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Global In-App Advertising Market Research Report with Opportunities and Strategies to Boost Growth- COVID-19 Impact and Recovery

December 2021 | 122 pages | ID: G1AA21BF57ECEN
Maia Research

US$ 3,500.00

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Based on the In-App Advertising market development status, competitive landscape and development model in different regions of the world, this report is dedicated to providing niche markets, potential risks and comprehensive competitive strategy analysis in different fields. From the competitive advantages of different types of products and services, the development opportunities and consumption characteristics and structure analysis of the downstream application fields are all analyzed in detail. To Boost Growth during the epidemic era, this report analyzes in detail for the potential risks and opportunities which can be focused on.

In Chapter 2.4 of the report, we share our perspectives for the impact of COVID-19 from the long and short term.
In chapter 3.4, we provide the influence of the crisis on the industry chain, especially for marketing channels.
In chapters 8-13, we update the timely industry economic revitalization plan of the country-wise government.

Key players in the global In-App Advertising market covered in Chapter 5:
Flurry
Millennial media
Mopub
Inmobi
Chartboost

In Chapter 6, on the basis of types, the In-App Advertising market from 2015 to 2025 is primarily split into:
Standard Banner Ads
Interstitial Ads
Hyper-local Targeted Ads
Rich Media Ads
Video Ads
Native Ads

In Chapter 7, on the basis of applications, the In-App Advertising market from 2015 to 2025 covers:
Messaging
Gaming
Online Shopping
Ticketing
Others

Geographically, the detailed analysis of consumption, revenue, market share and growth rate, historic and forecast (2015-2025) of the following regions are covered in Chapter 8-13:
North America (Covered in Chapter 9)
United States
Canada
Mexico
Europe (Covered in Chapter 10)
Germany
UK
France
Italy
Spain
Russia
Others
Asia-Pacific (Covered in Chapter 11)
China
Japan
South Korea
Australia
India
South America (Covered in Chapter 12)
Brazil
Argentina
Columbia
Middle East and Africa (Covered in Chapter 13)
UAE
Egypt
South Africa

Years considered for this report:
Historical Years: 2015-2019
Base Year: 2019
Estimated Year: 2020
Forecast Period: 2020-2025
1 MARKET OVERVIEW

1.1 Product Definition and Market Characteristics
1.2 Global In-App Advertising Market Size
1.3 Market Segmentation
1.4 Global Macroeconomic Analysis
1.5 SWOT Analysis

2. MARKET DYNAMICS

2.1 Market Drivers
2.2 Market Constraints and Challenges
2.3 Emerging Market Trends
2.4 Impact of COVID-19
  2.4.1 Short-term Impact
  2.4.2 Long-term Impact

3 ASSOCIATED INDUSTRY ASSESSMENT

3.1 Supply Chain Analysis
3.2 Industry Active Participants
  3.2.1 Suppliers of Raw Materials
  3.2.2 Key Distributors/Retailers
3.3 Alternative Analysis
3.4 The Impact of Covid-19 From the Perspective of Industry Chain

4 MARKET COMPETITIVE LANDSCAPE

4.1 Industry Leading Players
4.2 Industry News
  4.2.1 Key Product Launch News
  4.2.2 M&A and Expansion Plans

5 ANALYSIS OF LEADING COMPANIES

5.1 Flurry
  5.1.1 Flurry Company Profile
  5.1.2 Flurry Business Overview
  5.1.3 Flurry In-App Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.1.4 Flurry In-App Advertising Products Introduction
5.2 Millennial media
  5.2.1 Millennial media Company Profile
  5.2.2 Millennial media Business Overview
  5.2.3 Millennial media In-App Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.2.4 Millennial media In-App Advertising Products Introduction
5.3 Mopub
  5.3.1 Mopub Company Profile
  5.3.2 Mopub Business Overview
  5.3.3 Mopub In-App Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.3.4 Mopub In-App Advertising Products Introduction
5.4 Inmobi
  5.4.1 Inmobi Company Profile
  5.4.2 Inmobi Business Overview
  5.4.3 Inmobi In-App Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.4.4 Inmobi In-App Advertising Products Introduction
5.5 Chartboost
  5.5.1 Chartboost Company Profile
  5.5.2 Chartboost Business Overview
  5.5.3 Chartboost In-App Advertising Sales, Revenue, Average Selling Price and Gross Margin (2015-2020)
  5.5.4 Chartboost In-App Advertising Products Introduction

