Global Search Engine Marketing Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery

October 2021 | 122 pages | ID: G4F72B12E7B4EN
Maia Research

Abstracts

Search Engine Marketing (SEM) is a form of Internet marketing that involves the promotion of websites by increasing their visibility in search engine results pages (SERPs) primarily through paid advertising. SEM may incorporate search engine optimization (SEO), which adjusts or rewrites website content and site architecture to achieve a higher ranking in search engine results pages to enhance pay per click (PPC) listings.

Based on the Search Engine Marketing market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.

In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.

In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.

In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.

Key players in the global Search Engine Marketing market covered in Chapter 5:

360
Aol.com
Yahoo
Google
DuckDuckGo
Bing
Yandex
Ask.com
Internet Archive
Ecosia
Baidu

In Chapter 6, on the basis of types, the Search Engine Marketing market from 2015 to 2025 is primarily split into:

Pay-per-click
Cost Per Impression
Web Analytics

In Chapter 7, on the basis of applications, the Search Engine Marketing market from 2015 to 2025 covers:

Mobile
PC

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:

North America (Covered in Chapter 9)
United States
Canada
Mexico
Europe (Covered in Chapter 10)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 11)
China
Japan
South Korea
Australia
India
South America (Covered in Chapter 12)
Brazil
Argentina
Columbia
Middle East and Africa (Covered in Chapter 13)
UAE
Egypt
South Africa

Years considered for this report:

Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025

Contents

1 MARKET OVERVIEW

1.1 Product Definition and Market Characteristics
1.2 Global Search Engine Marketing Market Size
1.3 Market Segmentation
1.4 Global Macroeconomic Analysis
1.5 SWOT Analysis

2. MARKET DYNAMICS

2.1 Market Drivers
2.2 Market Constraints and Challenges
2.3 Emerging Market Trends
2.4 Impact of COVID-19
  2.4.1 Short-term Impact
  2.4.2 Long-term Impact

3 ASSOCIATED INDUSTRY ASSESSMENT

3.1 Supply Chain Analysis
3.2 Industry Active Participants
  3.2.1 Suppliers of Raw Materials
  3.2.2 Key Distributors/Retailers
3.3 Alternative Analysis
3.4 The Impact of Covid-19 From the Perspective of Industry Chain

4 MARKET COMPETITIVE LANDSCAPE

4.1 Industry Leading Players
4.2 Industry News
  4.2.1 Key Product Launch News
  4.2.2 M&A and Expansion Plans

5 ANALYSIS OF LEADING COMPANIES

5.1
  5.1.1 360 Company Profile
  5.1.2 360 Business Overview
  5.1.3 360 Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.1.4 360 Search Engine Marketing Products Introduction
5.2 Aol.com
  5.2.1 Aol.com Company Profile
  5.2.2 Aol.com Business Overview
  5.2.3 Aol.com Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.2.4 Aol.com Search Engine Marketing Products Introduction
5.3 Yahoo
  5.3.1 Yahoo Company Profile
  5.3.2 Yahoo Business Overview
  5.3.3 Yahoo Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.3.4 Yahoo Search Engine Marketing Products Introduction
5.4 Google
  5.4.1 Google Company Profile
  5.4.2 Google Business Overview
  5.4.3 Google Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.4.4 Google Search Engine Marketing Products Introduction
5.5 DuckDuckGo
  5.5.1 DuckDuckGo Company Profile
  5.5.2 DuckDuckGo Business Overview
  5.5.3 DuckDuckGo Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.5.4 DuckDuckGo Search Engine Marketing Products Introduction
5.6 Bing
  5.6.1 Bing Company Profile
  5.6.2 Bing Business Overview
  5.6.3 Bing Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.6.4 Bing Search Engine Marketing Products Introduction
5.7 Yandex
  5.7.1 Yandex Company Profile
  5.7.2 Yandex Business Overview
  5.7.3 Yandex Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.7.4 Yandex Search Engine Marketing Products Introduction
5.8 Ask.com
  5.8.1 Ask.com Company Profile
  5.8.2 Ask.com Business Overview
  5.8.3 Ask.com Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.8.4 Ask.com Search Engine Marketing Products Introduction
5.9 Internet Archive
  5.9.1 Internet Archive Company Profile
  5.9.2 Internet Archive Business Overview
  5.9.3 Internet Archive Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.9.4 Internet Archive Search Engine Marketing Products Introduction
5.10 Ecosia
  5.10.1 Ecosia Company Profile
  5.10.2 Ecosia Business Overview
  5.10.3 Ecosia Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.10.4 Ecosia Search Engine Marketing Products Introduction
5.11 Baidu
  5.11.1 Baidu Company Profile
  5.11.2 Baidu Business Overview
  5.11.3 Baidu Search Engine Marketing Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.11.4 Baidu Search Engine Marketing Products Introduction

