Sanitary Paper Products: Market Research Report
The global outlook series on Sanitary Paper Products provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings.
The report offers a rudimentary overview of the industry, a cross-sectional comparison of top players in the international space, and a sneak peek into the major product segments that make up the industry.
The discussion on the global market is punctuated with 29 market data rich tables, which capture dollar sales by region/country, and player market shares by company across product market verticals, such as, Sanitary Napkins, Infant Diapers, Facial Tissues, Paper Towels, Wipes, Incontinence Products, and Toilet/Bathroom Tissues, among others.
Major regional markets discussed include United States, Japan, Europe, France, Germany, Italy, UK, Spain, Asia, China, India, South Korea, Brazil, and Argentina, among others.
The report also offers a recapitulation of recent mergers, acquisitions, and corporate developments in addition to an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 126 companies worldwide.
The report offers a rudimentary overview of the industry, a cross-sectional comparison of top players in the international space, and a sneak peek into the major product segments that make up the industry.
The discussion on the global market is punctuated with 29 market data rich tables, which capture dollar sales by region/country, and player market shares by company across product market verticals, such as, Sanitary Napkins, Infant Diapers, Facial Tissues, Paper Towels, Wipes, Incontinence Products, and Toilet/Bathroom Tissues, among others.
Major regional markets discussed include United States, Japan, Europe, France, Germany, Italy, UK, Spain, Asia, China, India, South Korea, Brazil, and Argentina, among others.
The report also offers a recapitulation of recent mergers, acquisitions, and corporate developments in addition to an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 126 companies worldwide.
1.GLOBAL OVERVIEW
Worldwide Market for Sanitary Paper Products: Competitive Analysis of Leading Players - Procter & Gamble, Kimberly-Clark, Johnson & Johnson, and SCA
Sanitary Napkins
Belted Versus Self-Adhesive Napkins
Maxipads
Minipads
Panty Shields/Liners
Ultrathin Napkins
Curved Napkins
Overnight and Longer Napkin Products
Competitive Landscape
Infant Diapers Market
Functions Performed
The Industry Sectors
Disposable Diapers
Ultra-absorbent
Superabsorbent
Regular Diapers
Gender-specific Diapers
Biodegradable Diapers
Cloth Diapers
Diaper Services
New Innovations/Features
Preemies Personal Pamper
Protecting Infant’s Sensitive Skin
Solution for Diaper Rash
“Friendly” Products
Pretty in Pink, Blue and White
Licensed Characters
Control Labels
Thin Designs Gaining Acceptance
Gender-Specific Diapers
Disposable Training Pants
Novelty Diapers
Current Market Scenario
Developing Markets Account for High Growth
Competition
Issues Confronting the Industry
Tissues Market
Facial Tissues
Toilet/Bathroom Tissues
Household Towels
Personal & Household Wipes Market
Household Wipes
Industrial Wipes
Adult Incontinence Products Market
Occurrence and Prevalence of Incontinence
Types of Adult Incontinence Products
Underpants
Briefs
Underpads
Two-piece Systems
Other Incontinent Products
Innovations in the Adult Incontinence Market
Private Label Products Gaining Acceptance
Coverstock Material
SCA Leads Global Incontinence Market
2.ISSUES & TRENDS
Role of Demographics
Technologies Influencing the Diaper Sector – The Rise of Superabsorbent Polymers
Types of Superabsorbent Polymers
Advantages – In a Nutshell
Environmental Benefits
Private Label Market Booming
Innovation in Disposable Pants
Emergence of Eco-Friendly Diapers
Aesthetic Appeal of Diapers Attracts Consumers
Floor Wipes – An Emerging Concept
Consolidation to Streamline the Tissue Paper Market
Demand Rising for High Quality Tissue Papers
Diaper Sales Fall with Changing Demographic Trends
Feminine Hygiene Care Goes Discreet
Success with Scent
Product and Marketing Patterns
Innovations Largely Restricted to Line Extensions
Introduction of Plastic Applicators
Intervention of Environmentalists
Convenience and Portability
Problems Associated with Tampon Use
Personal Risks
Toxic Shock Syndrome
Environmental Damage
Expensive
Purchase Considerations
Packaging and Labeling
Napkins
Individual Wrapping
Highly Informative Labels
Eco-Concerns Changes Packaging
Demographic Shifts Alter Contours of the Market
The War Between Tampons & Sanitary Pads
Women with Light Incontinence Increasingly Prefer Sanitary Protection Products
Tampons
Innovations in Tampon Packaging
New Absorbency Rating Labeling
Distribution
The Retailing Paradox
Increasing Sophistication and Cross-Merchandising
Napkin Sales by Retail Outlet
Tampon Retailing Almost Identical to Napkins
Packaging
Cardboard Cartons or Plastic Packages?