6 MARKET ANALYSIS AND FORECAST, BY PRODUCT TYPES

6.1 Global In-App Advertising Sales, Revenue and Market Share by Types (2015-2020)
  6.1.1 Global In-App Advertising Sales and Market Share by Types (2015-2020)
  6.1.2 Global In-App Advertising Revenue and Market Share by Types (2015-2020)
  6.1.3 Global In-App Advertising Price by Types (2015-2020)
6.2 Global In-App Advertising Market Forecast by Types (2020-2025)
  6.2.1 Global In-App Advertising Market Forecast Sales and Market Share by Types (2020-2025)
  6.2.2 Global In-App Advertising Market Forecast Revenue and Market Share by Types (2020-2025)
6.3 Global In-App Advertising Sales, Price and Growth Rate by Types (2015-2020)
  6.3.1 Global In-App Advertising Sales, Price and Growth Rate of Standard Banner Ads
  6.3.2 Global In-App Advertising Sales, Price and Growth Rate of Interstitial Ads
  6.3.3 Global In-App Advertising Sales, Price and Growth Rate of Hyper-local Targeted Ads
  6.3.4 Global In-App Advertising Sales, Price and Growth Rate of Rich Media Ads
  6.3.5 Global In-App Advertising Sales, Price and Growth Rate of Video Ads
  6.3.6 Global In-App Advertising Sales, Price and Growth Rate of Native Ads
6.4 Global In-App Advertising Market Revenue and Sales Forecast, by Types (2020-2025)
  6.4.1 Standard Banner Ads Market Revenue and Sales Forecast (2020-2025)
  6.4.2 Interstitial Ads Market Revenue and Sales Forecast (2020-2025)
  6.4.3 Hyper-local Targeted Ads Market Revenue and Sales Forecast (2020-2025)
  6.4.4 Rich Media Ads Market Revenue and Sales Forecast (2020-2025)
  6.4.5 Video Ads Market Revenue and Sales Forecast (2020-2025)
  6.4.6 Native Ads Market Revenue and Sales Forecast (2020-2025)

7 MARKET ANALYSIS AND FORECAST, BY APPLICATIONS

7.1 Global In-App Advertising Sales, Revenue and Market Share by Applications (2015-2020)
  7.1.1 Global In-App Advertising Sales and Market Share by Applications (2015-2020)
  7.1.2 Global In-App Advertising Revenue and Market Share by Applications (2015-2020)
7.2 Global In-App Advertising Market Forecast by Applications (2020-2025)
  7.2.1 Global In-App Advertising Market Forecast Sales and Market Share by Applications (2020-2025)
  7.2.2 Global In-App Advertising Market Forecast Revenue and Market Share by Applications (2020-2025)
7.3 Global Revenue, Sales and Growth Rate by Applications (2015-2020)
  7.3.1 Global In-App Advertising Revenue, Sales and Growth Rate of Messaging (2015-2020)
  7.3.2 Global In-App Advertising Revenue, Sales and Growth Rate of Gaming (2015-2020)
  7.3.3 Global In-App Advertising Revenue, Sales and Growth Rate of Online Shopping (2015-2020)
  7.3.4 Global In-App Advertising Revenue, Sales and Growth Rate of Ticketing (2015-2020)
  7.3.5 Global In-App Advertising Revenue, Sales and Growth Rate of Others (2015-2020)
7.4 Global In-App Advertising Market Revenue and Sales Forecast, by Applications (2020-2025)
  7.4.1 Messaging Market Revenue and Sales Forecast (2020-2025)
  7.4.2 Gaming Market Revenue and Sales Forecast (2020-2025)
  7.4.3 Online Shopping Market Revenue and Sales Forecast (2020-2025)
  7.4.4 Ticketing Market Revenue and Sales Forecast (2020-2025)
  7.4.5 Others Market Revenue and Sales Forecast (2020-2025)

