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North America In-store Analytics Market (2018 - 2024)

May 2019 | 104 pages | ID: N1EB045EB5FEN
KBV Research

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The North America In-store Analytics Market would witness market growth of 20.1% CAGR during the forecast period (2018 – 2024).

In-store analytics is basically the method of analyzing and drawing significant ideas from the behavioral data of customers. The analysis relies on multiple client behaviors that can be assessed when the client visits the store. Therefore, in-store analytics focuses on optimizing shop performance and is commonly used by shop managers to improve both client experience and boost revenues. The adoption of in-store analytics solutions is predicted to be the highest in North America compared to other regions. This is mainly due to the existence of numerous advanced markets, such as Canada and the US, and the growing concentrate on R&D and technology developments. The US retail industry is one of the biggest industries due to the existence of retail giants.

Based on Component, the market is segmented into Software and Services. Services is further segmented into Deployment, Support & Maintenance, Training & Consulting, and Managed Services. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium-Sized Enterprises. Based on deployment mode, the market is segmented into On-Premise and Cloud. Based on Application, the market is segmented into Customer Management, Marketing Management, Store Operations Management, Risk & Compliance Management, Merchandising Analysis, and Others. Based on countries, the market is segmented into U.S., Mexico, Canada, and Rest of North America.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Mindtree Limited, Inpixon, TDK Corporation, Happiest Minds Technologies, RetailNext Inc., SAP SE, Celect Inc., IBM Corporation, Retail solutions Inc., and Amoobi S.A.

Scope of the Study

Market Segmentation:

By Component
  • Software
  • Services
    • Deployment, Support & Maintenance
    • Training & Consulting
    • Managed Services
By Organization Size
  • Large Enterprises
  • Small & Medium-Sized Enterprises
By Deployment Mode
  • On Premise
  • Cloud
By Application
  • Customer Management
  • Marketing Management
  • Store Operations Management
  • Risk & Compliance Management
  • Merchandising Analysis
  • Others
By Country
  • US
  • Canada
  • Mexico
  • Rest of North America
Companies Profiled
  • Mindtree Limited
  • Inpixon
  • TDK Corporation
  • Happiest Minds Technologies
  • RetailNext Inc.
  • SAP SE
  • Celect Inc.
  • IBM Corporation
  • Retail solutions Inc.
  • Amoobi S.A.
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CHAPTER 1. MARKET SCOPE & METHODOLOGY

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
  1.4.1 North America In-store Analytics Market, by Component
  1.4.2 North America In-store Analytics Market, by Organization Size
  1.4.3 North America In-store Analytics Market, by Deployment Mode
  1.4.4 North America In-store Analytics Market, by Application
  1.4.5 North America In-store Analytics Market, by Country
1.5 Methodology for the research

CHAPTER 2. MARKET OVERVIEW

2.1 Introduction
  2.1.1 Overview
  2.1.2 Executive Summary
  2.1.3 Market Composition and Scenario
  2.1.4 Players Outlook for the Market
2.2 Key Factors Impacting the Market
  2.2.1 Market Drivers
  2.2.2 Market Restraints

CHAPTER 3. MARKET ANALYSIS

3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
  3.2.1 Partnerships, Collaborations and Agreements
  3.2.2 Product Launches
3.3 Top Winning Strategies
  3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
  3.3.2 Key Strategic Move: Leading Players

CHAPTER 4. NORTH AMERICA IN-STORE ANALYTICS MARKET BY COMPONENT

4.1 Introduction
  4.1.1 North America In-Store Analytics Software Market by Country
    4.1.1.1 Overview
    4.1.1.2 Market scenario and forecast
  4.1.2 North America In-Store Analytics Services Market by Country
    4.1.2.1 Overview
    4.1.2.2 Market scenario and forecast
    4.1.2.3 North America In-Store Analytics Market by Services Type
      4.1.2.3.1 North America In-Store Analytics Deployment, Support & Maintenance Market by Country
      4.1.2.3.2 Market scenario and forecast
      4.1.2.3.3 North America In-Store Analytics Training & Consulting Market by Country
      4.1.2.3.4 Overview
      4.1.2.3.5 Market scenario and forecast
      4.1.2.3.6 North America In-Store Analytics Managed Services Market by Country
      4.1.2.3.7 Market scenario and forecast