Package Design
Disposables and Reusables – The Dispute Continues
Are Diapers Baby-Friendly?
Are Diapers “Green”?
Are Diapers Cost-effective?
Research for a Single-Piece Reusable Diaper
Troubles Using Disposable Diaper
Developments in Absorbent Core Technology
Emergence of New Technologies
Declining Birth Rates Pummel Diaper Sales in Developed Countries
Competition Intensifies in Developed Markets
Developing Economies: The Only Saving Grace
Eco-Friendly: The New Buzz Word for Product Success
Disposable Paper Products Market: A Primer
A REGIONAL MARKET PERSPECTIVE
1.NORTH AMERICA
1A.UNITED STATES
Overview
Tissue Paper
Toilet Tissue Paper Market
Premium Quality Toilet Papers Drives Sanitary Products Sector in the US
Facial Tissues Market
Paper Towels
Sanitary Napkins/Panty Liners Market
Tampons Market
Market Trends
Tampon Marketers Aiming at Adolescents
Loyal Base of Tampon Users
Tampons Cash in on the Outdoor Theme
Clothing Favors Tampon Usage
Baby Diaper and Wipe Products
Disposable Training Pants
Adult Incontinence Products
Paper Products Market for Adult Incontinence Growing
1B.CANADA
Disposable Paper Products Market
Feminine Protection Products
1C.MEXICO
Overview
Toilet Paper Market to Witness Severe Competition
2.EUROPE
Western Europe Tissue Market
Western European Wipes Market Stabilizes
Low Birthrate Affect Diapers Market
European Toilet Paper Market Gets Creative
Market Scenario
2A.FRANCE
2B.GERMANY
Disposable Diaper Market
Wipes and Disposable Pants Market
Incontinence and Other Sanitary Product Market
2C.ITALY
2D.THE UNITED KINGDOM
Disposable Diapers
Facial Tissues Market
Kitchen Towels
Bathroom Tissues Market
Sanitary Protection
Incontinence Products
2E.SPAIN
Overview & Outlook
2F.RUSSIA
Overview of Disposable Sanitary Paper Products Market
2G.REST OF EUROPE
Austria
Disposable Paper Products
Value-Added Products Fuel Market Growth
Belarus
Sanitary Protection Market: Overview
Belgium
Overview of Disposable Sanitary Paper Products Market
Bulgaria
Disposable Paper Products Market – Overview & Outlook
Bolivia
Market for Paper Tableware Ascends, New Economy Products Launched
Czech Republic
Outlook
Denmark
Disposable Sanitary Paper Products Market
Estonia
Wipes and Non-Woven Cotton Products Market Plunges Due to Recession
Finland
Sanitary Paper Products Market
Greece
Disposable Sanitary Paper Products Market
Hungary
Disposable Paper Products
Competitive Scenario
Outlook
Ireland
Latvia
Norway
Poland
Overview
Distribution Dynamics
Portugal
Overview
Nappies/Diapers/Pants – Niche Sector
Prospects for Portuguese Toilet Paper Market in the Near Term
Romania
Slovakia
Sweden
Demographic Factors Drive Demand for Value Added Products
Switzerland
Overview
The Netherlands
Economic & Demographic Factors Impact Growth
Turkey
Sanitary Towels Dominate
Outlook
Ukraine
Hegemony of Multinationals Across Segments
