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Home Care Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

March 2023 | 142 pages | ID: HA11DE945912EN
IMARC Group

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Market Overview:

The global home care market size reached US$ 150.8 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 195.8 Billion by 2028, exhibiting a growth rate (CAGR) of 4.28% during 2023-2028.

Home care products are utilized for cleaning homes and making them more hygienic. They comprise laundry detergents, disinfectants, bleaches, dishwashing products, air treatment products, stain removers, and floor, glass, surface and toilet cleaners that help control allergens like dust and mold. In addition, chlorinated home care products rely on the disinfectant qualities of chlorine-based cleaners to prevent seasonal flu outbreaks and foodborne illnesses. At present, there is a rise in the adoption of hygienic practices among the masses on account of the coronavirus disease (COVID-19) outbreak, which is catalyzing the demand for home care products around the world.

Home Care Market Trends:

The escalating demand for home care products to maintain a disease-free environment at home represents one of the key factors driving the market. Moreover, there is an increase in the demand for creating an alluring ambiance. This, coupled with the rising prevalence of diseases caused due to bacteria and other micro-organisms, is propelling the growth of the market. In addition, the growing demand for innovative home care products, such as vacuums, window cleaner robots, robot mops, multipurpose cleaning kits, grout brushes, fan dusters, and air purifiers, is positively influencing the market. Besides this, the escalating demand for organic home care products to reduce the risk of indoor air pollution is offering lucrative growth opportunities to industry investors. Apart from this, key market players are extensively investing in research and development (R&D) activities to introduce new home care products with attractive fragrances, inclusive prices, and high efficiency, which is bolstering the market growth. Other growth-inducing factors are easy availability of affordable and environment-friendly products, changing lifestyles, rapid urbanization, new product development, and inflating income levels of individuals.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global home care market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on product type and distribution channel.

Breakup by Product Type:

Kitchen Care
Household Care
Bathroom Care
Laundry Care
Others

Breakup by Distribution Channel:

Supermarkets and Hypermarkets
Convenience Stores
Online Stores
Others

Breakup by Region:

North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Alicorp SAA, Church & Dwight Co. Inc., Henkel AG & Co. KGaA, Kao Corporation, Reckitt Benckiser Group PLC, S.C. Johnson & Son Inc., The Clorox Company, The Procter & Gamble Company and Unilever plc.

Key Questions Answered in This Report

1. What was the size of the global home care market in 2022?
2. What is the expected growth rate of the global home care market during 2023-2028?
3. What has been the impact of COVID-19 on the global home care market?
4. What are the key factors driving the global home care market?
5. What is the breakup of the global home care market based on the product type?
6. What is the breakup of the global home care market based on the distribution channel?
7. What are the key regions in the global home care market?
8. Who are the key players/companies in the global home care market?
1 PREFACE

2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY

4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 GLOBAL HOME CARE MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY PRODUCT TYPE

6.1 Kitchen Care
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Household Care
  6.2.1 Market Trends
  6.2.2 Market Forecast
6.3 Bathroom Care
  6.3.1 Market Trends
  6.3.2 Market Forecast
6.4 Laundry Care
  6.4.1 Market Trends
  6.4.2 Market Forecast
6.5 Others
  6.5.1 Market Trends
  6.5.2 Market Forecast

7 MARKET BREAKUP BY DISTRIBUTION CHANNEL

7.1 Supermarkets and Hypermarkets
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Convenience Stores
  7.2.1 Market Trends
  7.2.2 Market Forecast
7.3 Online Stores
  7.3.1 Market Trends
  7.3.2 Market Forecast
7.4 Others
  7.4.1 Market Trends
  7.4.2 Market Forecast

