Mannequin Head Market Size, Share & Trends Analysis Report By End Use (Men, Women, Infant & Toddlers), By Application (Hairstyling & Barbering, Makeup Artistry, Wig & Hairpiece Design, Hat & Accessories), By Region, And Segment Forecasts, 2025 - 2030
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Mannequin Head Market Growth & Trends
The global mannequin head market size is expected treach USD 1,428.0 million in 2030 and is expected tgrow at a CAGR of 5.4% from 2025 t2030. The growth of the market is primarily driven by the increasing demand for realistic and technologically advanced mannequins that enhance visual merchandising, improve training in the beauty and hairstyling industry, and cater tthe evolving needs of the retail, entertainment, and educational sectors. The rising demand for diverse mannequin heads that represent various ethnicities and hair types is alsdriving the market growth. As the beauty industry emphasizes inclusivity and diversity, there's a growing need for mannequin heads that reflect a range of sizes, shapes, and facial expressions.
The mannequin industry is experiencing a boom in customization, offering a wide range of options, from 3D models tpersonalized mannequins and props. This trend caters tthe diverse needs of businesses and individuals, enabling them tcraft distinctive displays and presentations. Consumers with eco-conscious values are increasingly choosing sustainable mannequin heads made from recyclable or biodegradable materials talign with their environmental concerns. Consumers are showing a growing preference for sustainable mannequin heads crafted from recyclable materials like coconut and hemp fibers. Leading companies are actively adopting recycling practices by integrating scrap plastic inttheir mannequin production processes.
This shift toward eco-friendly options aligns with consumer demand for environmentally responsible choices. The men’s category of mannequin heads is expected texperience a significant growth rate during the forecast period. This growth is driven by the increasing demand for male mannequin heads, driven by their importance in visually appealing retail displays, and evolving grooming trends. These mannequin heads are now integral tfashion brands' strategies, allowing for greater control over brand impressions. In hairstyling and barbering, they serve as essential tools for professionals tstay updated with trends and refine their skills. The demand for mannequin heads is growing in makeup artistry applications due tthe growth of makeup schools and evolving makeup trends.
With a growing beauty industry, more makeup artists are needed, leading ta rise in the number of makeup schools and training programs. Head mannequins offer students a controlled environment tpractice makeup techniques before working on actual clients, enhancing their skills and confidence. Europe's diverse fashion and retail landscape, including luxury boutiques and budget-friendly stores, is driving the product demand. These mannequins are used tshowcase the latest styles, accessories, and makeup in various retail settings and fashion events. Mannequin heads are used in stores treflect diverse ethnic backgrounds in the European market, driven by multiculturalism and cultural events. Mannequin heads are crucial in cosmetology schools and beauty training centers, supporting the need for skilled beauty professionals in the region. The market is fragmented with the presence of key established and local players.
Mannequin Head Market Report Highlights
Mannequin Head Market Growth & Trends
The global mannequin head market size is expected treach USD 1,428.0 million in 2030 and is expected tgrow at a CAGR of 5.4% from 2025 t2030. The growth of the market is primarily driven by the increasing demand for realistic and technologically advanced mannequins that enhance visual merchandising, improve training in the beauty and hairstyling industry, and cater tthe evolving needs of the retail, entertainment, and educational sectors. The rising demand for diverse mannequin heads that represent various ethnicities and hair types is alsdriving the market growth. As the beauty industry emphasizes inclusivity and diversity, there's a growing need for mannequin heads that reflect a range of sizes, shapes, and facial expressions.
The mannequin industry is experiencing a boom in customization, offering a wide range of options, from 3D models tpersonalized mannequins and props. This trend caters tthe diverse needs of businesses and individuals, enabling them tcraft distinctive displays and presentations. Consumers with eco-conscious values are increasingly choosing sustainable mannequin heads made from recyclable or biodegradable materials talign with their environmental concerns. Consumers are showing a growing preference for sustainable mannequin heads crafted from recyclable materials like coconut and hemp fibers. Leading companies are actively adopting recycling practices by integrating scrap plastic inttheir mannequin production processes.
This shift toward eco-friendly options aligns with consumer demand for environmentally responsible choices. The men’s category of mannequin heads is expected texperience a significant growth rate during the forecast period. This growth is driven by the increasing demand for male mannequin heads, driven by their importance in visually appealing retail displays, and evolving grooming trends. These mannequin heads are now integral tfashion brands' strategies, allowing for greater control over brand impressions. In hairstyling and barbering, they serve as essential tools for professionals tstay updated with trends and refine their skills. The demand for mannequin heads is growing in makeup artistry applications due tthe growth of makeup schools and evolving makeup trends.
