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Global Magazine Advertising Market Size study, By Industry Vertical Outlook (Automotive, Financial Services, FMCG, Media & Entertainment, Retail, Real Estate, Education), and Regional Forecasts 2022-2028

September 2022 | 200 pages | ID: G245B8DFEBADEN
Bizwit Research & Consulting LLP

US$ 4,950.00

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Global Magazine Advertising Market is valued approximately USD 11.50 Billion in 2021 and is anticipated to grow with a healthy growth rate of more than -4.5% over the forecast period 2022-2028.

For years, the public views advertisements in magazines and other publications everywhere. Magazine advertising has several advantages, including its selectivity, excellent reproduction quality, creative flexibility, reputation, strong reader participation, and services it offers to advertisers. The capacity to reach a specific target population or the selectivity of magazines as a medium is their greatest advantage. Magazine advertising faces issues such high advertising costs, limited frequency and reach, protracted lead times for placing the ads, and the issue of increased advertising clutter and competition. The increased spending on print advertising by several industrial sectors, including the automotive and FMCG industries, to forge new relationships and maintain current customers. Along with this, new launches by the key market players are creating lucrative growth opportunity for the market over the forecasted period. For instance, in December 2021, Corp Comm and e4m PR launched PRCommune magazine which is platform that provides communication of the leaders. However, rising digital magazine subscription rates are impeding market growth throughout the anticipated time frame.

The key regions considered for the global Magazine Advertising Market study include Asia Pacific, North America, Europe, Latin America, and the Rest of the World. Asia-pacific is the leading region across the world in terms of market share owing to the rising spending on the advertisement in magazine in the developing countries in the region such as India, China and Japan. Whereas Europe is anticipated to exhibit the highest CAGR over the forecast period 2022-2028. Factors such as rising population and subscription for magazine, as well as the rising presence of the leading market players, would create lucrative growth prospects for the Magazine Advertising Market across the Europe region.

Major market players included in this report are:
Gannett Co. Inc.
Nine Entertainment Co.
Axel Springer SE
Conduit, Inc
Valassis
NEWS CORP
Global Business Leaders Mag
Thomson Reuters
Lee Enterprises
McClatchy

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed in Industry Vertical Outlook about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Industry Vertical Outlook
Automotive
Financial Services
FMCG
Media & Entertainment
Retail
Real Estate
Education
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE

Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World

Furthermore, years considered for the study are as follows:

Historical year – 2018, 2019, 2020
Base year – 2021
Forecast period – 2022 to 2028

Target Audience of the Global Magazine Advertising Market in Market Study:

Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors
CHAPTER 1. EXECUTIVE SUMMARY

1.1. Market Snapshot
1.2. Global & Segmental Market Estimates & Forecasts, 2020-2028 (USD Billion)
  1.2.1. Global Magazine Advertising Market, by Region, 2020-2028 (USD Billion)
  1.2.2. Global Magazine Advertising Market, by Industry Vertical Outlook, 2020-2028 (USD Billion)
1.3. Key Trends
1.4. Estimation Methodology
1.5. Research Assumption

CHAPTER 2. GLOBAL MAGAZINE ADVERTISING MARKET DEFINITION AND SCOPE

2.1. Objective of the Study
2.2. Market Definition & Scope
  2.2.1. Scope of the Study
  2.2.2. Industry Evolution
2.3. Years Considered for the Study
2.4. Currency Conversion Rates

CHAPTER 3. GLOBAL MAGAZINE ADVERTISING MARKET DYNAMICS

3.1. Magazine Advertising Market Impact Analysis (2020-2028)
  3.1.1. Market Drivers
    3.1.1.1. Increasing population
    3.1.1.2. Rising spending on print advertising
  3.1.2. Market Challenges
    3.1.2.1. Rising digital magazine subscription
  3.1.3. Market Opportunities
    3.1.3.1. Rising new launch