CHAPTER 5. NORTH AMERICA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE

5.1 Introduction
  5.1.1 North America Large Enterprises In-Store Analytics Market by Country
    5.1.1.1 Overview
    5.1.1.2 Market scenario and forecast
  5.1.2 North America Small & Medium-Sized Enterprises In-Store Analytics Market by Country
    5.1.2.1 Market scenario and forecast

CHAPTER 6. NORTH AMERICA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE

6.1 Introduction
  6.1.1 North America On-Premise In-Store Analytics Market by Country
    6.1.1.1 Overview
    6.1.1.2 Market scenario and forecast
  6.1.2 North America Cloud In-Store Analytics Market by Country
    6.1.2.1 Market scenario and forecast

CHAPTER 7. NORTH AMERICA IN-STORE ANALYTICS MARKET BY APPLICATION

7.1 Introduction
  7.1.1 North America Customer Management In-Store Analytics Market by Country
    7.1.1.1 Overview
    7.1.1.2 Market scenario and forecast
  7.1.2 North America Marketing Management In-Store Analytics Market by Country
    7.1.2.1 Market scenario and forecast
  7.1.3 North America Store Operations Management In-Store Analytics Market by Country
    7.1.3.1 Market scenario and forecast
  7.1.4 North America Risk & Compliance Management In-Store Analytics Market by Country
    7.1.4.1 Market scenario and forecast
  7.1.5 North America Merchandising Analysis In-Store Analytics Market by Country
    7.1.5.1 Overview
    7.1.5.2 Market scenario and forecast
  7.1.6 North America Others In-Store Analytics Market by Country
    7.1.6.1 Market scenario and forecast

CHAPTER 8. NORTH AMERICA IN-STORE ANALYTICS MARKET BY COUNTRY

8.1 Introduction
  8.1.1 Overview
  8.1.2 Market scenario and forecast
8.2 US In-Store Analytics Market
  8.2.1 Overview
  8.2.2 Market scenario and forecast
  8.2.3 US In-Store Analytics Market by Component
    8.2.3.1 US In-Store Analytics Market by Services Type
  8.2.4 US In-Store Analytics Market by Organization Size
  8.2.5 US In-Store Analytics Market by Deployment Mode
  8.2.6 US In-Store Analytics Market by Application
8.3 Canada In-Store Analytics Market
  8.3.1 Overview
  8.3.2 Market scenario and forecast
  8.3.3 Canada In-Store Analytics Market by Component
    8.3.3.1 Canada In-Store Analytics Market by Services Type
  8.3.4 Canada In-Store Analytics Market by Organization Size
  8.3.5 Canada In-Store Analytics Market by Deployment Mode
  8.3.6 Canada In-Store Analytics Market by Application
8.4 Mexico In-Store Analytics Market
  8.4.1 Overview
  8.4.2 Market scenario and forecast
  8.4.3 Mexico In-Store Analytics Market by Component
    8.4.3.1 Mexico In-Store Analytics Market by Services Type
  8.4.4 Mexico In-Store Analytics Market by Organization Size
  8.4.5 Mexico In-Store Analytics Market by Deployment Mode
  8.4.6 Mexico In-Store Analytics Market by Application
8.5 Rest of North America In-Store Analytics Market
  8.5.1 Market scenario and forecast
  8.5.2 Rest of North America In-Store Analytics Market by Component
    8.5.2.1 Rest of North America In-Store Analytics Market by Services Type
  8.5.3 Rest of North America In-Store Analytics Market by Organization Size
  8.5.4 Rest of North America In-Store Analytics Market by Deployment Mode
  8.5.5 Rest of North America In-Store Analytics Market by Application