8 MARKET ANALYSIS AND FORECAST, BY REGIONS

8.1 Global In-App Advertising Sales by Regions (2015-2020)
8.2 Global In-App Advertising Market Revenue by Regions (2015-2020)
8.3 Global In-App Advertising Market Forecast by Regions (2020-2025)

9 NORTH AMERICA IN-APP ADVERTISING MARKET ANALYSIS

9.1 Market Overview and Prospect Analysis
9.2 North America In-App Advertising Market Sales and Growth Rate (2015-2020)
9.3 North America In-App Advertising Market Revenue and Growth Rate (2015-2020)
9.4 North America In-App Advertising Market Forecast
9.5 The Influence of COVID-19 on North America Market
9.6 North America In-App Advertising Market Analysis by Country
  9.6.1 U.S. In-App Advertising Sales and Growth Rate
  9.6.2 Canada In-App Advertising Sales and Growth Rate
  9.6.3 Mexico In-App Advertising Sales and Growth Rate

10 EUROPE IN-APP ADVERTISING MARKET ANALYSIS

10.1 Market Overview and Prospect Analysis
10.2 Europe In-App Advertising Market Sales and Growth Rate (2015-2020)
10.3 Europe In-App Advertising Market Revenue and Growth Rate (2015-2020)
10.4 Europe In-App Advertising Market Forecast
10.5 The Influence of COVID-19 on Europe Market
10.6 Europe In-App Advertising Market Analysis by Country
  10.6.1 Germany In-App Advertising Sales and Growth Rate
  10.6.2 United Kingdom In-App Advertising Sales and Growth Rate
  10.6.3 France In-App Advertising Sales and Growth Rate
  10.6.4 Italy In-App Advertising Sales and Growth Rate
  10.6.5 Spain In-App Advertising Sales and Growth Rate
  10.6.6 Russia In-App Advertising Sales and Growth Rate

11 ASIA-PACIFIC IN-APP ADVERTISING MARKET ANALYSIS

11.1 Market Overview and Prospect Analysis
11.2 Asia-Pacific In-App Advertising Market Sales and Growth Rate (2015-2020)
11.3 Asia-Pacific In-App Advertising Market Revenue and Growth Rate (2015-2020)
11.4 Asia-Pacific In-App Advertising Market Forecast
11.5 The Influence of COVID-19 on Asia Pacific Market
11.6 Asia-Pacific In-App Advertising Market Analysis by Country
  11.6.1 China In-App Advertising Sales and Growth Rate
  11.6.2 Japan In-App Advertising Sales and Growth Rate
  11.6.3 South Korea In-App Advertising Sales and Growth Rate
  11.6.4 Australia In-App Advertising Sales and Growth Rate
  11.6.5 India In-App Advertising Sales and Growth Rate

12 SOUTH AMERICA IN-APP ADVERTISING MARKET ANALYSIS

12.1 Market Overview and Prospect Analysis
12.2 South America In-App Advertising Market Sales and Growth Rate (2015-2020)
12.3 South America In-App Advertising Market Revenue and Growth Rate (2015-2020)
12.4 South America In-App Advertising Market Forecast
12.5 The Influence of COVID-19 on South America Market
12.6 South America In-App Advertising Market Analysis by Country
  12.6.1 Brazil In-App Advertising Sales and Growth Rate
  12.6.2 Argentina In-App Advertising Sales and Growth Rate
  12.6.3 Columbia In-App Advertising Sales and Growth Rate

13 MIDDLE EAST AND AFRICA IN-APP ADVERTISING MARKET ANALYSIS

13.1 Market Overview and Prospect Analysis
13.2 Middle East and Africa In-App Advertising Market Sales and Growth Rate (2015-2020)
13.3 Middle East and Africa In-App Advertising Market Revenue and Growth Rate (2015-2020)
13.4 Middle East and Africa In-App Advertising Market Forecast
13.5 The Influence of COVID-19 on Middle East and Africa Market
13.6 Middle East and Africa In-App Advertising Market Analysis by Country
  13.6.1 UAE In-App Advertising Sales and Growth Rate
  13.6.2 Egypt In-App Advertising Sales and Growth Rate
  13.6.3 South Africa In-App Advertising Sales and Growth Rate