6 MARKET ANALYSIS AND FORECAST, BY PRODUCT TYPES

6.1 Global Search Engine Marketing Sales, Revenue and Market Share by Types (2015-2020)
  6.1.1 Global Search Engine Marketing Sales and Market Share by Types (2015-2020)
  6.1.2 Global Search Engine Marketing Revenue and Market Share by Types (2015-2020)
  6.1.3 Global Search Engine Marketing Price by Types (2015-2020)
6.2 Global Search Engine Marketing Market Forecast by Types (2020-2025)
  6.2.1 Global Search Engine Marketing Market Forecast Sales and Market Share by Types (2020-2025)
  6.2.2 Global Search Engine Marketing Market Forecast Revenue and Market Share by Types (2020-2025)
6.3 Global Search Engine Marketing Sales, Price and Growth Rate by Types (2015-2020)
  6.3.1 Global Search Engine Marketing Sales, Price and Growth Rate of Pay-per-click
  6.3.2 Global Search Engine Marketing Sales, Price and Growth Rate of Cost Per Impression
  6.3.3 Global Search Engine Marketing Sales, Price and Growth Rate of Web Analytics
6.4 Global Search Engine Marketing Market Revenue and Sales Forecast, by Types (2020-2025)
  6.4.1 Pay-per-click Market Revenue and Sales Forecast (2020-2025)
  6.4.2 Cost Per Impression Market Revenue and Sales Forecast (2020-2025)
  6.4.3 Web Analytics Market Revenue and Sales Forecast (2020-2025)

7 MARKET ANALYSIS AND FORECAST, BY APPLICATIONS

7.1 Global Search Engine Marketing Sales, Revenue and Market Share by Applications (2015-2020)
  7.1.1 Global Search Engine Marketing Sales and Market Share by Applications (2015-2020)
  7.1.2 Global Search Engine Marketing Revenue and Market Share by Applications (2015-2020)
7.2 Global Search Engine Marketing Market Forecast by Applications (2020-2025)
  7.2.1 Global Search Engine Marketing Market Forecast Sales and Market Share by Applications (2020-2025)
  7.2.2 Global Search Engine Marketing Market Forecast Revenue and Market Share by Applications (2020-2025)
7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)
  7.3.1 Global Search Engine Marketing Revenue, Sales and Growth Rate of Mobile (2015-2020)
  7.3.2 Global Search Engine Marketing Revenue, Sales and Growth Rate of PC (2015-2020)
7.4 Global Search Engine Marketing Market Revenue and Sales Forecast, by Applications (2020-2025)
  7.4.1 Mobile Market Revenue and Sales Forecast (2020-2025)
  7.4.2 PC Market Revenue and Sales Forecast (2020-2025)

8 MARKET ANALYSIS AND FORECAST, BY REGIONS

8.1 Global Search Engine Marketing Sales by Regions (2015-2020)
8.2 Global Search Engine Marketing Market Revenue by Regions (2015-2020)
8.3 Global Search Engine Marketing Market Forecast by Regions (2020-2025)