CHAPTER 9. COMPANY PROFILES

9.1 Mindtree Limited
  9.1.1 Company Overview
  9.1.2 Financial Analysis
  9.1.3 Segmental and Regional Analysis
  9.1.4 Research & Development Expense
  9.1.5 Recent strategies and developments:
    9.1.5.1 Partnership:
  9.1.6 SWOT Analysis
9.2 Inpixon
  9.2.1 Company Overview
  9.2.2 Financial Analysis
  9.2.3 Regional Analysis
  9.2.4 Research & Development Expense
  9.2.1 Recent strategies and developments:
    9.2.1.1 Product Launch:
  9.2.2 SWOT Analysis
9.3 TDK Corporation (InvenSense)
  9.3.1 Financial Analysis
  9.3.2 Segmental and Regional Analysis
  9.3.3 Research & Development Expense
9.4 Happiest Minds Technologies
  9.4.1 Company Overview
  9.4.2 Recent strategies and developments:
    9.4.2.1 Partnership:
9.5 RetailNext Inc.
  9.5.1 Company Overview
  9.5.2 Recent strategies and developments:
    9.5.2.1 Product Launch:
9.6 SAP SE
  9.6.1 Company Overview
  9.6.2 Financial Analysis
  9.6.3 Segmental and Regional Analysis
  9.6.4 Research & Development Expense
  9.6.5 Recent strategies and developments:
    9.6.5.1 Product Launch:
    9.6.5.2 Collaboration:
  9.6.6 SWOT Analysis:
9.7 Celect Inc.
  9.7.1 Company Overview
9.8 IBM Corporation
  9.8.1 Company Overview
  9.8.2 Financial Analysis
  9.8.3 Regional & Segmental Analysis
  9.8.4 Research & Development
  9.8.5 Recent strategies and developments:
    9.8.5.1 Product Launch:
    9.8.5.2 Partnership:
  9.8.6 SWOT Analysis
9.9 Retail Solutions Inc.
  9.9.1 Company Overview
9.1 Amoobi S.A.
9.11 Company Overview