8 MARKET BREAKUP BY REGION

8.1 North America
  8.1.1 United States
    8.1.1.1 Market Trends
    8.1.1.2 Market Forecast
  8.1.2 Canada
    8.1.2.1 Market Trends
    8.1.2.2 Market Forecast
8.2 Asia-Pacific
  8.2.1 China
    8.2.1.1 Market Trends
    8.2.1.2 Market Forecast
  8.2.2 Japan
    8.2.2.1 Market Trends
    8.2.2.2 Market Forecast
  8.2.3 India
    8.2.3.1 Market Trends
    8.2.3.2 Market Forecast
  8.2.4 South Korea
    8.2.4.1 Market Trends
    8.2.4.2 Market Forecast
  8.2.5 Australia
    8.2.5.1 Market Trends
    8.2.5.2 Market Forecast
  8.2.6 Indonesia
    8.2.6.1 Market Trends
    8.2.6.2 Market Forecast
  8.2.7 Others
    8.2.7.1 Market Trends
    8.2.7.2 Market Forecast
8.3 Europe
  8.3.1 Germany
    8.3.1.1 Market Trends
    8.3.1.2 Market Forecast
  8.3.2 France
    8.3.2.1 Market Trends
    8.3.2.2 Market Forecast
  8.3.3 United Kingdom
    8.3.3.1 Market Trends
    8.3.3.2 Market Forecast
  8.3.4 Italy
    8.3.4.1 Market Trends
    8.3.4.2 Market Forecast
  8.3.5 Spain
    8.3.5.1 Market Trends
    8.3.5.2 Market Forecast
  8.3.6 Russia
    8.3.6.1 Market Trends
    8.3.6.2 Market Forecast
  8.3.7 Others
    8.3.7.1 Market Trends
    8.3.7.2 Market Forecast
8.4 Latin America
  8.4.1 Brazil
    8.4.1.1 Market Trends
    8.4.1.2 Market Forecast
  8.4.2 Mexico
    8.4.2.1 Market Trends
    8.4.2.2 Market Forecast
  8.4.3 Others
    8.4.3.1 Market Trends
    8.4.3.2 Market Forecast
8.5 Middle East and Africa
  8.5.1 Market Trends
  8.5.2 Market Breakup by Country
  8.5.3 Market Forecast

9 SWOT ANALYSIS

9.1 Overview
9.2 Strengths
9.3 Weaknesses
9.4 Opportunities
9.5 Threats

10 VALUE CHAIN ANALYSIS

11 PORTERS FIVE FORCES ANALYSIS

11.1 Overview
11.2 Bargaining Power of Buyers
11.3 Bargaining Power of Suppliers
11.4 Degree of Competition
11.5 Threat of New Entrants
11.6 Threat of Substitutes

12 PRICE ANALYSIS

13 COMPETITIVE LANDSCAPE

13.1 Market Structure
13.2 Key Players
13.3 Profiles of Key Players
  13.3.1 Alicorp SAA
    13.3.1.1 Company Overview
    13.3.1.2 Product Portfolio
    13.3.1.3 Financials
  13.3.2 Church & Dwight Co. Inc.
    13.3.2.1 Company Overview
    13.3.2.2 Product Portfolio
    13.3.2.3 Financials
    13.3.2.4 SWOT Analysis
  13.3.3 Henkel AG & Co. KGaA
    13.3.3.1 Company Overview
    13.3.3.2 Product Portfolio
    13.3.3.3 Financials
  13.3.4 Kao Corporation
    13.3.4.1 Company Overview
    13.3.4.2 Product Portfolio
    13.3.4.3 Financials
    13.3.4.4 SWOT Analysis
  13.3.5 Reckitt Benckiser Group PLC
    13.3.5.1 Company Overview
    13.3.5.2 Product Portfolio
    13.3.5.3 Financials
    13.3.5.4 SWOT Analysis
  13.3.6 S.C. Johnson & Son Inc.
    13.3.6.1 Company Overview
    13.3.6.2 Product Portfolio
    13.3.6.3 SWOT Analysis
  13.3.7 The Clorox Company
    13.3.7.1 Company Overview
    13.3.7.2 Product Portfolio
    13.3.7.3 Financials
    13.3.7.4 SWOT Analysis
  13.3.8 The Procter & Gamble Company
    13.3.8.1 Company Overview
    13.3.8.2 Product Portfolio
    13.3.8.3 Financials
    13.3.8.4 SWOT Analysis
  13.3.9 Unilever plc
    13.3.9.1 Company Overview
    13.3.9.2 Product Portfolio
    13.3.9.3 Financials

