Global Online Event Ticketing Market to Reach USD 99.21 Billion by 2032

March 2025 | 285 pages | ID: GD13BDFB78C5EN
Bizwit Research & Consulting LLP

Abstracts

The Global Online Event Ticketing Market, valued at approximately USD 58.72 billion in 2023, is projected to expand at a CAGR of 6.00% during the forecast period 2024-2032. As the digital revolution reshapes consumer behaviors, online event ticketing has transitioned from a convenient option to an industry standard, providing seamless access to a broad spectrum of events. With robust digital infrastructure and growing smartphone penetration, consumers are gravitating toward digital ticketing solutions, eliminating long queues and enhancing convenience.

The integration of AI-driven recommendation systems, dynamic pricing models, and blockchain for fraud prevention is revolutionizing the landscape. Key players are investing heavily in digital transformation, embedding immersive technologies such as AR/VR to enhance user experiences. The rapid proliferation of mobile applications and cloud-based ticketing platforms is reinforcing market expansion, making ticket purchases more accessible and personalized. Additionally, live streaming services and hybrid event formats are fueling demand, as audiences seek seamless online and offline event experiences.

Despite its promising trajectory, the market faces challenges, including cybersecurity threats, fraudulent ticketing, and high service fees imposed by intermediaries. Furthermore, the dependence on internet connectivity and technical glitches during peak booking periods may impact user experience. However, the adoption of secure payment gateways, digital identity verification, and direct-to-fan sales models is expected to mitigate these challenges, fostering a more transparent and efficient ticketing ecosystem.

Regionally, North America remains a dominant force, driven by the presence of established event organizers, strong internet penetration, and high disposable income among consumers. The U.S. leads the charge, with major sporting events, concerts, and festivals contributing to ticketing demand. Meanwhile, Europe, spearheaded by countries like the UK, Germany, and France, is witnessing exponential growth due to the increasing popularity of cultural and sporting events. The Asia-Pacific region is poised for the fastest growth, fueled by rising digital adoption, expanding middle-class consumer base, and the thriving entertainment sector in China, India, and Japan. Latin America and the Middle East & Africa are emerging markets, supported by increased smartphone usage, economic growth, and rising participation in international events.

Major market players included in this report are:

• Live Nation Entertainment, Inc.
• Eventbrite, Inc.
• Ticketmaster Entertainment, LLC
• StubHub
• AXS Group LLC
• TickPick LLC
• See Tickets
• Cvent, Inc.
• Telecharge
• Viagogo Entertainment Inc.
• Tickets.com
• Paytm Entertainment
• BookMyShow
• SeatGeek
• Ticketek

The detailed segments and sub-segments of the market are explained below:

By Platform:

• Desktop
• Mobile

By Event Type:

• Sports
• Music
• Movies

By Region:

North America:

• U.S.
• Canada

Europe:

• UK
• Germany
• France
• Spain
• Italy
• Rest of Europe

Asia-Pacific:

• China
• India
• Japan
• Australia
• South Korea
• Rest of Asia-Pacific

Latin America:

• Brazil
• Mexico
• Rest of Latin America

Middle East & Africa:

• Saudi Arabia
• South Africa
• Rest of Middle East & Africa

Years considered for the study:

• Historical Year – 2022
• Base Year – 2023
• Forecast Period – 2024 to 2032

Key Takeaways:

• Market estimates & forecasts for 10 years from 2022 to 2032.
• Annualized revenues and regional-level analysis for each market segment.
• Detailed analysis of the geographical landscape with country-level assessments.
• Competitive landscape with insights into major players in the market.
• Evaluation of key business strategies and recommendations on future market approaches.
• Demand-side and supply-side analysis of the market.

Contents

CHAPTER 1.GLOBAL ONLINE EVENT TICKETING MARKET EXECUTIVE SUMMARY

1.1.Global Online Event Ticketing Market Size & Forecast (2022-2032)
1.2.Regional Summary
1.3.Segmental Summary
  1.3.1.{By Platform}
  1.3.2.{By Event Type}
1.4.Key Trends
1.5.Recession Impact
1.6.Analyst Recommendation & Conclusion

CHAPTER 2.GLOBAL ONLINE EVENT TICKETING MARKET DEFINITION AND RESEARCH ASSUMPTIONS

2.1.Research Objective
2.2.Market Definition
2.3.Research Assumptions
  2.3.1.Inclusion & Exclusion
  2.3.2.Limitations
  2.3.3.Supply Side Analysis
    2.3.3.1.Availability
    2.3.3.2.Infrastructure
    2.3.3.3.Regulatory Environment
    2.3.3.4.Market Competition
    2.3.3.5.Economic Viability (Consumer’s Perspective)
  2.3.4.Demand Side Analysis
    2.3.4.1.Regulatory Frameworks
    2.3.4.2.Technological Advancements
    2.3.4.3.Environmental Considerations
    2.3.4.4.Consumer Awareness & Acceptance
2.4.Estimation Methodology
2.5.Years Considered for the Study
2.6.Currency Conversion Rates

