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LAMEA Customer Analytics Market By Component (Solution and Services) By Type (Brand & Campaign Management, Customer Behavioral Analysis & Churn Management and Product Management & Others) By Deployment Type (On-premise and Cloud) By Data Source (Web, Smartphone, Email, Social Media, Store & Call Center and Others) By Industry Vertical (BFSI, IT & Telecom, Healthcare, Retail & eCommerce, Government & Defense, Media & Entertainment, Manufacturing and Others) By Country, Industry Analysis and Forecast, 2020 - 2026

April 2020 | 160 pages | ID: L86BE46931E9EN
KBV Research

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The Latin America, Middle East and Africa Customer Analytics Market would witness market growth of 23.7% CAGR during the forecast period (2020-2026).
Churn management is the art of finding valuable customers, who are likely to churn out from a organization and take constructive measures to maintain them. The telecommunications industry has fierce competition between the different providers of the service. And, therefore, every other day they keep launching new enticing deals, making consumers move from one competing mobile service provider to another. This tendency for customers to switch is known as Churn.
The ratio of subscribers of a service who discontinue subscribing to the service within a period of time is called the Churn Rate. While a high churn rate means that a company is losing a high percentage of its subscribers each month; low churn rate figures from a company support its ability to retain its subscribers with a quality service. Therefore, by keeping its clients, businesses do their best to lower churn.
Customer behavior refers to the buying behaviors of a person including social trends, frequency patterns, and context factors affecting their buying decision. Businesses are studying consumer behavior to recognize their target market and develop more enticing offers and products. Three types of factors can affect client behaviour: financial, psychological, and social.
An analysis of customer behavior is a qualitative and quantitative evaluation of how the customers communicate with a company. Based on their common characteristics, the customers are first segmented into buyer personas. At the stages of customer experience map, each group is then analyzed to examine how the people communicate with the business.
Based on Component, the market is segmented into Solution and Services. Based on Type, the market is segmented into Brand & Campaign Management, Customer Behavioral Analysis & Churn Management and Product Management & Others. Based on Deployment Type, the market is segmented into On-premise and Cloud. Based on Data Source, the market is segmented into Web, Smartphone, Email, Social Media, Store & Call Center and Others. Based on Industry Vertical, the market is segmented into BFSI, IT & Telecom, Healthcare, Retail & eCommerce, Government & Defense, Media & Entertainment, Manufacturing and Others. Based on countries, the market is segmented into Brazil, Argentina, UAE, Saudi Arabia, South Africa, Nigeria, and Rest of LAMEA.
The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Google, Inc., SAP SE, Teradata Corporation, SAS Institute, Inc., Adobe, Inc., Salesforce.com, Inc., Microsoft Corporation, Oracle Corporation, IBM Corporation, Accenture PLC.

Scope of the Study

Market Segmentation:

By Component
  • Solution
  • Services
By Type
  • Brand & Campaign Management
  • Customer Behavioral Analysis & Churn Management
  • Product Management & Others
By Deployment Type
  • On-premise
  • Cloud
By Data Source
  • Web
  • Smartphone
  • Email
  • Social Media
  • Store & Call Center
  • Others
By Industry Vertical
  • BFSI
  • IT & Telecom
  • Healthcare
  • Retail & eCommerce
  • Government & Defense
  • Media & Entertainment
  • Manufacturing
  • Others
By Country
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA
Companies Profiled
  • Google, Inc.
  • SAP SE
  • Teradata Corporation
  • SAS Institute, Inc.
  • Adobe, Inc.
  • Salesforce.com, Inc.
  • Microsoft Corporation
  • Oracle Corporation
  • IBM Corporation
  • Accenture PLC
Unique Offerings from KBV Research
  • Exhaustive coverage
  • Highest number of market tables and figures
  • Subscription based model available
  • Guaranteed best price
  • Assured post sales research support with 10% customization free
CHAPTER 1. MARKET SCOPE & METHODOLOGY

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
  1.4.1 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Component
  1.4.2 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Type
  1.4.3 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Deployment Type
  1.4.4 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Data Source
  1.4.5 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Industry Vertical
  1.4.6 Latin America, Middle East and Africa (LAMEA) Customer Analytics Market, by Country
1.5 Methodology for the research

CHAPTER 2. MARKET OVERVIEW

2.1 Introduction
  2.1.1 Overview
  2.1.2 Executive Summary
  2.1.3 Market Composition and Scenario
2.2 Key Factors Impacting the Market
  2.2.1 Market Drivers
  2.2.2 Market Restraints