LIST OF TABLES

TABLE 1 NORTH AMERICA IN-STORE ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 2 NORTH AMERICA IN-STORE ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 3 PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS– IN-STORE ANALYTICS MARKET
TABLE 4 PRODUCT LAUNCHES – IN-STORE ANALYTICS MARKET
TABLE 5 NORTH AMERICA IN-STORE ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 6 NORTH AMERICA IN-STORE ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 7 NORTH AMERICA IN-STORE ANALYTICS SOFTWARE MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 8 NORTH AMERICA IN-STORE ANALYTICS SOFTWARE MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 9 NORTH AMERICA IN-STORE ANALYTICS SERVICES MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 10 NORTH AMERICA IN-STORE ANALYTICS SERVICES MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 11 NORTH AMERICA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 12 NORTH AMERICA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 13 NORTH AMERICA IN-STORE ANALYTICS DEPLOYMENT, SUPPORT & MAINTENANCE MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 14 NORTH AMERICA IN-STORE ANALYTICS DEPLOYMENT, SUPPORT & MAINTENANCE MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 15 NORTH AMERICA IN-STORE ANALYTICS TRAINING & CONSULTING MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 16 NORTH AMERICA IN-STORE ANALYTICS TRAINING & CONSULTING MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 17 NORTH AMERICA IN-STORE ANALYTICS MANAGED SERVICES MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 18 NORTH AMERICA IN-STORE ANALYTICS MANAGED SERVICES MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 19 NORTH AMERICA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2014 - 2017, USD MILLION
TABLE 20 NORTH AMERICA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2018 - 2024, USD MILLION
TABLE 21 NORTH AMERICA LARGE ENTERPRISES IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 22 NORTH AMERICA LARGE ENTERPRISES IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 23 NORTH AMERICA SMALL & MEDIUM-SIZED ENTERPRISES IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 24 NORTH AMERICA SMALL & MEDIUM-SIZED ENTERPRISES IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 25 NORTH AMERICA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 26 NORTH AMERICA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 27 NORTH AMERICA ON-PREMISE IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 28 NORTH AMERICA ON-PREMISE IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 29 NORTH AMERICA CLOUD IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 30 NORTH AMERICA CLOUD IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 31 NORTH AMERICA IN-STORE ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 32 NORTH AMERICA IN-STORE ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 33 NORTH AMERICA CUSTOMER MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 34 NORTH AMERICA CUSTOMER MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 35 NORTH AMERICA MARKETING MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 36 NORTH AMERICA MARKETING MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 37 NORTH AMERICA STORE OPERATIONS MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 38 NORTH AMERICA STORE OPERATIONS MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 39 NORTH AMERICA RISK & COMPLIANCE MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 40 NORTH AMERICA RISK & COMPLIANCE MANAGEMENT IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 41 NORTH AMERICA MERCHANDISING ANALYSIS IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 42 NORTH AMERICA MERCHANDISING ANALYSIS IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 43 NORTH AMERICA OTHERS IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 44 NORTH AMERICA OTHERS IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 45 NORTH AMERICA IN-STORE ANALYTICS MARKET BY COUNTRY, 2014 - 2017, USD MILLION
TABLE 46 NORTH AMERICA IN-STORE ANALYTICS MARKET BY COUNTRY, 2018 - 2024, USD MILLION
TABLE 47 US IN-STORE ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 48 US IN-STORE ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 49 US IN-STORE ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 50 US IN-STORE ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 51 US IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 52 US IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 53 US IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2014 - 2017, USD MILLION
TABLE 54 US IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2018 - 2024, USD MILLION
TABLE 55 US IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 56 US IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 57 US IN-STORE ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 58 US IN-STORE ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 59 CANADA IN-STORE ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 60 CANADA IN-STORE ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 61 CANADA IN-STORE ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 62 CANADA IN-STORE ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 63 CANADA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 64 CANADA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 65 CANADA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2014 - 2017, USD MILLION
TABLE 66 CANADA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2018 - 2024, USD MILLION
TABLE 67 CANADA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 68 CANADA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 69 CANADA IN-STORE ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 70 CANADA IN-STORE ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 71 MEXICO IN-STORE ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 72 MEXICO IN-STORE ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 73 MEXICO IN-STORE ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 74 MEXICO IN-STORE ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 75 MEXICO IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 76 MEXICO IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 77 MEXICO IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2014 - 2017, USD MILLION
TABLE 78 MEXICO IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2018 - 2024, USD MILLION
TABLE 79 MEXICO IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 80 MEXICO IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 81 MEXICO IN-STORE ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 82 MEXICO IN-STORE ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 83 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET, 2014 - 2017, USD MILLION
TABLE 84 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET, 2018 - 2024, USD MILLION
TABLE 85 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY COMPONENT, 2014 - 2017, USD MILLION
TABLE 86 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY COMPONENT, 2018 - 2024, USD MILLION
TABLE 87 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2014 - 2017, USD MILLION
TABLE 88 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY SERVICES TYPE, 2018 - 2024, USD MILLION
TABLE 89 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2014 - 2017, USD MILLION
TABLE 90 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY ORGANIZATION SIZE, 2018 - 2024, USD MILLION
TABLE 91 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2014 - 2017, USD MILLION
TABLE 92 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY DEPLOYMENT MODE, 2018 - 2024, USD MILLION
TABLE 93 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY APPLICATION, 2014 - 2017, USD MILLION
TABLE 94 REST OF NORTH AMERICA IN-STORE ANALYTICS MARKET BY APPLICATION, 2018 - 2024, USD MILLION
TABLE 100 KEY INFORMATION – SAP SE
TABLE 103 KEY INFORMATION – RETAIL SOLUTIONS INC.
TABLE 104 KEY INFORMATION – AMOOBI S.A.

LIST OF FIGURES

FIG 1 METHODOLOGY FOR THE RESEARCH
FIG 2 KBV CARDINAL MATRIX
FIG 3 KEY LEADING STRATEGIES: PERCENTAGE DISTRIBUTION (2015-2019)
FIG 4 KEY STRATEGIC MOVE: LEADING PLAYERS
FIG 5 SWOT ANALYSIS: MINDTREE LIMITED
FIG 6 SWOT ANALYSIS: INPIXON
FIG 7 RECENT STRATEGIES AND DEVELOPMENTS: SAP SE
FIG 8 SWOT ANALYSIS: SAP SE
FIG 9 RECENT STRATEGIES AND DEVELOPMENTS: IBM CORPORATION
FIG 10 SWOT ANALYSIS: IBM CORPORATION


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