CHAPTER 4. GLOBAL MAGAZINE ADVERTISING MARKET INDUSTRY ANALYSIS

4.1. Porter’s 5 Force Model
  4.1.1. Bargaining Power of Suppliers
  4.1.2. Bargaining Power of Buyers
  4.1.3. Threat of New Entrants
  4.1.4. Threat of Substitutes
  4.1.5. Competitive Rivalry
  4.1.6. Futuristic Approach to Porter’s 5 Force Model (2018-2028)
4.2. PEST Analysis
  4.2.1. Political
  4.2.2. Economical
  4.2.3. Social
  4.2.4. Technological
4.3. Investment Adoption Model
4.4. Analyst Recommendation & Conclusion
4.5. Top investment opportunity
4.6. Top winning strategies

CHAPTER 5. RISK ASSESSMENT: COVID-19 IMPACT

  5.1.1. Assessment of the overall impact of COVID-19 on the industry
  5.1.2. Pre COVID-19 and post COVID-19 Market scenario

CHAPTER 6. GLOBAL MAGAZINE ADVERTISING MARKET, BY INDUSTRY VERTICAL OUTLOOK

6.1. Market Snapshot
6.2. Global Magazine Advertising Market by Industry Vertical Outlook, Performance- Potential Analysis
6.3. Global Magazine Advertising Market Estimates & Forecasts by Industry Vertical Outlook 2018-2028 (USD Billion)
6.4. Magazine Advertising Market, Sub Segment Analysis
  6.4.1. Automotive
  6.4.2. Financial Services
  6.4.3. FMCG
  6.4.4. Media & Entertainment
  6.4.5. Retail
  6.4.6. Real Estate
  6.4.7. Education

CHAPTER 7. GLOBAL MAGAZINE ADVERTISING MARKET, REGIONAL ANALYSIS

7.1. Magazine Advertising Market, Regional Market Snapshot
7.2. North America Magazine Advertising Market
  7.2.1. U.S. Magazine Advertising Market
    7.2.1.1. Industry Vertical Outlook estimates & forecasts, 2018-2028
  7.2.2. Canada Magazine Advertising Market
7.3. Europe Magazine Advertising Market Snapshot
  7.3.1. U.K. Magazine Advertising Market
  7.3.2. Germany Magazine Advertising Market
  7.3.3. France Magazine Advertising Market
  7.3.4. Spain Magazine Advertising Market
  7.3.5. Italy Magazine Advertising Market
  7.3.6. Rest of Europe Magazine Advertising Market
7.4. Asia-Pacific Magazine Advertising Market Snapshot
  7.4.1. China Magazine Advertising Market
  7.4.2. India Magazine Advertising Market
  7.4.3. Japan Magazine Advertising Market
  7.4.4. Australia Magazine Advertising Market
  7.4.5. South Korea Magazine Advertising Market
  7.4.6. Rest of Asia Pacific Magazine Advertising Market
7.5. Latin America Magazine Advertising Market Snapshot
  7.5.1. Brazil Magazine Advertising Market
  7.5.2. Mexico Magazine Advertising Market
7.6. Rest of The World Magazine Advertising Market

CHAPTER 8. COMPETITIVE INTELLIGENCE

8.1. Top Market Strategies
8.2. Company Profiles
  8.2.1. Gannett Co. Inc.
    8.2.1.1. Key Industry Vertical Outlook
    8.2.1.2. Overview
    8.2.1.3. Financial (Subject to Data Availability)
    8.2.1.4. Product Summary
    8.2.1.5. Recent Developments
  8.2.2. Nine Entertainment Co.
  8.2.3. Axel Springer SE
  8.2.4. Conduit, Inc
  8.2.5. Valassis
  8.2.6. NEWS CORP
  8.2.7. Global Business Leaders Mag
  8.2.8. Thomson Reuters
  8.2.9. Lee Enterprises
  8.2.10. McClatchy

