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LAMEA Marketing Automation Market (2019-2025)

September 2019 | 133 pages | ID: LEBB0350EB03EN
KBV Research

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The Latin America, Middle East and Africa Marketing Automation Market would witness market growth of 16.9% CAGR during the forecast period (2019-2025). Using a marketing automation platform, sales and marketing companies are streamlined through the replacement of highly touching repetitive manual procedures with automated solutions. Marketing automation is a platform for the planning, coordination, management and measurement of all marketing initiatives by marketers online and offline. It is often used in conjunction with the lifecycle marketing strategy to handle and nurture leads in a close manner that aims to turn leads into clients.

Customer relationship management (CRM) or Customer Experience management (CXM) is a marketing automation subgroup that focuses on identification, segmentation, scheduling, and track marketing activities. The application of marketing technology allows processes much more effective and possible new procedures that would otherwise have been conducted manually. Marketing Automation can be described as a method in which technology is employed to automate a number of repeated functions regularly performed in marketing campaigns. A marketing automation platform can be called a tool that enables a person to devise, implement and automate a time-based marketing workflow.

Based on Component, the market is segmented into Software and Services. Based on Application, the market is segmented into Lead Nurturing and Lead Scoring, Email Marketing & Social Marketing, Campaign Management, Analytics & Reporting, Inbound Marketing and Others. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Organization Size, the market is segmented into Large Enterprises and Small & Medium Enterprises. Based on End User, the market is segmented into BFSI, Retail & Consumer Goods, Travel & Hospitality, Education & Media & Entertainment, Healthcare, Telecom & IT and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Adobe, Inc., Oracle Corporation, Salesforce.com, Inc., Microsoft Corporation, Cognizant Technology Solutions Corporation, HubSpot, Inc., Act-On-Software, Inc., ActiveCampaign, Inc., Keap, Inc. and SAS Institute, Inc.

Scope of the Study

Market Segmentation:

By Component
  • Software
  • Services
By Application
  • Lead Nurturing and Lead Scoring
  • Email Marketing and Social Marketing
  • Campaign Management
  • Analytics and Reporting
  • Inbound Marketing
  • Others
By Deployment Type
  • On-premise
  • Cloud
By Organization Size
  • Large Enterprises
  • Small & Medium Enterprises
By End User
  • BFSI
  • Retail and Consumer Goods
  • Travel and Hospitality
  • Education and Media & Entertainment
  • Healthcare
  • Telecom & IT
  • Others
By Country
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • Adobe, Inc.
  • Oracle Corporation
  • Salesforce.com, Inc.
  • Microsoft Corporation
  • Cognizant Technology Solutions Corporation
  • HubSpot, Inc.
  • Act-On-Software, Inc.
  • ActiveCampaign, Inc.
  • Keap, Inc.
  • SAS Institute, Inc.
Unique Offerings from KBV Research
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free
CHAPTER 1. MARKET SCOPE & METHODOLOGY

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
  1.4.1 LAMEA Marketing Automation Market, by Component
  1.4.2 LAMEA Marketing Automation Market, by Application
  1.4.3 LAMEA Marketing Automation Market, by Deployment Type
  1.4.4 LAMEA Marketing Automation Market, by Organization Size
  1.4.5 LAMEA Marketing Automation Market, by End User
  1.4.6 LAMEA Marketing Automation Market, by Country
1.5 Methodology for the research

CHAPTER 2. MARKET OVERVIEW

2.1 Introduction
  2.1.1 Overview
  2.1.2 Executive Summary
2.2 Key Factors Impacting the Market
  2.2.1 Market Drivers
  2.2.2 Market Restraints

CHAPTER 3. MARKET ANALYSIS

3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
  3.2.1 Partnerships, Collaborations and Agreements
  3.2.2 Product Launches and Expansions
  3.2.3 Mergers & Acquisitions
3.3 Top Winning Strategies
  3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
  3.3.2 Key Strategic Move: Leading Players

