% from 2025 to 2034. This growth is largely driven by the rising demand for efficient logistics and bulk transportation. Tertiary packaging ensures that products are securely transported and stored, especially in the growing e-commerce and global trade sectors. Shrink packaging in this category helps protect goods during long-distance shipping, reducing the risk of damage and loss essential for maintaining smooth supply chain operations.
U.S. shrink packaging market held a significant share of 25% in 2024. The U.S. market is expanding steadily, driven by the increasing demand for efficient packaging solutions in industries such as food and beverage, pharmaceuticals, and e-commerce. The move towards sustainable packaging materials, along with the development of biodegradable shrink films, is further contributing to the market's growth. Companies are focusing on innovative packaging solutions that not only enhance product protection but also align with consumer preferences for more sustainable and eco-friendly options.
As the demand for packaging made from recycled materials and with lower carbon emissions grows, businesses adapt to meet these environmental standards. This shift toward sustainable packaging solutions is a significant factor behind the market's expansion, as companies balance eco-consciousness with performance and functionality.
The market is segmented by material type, including polyethylene (PE), polypropylene (PP), polyvinyl chloride (PVC), and other materials. Among these, polyethylene (PE) is expected to dominate, reaching USD 10 billion by 2034. PE is favored for its versatility, affordability, and range of uses across various industries. Its lightweight and transparent properties, combined with its flexibility, make it ideal for wrapping and protecting a diverse array of products. The ability of PE shrink films to conform tightly to product shapes, creating secure and tamper-proof seals, has led to its widespread adoption, especially in consumer goods packaging.
Shrink packaging is also categorized by packaging type, which includes primary, secondary, and tertiary packaging. The tertiary packaging segment is set to experience the highest growth rate, with a CAGR exceeding 9% from 2025 to 2034. This growth is largely driven by the rising demand for efficient logistics and bulk transportation. Tertiary packaging ensures that products are securely transported and stored, especially in the growing e-commerce and global trade sectors. Shrink packaging in this category helps protect goods during long-distance shipping, reducing the risk of damage and loss essential for maintaining smooth supply chain operations.
U.S. shrink packaging market held a significant share of 25% in 2024. The U.S. market is expanding steadily, driven by the increasing demand for efficient packaging solutions in industries such as food and beverage, pharmaceuticals, and e-commerce. The move towards sustainable packaging materials, along with the development of biodegradable shrink films, is further contributing to the market's growth. Companies are focusing on innovative packaging solutions that not only enhance product protection but also align with consumer preferences for more sustainable and eco-friendly options.
Report Content
CHAPTER 1 METHODOLOGY & SCOPE
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
CHAPTER 2 EXECUTIVE SUMMARY
2.1 Industry synopsis, 2021-2034
CHAPTER 3 INDUSTRY INSIGHTS
3.1 Industry ecosystem analysis
3.1.1 Factor affecting the value chain
3.1.2 Profit margin analysis
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
3.6.1 Growth drivers
3.6.1.1 Rising demand for sustainable packaging solutions
3.6.1.2 Expansion of e-commerce and online shopping
3.6.1.3 Innovations in high-performance shrink films
3.6.1.4 Growth in food and beverage industry
3.6.1.5 Cost-effective solution for various industries
3.6.2 Industry pitfalls & challenges
3.6.2.1 Limited recycling infrastructure and facilities
3.6.2.2 Higher costs of sustainable materials
3.7 Growth potential analysis
3.8 Porter’s analysis
3.9 PESTEL analysis
CHAPTER 4 COMPETITIVE LANDSCAPE, 2024
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
CHAPTER 5 MARKET ESTIMATES & FORECAST, BY MATERIAL TYPE, 2021-2034 (USD BILLION & KILO TONS)
