Online Laundry Service Market Size, Share & Trends Analysis Report By Service (Laundry Care, Dry Clean, Duvet Clean), By Application (Residential, Commercial), By Region, And Segment Forecasts, 2025 - 2030
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Online Laundry Service Market Growth & Trends
The global online laundry service market size is expected treach USD 221.05 billion by 2030, registering a CAGR of 37.3% from 2025 t2030, according ta new report by Grand View Research, Inc. Busy working schedules coupled with an increasing number of workingindividuals are major factors fueling the adoption of online laundry services among urban consumers. In addition, the demand is fueled by shifting consumer preferences and improving living standards on a global level. The rising economic stability of middle-class consumers in emerging markets is driving the demand for clothes, which has spurred the demand for online laundry services.
In addition, the increasing population and rising tourism activities play a key role in augmenting demand for online laundry services in the hospitality sector. These factors are anticipated tboost market growth in the commercial sector over the forecast period. The increasing number of hotels, hospitals, restaurants, and other commercial setups has led ta rise in the demand for online laundry services. Moreover, companies are striving treach new consumers through various strategies, such as partnerships and expansions. For instance, in April 2022, Laundryheap Ltd. extended its partnership with UnderTheDoormat, a luxury home accommodation service that provides a modern living for guests seeking hotel-quality stay in the comfort of a home.
As a part of the collaboration, Laundryheap offers laundry and dry-cleaning services tall UnderTheDoormat visitors and homeowners as well as providing linen tUnderTheDoormat properties. In terms of value, the laundry care segment dominated the market and accounted for the largest share over the forecast period. The shifting trend toward clean homes & clothes and the growing importance of good health among consumers are factors driving the segment. Increasing environmental awareness has given rise tthe trend of cold washing of clothes, which requires low temperatures and high-performance detergents.
North America held the largest market share in 2024 owing tthe growing population of health-conscious consumers in the region, which has increased the usage of laundry services. the shifting trend toward hygiene and cleanliness among consumers, particularly in developed countries like the U.S., has increased the demand for cleaning products. Companies in the market are focusing on strategies, such as mergers and acquisitions, tgain industry share and increase their service footprint. In January 2023, Rinse, Inc. acquired Room Service Laundry (RSL), a Brooklyn-based laundry delivery service company. This acquisition allows Rinse Inc. tleverage the consumer base of RSL and continue its expansion in New York.
Online Laundry Service Market Report Highlights
Online Laundry Service Market Growth & Trends
The global online laundry service market size is expected treach USD 221.05 billion by 2030, registering a CAGR of 37.3% from 2025 t2030, according ta new report by Grand View Research, Inc. Busy working schedules coupled with an increasing number of workingindividuals are major factors fueling the adoption of online laundry services among urban consumers. In addition, the demand is fueled by shifting consumer preferences and improving living standards on a global level. The rising economic stability of middle-class consumers in emerging markets is driving the demand for clothes, which has spurred the demand for online laundry services.
In addition, the increasing population and rising tourism activities play a key role in augmenting demand for online laundry services in the hospitality sector. These factors are anticipated tboost market growth in the commercial sector over the forecast period. The increasing number of hotels, hospitals, restaurants, and other commercial setups has led ta rise in the demand for online laundry services. Moreover, companies are striving treach new consumers through various strategies, such as partnerships and expansions. For instance, in April 2022, Laundryheap Ltd. extended its partnership with UnderTheDoormat, a luxury home accommodation service that provides a modern living for guests seeking hotel-quality stay in the comfort of a home.
As a part of the collaboration, Laundryheap offers laundry and dry-cleaning services tall UnderTheDoormat visitors and homeowners as well as providing linen tUnderTheDoormat properties. In terms of value, the laundry care segment dominated the market and accounted for the largest share over the forecast period. The shifting trend toward clean homes & clothes and the growing importance of good health among consumers are factors driving the segment. Increasing environmental awareness has given rise tthe trend of cold washing of clothes, which requires low temperatures and high-performance detergents.