CHAPTER 4. LAMEA MARKETING AUTOMATION MARKET BY COMPONENT

4.1 LAMEA Marketing Automation Software Market by Country
4.2 LAMEA Marketing Automation Services Market by Country

CHAPTER 5. LAMEA MARKETING AUTOMATION MARKET BY APPLICATION

5.1 LAMEA Marketing Automation Lead Nurturing and Lead Scoring Market by Country
5.2 LAMEA Marketing Automation Email Marketing and Social Marketing Market by Country
5.3 LAMEA Marketing Automation Campaign Management Market by Country
5.4 LAMEA Marketing Automation Analytics and Reporting Market by Country
5.5 LAMEA Marketing Automation Inbound Marketing Market by Country
5.6 LAMEA Other Application Marketing Automation Market by Country

CHAPTER 6. LAMEA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE

6.1 LAMEA On-premise Marketing Automation Market by Country
6.2 LAMEA Cloud Marketing Automation Market by Country

CHAPTER 7. LAMEA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE

7.1 LAMEA Large Enterprises Marketing Automation Market by Country
7.2 LAMEA Small & Medium Enterprises Marketing Automation Market by Country

CHAPTER 8. LAMEA MARKETING AUTOMATION MARKET BY END USER

8.1 LAMEA BFSI Marketing Automation Market by Country
8.2 LAMEA Retail and Consumer Goods Marketing Automation Market by Country
8.3 LAMEA Travel and Hospitality Marketing Automation Market by Country
8.4 LAMEA Education and Media & Entertainment Marketing Automation Market by Country
8.5 LAMEA Healthcare Marketing Automation Market by Country
8.6 LAMEA Telecom & IT Marketing Automation Market by Country
8.7 LAMEA Others Marketing Automation Market by Country

CHAPTER 9. LAMEA MARKETING AUTOMATION MARKET BY COUNTRY

9.1 Brazil Marketing Automation Market
  9.1.1 Brazil Marketing Automation Market by Component
  9.1.2 Brazil Marketing Automation Market by Application
  9.1.3 Brazil Marketing Automation Market by Deployment Type
  9.1.4 Brazil Marketing Automation Market by Organization Size
  9.1.5 Brazil Marketing Automation Market by End User
9.2 Argentina Marketing Automation Market
  9.2.1 Argentina Marketing Automation Market by Component
  9.2.2 Argentina Marketing Automation Market by Application
  9.2.3 Argentina Marketing Automation Market by Deployment Type
  9.2.4 Argentina Marketing Automation Market by Organization Size
  9.2.5 Argentina Marketing Automation Market by End User
9.3 UAE Marketing Automation Market
  9.3.1 UAE Marketing Automation Market by Component
  9.3.2 UAE Marketing Automation Market by Application
  9.3.3 UAE Marketing Automation Market by Deployment Type
  9.3.4 UAE Marketing Automation Market by Organization Size
  9.3.5 UAE Marketing Automation Market by End User
9.4 Saudi Arabia Marketing Automation Market
  9.4.1 Saudi Arabia Marketing Automation Market by Component
  9.4.2 Saudi Arabia Marketing Automation Market by Application
  9.4.3 Saudi Arabia Marketing Automation Market by Deployment Type
  9.4.4 Saudi Arabia Marketing Automation Market by Organization Size
  9.4.5 Saudi Arabia Marketing Automation Market by End User
9.5 South Africa Marketing Automation Market
  9.5.1 South Africa Marketing Automation Market by Component
  9.5.2 South Africa Marketing Automation Market by Application
  9.5.3 South Africa Marketing Automation Market by Deployment Type
  9.5.4 South Africa Marketing Automation Market by Organization Size
  9.5.5 South Africa Marketing Automation Market by End User
9.6 Nigeria Marketing Automation Market
  9.6.1 Nigeria Marketing Automation Market by Component
  9.6.2 Nigeria Marketing Automation Market by Application
  9.6.3 Nigeria Marketing Automation Market by Deployment Type
  9.6.4 Nigeria Marketing Automation Market by Organization Size
  9.6.5 Nigeria Marketing Automation Market by End User
9.7 Rest of LAMEA Marketing Automation Market
  9.7.1 Rest of LAMEA Marketing Automation Market by Component
  9.7.2 Rest of LAMEA Marketing Automation Market by Application
  9.7.3 Rest of LAMEA Marketing Automation Market by Deployment Type
  9.7.4 Rest of LAMEA Marketing Automation Market by Organization Size
  9.7.5 Rest of LAMEA Marketing Automation Market by End User