5.1 Key trends
5.2 Polyethylene (PE)
5.3 Polypropylene (PP)
5.4 Polyvinyl chloride (PVC)
5.5 Others
CHAPTER 6 MARKET ESTIMATES & FORECAST, BY PRODUCT, 2021-2034 (USD BILLION & KILO TONS)
6.1 Key trends
6.2 Shrink bags
6.3 Shrink film
6.4 Shrink labels
6.5 Shrink sleeves
6.6 Shrink wrap
CHAPTER 7 MARKET ESTIMATES & FORECAST, BY PACKAGING TYPE, 2021-2034 (USD BILLION & KILO TONS)
7.1 Key trends
7.2 Primary packaging
7.3 Secondary packaging
7.4 Tertiary packaging
CHAPTER 8 MARKET ESTIMATES & FORECAST, BY END USE INDUSTRY, 2021-2034 (USD BILLION & KILO TONS)
8.1 Key trends
8.2 Consumer goods
8.3 Electronics
8.4 Food & beverage
8.5 Pharmaceuticals & healthcare
8.6 Others
CHAPTER 9 MARKET ESTIMATES & FORECAST, BY REGION, 2021-2034 (USD BILLION & KILO TONS)
Chapter
10.1 Key trends
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Europe
10.3.1 UK
10.3.2 Germany
10.3.3 France
10.3.4 Italy
10.3.5 Spain
10.3.6 Russia
10.4 Asia Pacific
10.4.1 China
10.4.2 India
10.4.3 Japan
10.4.4 South Korea
10.4.5 Australia
10.5 Latin America
10.5.1 Brazil
10.5.2 Mexico
10.6 MEA
10.6.1 South Africa
10.6.2 Saudi Arabia
10.6.3 UAE
CHAPTER 11 COMPANY PROFILES
11.1 AEP Industries
11.2 Allen Plastic Industries
11.3 Amcor
11.4 Balcan Innovations
11.5 Berry Global
11.6 CCL Industries
11.7 Coveris Holdings
11.8 CP Flexible Packaging
11.9 Dow Chemical
11.10 Filmsource Packaging
11.11 Intertape Polymer Group
11.12 Klockner Pentaplast
11.13 LyondellBasell Industries
11.14 PremiumPack
11.15 Sealed Air
11.16 Sigma Plastics Group
11.17 Smurfit Kappa
11.18 Transcendia
11.19 Winpak
CHAPTER 1 METHODOLOGY & SCOPE
1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
1.4.1 Primary
1.4.2 Secondary
1.4.2.1 Paid sources
1.4.2.2 Public sources
CHAPTER 2 EXECUTIVE SUMMARY
2.1 Industry synopsis, 2021-2034
CHAPTER 3 INDUSTRY INSIGHTS
3.1 Industry ecosystem analysis
3.1.1 Factor affecting the value chain
3.1.2 Profit margin analysis
3.1.3 Disruptions
3.1.4 Future outlook
3.1.5 Manufacturers
3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
3.6.1 Growth drivers
3.6.1.1 Rising demand for sustainable packaging solutions
3.6.1.2 Expansion of e-commerce and online shopping
3.6.1.3 Innovations in high-performance shrink films
3.6.1.4 Growth in food and beverage industry
3.6.1.5 Cost-effective solution for various industries
3.6.2 Industry pitfalls & challenges
3.6.2.1 Limited recycling infrastructure and facilities
3.6.2.2 Higher costs of sustainable materials
3.7 Growth potential analysis
3.8 Porter’s analysis
3.9 PESTEL analysis
CHAPTER 4 COMPETITIVE LANDSCAPE, 2024
4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix
CHAPTER 5 MARKET ESTIMATES & FORECAST, BY MATERIAL TYPE, 2021-2034 (USD BILLION & KILO TONS)
5.1 Key trends
5.2 Polyethylene (PE)
5.3 Polypropylene (PP)
5.4 Polyvinyl chloride (PVC)
5.5 Others
CHAPTER 6 MARKET ESTIMATES & FORECAST, BY PRODUCT, 2021-2034 (USD BILLION & KILO TONS)
6.1 Key trends
6.2 Shrink bags
6.3 Shrink film
6.4 Shrink labels
6.5 Shrink sleeves
6.6 Shrink wrap
CHAPTER 7 MARKET ESTIMATES & FORECAST, BY PACKAGING TYPE, 2021-2034 (USD BILLION & KILO TONS)
7.1 Key trends
7.2 Primary packaging
7.3 Secondary packaging
7.4 Tertiary packaging
CHAPTER 8 MARKET ESTIMATES & FORECAST, BY END USE INDUSTRY, 2021-2034 (USD BILLION & KILO TONS)
8.1 Key trends
8.2 Consumer goods
8.3 Electronics
8.4 Food & beverage
8.5 Pharmaceuticals & healthcare
8.6 Others
CHAPTER 9 MARKET ESTIMATES & FORECAST, BY REGION, 2021-2034 (USD BILLION & KILO TONS)
Chapter
10.1 Key trends
10.2 North America
10.2.1 U.S.
10.2.2 Canada
10.3 Europe
10.3.1 UK
10.3.2 Germany
10.3.3 France
10.3.4 Italy
10.3.5 Spain
10.3.6 Russia
10.4 Asia Pacific
10.4.1 China
10.4.2 India
10.4.3 Japan
10.4.4 South Korea
10.4.5 Australia
10.5 Latin America
10.5.1 Brazil
10.5.2 Mexico
10.6 MEA
10.6.1 South Africa
10.6.2 Saudi Arabia
10.6.3 UAE
CHAPTER 11 COMPANY PROFILES
11.1 AEP Industries
11.2 Allen Plastic Industries
11.3 Amcor
11.4 Balcan Innovations
11.5 Berry Global
11.6 CCL Industries
11.7 Coveris Holdings
11.8 CP Flexible Packaging
11.9 Dow Chemical
11.10 Filmsource Packaging
11.11 Intertape Polymer Group
11.12 Klockner Pentaplast
11.13 LyondellBasell Industries
11.14 PremiumPack
11.15 Sealed Air
11.16 Sigma Plastics Group
11.17 Smurfit Kappa
11.18 Transcendia
11.19 Winpak