Self-Service Channels Expected to Drive Sales
3.ASIA-PACIFIC
3A.AUSTRALIA
Market for Disposable Paper Products
Competitive Scenario
Wipes
3B.CHINA
A Leading Market for Tissue Paper
Health Awareness Drives Wipes Sales
Market for Toilet Paper and Sanitary Protection Beginning to Saturate
Competitive Landscape
Leading Brands of Major Pantyliner/Sanitary Napkin Manufacturers in China (2010)
3C.INDIA
Sanitary Protection – The Leading Category
Sanitary Paper Products to Drive Up the Indian FMCG Sector
Tissue Products Gain Popularity, Albeit Slowly
3D.INDONESIA
Overview
Recession Fails to Offset Sanitary Paper Products Market
Sanitary Protection
3E.JAPAN
Disposable Paper Products Market
Baby Diapers and Adult Incontinence Products
3F.MALAYSIA
3G.PHILIPPINES
Overview
3H.SOUTH KOREA
Increasing Standards of Lifestyle in South Korea
Dry Toilet Paper Prevails Over Wet Variety
Rise in Prices
Outlook
3I.TAIWAN
Price Competition, Low Demand Impairs Value Sales
Outlook
3J.THAILAND
Better Economy Drives Growth
Supermarkets/Hypermarkets Dominate Retail Distribution
3K.VIETNAM
4.MIDDLE EAST
Diapers Market
4A.ISRAEL
Overview
4B.SAUDI ARABIA
Wipes – A Leading Category
Distribution Scenario
5.LATIN AMERICA
5A.ARGENTINA
5B.BRAZIL
Purchasing Trends
Retail Strategies
Disposable Diapers Market
5C.COLOMBIA
Incontinence Products
5D.CHILE
5E.VENEZUELA
Disposable Paper Products Market
6.REST OF WORLD
6A.SOUTH AFRICA
6B.EGYPT
Sanitary Protection Products Dominate
Outlook
6C.MOROCCO
Overview
Global Directory
Table 1. World Recent Past, Current and Future Analysis for Sanitary Paper Products by Geographic Region - US, Canada, Europe, Asia-Pacific (including Japan), Latin America and Rest of World Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2015
Table 2. World Sanitary Paper Products Market (2011 & 2015) – Percentage Breakdown of Dollar Sales by Geographic Region - US, Canada, Europe, Asia-Pacific (including Japan), Latin America and Rest of World
Worldwide Market for Sanitary Paper Products: Competitive Analysis of Leading Players - Procter & Gamble, Kimberly-Clark, Johnson & Johnson, and SCA
Sanitary Napkins
Belted Versus Self-Adhesive Napkins
Maxipads
Minipads
Panty Shields/Liners
Ultrathin Napkins
Curved Napkins
Overnight and Longer Napkin Products
Competitive Landscape
Table 3. Leading Players in the Global Sanitary Napkins Market (2011E) : Percentage Breakdown of Sales for Procter & Gamble, Kimberly-Clark, Private Label and Others
Infant Diapers Market
Functions Performed
The Industry Sectors
Disposable Diapers
Ultra-absorbent
Superabsorbent
Regular Diapers
Gender-specific Diapers
Biodegradable Diapers
Cloth Diapers
Diaper Services
New Innovations/Features
Preemies Personal Pamper
Protecting Infant’s Sensitive Skin
Solution for Diaper Rash
“Friendly” Products
Pretty in Pink, Blue and White
Licensed Characters
Control Labels