CHAPTER 10. COMPANY PROFILES

10.1 Adobe, Inc.
  10.1.1 Company Overview
  10.1.2 Financial Analysis
  10.1.3 Segmental and Regional Analysis
  10.1.4 Research & Development Expense
  10.1.5 Recent strategies and developments:
    10.1.5.1 Collaborations, partnerships and agreements:
    10.1.5.2 Acquisition and mergers:
    10.1.5.3 Product launches:
  10.1.6 SWOT Analysis
10.2 Oracle Corporation
  10.2.1 Company Overview
  10.2.2 Financial Analysis
  10.2.3 Segmental and Regional Analysis
  10.2.4 Research & Development Expense
  10.2.1 Recent strategies and developments:
    10.2.1.1 Collaborations, partnerships and agreements:
    10.2.1.2 Acquisition and mergers:
    10.2.1.3 Expansions:
  10.2.2 SWOT Analysis
10.3 Salesforce.com, Inc.
  10.3.1 Company Overview
  10.3.2 Financial Analysis
  10.3.3 Regional Analysis
  10.3.4 Research & Development Expense
  10.3.5 Recent strategies and developments:
    10.3.5.1 Collaborations, partnerships and agreements:
    10.3.5.2 Acquisition and mergers:
    10.3.5.3 Product launches:
  10.3.6 SWOT Analysis
10.4 Microsoft Corporation
  10.4.1 Company Overview
  10.4.2 Financial Analysis
  10.4.3 Segmental and Regional Analysis
  10.4.4 Research & Development Expenses
  10.4.5 Recent strategies and developments:
    10.4.5.1 Collaborations, partnerships and agreements:
    10.4.5.2 Acquisition and mergers:
  10.4.6 SWOT Analysis
10.5 Cognizant Technology Solutions Corporation
  10.5.1 Company overview
  10.5.2 Financial Analysis
  10.5.3 Segmental and Regional Analysis
  10.5.4 Recent strategies and developments:
    10.5.4.1 Acquisition and mergers:
  10.5.5 SWOT Analysis
10.6 HubSpot, Inc.
  10.6.1 Company Overview
  10.6.2 Financial Analysis
  10.6.3 Regional Analysis
  10.6.4 Research & Development Expenses
  10.6.5 Recent strategies and developments:
    10.6.5.1 Collaborations, partnerships and agreements:
    10.6.5.2 Acquisition and mergers:
  10.6.6 SWOT Analysis
10.7 Act-On-Software, Inc.
  10.7.1 Company Overview
  10.7.2 Recent strategies and developments:
    10.7.2.1 Collaborations, partnerships and agreements:
    10.7.2.2 Expansions:
    10.7.2.3 Product Launch
10.8 ActiveCampaign, Inc.
  10.8.1 Company Overview
  10.8.2 Recent strategies and developments:
    10.8.2.1 Product launches:
    10.8.2.2 Expansions:
10.9 Keap, Inc.
  10.9.1 Company Overview
  10.9.2 Recent strategies and developments:
    10.9.2.1 Product launches:
10.1 SAS Institute, Inc.
  10.10.1 Company Overview