CHAPTER 3. COMPETITION ANALYSIS - GLOBAL

3.1 KBV Cardinal Matrix
3.2 Recent Industry Wide Strategic Developments
  3.2.1 Partnerships, Collaborations and Agreements
  3.2.2 Product Launches and Product Expansions
  3.2.3 Geographical Expansions
  3.2.4 Mergers & Acquisitions
3.3 Top Winning Strategies
  3.3.1 Key Leading Strategies: Percentage Distribution (2015-2019)
  3.3.2 Key Strategic Move: (Partnerships, Collaborations, and Agreements: 2016, Jun – 2020,Mar) Leading Players

CHAPTER 4. LAMEA CUSTOMER ANALYTICS MARKET BY COMPONENT

4.1 LAMEA Customer Analytics Solution Market by Country
4.2 LAMEA Customer Analytics Services Market by Country

CHAPTER 5. LAMEA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL

5.1 LAMEA BFSI Customer Analytics Market by Country
5.2 LAMEA IT & Telecom Customer Analytics Market by Country
5.3 LAMEA Healthcare Customer Analytics Market by Country
5.4 LAMEA Retail & eCommerce Customer Analytics Market by Country
5.5 LAMEA Government & Defense Customer Analytics Market by Country
5.6 LAMEA Media & Entertainment Customer Analytics Market by Country
5.7 LAMEA Manufacturing Customer Analytics Market by Country
5.8 LAMEA Other Industry Vertical Customer Analytics Market by Country

CHAPTER 6. LAMEA CUSTOMER ANALYTICS MARKET BY TYPE

6.1 LAMEA Customer Analytics Brand & Campaign Management Market by Country
6.2 LAMEA Customer Analytics Customer Behavioral Analysis & Churn Management Market by Country
6.3 LAMEA Customer Analytics Product Management & Others Market by Country

CHAPTER 7. LAMEA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE

7.1 LAMEA On-premise Customer Analytics Market by Country
7.2 LAMEA Cloud Customer Analytics Market by Country

CHAPTER 8. LAMEA CUSTOMER ANALYTICS MARKET BY DATA SOURCE

8.1 LAMEA Web Customer Analytics Market by Country
8.2 LAMEA Smartphone Customer Analytics Market by Country
8.3 LAMEA Email Customer Analytics Market by Country
8.4 LAMEA Social Media Customer Analytics Market by Country
8.5 LAMEA Store & Call Center Customer Analytics Market by Country
8.6 LAMEA Others Customer Analytics Market by Country

CHAPTER 9. LAMEA CUSTOMER ANALYTICS MARKET BY COUNTRY

9.1 Brazil Customer Analytics Market
  9.1.1 Brazil Customer Analytics Market by Component
  9.1.2 Brazil Customer Analytics Market by Industry Vertical
  9.1.3 Brazil Customer Analytics Market by Type
  9.1.4 Brazil Customer Analytics Market by Deployment Type
  9.1.5 Brazil Customer Analytics Market by Data Source
9.2 Argentina Customer Analytics Market
  9.2.1 Argentina Customer Analytics Market by Component
  9.2.2 Argentina Customer Analytics Market by Industry Vertical
  9.2.3 Argentina Customer Analytics Market by Type
  9.2.4 Argentina Customer Analytics Market by Deployment Type
  9.2.5 Argentina Customer Analytics Market by Data Source
9.3 UAE Customer Analytics Market
  9.3.1 UAE Customer Analytics Market by Component
  9.3.2 UAE Customer Analytics Market by Industry Vertical
  9.3.3 UAE Customer Analytics Market by Type
  9.3.4 UAE Customer Analytics Market by Deployment Type
  9.3.5 UAE Customer Analytics Market by Data Source
9.4 Saudi Arabia Customer Analytics Market
  9.4.1 Saudi Arabia Customer Analytics Market by Component
  9.4.2 Saudi Arabia Customer Analytics Market by Industry Vertical
  9.4.3 Saudi Arabia Customer Analytics Market by Type
  9.4.4 Saudi Arabia Customer Analytics Market by Deployment Type
  9.4.5 Saudi Arabia Customer Analytics Market by Data Source
9.5 South Africa Customer Analytics Market
  9.5.1 South Africa Customer Analytics Market by Component
  9.5.2 South Africa Customer Analytics Market by Industry Vertical
  9.5.3 South Africa Customer Analytics Market by Type
  9.5.4 South Africa Customer Analytics Market by Deployment Type
  9.5.5 South Africa Customer Analytics Market by Data Source
9.6 Nigeria Customer Analytics Market
  9.6.1 Nigeria Customer Analytics Market by Component
  9.6.2 Nigeria Customer Analytics Market by Industry Vertical
  9.6.3 Nigeria Customer Analytics Market by Type
  9.6.4 Nigeria Customer Analytics Market by Deployment Type
  9.6.5 Nigeria Customer Analytics Market by Data Source
9.7 Rest of LAMEA Customer Analytics Market
  9.7.1 Rest of LAMEA Customer Analytics Market by Component
  9.7.2 Rest of LAMEA Customer Analytics Market by Industry Vertical
  9.7.3 Rest of LAMEA Customer Analytics Market by Type
  9.7.4 Rest of LAMEA Customer Analytics Market by Deployment Type
  9.7.5 Rest of LAMEA Customer Analytics Market by Data Source