Thin Designs Gaining Acceptance
Gender-Specific Diapers
Disposable Training Pants
Novelty Diapers
Current Market Scenario
Table 4. World Diaper Market (2010): Percentage Breakdown for North America, Europe, Asia-Pacific, Latin-America, and Middle East & Africa
Developing Markets Account for High Growth
Competition
Table 5. Leading Players in the Global Diapers Market (2010): Percentage Breakdown of Sales for Procter & Gamble, Kimberly-Clark, and Others
Issues Confronting the Industry
Tissues Market
Facial Tissues
Toilet/Bathroom Tissues
Household Towels
Personal & Household Wipes Market
Household Wipes
Industrial Wipes
Adult Incontinence Products Market
Occurrence and Prevalence of Incontinence
Types of Adult Incontinence Products
Underpants
Briefs
Underpads
Two-piece Systems
Other Incontinent Products
Innovations in the Adult Incontinence Market
Private Label Products Gaining Acceptance
Coverstock Material
SCA Leads Global Incontinence Market
Table 6. Leading Players in the Global Incontinence Products Market (2010): Percentage Share Breakdown for SCA, Kimberly- Clark, First Quality Products, Unicharm, and Others
Table 7. Global Incontinence Products Market (2010): Percentage Breakdown by Sales Channel- Institutional & Home Care, and Retail Outlets
2.ISSUES & TRENDS
Role of Demographics
Technologies Influencing the Diaper Sector – The Rise of Superabsorbent Polymers
Types of Superabsorbent Polymers
Advantages – In a Nutshell
Environmental Benefits
Private Label Market Booming
Innovation in Disposable Pants
Emergence of Eco-Friendly Diapers
Aesthetic Appeal of Diapers Attracts Consumers
Floor Wipes – An Emerging Concept
Consolidation to Streamline the Tissue Paper Market
Demand Rising for High Quality Tissue Papers
Diaper Sales Fall with Changing Demographic Trends
Feminine Hygiene Care Goes Discreet
Success with Scent
Product and Marketing Patterns
Innovations Largely Restricted to Line Extensions
Introduction of Plastic Applicators
Intervention of Environmentalists
Convenience and Portability
Problems Associated with Tampon Use
Personal Risks
Toxic Shock Syndrome
Environmental Damage
Expensive
Purchase Considerations
Packaging and Labeling
Napkins
Individual Wrapping
Highly Informative Labels
Eco-Concerns Changes Packaging
Demographic Shifts Alter Contours of the Market
The War Between Tampons & Sanitary Pads
Women with Light Incontinence Increasingly Prefer Sanitary Protection Products
Tampons
Innovations in Tampon Packaging
New Absorbency Rating Labeling
Distribution
The Retailing Paradox
Increasing Sophistication and Cross-Merchandising
Napkin Sales by Retail Outlet
Tampon Retailing Almost Identical to Napkins
Packaging
Cardboard Cartons or Plastic Packages?
Package Design
Disposables and Reusables – The Dispute Continues
Are Diapers Baby-Friendly?
Are Diapers “Green”?
Are Diapers Cost-effective?