CHAPTER 3.GLOBAL ONLINE EVENT TICKETING MARKET DYNAMICS

3.1.Market Drivers
  3.1.1.Rising Digital Adoption and Smartphone Penetration
  3.1.2.Integration of AI, Dynamic Pricing, and Blockchain Technologies
  3.1.3.Expansion of Cloud-based and Mobile Ticketing Platforms
3.2.Market Challenges
  3.2.1.Cybersecurity Threats and Fraudulent Ticketing
  3.2.2.Dependence on Internet Connectivity and Technical Glitches
  3.2.3.High Service Fees Imposed by Intermediaries
3.3.Market Opportunities
  3.3.1.Adoption of Secure Payment Gateways and Digital Identity Verification
  3.3.2.Growth in Hybrid and Live Streaming Event Formats
  3.3.3.Expansion into Emerging Markets and New Event Segments

CHAPTER 4.GLOBAL ONLINE EVENT TICKETING MARKET INDUSTRY ANALYSIS

4.1.Porter’s 5 Force Model
  4.1.1.Bargaining Power of Suppliers
  4.1.2.Bargaining Power of Buyers
  4.1.3.Threat of New Entrants
  4.1.4.Threat of Substitutes
  4.1.5.Competitive Rivalry
  4.1.6.Futuristic Approach to Porter’s 5 Force Model
  4.1.7.Porter’s 5 Force Impact Analysis
4.2.PESTEL Analysis
  4.2.1.Political
  4.2.2.Economical
  4.2.3.Social
  4.2.4.Technological
  4.2.5.Environmental
  4.2.6.Legal
4.3.Top Investment Opportunity
4.4.Top Winning Strategies
4.5.Disruptive Trends
4.6.Industry Expert Perspective
4.7.Analyst Recommendation & Conclusion

CHAPTER 5.GLOBAL ONLINE EVENT TICKETING MARKET SIZE & FORECASTS BY PLATFORM 2022-2032

5.1.Segment Dashboard
5.2.Global Online Event Ticketing Market: {Platform} Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
  5.2.1.Desktop
  5.2.2.Mobile

CHAPTER 6.GLOBAL ONLINE EVENT TICKETING MARKET SIZE & FORECASTS BY EVENT TYPE 2022-2032

6.1.Segment Dashboard
6.2.Global Online Event Ticketing Market: {Event Type} Revenue Trend Analysis, 2022 & 2032 (USD Million/Billion)
  6.2.1.Sports
  6.2.2.Music
  6.2.3.Movies

CHAPTER 7.GLOBAL ONLINE EVENT TICKETING MARKET SIZE & FORECASTS BY REGION 2022-2032

7.1.North America Online Event Ticketing Market
  7.1.1.U.S. Online Event Ticketing Market
    7.1.1.1.{Platform} Breakdown Size & Forecasts, 2022-2032
    7.1.1.2.{Event Type} Breakdown Size & Forecasts, 2022-2032
  7.1.2.Canada Online Event Ticketing Market
7.2.Europe Online Event Ticketing Market
  7.2.1.U.K. Online Event Ticketing Market
  7.2.2.Germany Online Event Ticketing Market
  7.2.3.France Online Event Ticketing Market
  7.2.4.Spain Online Event Ticketing Market
  7.2.5.Italy Online Event Ticketing Market
  7.2.6.Rest of Europe Online Event Ticketing Market
7.3.Asia-Pacific Online Event Ticketing Market
  7.3.1.China Online Event Ticketing Market
  7.3.2.India Online Event Ticketing Market
  7.3.3.Japan Online Event Ticketing Market
  7.3.4.Australia Online Event Ticketing Market
  7.3.5.South Korea Online Event Ticketing Market
  7.3.6.Rest of Asia-Pacific Online Event Ticketing Market
7.4.Latin America Online Event Ticketing Market
  7.4.1.Brazil Online Event Ticketing Market
  7.4.2.Mexico Online Event Ticketing Market
  7.4.3.Rest of Latin America Online Event Ticketing Market
7.5.Middle East & Africa Online Event Ticketing Market
  7.5.1.Saudi Arabia Online Event Ticketing Market
  7.5.2.South Africa Online Event Ticketing Market
  7.5.3.Rest of Middle East & Africa Online Event Ticketing Market

CHAPTER 8.COMPETITIVE INTELLIGENCE

8.1.Key Company SWOT Analysis
  8.1.1.{Company 1}
  8.1.2.{Company 2}
  8.1.3.{Company 3}
8.2.Top Market Strategies
8.3.Company Profiles
  8.3.1.{First Company Name}
    8.3.1.1.Key Information
    8.3.1.2.Overview
    8.3.1.3.Financial (Subject to Data Availability)
    8.3.1.4.Product Summary
    8.3.1.5.Market Strategies
  8.3.2.{Company 2}
  8.3.3.{Company 3}
  8.3.4.{Company 4}
  8.3.5.{Company 5}
  8.3.6.{Company 6}
  8.3.7.{Company 7}
  8.3.8.{Company 8}
  8.3.9.{Company 9}
  8.3.10.{Company 10}
  8.3.11.{Company 11}
  8.3.12.{Company 12}
  8.3.13.{Company 13}
  8.3.14.{Company 14}
  8.3.15.{Company 15}

CHAPTER 9.RESEARCH PROCESS

9.1.Research Process
  9.1.1.Data Mining
  9.1.2.Analysis
  9.1.3.Market Estimation
  9.1.4.Validation
  9.1.5.Publishing
9.2.Research Attributes