9 NORTH AMERICA SEARCH ENGINE MARKETING MARKET ANALYSIS

9.1 Market Overview and Prospect Analysis
9.2 North America Search Engine Marketing Market Sales and Growth Rate (2015-2020)
9.3 North America Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
9.4 North America Search Engine Marketing Market Forecast
9.5 The Influence of COVID-19 on North America Market
9.6 North America Search Engine Marketing Market Analysis by Country
  9.6.1 U.S. Search Engine Marketing Sales and Growth Rate
  9.6.2 Canada Search Engine Marketing Sales and Growth Rate
  9.6.3 Mexico Search Engine Marketing Sales and Growth Rate

10 EUROPE SEARCH ENGINE MARKETING MARKET ANALYSIS

10.1 Market Overview and Prospect Analysis
10.2 Europe Search Engine Marketing Market Sales and Growth Rate (2015-2020)
10.3 Europe Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
10.4 Europe Search Engine Marketing Market Forecast
10.5 The Influence of COVID-19 on Europe Market
10.6 Europe Search Engine Marketing Market Analysis by Country
  10.6.1 Germany Search Engine Marketing Sales and Growth Rate
  10.6.2 United Kingdom Search Engine Marketing Sales and Growth Rate
  10.6.3 France Search Engine Marketing Sales and Growth Rate
  10.6.4 Italy Search Engine Marketing Sales and Growth Rate
  10.6.5 Spain Search Engine Marketing Sales and Growth Rate
  10.6.6 Russia Search Engine Marketing Sales and Growth Rate

11 ASIA-PACIFIC SEARCH ENGINE MARKETING MARKET ANALYSIS

11.1 Market Overview and Prospect Analysis
11.2 Asia-Pacific Search Engine Marketing Market Sales and Growth Rate (2015-2020)
11.3 Asia-Pacific Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
11.4 Asia-Pacific Search Engine Marketing Market Forecast
11.5 The Influence of COVID-19 on Asia Pacific Market
11.6 Asia-Pacific Search Engine Marketing Market Analysis by Country
  11.6.1 China Search Engine Marketing Sales and Growth Rate
  11.6.2 Japan Search Engine Marketing Sales and Growth Rate
  11.6.3 South Korea Search Engine Marketing Sales and Growth Rate
  11.6.4 Australia Search Engine Marketing Sales and Growth Rate
  11.6.5 India Search Engine Marketing Sales and Growth Rate

12 SOUTH AMERICA SEARCH ENGINE MARKETING MARKET ANALYSIS

12.1 Market Overview and Prospect Analysis
12.2 South America Search Engine Marketing Market Sales and Growth Rate (2015-2020)
12.3 South America Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
12.4 South America Search Engine Marketing Market Forecast
12.5 The Influence of COVID-19 on South America Market
12.6 South America Search Engine Marketing Market Analysis by Country
  12.6.1 Brazil Search Engine Marketing Sales and Growth Rate
  12.6.2 Argentina Search Engine Marketing Sales and Growth Rate
  12.6.3 Columbia Search Engine Marketing Sales and Growth Rate

13 MIDDLE EAST AND AFRICA SEARCH ENGINE MARKETING MARKET ANALYSIS

13.1 Market Overview and Prospect Analysis
13.2 Middle East and Africa Search Engine Marketing Market Sales and Growth Rate (2015-2020)
13.3 Middle East and Africa Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
13.4 Middle East and Africa Search Engine Marketing Market Forecast
13.5 The Influence of COVID-19 on Middle East and Africa Market
13.6 Middle East and Africa Search Engine Marketing Market Analysis by Country
  13.6.1 UAE Search Engine Marketing Sales and Growth Rate
  13.6.2 Egypt Search Engine Marketing Sales and Growth Rate
  13.6.3 South Africa Search Engine Marketing Sales and Growth Rate