14 CONCLUSIONS AND RECOMMENDATIONS

14.1 Key Market Findings and Prospects
14.2 Advice for Investors

15 APPENDIX

15.1 Methodology
15.2 Research Data Source
LIST OF TABLES AND FIGURES

Figure Product Picture
Figure Global In-App Advertising Market Size and Growth Rate 2015-2025
Table In-App Advertising Key Market Segments
Figure Global In-App Advertising Market Revenue ($) Segment by Type from 2015-2020
Figure Global In-App Advertising Market Revenue ($) Segment by Applications from 2015-2020
Table SWOT Analysis
Figure Global COVID-19 Status
Figure Supply Chain
Table Major Players Headquarters, and Service Area of In-App Advertising
Table Major Players Revenue in 2019
Figure Major Players Revenue Share in 2019
Table Flurry Company Profile
Table Flurry Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Flurry Production and Growth Rate
Figure Flurry Market Revenue ($) Market Share 2015-2020
Table Millennial media Company Profile
Table Millennial media Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Millennial media Production and Growth Rate
Figure Millennial media Market Revenue ($) Market Share 2015-2020
Table Mopub Company Profile
Table Mopub Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Mopub Production and Growth Rate
Figure Mopub Market Revenue ($) Market Share 2015-2020
Table Inmobi Company Profile
Table Inmobi Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Inmobi Production and Growth Rate
Figure Inmobi Market Revenue ($) Market Share 2015-2020
Table Chartboost Company Profile
Table Chartboost Sales, Revenue (US$ Million), Average Selling Price and Gross Margin (2015-2020)
Figure Chartboost Production and Growth Rate
Figure Chartboost Market Revenue ($) Market Share 2015-2020
Table Global In-App Advertising Sales by Types (2015-2020)
Table Global In-App Advertising Sales Share by Types (2015-2020)
Table Global In-App Advertising Revenue ($) by Types (2015-2020)
Table Global In-App Advertising Revenue Share by Types (2015-2020)
Table Global In-App Advertising Price ($) by Types (2015-2020)
Table Global In-App Advertising Market Forecast Sales by Types (2020-2025)
Table Global In-App Advertising Market Forecast Sales Share by Types (2020-2025)
Table Global In-App Advertising Market Forecast Revenue ($) by Types (2020-2025)
Table Global In-App Advertising Market Forecast Revenue Share by Types (2020-2025)
Figure Global Standard Banner Ads Sales and Growth Rate (2015-2020)
Figure Global Standard Banner Ads Price (2015-2020)
Figure Global Interstitial Ads Sales and Growth Rate (2015-2020)
Figure Global Interstitial Ads Price (2015-2020)
Figure Global Hyper-local Targeted Ads Sales and Growth Rate (2015-2020)
Figure Global Hyper-local Targeted Ads Price (2015-2020)
Figure Global Rich Media Ads Sales and Growth Rate (2015-2020)
Figure Global Rich Media Ads Price (2015-2020)
Figure Global Video Ads Sales and Growth Rate (2015-2020)
Figure Global Video Ads Price (2015-2020)
Figure Global Native Ads Sales and Growth Rate (2015-2020)
Figure Global Native Ads Price (2015-2020)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Standard Banner Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Standard Banner Ads (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Interstitial Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Interstitial Ads (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Hyper-local Targeted Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Hyper-local Targeted Ads (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Rich Media Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Rich Media Ads (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Video Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Video Ads (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Native Ads (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Native Ads (2020-2025)
Table Global In-App Advertising Sales by Applications (2015-2020)
Table Global In-App Advertising Sales Share by Applications (2015-2020)
Table Global In-App Advertising Revenue ($) by Applications (2015-2020)
Table Global In-App Advertising Revenue Share by Applications (2015-2020)
Table Global In-App Advertising Market Forecast Sales by Applications (2020-2025)
Table Global In-App Advertising Market Forecast Sales Share by Applications (2020-2025)
Table Global In-App Advertising Market Forecast Revenue ($) by Applications (2020-2025)
Table Global In-App Advertising Market Forecast Revenue Share by Applications (2020-2025)
Figure Global Messaging Sales and Growth Rate (2015-2020)
Figure Global Messaging Price (2015-2020)
Figure Global Gaming Sales and Growth Rate (2015-2020)
Figure Global Gaming Price (2015-2020)