CHAPTER 10. COMPANY PROFILES

10.1 Google, Inc.
  10.1.1 Company Overview
  10.1.2 Financial Analysis
  10.1.3 Segmental and Regional Analysis
  10.1.4 Research & Development Expense
  10.1.5 Recent strategies and developments:
    10.1.5.1 Partnerships, Collaborations, and Agreements:
    10.1.5.2 Acquisition and Mergers:
  10.1.6 SWOT Analysis
10.2 SAP SE
  10.2.1 Company Overview
  10.2.2 Financial Analysis
  10.2.3 Segmental and Regional Analysis
  10.2.4 Research & Development Expense
  10.2.5 Recent strategies and developments:
    10.2.5.1 Partnerships, Collaborations, and Agreements:
    10.2.5.2 Acquisition and Mergers:
    10.2.5.3 Product Launches and Product Expansions:
  10.2.6 SWOT Analysis
10.3 Teradata Corporation
  10.3.1 Company Overview
  10.3.2 Financial Analysis
  10.3.3 Regional Analysis
  10.3.4 Research & Development Expense
  10.3.5 Recent strategies and developments:
    10.3.5.1 Partnerships, Collaborations, and Agreements:
    10.3.5.2 Product Launches and Product Expansions:
  10.3.6 SWOT Analysis
10.4 SAS Institute, Inc.
  10.4.1 Company Overview
  10.4.2 Recent strategies and developments:
    10.4.2.1 Partnerships, Collaborations, and Agreements:
10.5 Adobe, Inc.
  10.5.1 Company Overview
  10.5.2 Financial Analysis
  10.5.3 Segmental and Regional Analysis
  10.5.4 Research & Development Expense
  10.5.5 Recent strategies and developments:
    10.5.5.1 Partnerships, Collaborations, and Agreements:
    10.5.5.2 Product Launches and Product Expansions:
  10.5.6 SWOT Analysis
10.6 Salesforce.com, Inc.
  10.6.1 Company Overview
  10.6.2 Financial Analysis
  10.6.3 Regional Analysis
  10.6.4 Research & Development Expense
  10.6.5 Recent strategies and developments:
    10.6.5.1 Partnerships, Collaborations, and Agreements:
    10.6.5.2 Acquisition and Mergers:
    10.6.5.3 Product Launches and Product Expansions:
  10.6.6 SWOT Analysis
10.7 Microsoft Corporation
  10.7.1 Company Overview
  10.7.2 Financial Analysis
  10.7.3 Segmental and Regional Analysis
  10.7.4 Research & Development Expenses
  10.7.5 Recent strategies and developments:
    10.7.5.1 Partnerships, Collaborations, and Agreements:
    10.7.5.2 Acquisition and Mergers:
  10.7.6 SWOT Analysis
10.8 Oracle Corporation
  10.8.1 Company Overview
  10.8.2 Financial Analysis
  10.8.3 Segmental and Regional Analysis
  10.8.4 Research & Development Expense
  10.8.5 Recent strategies and developments:
    10.8.5.1 Product Launches and Product Expansions:
  10.8.6 SWOT Analysis
10.9 IBM Corporation
  10.9.1 Company Overview
  10.9.2 Financial Analysis
  10.9.3 Regional & Segmental Analysis
  10.9.4 Research & Development Expenses
  10.9.5 Recent strategies and developments:
    10.9.5.1 Partnerships, Collaborations, and Agreements::
  10.9.6 SWOT Analysis
10.1 Accenture PLC
  10.10.1 Company Overview
  10.10.2 Financial Analysis
  10.10.3 Segmental and Regional Analysis
  10.10.4 Research & Development Expenses
  10.10.5 Recent strategies and developments:
    10.10.5.1 Acquisition and Mergers:
    10.10.5.2 Product Launches and Product Expansions:
    10.10.5.3 Geographical Expansions:
  10.10.6 SWOT Analysis