14 CONCLUSIONS AND RECOMMENDATIONS

14.1 Key Market Findings and Prospects
14.2 Advice for Investors

15 APPENDIX

15.1 Methodology
15.2 Research Data Source

List Of Tables

LIST OF TABLES AND FIGURES

Figure Product Picture
Figure Global Search Engine Marketing Market Size and Growth Rate 2015-2025
Table Search Engine Marketing Key Market Segments
Figure Global Search Engine Marketing Market Revenue ($) Segment by Type from 2015-2020
Figure Global Search Engine Marketing Market Revenue ($) Segment by Applications from 2015-2020
Table SWOT Analysis
Figure Global COVID-19 Status
Figure Supply Chain
Table Major Players Headquarters, and Service Area of Search Engine Marketing
Table Major Players Revenue in 2019
Figure Major Players Revenue Share in 2019
Table 360 Company Profile
Table 360 Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure 360 Production and Growth Rate
Figure 360 Market Revenue ($) Market Share 2015-2020
Table Aol.com Company Profile
Table Aol.com Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Aol.com Production and Growth Rate
Figure Aol.com Market Revenue ($) Market Share 2015-2020
Table Yahoo Company Profile
Table Yahoo Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Yahoo Production and Growth Rate
Figure Yahoo Market Revenue ($) Market Share 2015-2020
Table Google Company Profile
Table Google Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Google Production and Growth Rate
Figure Google Market Revenue ($) Market Share 2015-2020
Table DuckDuckGo Company Profile
Table DuckDuckGo Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure DuckDuckGo Production and Growth Rate
Figure DuckDuckGo Market Revenue ($) Market Share 2015-2020
Table Bing Company Profile
Table Bing Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Bing Production and Growth Rate
Figure Bing Market Revenue ($) Market Share 2015-2020
Table Yandex Company Profile
Table Yandex Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Yandex Production and Growth Rate
Figure Yandex Market Revenue ($) Market Share 2015-2020
Table Ask.com Company Profile
Table Ask.com Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Ask.com Production and Growth Rate
Figure Ask.com Market Revenue ($) Market Share 2015-2020
Table Internet Archive Company Profile
Table Internet Archive Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Internet Archive Production and Growth Rate
Figure Internet Archive Market Revenue ($) Market Share 2015-2020
Table Ecosia Company Profile
Table Ecosia Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Ecosia Production and Growth Rate
Figure Ecosia Market Revenue ($) Market Share 2015-2020
Table Baidu Company Profile
Table Baidu Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Baidu Production and Growth Rate
Figure Baidu Market Revenue ($) Market Share 2015-2020
Table Global Search Engine Marketing Sales by Types (2015-2020)
Table Global Search Engine Marketing Sales Share by Types (2015-2020)
Table Global Search Engine Marketing Revenue ($) by Types (2015-2020)
Table Global Search Engine Marketing Revenue Share by Types (2015-2020)
Table Global Search Engine Marketing Price ($) by Types (2015-2020)
Table Global Search Engine Marketing Market Forecast Sales by Types (2020-2025)
Table Global Search Engine Marketing Market Forecast Sales Share by Types (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue ($) by Types (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue Share by Types (2020-2025)
Figure Global Pay-per-click Sales and Growth Rate (2015-2020)
Figure Global Pay-per-click Price (2015-2020)
Figure Global Cost Per Impression Sales and Growth Rate (2015-2020)
Figure Global Cost Per Impression Price (2015-2020)
Figure Global Web Analytics Sales and Growth Rate (2015-2020)
Figure Global Web Analytics Price (2015-2020)
Figure Global Search Engine Marketing Market Revenue ($) and Growth Rate Forecast of Pay-per-click (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate Forecast of Pay-per-click (2020-2025)
Figure Global Search Engine Marketing Market Revenue ($) and Growth Rate Forecast of Cost Per Impression (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate Forecast of Cost Per Impression (2020-2025)
Figure Global Search Engine Marketing Market Revenue ($) and Growth Rate Forecast of Web Analytics (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate Forecast of Web Analytics (2020-2025)
Table Global Search Engine Marketing Sales by Applications (2015-2020)
Table Global Search Engine Marketing Sales Share by Applications (2015-2020)