With a growing beauty industry, more makeup artists are needed, leading ta rise in the number of makeup schools and training programs. Head mannequins offer students a controlled environment tpractice makeup techniques before working on actual clients, enhancing their skills and confidence. Europe's diverse fashion and retail landscape, including luxury boutiques and budget-friendly stores, is driving the product demand. These mannequins are used tshowcase the latest styles, accessories, and makeup in various retail settings and fashion events. Mannequin heads are used in stores treflect diverse ethnic backgrounds in the European market, driven by multiculturalism and cultural events. Mannequin heads are crucial in cosmetology schools and beauty training centers, supporting the need for skilled beauty professionals in the region. The market is fragmented with the presence of key established and local players.
Mannequin Head Market Report Highlights
- The women's mannequin head segment accounted for the largest share in 2024 owing tthe high emphasis on cosmetology education and the growing number of hairstyling and makeup schools catering twomen. Women's head mannequins are essential tools that offer students a realistic and versatile platform tpractice various beauty techniques, including makeup application and hairstyling
- Revenue from mannequin heads for hairstyling and barbering applications is projected twitness the fastest growth rate during the forecast period
- As hairstyling and barbering techniques continue tadvance and diversify, professionals and students require mannequin heads tpractice and master these new skills
- In addition, the growing number of beauty & cosmetology schools fuels the product demand
- The Asia Pacific mannequin head market is expected tgrow a CAGR of 6.5% from 2025 t2030. The growth of the fashion industry, high number of beauty salons, and increased awareness about personal grooming are driving the market growth in the region
CHAPTER 1. METHODOLOGY AND SCOPE
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Materials & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. End Use Outlook
2.3. Application Outlook
2.4. Regional Outlook
2.5. Competitive Landscape Snapshot
CHAPTER 3. MANNEQUIN HEAD MARKET VARIABLES AND TRENDS
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. MANNEQUIN HEAD MARKET: END USE ESTIMATES & TREND ANALYSIS
5.1. Mannequin Head Market, By End Use: Key Takeaways
5.2. End Use Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by End Use, 2018 - 2030 (USD Million)
5.3.1. Men
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Women
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Infant & Toddlers
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. MANNEQUIN HEAD MARKET: APPLICATION ESTIMATES & TREND ANALYSIS
6.1. Mannequin Head Market, By Application: Key Takeaways
6.2. Application Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
6.3.1. Hairstyling and Barbering
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Makeup and Artistry
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.3. Wig and Hairpiece Design
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.4. Hats and Accessories
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. MANNEQUIN HEAD MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Mannequin Head Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.2. UK
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.3. Japan
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.4. India
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Central & South America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. MANNEQUIN HEAD MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Sam Villa
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. GenesisDisplay GmbH
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Exalto Professional
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. HairArt Int’I Inc.
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. BOMBAY HAIR
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Simply Manikins
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Milano Collections Wigs
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Giell.com
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. Mondo Mannequins
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. LA ROSA
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
1.3.1. Purchased Database
1.3.2. GVR’s Internal Database
1.3.3. Secondary Materials & Third-Party Perspectives
1.3.4. Primary Research
1.4. Information Analysis
1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing
CHAPTER 2. EXECUTIVE SUMMARY
2.1. Market Snapshot
2.2. End Use Outlook
2.3. Application Outlook
2.4. Regional Outlook
2.5. Competitive Landscape Snapshot
CHAPTER 3. MANNEQUIN HEAD MARKET VARIABLES AND TRENDS
3.1. Market Lineage Outlook
3.2. Industry Value Chain Analysis
3.2.1. Profit Margin Analysis
3.3. Market Dynamics
3.3.1. Market Driver Analysis
3.3.2. Market Restraint Analysis
3.3.3. Market Opportunities
3.3.4. Market Challenges
3.4. Industry Analysis Tools
3.4.1. Porter’s Five Forces Analysis
3.5. Market Entry Strategies
CHAPTER 4. CONSUMER BEHAVIOR ANALYSIS
4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Affecting Buying Decisions
4.4. Consumer Product Adoption
4.5. Observations & Recommendations
CHAPTER 5. MANNEQUIN HEAD MARKET: END USE ESTIMATES & TREND ANALYSIS
5.1. Mannequin Head Market, By End Use: Key Takeaways
5.2. End Use Movement Analysis & Market Share, 2024 & 2030
5.3. Market Estimates & Forecasts, by End Use, 2018 - 2030 (USD Million)
5.3.1. Men
5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.2. Women
5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
5.3.3. Infant & Toddlers
5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 6. MANNEQUIN HEAD MARKET: APPLICATION ESTIMATES & TREND ANALYSIS
6.1. Mannequin Head Market, By Application: Key Takeaways
6.2. Application Movement Analysis & Market Share, 2024 & 2030
6.3. Market Estimates & Forecasts, by Application, 2018 - 2030 (USD Million)
6.3.1. Hairstyling and Barbering
6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.2. Makeup and Artistry
6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.3. Wig and Hairpiece Design
6.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
6.3.4. Hats and Accessories
6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 7. MANNEQUIN HEAD MARKET: REGIONAL ESTIMATES & TREND ANALYSIS
7.1. Mannequin Head Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Market Estimates & Forecasts, by region, 2018 - 2030 (USD Million)
7.3.1. North America
7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.2. U.S.