LIST OF TABLES

TABLE 1 LAMEA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 2 LAMEA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 3 PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS– MARKETING AUTOMATION MARKET
TABLE 4 PRODUCT LAUNCHES AND EXPANSIONS– MARKETING AUTOMATION MARKET
TABLE 5 MERGERS & ACQUISITIONS – MARKETING AUTOMATION MARKET
TABLE 6 LAMEA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 7 LAMEA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 8 LAMEA MARKETING AUTOMATION SOFTWARE MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 9 LAMEA MARKETING AUTOMATION SOFTWARE MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 10 LAMEA MARKETING AUTOMATION SERVICES MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 11 LAMEA MARKETING AUTOMATION SERVICES MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 12 LAMEA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 13 LAMEA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 14 LAMEA MARKETING AUTOMATION LEAD NURTURING AND LEAD SCORING MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 15 LAMEA MARKETING AUTOMATION LEAD NURTURING AND LEAD SCORING MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 16 LAMEA MARKETING AUTOMATION EMAIL MARKETING AND SOCIAL MARKETING MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 17 LAMEA MARKETING AUTOMATION EMAIL MARKETING AND SOCIAL MARKETING MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 18 LAMEA MARKETING AUTOMATION CAMPAIGN MANAGEMENT MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 19 LAMEA MARKETING AUTOMATION CAMPAIGN MANAGEMENT MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 20 LAMEA MARKETING AUTOMATION ANALYTICS AND REPORTING MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 21 LAMEA MARKETING AUTOMATION ANALYTICS AND REPORTING MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 22 LAMEA MARKETING AUTOMATION INBOUND MARKETING MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 23 LAMEA MARKETING AUTOMATION INBOUND MARKETING MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 24 LAMEA OTHER APPLICATION MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 25 LAMEA OTHER APPLICATION MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 26 LAMEA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 27 LAMEA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 28 LAMEA ON-PREMISE MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 29 LAMEA ON-PREMISE MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 30 LAMEA CLOUD MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 31 LAMEA CLOUD MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 32 LAMEA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 33 LAMEA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 34 LAMEA LARGE ENTERPRISES MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 35 LAMEA LARGE ENTERPRISES MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 36 LAMEA SMALL & MEDIUM ENTERPRISES MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 37 LAMEA SMALL & MEDIUM ENTERPRISES MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 38 LAMEA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 39 LAMEA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 40 LAMEA BFSI MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 41 LAMEA BFSI MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 42 LAMEA RETAIL AND CONSUMER GOODS MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 43 LAMEA RETAIL AND CONSUMER GOODS MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 44 LAMEA TRAVEL AND HOSPITALITY MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 45 LAMEA TRAVEL AND HOSPITALITY MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 46 LAMEA EDUCATION AND MEDIA & ENTERTAINMENT MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 47 LAMEA EDUCATION AND MEDIA & ENTERTAINMENT MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 48 LAMEA HEALTHCARE MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 49 LAMEA HEALTHCARE MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 50 LAMEA TELECOM & IT MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 51 LAMEA TELECOM & IT MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 52 LAMEA OTHERS MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 53 LAMEA OTHERS MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 54 LAMEA MARKETING AUTOMATION MARKET BY COUNTRY, 2015 - 2018, USD MILLION
TABLE 55 LAMEA MARKETING AUTOMATION MARKET BY COUNTRY, 2019 - 2025, USD MILLION
TABLE 56 BRAZIL MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 57 BRAZIL MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 58 BRAZIL MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 59 BRAZIL MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 60 BRAZIL MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 61 BRAZIL MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 62 BRAZIL MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 63 BRAZIL MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 64 BRAZIL MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 65 BRAZIL MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 66 BRAZIL MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 67 BRAZIL MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 68 ARGENTINA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 69 ARGENTINA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 70 ARGENTINA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 71 ARGENTINA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 72 ARGENTINA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 73 ARGENTINA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 74 ARGENTINA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 75 ARGENTINA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 76 ARGENTINA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 77 ARGENTINA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 78 ARGENTINA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 79 ARGENTINA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 80 UAE MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 81 UAE MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 82 UAE MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 83 UAE MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 84 UAE MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 85 UAE MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 86 UAE MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 87 UAE MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 88 UAE MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 89 UAE MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 90 UAE MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 91 UAE MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 92 SAUDI ARABIA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 93 SAUDI ARABIA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 94 SAUDI ARABIA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 95 SAUDI ARABIA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 96 SAUDI ARABIA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 97 SAUDI ARABIA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 98 SAUDI ARABIA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 99 SAUDI ARABIA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 100 SAUDI ARABIA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 101 SAUDI ARABIA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 102 SAUDI ARABIA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 103 SAUDI ARABIA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 104 SOUTH AFRICA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 105 SOUTH AFRICA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 106 SOUTH AFRICA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 107 SOUTH AFRICA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 108 SOUTH AFRICA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 109 SOUTH AFRICA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 110 SOUTH AFRICA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 111 SOUTH AFRICA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 112 SOUTH AFRICA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 113 SOUTH AFRICA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 114 SOUTH AFRICA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 115 SOUTH AFRICA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 116 NIGERIA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 117 NIGERIA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 118 NIGERIA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 119 NIGERIA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 120 NIGERIA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 121 NIGERIA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 122 NIGERIA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 123 NIGERIA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 124 NIGERIA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 125 NIGERIA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 126 NIGERIA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 127 NIGERIA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 128 REST OF LAMEA MARKETING AUTOMATION MARKET, 2015 - 2018, USD MILLION
TABLE 129 REST OF LAMEA MARKETING AUTOMATION MARKET, 2019 - 2025, USD MILLION
TABLE 130 REST OF LAMEA MARKETING AUTOMATION MARKET BY COMPONENT, 2015 - 2018, USD MILLION
TABLE 131 REST OF LAMEA MARKETING AUTOMATION MARKET BY COMPONENT, 2019 - 2025, USD MILLION
TABLE 132 REST OF LAMEA MARKETING AUTOMATION MARKET BY APPLICATION, 2015 - 2018, USD MILLION
TABLE 133 REST OF LAMEA MARKETING AUTOMATION MARKET BY APPLICATION, 2019 - 2025, USD MILLION
TABLE 134 REST OF LAMEA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2015 - 2018, USD MILLION
TABLE 135 REST OF LAMEA MARKETING AUTOMATION MARKET BY DEPLOYMENT TYPE, 2019 - 2025, USD MILLION
TABLE 136 REST OF LAMEA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2015 - 2018, USD MILLION
TABLE 137 REST OF LAMEA MARKETING AUTOMATION MARKET BY ORGANIZATION SIZE, 2019 - 2025, USD MILLION
TABLE 138 REST OF LAMEA MARKETING AUTOMATION MARKET BY END USER, 2015 - 2018, USD MILLION
TABLE 139 REST OF LAMEA MARKETING AUTOMATION MARKET BY END USER, 2019 - 2025, USD MILLION
TABLE 140 KEY INFORMATION – ADOBE, INC.
TABLE 141 KEY INFORMATION – ORACLE CORPORATION
TABLE 142 KEY INFORMATION –SALESFORCE.COM, INC.
TABLE 143 KEY INFORMATION – MICROSOFT CORPORATION
TABLE 144 KEY INFORMATION – COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION
TABLE 145 KEY INFORMATION – HUBSPOT, INC.
TABLE 146 KEY INFORMATION – ACT-ON-SOFTWARE, INC.
TABLE 147 KEY INFORMATION – ACTIVECAMPAIGN, INC.
TABLE 148 KEY INFORMATION – KEAP, INC.
TABLE 149 KEY INFORMATION – SAS INSTITUTE, INC.