Table Global Search Engine Marketing Revenue ($) by Applications (2015-2020)
Table Global Search Engine Marketing Revenue Share by Applications (2015-2020)
Table Global Search Engine Marketing Market Forecast Sales by Applications (2020-2025)
Table Global Search Engine Marketing Market Forecast Sales Share by Applications (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue ($) by Applications (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue Share by Applications (2020-2025)
Figure Global Mobile Sales and Growth Rate (2015-2020)
Figure Global Mobile Price (2015-2020)
Figure Global PC Sales and Growth Rate (2015-2020)
Figure Global PC Price (2015-2020)
Figure Global Search Engine Marketing Market Revenue ($) and Growth Rate Forecast of Mobile (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate Forecast of Mobile (2020-2025)
Figure Global Search Engine Marketing Market Revenue ($) and Growth Rate Forecast of PC (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate Forecast of PC (2020-2025)
Figure Global Search Engine Marketing Sales and Growth Rate (2015-2020)
Table Global Search Engine Marketing Sales by Regions (2015-2020)
Table Global Search Engine Marketing Sales Market Share by Regions (2015-2020)
Figure Global Search Engine Marketing Sales Market Share by Regions in 2019
Figure Global Search Engine Marketing Revenue and Growth Rate (2015-2020)
Table Global Search Engine Marketing Revenue by Regions (2015-2020)
Table Global Search Engine Marketing Revenue Market Share by Regions (2015-2020)
Figure Global Search Engine Marketing Revenue Market Share by Regions in 2019
Table Global Search Engine Marketing Market Forecast Sales by Regions (2020-2025)
Table Global Search Engine Marketing Market Forecast Sales Share by Regions (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue ($) by Regions (2020-2025)
Table Global Search Engine Marketing Market Forecast Revenue Share by Regions (2020-2025)
Figure North America Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure North America Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
Figure North America Search Engine Marketing Market Forecast Sales (2020-2025)
Figure North America Search Engine Marketing Market Forecast Revenue ($) (2020-2025)
Figure North America COVID-19 Status
Figure U.S. Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Canada Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Mexico Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Europe Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Europe Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
Figure Europe Search Engine Marketing Market Forecast Sales (2020-2025)
Figure Europe Search Engine Marketing Market Forecast Revenue ($) (2020-2025)
Figure Europe COVID-19 Status
Figure Germany Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure United Kingdom Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure France Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Italy Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Spain Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Russia Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
Figure Asia-Pacific Search Engine Marketing Market Forecast Sales (2020-2025)
Figure Asia-Pacific Search Engine Marketing Market Forecast Revenue ($) (2020-2025)
Figure Asia Pacific COVID-19 Status
Figure China Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Japan Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure South Korea Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Australia Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure India Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure South America Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure South America Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
Figure South America Search Engine Marketing Market Forecast Sales (2020-2025)
Figure South America Search Engine Marketing Market Forecast Revenue ($) (2020-2025)
Figure Brazil Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Argentina Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Columbia Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa Search Engine Marketing Market Revenue and Growth Rate (2015-2020)
Figure Middle East and Africa Search Engine Marketing Market Forecast Sales (2020-2025)
Figure Middle East and Africa Search Engine Marketing Market Forecast Revenue ($) (2020-2025)
Figure UAE Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure Egypt Search Engine Marketing Market Sales and Growth Rate (2015-2020)
Figure South Africa Search Engine Marketing Market Sales and Growth Rate (2015-2020)