North America held the largest market share in 2024 owing tthe growing population of health-conscious consumers in the region, which has increased the usage of laundry services. the shifting trend toward hygiene and cleanliness among consumers, particularly in developed countries like the U.S., has increased the demand for cleaning products. Companies in the market are focusing on strategies, such as mergers and acquisitions, tgain industry share and increase their service footprint. In January 2023, Rinse, Inc. acquired Room Service Laundry (RSL), a Brooklyn-based laundry delivery service company. This acquisition allows Rinse Inc. tleverage the consumer base of RSL and continue its expansion in New York.
Online Laundry Service Market Report Highlights
- Online laundry care services accounted for a market share of around 47% in 2024. As urbanization rises and lifestyles become busier, many individuals and families prefer outsourcing laundry tasks tsave valuable time, allowing them tfocus on work and leisure activities
- The commercial segment is expected twitness a substantial CAGR of 38.2% from 2025 t2030. An increasing number of hotels and hospitals is expected tprovide growth opportunities tonline laundry service providers over the forecast period
- The online laundry service market in Asia Pacific is expected tgrow at a CAGR of 40.9% over the forecast period. The growth in the region is majorly attributed tthe improving economic stability and living standards in developing economies, such as India, China, and Indonesia
CHAPTER 1. METHODOLOGY AND SCOPE
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Materials & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Service Outlook
2.3. Application Outlook
2.4. Regional Outlook
2.5. Competitive Landscape Snapshot
CHAPTER 3. ONLINE LAUNDRY SERVICE MARKET VARIABLES AND TRENDS
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Technology Trends
3.2.2. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. ONLINE LAUNDRY SERVICE MARKET: SERVICE ESTIMATES & TREND ANALYSIS
5.1. Online Laundry Service Market, By Service: Key Takeaways
5.2. Service Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Service, 2018 - 2030 (USD Billion)
5.3.1. Laundry Care
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Dry Clean
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.3. Duvet Clean
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 6. ONLINE LAUNDRY SERVICE MARKET: APPLICATION ESTIMATES & TREND ANALYSIS
6.1. Online Laundry Service Market, By Application: Key Takeaways
6.2. Application Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Billion)
6.3.1. Residential
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2. Commercial
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 7. ONLINE LAUNDRY SERVICE MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Online Laundry Service Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Billion)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.2. U.K.
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.3. Japan
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.4. India
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4. Central & South America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 8. ONLINE LAUNDRY SERVICE MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. DhobiLite
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. Cleanly (ByNext)
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Press Technologies, Inc.
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Lapels Cleaners
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. Zipjet Ltd.
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Rinse, Inc.
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Mulberry’s Garment Care
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Laundryheap Ltd.
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. WASHMEN
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. IHATEIRONING
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Materials & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. Service Outlook
2.3. Application Outlook
2.4. Regional Outlook
2.5. Competitive Landscape Snapshot
CHAPTER 3. ONLINE LAUNDRY SERVICE MARKET VARIABLES AND TRENDS
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Technology Trends
3.2.2. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. ONLINE LAUNDRY SERVICE MARKET: SERVICE ESTIMATES & TREND ANALYSIS
5.1. Online Laundry Service Market, By Service: Key Takeaways
5.2. Service Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by Service, 2018 - 2030 (USD Billion)
5.3.1. Laundry Care
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.2. Dry Clean
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
5.3.3. Duvet Clean
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 6. ONLINE LAUNDRY SERVICE MARKET: APPLICATION ESTIMATES & TREND ANALYSIS
6.1. Online Laundry Service Market, By Application: Key Takeaways
6.2. Application Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Billion)
6.3.1. Residential
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
6.3.2. Commercial
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 7. ONLINE LAUNDRY SERVICE MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Online Laundry Service Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Billion)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.2. U.K.
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.3. Japan
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.4. India
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4. Central & South America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Billion)
CHAPTER 8. ONLINE LAUNDRY SERVICE MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. DhobiLite
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. Cleanly (ByNext)
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Press Technologies, Inc.
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. Lapels Cleaners
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. Zipjet Ltd.
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Rinse, Inc.
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Mulberry’s Garment Care
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Laundryheap Ltd.
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. WASHMEN
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. IHATEIRONING
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