LIST OF TABLES

TABLE 1 LAMEA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 2 LAMEA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 3 PARTNERSHIPS, COLLABORATIONS AND AGREEMENTS– CUSTOMER ANALYTICS MARKET
TABLE 4 PRODUCT LAUNCHES AND PRODUCT EXPANSIONS– CUSTOMER ANALYTICS MARKET
TABLE 5 GEOGRAPHICAL EXPANSIONS– CUSTOMER ANALYTICS MARKET
TABLE 6 MERGERS & ACQUISITIONS – CUSTOMER ANALYTICS MARKET
TABLE 7 LAMEA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 8 LAMEA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 9 LAMEA CUSTOMER ANALYTICS SOLUTION MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 10 LAMEA CUSTOMER ANALYTICS SOLUTION MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 11 LAMEA CUSTOMER ANALYTICS SERVICES MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 12 LAMEA CUSTOMER ANALYTICS SERVICES MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 13 LAMEA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 14 LAMEA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 15 LAMEA BFSI CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 16 LAMEA BFSI CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 17 LAMEA IT & TELECOM CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 18 LAMEA IT & TELECOM CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 19 LAMEA HEALTHCARE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 20 LAMEA HEALTHCARE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 21 LAMEA RETAIL & ECOMMERCE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 22 LAMEA RETAIL & ECOMMERCE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 23 LAMEA GOVERNMENT & DEFENSE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 24 LAMEA GOVERNMENT & DEFENSE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 25 LAMEA MEDIA & ENTERTAINMENT CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 26 LAMEA MEDIA & ENTERTAINMENT CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 27 LAMEA MANUFACTURING CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 28 LAMEA MANUFACTURING CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 29 LAMEA OTHER INDUSTRY VERTICAL CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 30 LAMEA OTHER INDUSTRY VERTICAL CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 31 LAMEA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 32 LAMEA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 33 LAMEA CUSTOMER ANALYTICS BRAND & CAMPAIGN MANAGEMENT MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 34 LAMEA CUSTOMER ANALYTICS BRAND & CAMPAIGN MANAGEMENT MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 35 LAMEA CUSTOMER ANALYTICS CUSTOMER BEHAVIORAL ANALYSIS & CHURN MANAGEMENT MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 36 LAMEA CUSTOMER ANALYTICS CUSTOMER BEHAVIORAL ANALYSIS & CHURN MANAGEMENT MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 37 LAMEA CUSTOMER ANALYTICS PRODUCT MANAGEMENT & OTHERS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 38 LAMEA CUSTOMER ANALYTICS PRODUCT MANAGEMENT & OTHERS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 39 LAMEA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 40 LAMEA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 41 LAMEA ON-PREMISE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 42 LAMEA ON-PREMISE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 43 LAMEA CLOUD CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 44 LAMEA CLOUD CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 45 LAMEA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 46 LAMEA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 47 LAMEA WEB CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 48 LAMEA WEB CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 49 LAMEA SMARTPHONE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 50 LAMEA SMARTPHONE CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 51 LAMEA EMAIL CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 52 LAMEA EMAIL CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 53 LAMEA SOCIAL MEDIA CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 54 LAMEA SOCIAL MEDIA CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 55 LAMEA STORE & CALL CENTER CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 56 LAMEA STORE & CALL CENTER CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 57 LAMEA OTHERS CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 58 LAMEA OTHERS CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 59 LAMEA CUSTOMER ANALYTICS MARKET BY COUNTRY, 2016 - 2019, USD MILLION
TABLE 60 LAMEA CUSTOMER ANALYTICS MARKET BY COUNTRY, 2020 - 2026, USD MILLION
TABLE 61 BRAZIL CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 62 BRAZIL CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 63 BRAZIL CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 64 BRAZIL CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 65 BRAZIL CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 66 BRAZIL CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 67 BRAZIL CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 68 BRAZIL CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 69 BRAZIL CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 70 BRAZIL CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 71 BRAZIL CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 72 BRAZIL CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 73 ARGENTINA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 74 ARGENTINA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 75 ARGENTINA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 76 ARGENTINA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 77 ARGENTINA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 78 ARGENTINA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 79 ARGENTINA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 80 ARGENTINA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 81 ARGENTINA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 82 ARGENTINA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 83 ARGENTINA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 84 ARGENTINA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 85 UAE CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 86 UAE CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 87 UAE CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 88 UAE CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 89 UAE CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 90 UAE CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 91 UAE CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 92 UAE CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 93 UAE CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 94 UAE CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 95 UAE CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 96 UAE CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 97 SAUDI ARABIA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 98 SAUDI ARABIA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 99 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 100 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 101 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 102 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 103 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 104 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 105 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 106 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 107 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 108 SAUDI ARABIA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 109 SOUTH AFRICA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 110 SOUTH AFRICA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 111 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 112 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 113 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 114 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 115 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 116 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 117 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 118 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 119 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 120 SOUTH AFRICA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 121 NIGERIA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 122 NIGERIA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 123 NIGERIA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 124 NIGERIA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 125 NIGERIA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 126 NIGERIA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 127 NIGERIA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 128 NIGERIA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 129 NIGERIA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 130 NIGERIA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 131 NIGERIA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 132 NIGERIA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 133 REST OF LAMEA CUSTOMER ANALYTICS MARKET, 2016 - 2019, USD MILLION
TABLE 134 REST OF LAMEA CUSTOMER ANALYTICS MARKET, 2020 - 2026, USD MILLION
TABLE 135 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2016 - 2019, USD MILLION
TABLE 136 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY COMPONENT, 2020 - 2026, USD MILLION
TABLE 137 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2016 - 2019, USD MILLION
TABLE 138 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY INDUSTRY VERTICAL, 2020 - 2026, USD MILLION
TABLE 139 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY TYPE, 2016 - 2019, USD MILLION
TABLE 140 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY TYPE, 2020 - 2026, USD MILLION
TABLE 141 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2016 - 2019, USD MILLION
TABLE 142 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY DEPLOYMENT TYPE, 2020 - 2026, USD MILLION
TABLE 143 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2016 - 2019, USD MILLION
TABLE 144 REST OF LAMEA CUSTOMER ANALYTICS MARKET BY DATA SOURCE, 2020 - 2026, USD MILLION
TABLE 145 KEY INFORMATION – GOOGLE, INC.
TABLE 146 KEY INFORMATION – SAP SE
TABLE 147 KEY INFORMATION – TERADATA CORPORATION
TABLE 148 KEY INFORMATION – SAS INSTITUTE, INC.
TABLE 149 KEY INFORMATION – ADOBE, INC.
TABLE 150 KEY INFORMATION –SALESFORCE.COM, INC.
TABLE 151 KEY INFORMATION – MICROSOFT CORPORATION
TABLE 152 KEY INFORMATION – ORACLE CORPORATION
TABLE 153 KEY INFORMATION – IBM CORPORATION
TABLE 154 KEY INFORMATION – ACCENTURE PLC