Research for a Single-Piece Reusable Diaper
Troubles Using Disposable Diaper
Developments in Absorbent Core Technology
Emergence of New Technologies
Declining Birth Rates Pummel Diaper Sales in Developed Countries
Competition Intensifies in Developed Markets
Developing Economies: The Only Saving Grace
Eco-Friendly: The New Buzz Word for Product Success
Disposable Paper Products Market: A Primer
A REGIONAL MARKET PERSPECTIVE
1.NORTH AMERICA
1A.UNITED STATES
Overview
Tissue Paper
Toilet Tissue Paper Market
Premium Quality Toilet Papers Drives Sanitary Products Sector in the US
Table 8. Leading Players in the US Toilet Tissues Market (2010): Percentage Breakdown of Sales for Kimberly-Clark, Procter & Gamble, Georgia-Pacific, &Others
Table 9. Leading Toilet Tissue Brands in the US (2010): Breakdown of Retail Volume Sales in Million Units
Table 10. Leading Toilet Tissue Brands in the US (2010): Percentage Breakdown of Value Sales
Facial Tissues Market
Table 11. Leading Players in Facial Tissue Market in the US (2010): Percentage Breakdown for Kimberly-Clark, Procter & Gamble, and Others
Table 12. Leading Facial Tissue Brands in the US (2010): Breakdown of Retail Volume Sales in Million Units
Table 13. Leading Facial Tissue Brands in the US (2010): Percentage Breakdown of Value Sales
Paper Towels
Table 14. Leading Players in the US Paper Towels Market (2010): Percentage Breakdown of Sales for Procter & Gamble, Kimberly-Clark, Georgia-Pacific, Private Label and Others
Table 15. Leading Paper Towel Brands in the US (2010): Percentage Breakdown of Dollar Sales for Bounty, Brawny, Kleenex Viva, Bounty Basic, Scott, Sparkle, Private Label, and Others
Table 16. Leading Paper Towel Brands in the US (2010): Percentage Breakdown of Volume Sales
Sanitary Napkins/Panty Liners Market
Table 17. Leading Feminine Sanitary Napkin/Liner Brands in the US (2010): Percentage Breakdown of Value Sales
Table 18. Leading Feminine Sanitary Napkin/Liner Brands in the US (2010): Percentage Breakdown of Value Sales
Table 19. Leading Players in the US Sanitary Napkins Market (2010): Percentage Breakdown of Sales for Procter & Gamble, Kimberly Clark, Private Label, and Others
Tampons Market
Market Trends
Tampon Marketers Aiming at Adolescents
Loyal Base of Tampon Users
Tampons Cash in on the Outdoor Theme
Clothing Favors Tampon Usage
Table 20. Leading Tampon Brands in the US (2010): Percentage Breakdown of Value Sales
Table 21. Leading Tampon Brands in the US (2010): Percentage Breakdown of Volume Sales
Baby Diaper and Wipe Products
Table 22. Leading Brands in the US Baby Wipes Market (2010): Percentage Breakdown of Sales for Huggies Natural Care, Pampers, Pampers Stages Sensitive, Huggies, Private Label, and Others
Disposable Training Pants
Adult Incontinence Products
Paper Products Market for Adult Incontinence Growing
1B.CANADA
Disposable Paper Products Market
Feminine Protection Products
1C.MEXICO
Overview
Toilet Paper Market to Witness Severe Competition
2.EUROPE
Table 23. European Recent Past, Current and Future Analysis for Sanitary Paper Products by Geographic Region- France, Germany, Italy, UK, Spain, Russia and Rest of Europe Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2015
Table 24. European Sanitary Paper Products Market (2011 & 2015) – Percentage Breakdown of Dollar Sales by Geographic Region - France, Germany, UK, Italy, Spain, Russia, & Rest of Europe
Western Europe Tissue Market
Western European Wipes Market Stabilizes
Low Birthrate Affect Diapers Market
European Toilet Paper Market Gets Creative
Market Scenario
Table 25. Leading Players in the European Tissue Market (2011E) : Percentage Breakdown of Sales for SCA, Kimberly-Clark, Georgia-Pacific, and Others