7.3.1.2.1. Key country dynamics
7.3.1.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.3. Canada
7.3.1.3.1. Key country dynamics
7.3.1.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.1.4. Mexico
7.3.1.4.1. Key country dynamics
7.3.1.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2. Europe
7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.2. UK
7.3.2.2.1. Key country dynamics
7.3.2.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.3. Germany
7.3.2.3.1. Key country dynamics
7.3.2.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.4. France
7.3.2.4.1. Key country dynamics
7.3.2.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.5. Italy
7.3.2.5.1. Key country dynamics
7.3.2.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.2.6. Spain
7.3.2.6.1. Key country dynamics
7.3.2.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3. Asia Pacific
7.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.2. China
7.3.3.2.1. Key country dynamics
7.3.3.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.3. Japan
7.3.3.3.1. Key country dynamics
7.3.3.3.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.4. India
7.3.3.4.1. Key country dynamics
7.3.3.4.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.5. Australia
7.3.3.5.1. Key country dynamics
7.3.3.5.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.3.6. South Korea
7.3.3.6.1. Key country dynamics
7.3.3.6.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4. Central & South America
7.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.4.2. Brazil
7.3.4.2.1. Key country dynamics
7.3.4.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5. Middle East & Africa
7.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
7.3.5.2. South Africa
7.3.5.2.1. Key country dynamics
7.3.5.2.2. Market estimates and forecast, 2018 - 2030 (USD Million)
CHAPTER 8. MANNEQUIN HEAD MARKET: COMPETITIVE ANALYSIS
8.1. Recent Developments & Impact Analysis, by Key Market Participants
8.2. Company Categorization
8.3. Participant’s Overview
8.4. Financial Performance
8.5. Product Benchmarking
8.6. Company Market Share Analysis, 2024 (%)
8.7. Company Heat Map Analysis, 2024
8.8. Strategy Mapping
8.9. Company Profiles
8.9.1. Sam Villa
8.9.1.1. Company Overview
8.9.1.2. Financial Performance
8.9.1.3. Product Portfolios
8.9.1.4. Strategic Initiatives
8.9.2. GenesisDisplay GmbH
8.9.2.1. Company Overview
8.9.2.2. Financial Performance
8.9.2.3. Product Portfolios
8.9.2.4. Strategic Initiatives
8.9.3. Exalto Professional
8.9.3.1. Company Overview
8.9.3.2. Financial Performance
8.9.3.3. Product Portfolios
8.9.3.4. Strategic Initiatives
8.9.4. HairArt Int’I Inc.
8.9.4.1. Company Overview
8.9.4.2. Financial Performance
8.9.4.3. Product Portfolios
8.9.4.4. Strategic Initiatives
8.9.5. BOMBAY HAIR
8.9.5.1. Company Overview
8.9.5.2. Financial Performance
8.9.5.3. Product Portfolios
8.9.5.4. Strategic Initiatives
8.9.6. Simply Manikins
8.9.6.1. Company Overview
8.9.6.2. Financial Performance
8.9.6.3. Product Portfolios
8.9.6.4. Strategic Initiatives
8.9.7. Milano Collections Wigs
8.9.7.1. Company Overview
8.9.7.2. Financial Performance
8.9.7.3. Product Portfolios
8.9.7.4. Strategic Initiatives
8.9.8. Giell.com
8.9.8.1. Company Overview
8.9.8.2. Financial Performance
8.9.8.3. Product Portfolios
8.9.8.4. Strategic Initiatives
8.9.9. Mondo Mannequins
8.9.9.1. Company Overview
8.9.9.2. Financial Performance
8.9.9.3. Product Portfolios
8.9.9.4. Strategic Initiatives
8.9.10. LA ROSA
8.9.10.1. Company Overview
8.9.10.2. Financial Performance
8.9.10.3. Product Portfolios
8.9.10.4. Strategic Initiatives