Figure Global Online Shopping Sales and Growth Rate (2015-2020)
Figure Global Online Shopping Price (2015-2020)
Figure Global Ticketing Sales and Growth Rate (2015-2020)
Figure Global Ticketing Price (2015-2020)
Figure Global Others Sales and Growth Rate (2015-2020)
Figure Global Others Price (2015-2020)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Messaging (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Messaging (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Gaming (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Gaming (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Online Shopping (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Online Shopping (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Ticketing (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Ticketing (2020-2025)
Figure Global In-App Advertising Market Revenue ($) and Growth Rate Forecast of Others (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate Forecast of Others (2020-2025)
Figure Global In-App Advertising Sales and Growth Rate (2015-2020)
Table Global In-App Advertising Sales by Regions (2015-2020)
Table Global In-App Advertising Sales Market Share by Regions (2015-2020)
Figure Global In-App Advertising Sales Market Share by Regions in 2019
Figure Global In-App Advertising Revenue and Growth Rate (2015-2020)
Table Global In-App Advertising Revenue by Regions (2015-2020)
Table Global In-App Advertising Revenue Market Share by Regions (2015-2020)
Figure Global In-App Advertising Revenue Market Share by Regions in 2019
Table Global In-App Advertising Market Forecast Sales by Regions (2020-2025)
Table Global In-App Advertising Market Forecast Sales Share by Regions (2020-2025)
Table Global In-App Advertising Market Forecast Revenue ($) by Regions (2020-2025)
Table Global In-App Advertising Market Forecast Revenue Share by Regions (2020-2025)
Figure North America In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure North America In-App Advertising Market Revenue and Growth Rate (2015-2020)
Figure North America In-App Advertising Market Forecast Sales (2020-2025)
Figure North America In-App Advertising Market Forecast Revenue ($) (2020-2025)
Figure North America COVID-19 Status
Figure U.S. In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Canada In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Mexico In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Europe In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Europe In-App Advertising Market Revenue and Growth Rate (2015-2020)
Figure Europe In-App Advertising Market Forecast Sales (2020-2025)
Figure Europe In-App Advertising Market Forecast Revenue ($) (2020-2025)
Figure Europe COVID-19 Status
Figure Germany In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure United Kingdom In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure France In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Italy In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Spain In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Russia In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Asia-Pacific In-App Advertising Market Revenue and Growth Rate (2015-2020)
Figure Asia-Pacific In-App Advertising Market Forecast Sales (2020-2025)
Figure Asia-Pacific In-App Advertising Market Forecast Revenue ($) (2020-2025)
Figure Asia Pacific COVID-19 Status
Figure China In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Japan In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure South Korea In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Australia In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure India In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure South America In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure South America In-App Advertising Market Revenue and Growth Rate (2015-2020)
Figure South America In-App Advertising Market Forecast Sales (2020-2025)
Figure South America In-App Advertising Market Forecast Revenue ($) (2020-2025)
Figure Brazil In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Argentina In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Columbia In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Middle East and Africa In-App Advertising Market Revenue and Growth Rate (2015-2020)
Figure Middle East and Africa In-App Advertising Market Forecast Sales (2020-2025)
Figure Middle East and Africa In-App Advertising Market Forecast Revenue ($) (2020-2025)
Figure UAE In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure Egypt In-App Advertising Market Sales and Growth Rate (2015-2020)
Figure South Africa In-App Advertising Market Sales and Growth Rate (2015-2020)


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