2A.FRANCE
2B.GERMANY
Disposable Diaper Market
Wipes and Disposable Pants Market
Incontinence and Other Sanitary Product Market
2C.ITALY
2D.THE UNITED KINGDOM
Disposable Diapers
Facial Tissues Market
Kitchen Towels
Bathroom Tissues Market
Sanitary Protection
Incontinence Products
2E.SPAIN
Overview & Outlook
2F.RUSSIA
Overview of Disposable Sanitary Paper Products Market
2G.REST OF EUROPE
Austria
Disposable Paper Products
Value-Added Products Fuel Market Growth
Belarus
Sanitary Protection Market: Overview
Belgium
Overview of Disposable Sanitary Paper Products Market
Bulgaria
Disposable Paper Products Market – Overview & Outlook
Bolivia
Market for Paper Tableware Ascends, New Economy Products Launched
Czech Republic
Outlook
Denmark
Disposable Sanitary Paper Products Market
Estonia
Wipes and Non-Woven Cotton Products Market Plunges Due to Recession
Finland
Sanitary Paper Products Market
Greece
Disposable Sanitary Paper Products Market
Hungary
Disposable Paper Products
Competitive Scenario
Outlook
Ireland
Latvia
Norway
Poland
Overview
Distribution Dynamics
Portugal
Overview
Nappies/Diapers/Pants – Niche Sector
Prospects for Portuguese Toilet Paper Market in the Near Term
Romania
Slovakia
Sweden
Demographic Factors Drive Demand for Value Added Products
Switzerland
Overview
The Netherlands
Economic & Demographic Factors Impact Growth
Turkey
Sanitary Towels Dominate
Outlook
Ukraine
Hegemony of Multinationals Across Segments
Self-Service Channels Expected to Drive Sales
3.ASIA-PACIFIC
Table 26. Asia-Pacific Recent Past, Current and Future Analysis for Sanitary Paper Products by Geographic Region- Japan, China and Rest of Asia-Pacific Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2010 through 2015
Table 27. Asia-Pacific Sanitary Paper Products Market (2011 & 2015) – Percentage Breakdown of Dollar Sales by Geographic Region - Japan, China and Rest of Asia-Pacific
3A.AUSTRALIA
Market for Disposable Paper Products
Competitive Scenario
Wipes
3B.CHINA
A Leading Market for Tissue Paper
Health Awareness Drives Wipes Sales
Market for Toilet Paper and Sanitary Protection Beginning to Saturate
Competitive Landscape
Leading Brands of Major Pantyliner/Sanitary Napkin Manufacturers in China (2010)
Table 28. Sanitary Napkins Market in China (2011E) : Percentage Breakdown of Revenue by Leading Players - Procter & Gamble, Heng An, Unicharm, Johnson & Johnson, Kimberly Clark, and Others
3C.INDIA
Sanitary Protection – The Leading Category
Sanitary Paper Products to Drive Up the Indian FMCG Sector
Tissue Products Gain Popularity, Albeit Slowly
3D.INDONESIA
Overview
Recession Fails to Offset Sanitary Paper Products Market
Sanitary Protection
3E.JAPAN
Disposable Paper Products Market
Baby Diapers and Adult Incontinence Products
3F.MALAYSIA
3G.PHILIPPINES
Overview
3H.SOUTH KOREA
Increasing Standards of Lifestyle in South Korea
Dry Toilet Paper Prevails Over Wet Variety
Rise in Prices
Outlook
3I.TAIWAN
Price Competition, Low Demand Impairs Value Sales
Outlook
3J.THAILAND
Better Economy Drives Growth
Supermarkets/Hypermarkets Dominate Retail Distribution
3K.VIETNAM
4.MIDDLE EAST
Diapers Market
4A.ISRAEL
Overview
4B.SAUDI ARABIA
Wipes – A Leading Category
Distribution Scenario
5.LATIN AMERICA
5A.ARGENTINA
5B.BRAZIL
Purchasing Trends
Retail Strategies
Disposable Diapers Market
Table 29. Leading Players in Brazilian Diaper Market (2011E) : Percentage Breakdown for Procter & Gamble, Johnson & Johnson, and Others
5C.COLOMBIA
Incontinence Products
5D.CHILE
5E.VENEZUELA
Disposable Paper Products Market
6.REST OF WORLD
6A.SOUTH AFRICA
6B.EGYPT
Sanitary Protection Products Dominate
Outlook
6C.MOROCCO
Overview
Global Directory