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Nike Product Development from concept to customers, Case Study

July 2022 | 3 pages | ID: N8D812238E7FEN
Sadia Saeed

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In this report four questions of the case study related to Nike are answered clearly and nicely. (Continued…) Wordcount of repot: 750words
Explain the Nike’s research and development department functions?
What is prototype? And how Nike was testing its prototypes?
What is Nike Positioning Strategy?
How Nike find consumers and what promotional element they use to attract the customers?


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