LIST OF FIGURES

FIG 1 METHODOLOGY FOR THE RESEARCH
FIG 2 KBV CARDINAL MATRIX
FIG 3 KEY LEADING STRATEGIES: PERCENTAGE DISTRIBUTION (2015-2019)
FIG 4 KEY STRATEGIC MOVE: (PARTNERSHIPS, COLLABORATIONS, AND AGREEMENTS: 2016, JUN – 2020,MAR) LEADING PLAYERS
FIG 5 RECENT STRATEGIES AND DEVELOPMENTS: GOOGLE, INC.
FIG 6 SWOT ANALYSIS: ALPHABET INC. (GOOGLE INC.)
FIG 7 RECENT STRATEGIES AND DEVELOPMENTS: SAP SE
FIG 8 SWOT ANALYSIS: SAP SE
FIG 9 RECENT STRATEGIES AND DEVELOPMENTS: TERADATA CORPORATION
FIG 10 SWOT ANALYSIS: TERADATA CORPORATION
FIG 11 RECENT STRATEGIES AND DEVELOPMENTS: ADOBE, INC.
FIG 12 SWOT ANALYSIS: ADOBE, INC.
FIG 13 RECENT STRATEGIES AND DEVELOPMENTS: SALESFORCE.COM, INC.
FIG 14 SWOT ANALYSIS: SALESFORCE.COM INC.
FIG 15 RECENT STRATEGIES AND DEVELOPMENTS: MICROSOFT CORPORATION
FIG 16 SWOT ANALYSIS: MICROSOFT CORPORATION
FIG 17 SWOT ANALYSIS: ORACLE CORPORATION
FIG 18 SWOT ANALYSIS: IBM CORPORATION
FIG 19 RECENT STRATEGIES AND DEVELOPMENTS: ACCENTURE PLC
FIG 20 SWOT ANALYSIS: ACCENTURE PLC


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