Polishes in Tunisia

Date: March 24, 2015
Pages: 12
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: PAE09922DA1EN
Leaflet:

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Polishes in Tunisia
As a general trend, Tunisian consumers are spending less time on polishing tasks, with polishes considered old-fashioned products. Low-income consumer demand decreased for these products, as these consumers prefer to use cheaper alternatives, such as bleach and hand wash detergents, to clean cars and furniture, for example. Despite this, polishes nevertheless witnessed volume and value growth in 2014, buoyed by demand from other consumer segments.

Euromonitor International's Polishes in Tunisia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Polishes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Trends
Competitive Landscape
Prospects
Category Data
  Table 1 Sales of Polishes by Category: Value 2009-2014
  Table 2 Sales of Polishes by Category: % Value Growth 2009-2014
  Table 3 NBO Company Shares of Polishes: % Value 2010-2014
  Table 4 LBN Brand Shares of Polishes: % Value 2011-2014
  Table 5 Forecast Sales of Polishes by Category: Value 2014-2019
  Table 6 Forecast Sales of Polishes by Category: % Value Growth 2014-2019
Executive Summary
Low Purchasing Power Has Negative Impact on Consumer Behaviour
Higher Inflation Rates Impact Home Care
Multinationals Dominate the Overall Home Care Industry
the Dominance of Modern Retail Channels
Value Sales Growth Expected To 2019
Market Indicators
  Table 7 Households 2009-2014
Market Data
  Table 8 Sales of Home Care Household Care by Category: Value 2009-2014
  Table 9 Sales of Home Care Household Care by Category: % Value Growth 2009-2014
  Table 10 NBO Company Shares of Home Care: % Value 2010-2014
  Table 11 LBN Brand Shares of Home Care: % Value 2011-2014
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2009-2014
  Table 13 Distribution of Home Care by Format: % Value 2009-2014
  Table 14 Distribution of Home Care by Format and Category: % Value 2014
  Table 15 Forecast Sales of Home Care by Category: Value 2014-2019
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2014-2019
Sources
  Summary 1 Research Sources
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