LIST OF TABLES

Table 1: Global: Home Care Market: Key Industry Highlights, 2022 and 2028
Table 2: Global: Home Care Market Forecast: Breakup by Product Type (in Million US$), 2023-2028
Table 3: Global: Home Care Market Forecast: Breakup by Distribution Channel (in Million US$), 2023-2028
Table 4: Global: Home Care Market Forecast: Breakup by Region (in Million US$), 2023-2028
Table 5: Global: Home Care Market: Competitive Structure
Table 6: Global: Home Care Market: Key Players


LIST OF FIGURES

Figure 1: Global: Home Care Market: Major Drivers and Challenges
Figure 2: Global: Home Care Market: Sales Value (in Billion US$), 2017-2022
Figure 3: Global: Home Care Market Forecast: Sales Value (in Billion US$), 2023-2028
Figure 4: Global: Home Care Market: Breakup by Product Type (in %), 2022
Figure 5: Global: Home Care Market: Breakup by Distribution Channel (in %), 2022
Figure 6: Global: Home Care Market: Breakup by Region (in %), 2022
Figure 7: Global: Home Care (Kitchen Care) Market: Sales Value (in Million US$), 2017 & 2022
Figure 8: Global: Home Care (Kitchen Care) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 9: Global: Home Care (Household Care) Market: Sales Value (in Million US$), 2017 & 2022
Figure 10: Global: Home Care (Household Care) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 11: Global: Home Care (Bathroom Care) Market: Sales Value (in Million US$), 2017 & 2022
Figure 12: Global: Home Care (Bathroom Care) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 13: Global: Home Care (Laundry Care) Market: Sales Value (in Million US$), 2017 & 2022
Figure 14: Global: Home Care (Laundry Care) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 15: Global: Home Care (Other Product Types) Market: Sales Value (in Million US$), 2017 & 2022
Figure 16: Global: Home Care (Other Product Types) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 17: Global: Home Care (Supermarkets and Hypermarkets) Market: Sales Value (in Million US$), 2017 & 2022
Figure 18: Global: Home Care (Supermarkets and Hypermarkets) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 19: Global: Home Care (Convenience Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 20: Global: Home Care (Convenience Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 21: Global: Home Care (Online Stores) Market: Sales Value (in Million US$), 2017 & 2022
Figure 22: Global: Home Care (Online Stores) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 23: Global: Home Care (Other Distribution Channels) Market: Sales Value (in Million US$), 2017 & 2022
Figure 24: Global: Home Care (Other Distribution Channels) Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 25: North America: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 26: North America: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 27: United States: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 28: United States: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 29: Canada: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 30: Canada: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 31: Asia-Pacific: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 32: Asia-Pacific: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 33: China: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 34: China: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 35: Japan: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 36: Japan: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 37: India: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 38: India: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 39: South Korea: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 40: South Korea: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 41: Australia: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 42: Australia: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 43: Indonesia: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 44: Indonesia: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 45: Others: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 46: Others: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 47: Europe: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 48: Europe: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 49: Germany: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 50: Germany: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 51: France: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 52: France: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 53: United Kingdom: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 54: United Kingdom: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 55: Italy: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 56: Italy: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 57: Spain: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 58: Spain: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 59: Russia: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 60: Russia: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 61: Others: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 62: Others: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 63: Latin America: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 64: Latin America: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 65: Brazil: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 66: Brazil: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 67: Mexico: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 68: Mexico: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 69: Others: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 70: Others: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 71: Middle East and Africa: Home Care Market: Sales Value (in Million US$), 2017 & 2022
Figure 72: Middle East and Africa: Home Care Market: Breakup by Country (in %), 2022
Figure 73: Middle East and Africa: Home Care Market Forecast: Sales Value (in Million US$), 2023-2028
Figure 74: Global: Home Care Industry: SWOT Analysis
Figure 75: Global: Home Care Industry: Value Chain Analysis
Figure 76: Global: Home Care Industry: Porter's Five Forces Analysis


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