LIST OF FIGURES

FIG 1 METHODOLOGY FOR THE RESEARCH
FIG 2 KBV CARDINAL MATRIX
FIG 3 KEY LEADING STRATEGIES: PERCENTAGE DISTRIBUTION (2015-2019)
FIG 4 KEY STRATEGIC MOVE: LEADING PLAYERS
FIG 5 RECENT STRATEGIES AND DEVELOPMENTS: ADOBE, INC.
FIG 6 SWOT ANALYSIS: ADOBE SYSTEMS, INC.
FIG 7 RECENT STRATEGIES AND DEVELOPMENTS: ORACLE CORPORATION
FIG 8 SWOT ANALYSIS: ORACLE CORPORATION
FIG 9 RECENT STRATEGIES AND DEVELOPMENTS: SALESFORCE.COM, INC.
FIG 10 SWOT ANALYSIS: SALESFORCE.COM INC.
FIG 11 RECENT STRATEGIES AND DEVELOPMENTS: MICROSOFT CORPORATION
FIG 12 SWOT ANALYSIS: MICROSOFT CORPORATION
FIG 13 SWOT ANALYSIS: COGNIZANT TECHNOLOGY SOLUTIONS CORPORATION
FIG 14 SWOT ANALYSIS: HUBSPOT, INC.
FIG 15 RECENT STRATEGIES AND DEVELOPMENTS: ACT-ON-SOFTWARE, INC.


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