CHAPTER 9. RESEARCH PROCESS

9.1. Research Process
  9.1.1. Data Mining
  9.1.2. Analysis
  9.1.3. Market Estimation
  9.1.4. Validation
  9.1.5. Publishing
9.2. Research Attributes
9.3. Research Assumption

LIST OF TABLES

TABLE 1. Global Magazine Advertising Market, report scope
TABLE 2. Global Magazine Advertising Market estimates & forecasts by Region 2018-2028 (USD Billion)
TABLE 3. Global Magazine Advertising Market estimates & forecasts by Industry Vertical Outlook 2018-2028 (USD Billion)
TABLE 4. Global Magazine Advertising Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 5. Global Magazine Advertising Market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 6. Global Magazine Advertising Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 7. Global Magazine Advertising Market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 8. Global Magazine Advertising Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 9. Global Magazine Advertising Market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 10. Global Magazine Advertising Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 11. Global Magazine Advertising Market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 12. Global Magazine Advertising Market by segment, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 13. Global Magazine Advertising Market by region, estimates & forecasts, 2018-2028 (USD Billion)
TABLE 14. U.S. Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 15. U.S. Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 16. U.S. Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 17. Canada Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 18. Canada Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 19. Canada Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 20. UK Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 21. UK Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 22. UK Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 23. Germany Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 24. Germany Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 25. Germany Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 26. RoE Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 27. RoE Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 28. RoE Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 29. China Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 30. China Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 31. China Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 32. India Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 33. India Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 34. India Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 35. Japan Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 36. Japan Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 37. Japan Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 38. RoAPAC Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 39. RoAPAC Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 40. RoAPAC Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 41. Brazil Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 42. Brazil Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 43. Brazil Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 44. Mexico Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 45. Mexico Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 46. Mexico Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 47. RoLA Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 48. RoLA Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 49. RoLA Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 50. Row Magazine Advertising Market estimates & forecasts, 2018-2028 (USD Billion)
TABLE 51. Row Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 52. Row Magazine Advertising Market estimates & forecasts by segment 2018-2028 (USD Billion)
TABLE 53. List of secondary sources, used in the study of global Magazine Advertising Market
TABLE 54. List of primary sources, used in the study of global Magazine Advertising Market
TABLE 55. Years considered for the study
TABLE 56. Exchange rates considered

LIST OF FIGURES

FIG 1. Global Magazine Advertising Market, research methodology
FIG 2. Global Magazine Advertising Market, Market estimation techniques
FIG 3. Global Market size estimates & forecast methods
FIG 4. Global Magazine Advertising Market, key trends 2021
FIG 5. Global Magazine Advertising Market, growth prospects 2022-2028
FIG 6. Global Magazine Advertising Market, porters 5 force model
FIG 7. Global Magazine Advertising Market, pest analysis
FIG 8. Global Magazine Advertising Market, value chain analysis
FIG 9. Global Magazine Advertising Market by segment, 2018 & 2028 (USD Billion)
FIG 10. Global Magazine Advertising Market by segment, 2018 & 2028 (USD Billion)
FIG 11. Global Magazine Advertising Market by segment, 2018 & 2028 (USD Billion)
FIG 12. Global Magazine Advertising Market by segment, 2018 & 2028 (USD Billion)
FIG 13. Global Magazine Advertising Market by segment, 2018 & 2028 (USD Billion)
FIG 14. Global Magazine Advertising Market, regional snapshot 2018 & 2028
FIG 15. North America Magazine Advertising Market 2018 & 2028 (USD Billion)
FIG 16. Europe Magazine Advertising Market 2018 & 2028 (USD Billion)
FIG 17. Asia pacific Market 2018 & 2028 (USD Billion)
FIG 18. Latin America Magazine Advertising Market 2018 & 2028 (USD Billion)
FIG 19. Global Magazine Advertising Market, company Market share analysis (2021)


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