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Fast-casual Dining Market in Europe - Industry Outlook and Forecast 2019-2024

May 2019 | 200 pages | ID: F631362B089EN
Arizton Advisory & Intelligence

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The Europe fast-casual dining market is likely to reach revenues of around $17 billion by 2024, growing at a CAGR of approximately 6% during 2018–2024.

The Europe fast-casual dining market is expected to be driven by factors such as change in dining patterns, flexibility of fast casual, cultural influences, and evolution of digital technology.

A lot of the growth and innovation is being fueled in the fast-casual dining market by small and regional chains similar to the relationship between Instagram generation and strong marketing of small brands. This has shifted expectations around restaurant designs, ingredient sourcing, services, and food.

Europe has demonstrated high potential for casual dining as consumers across the region are as short on time as those in the US and are seeking out entirely new dining experiences. Cross-referencing is a tactic that is gaining traction in fast casual kitchens so as to not stress workers working in the quick service environment, and the kitchen in general. Moreover, authenticity in the dining experience is being given a lot of attention. Good value meals, ease of ordering, decent customer services, and high-quality food and taste have provided momentum to the Europe fast-casual dining market.

The study considers the present scenario of the Europe fast-casual dining market and its market dynamics for the period 2019−2024. The report covers a detailed overview of several market growth enablers, restraints, and trends. It covers both the demand and supply aspect of the market. It profiles and examines leading and prominent companies operating in the Europe fast-casual dining market.

The research report on the Europe fast-casual dining market covers market sizing and forecast, market share, industry trends, growth drivers, and vendor analysis. The study includes insights on segmentation by daypart (lunch, dinner, breakfast, and snacks), channel (on-premise and off-premise), format (independents and chains), and geography (Germany, UK, France, Spain, Italy, and Rest of Europe).

Europe Fast-casual Dining Market: Dynamics

Over the years, fast-casual dining has evolved in terms of dining patterns. Factors such as cultural influence, the flexibility of fast casual dining, and increased technological innovations are driving the Europe fast-casual dining market. The advent of digital technology is changing the food industry significantly. It helps to customize orders, gather the customer's data, and create lucrative rewards and discounts. Prominent vendors have integrated applications that allow customers to make the payment via debit and credit cards, Apple Pay, or PayPal. For instance, Firejacks offers Pay My Bill, which enables diners to pay their bills electronically via a compatible mobile device at the restaurant. Similarly, Chipotle has created a tech-enabled second make line – i.e., a second burrito assembly line where all online orders are assembled. It has fitted stores with visual screens that show which ingredients are added into each burrito, thereby improving accuracy. Digital advancements are bolstering the franchise development model. It helps to improve communication by enabling franchisors to monitor everything in real-time.

Europe Fast-casual Dining Market: Segmentation

The market research report includes a detailed segmentation of the market by daypart, channel, format, and geography. The Europe fast-casual dining market by dayparts can be segmented into lunch, dinner, breakfast, and snacks. The lunch segment grew gradually and was valued at around $5 billion in 2018. Increased lunch outings by office goers have significantly contributed to the segment growth. Most casual restaurants are trying to leverage upon healthy food, combo options, and competitive pricing. Vendors are slowly including beverages as part of the portfolios from signature hot beverages to alcohol.

The diner segment is the second most developing sub-segment of the Europe fast-casual dining market. It is witnessing high popularity among customers, especially the family segment and serves high-quality food under the quick service model.

The Europe fast-casual dining market by channels can be segmented into on-premises and off-premises. The on-premise casual dining segment is developing and is expected to grow at a CAGR of around 5% during the forecast period. Increased outings and the rise in disposable income have given momentum to the on-premise casual dining segment. Further, to make fast-casual restaurants more millennial-friendly and increase dwell time, vendors are adding elements that are likely to fuel conversation, spread fun and frolic, and increase community interactions.

The Europe fast-casual dining market by format can be segmented into independents and chains. Independent units dominated the market and are expected to grow at a CAGR of around 6% during the forecast period. High responsiveness toward customer needs and the element of freshness and surprise are the key factors for market growth. The independent segment has further been fast-tracked as a lot of internationally-recognized professional chefs have been attracted to the market. For instance, Paul Bocuse’s Ouest Express, Ferran Adria’s Fastfood, and Marcus Samuelsson’s Street Food in Western Europe are offering high-quality food and quick service together. These chef-driven concepts have rendered a level of creativity to independent fast casuals, thereby propelling the Europe fast-casual dining market.

Market Segmentation by Daypart
  • Lunch
  • Dinner
  • Breakfast
  • Snacks
Market Segmentation by Channel
  • On-premise
  • Off-premise
Market Segmentation by Format
  • Independents
  • Chains
Europe Fast-casual Dining Market by Geography

The Europe fast-casual dining market by geography is segmented into Germany, UK, France, Spain, Italy, and Rest of Europe. Germany has dominated the market and is expected to grow at a CAGR of around 6% during the forecast period. Fast-casual players are fueling the growth by expanding in areas of transit. The rise of Germany as a favorite destination for multiple fast-food joints is fueling the Europe fast-casual dining market.

The fast-casual dining market in UK has created a conducive environment. Food diversity and the evolving high-street landscape have paved the path for the Europe fast-casual dining market growth.

Key Countries Profiled:
  • Germany
  • UK
  • France
  • Spain
  • Italy
  • Rest of Europe
Key Vendor Analysis

The fast-casual dining market in Europe has moderate concentration of leading players. It is dominated by both regional chains and small single-location establishments. The fast-casual dining market is focusing on quality, brand value, customer services, and consistency. Vendors are introducing new concepts to gain customers such as offering fast-casual dining on rooftops, introducing make-your-own dishes, creating innovative kitchens among others. The combination of such new concepts and technological advancements is expected to drive the fast-casual dining market in Europe.

Leading Vendors
  • JAB Holdings
  • Nando’s
  • Pizza Hut
  • The Restaurant Group
100 Montaditos, Chipotle Mexican Grill, Five Guys, Francesca, Gourmet Burger Kitchen, Itsu, Leon, Marché Mövenpick, Mezzo di Pasta, PAUL, Smashburger, Shake Shack, Tossed, Tortilla Mexican Grill, Vapiano, vonAllwörden, Patisserie Valerie, and Sushi Daily.

Key Market Insights
  • Offers market sizing and growth prospects of the Europe fast-casual dining market for the forecast period 2019–2024
  • Provides comprehensive insights on the latest industry trends, market forecast, and growth drivers in the Europe fast-casual dining market
  • Includes a detailed analysis of market growth drivers, challenges, and investment opportunities
  • Delivers a complete overview of market segments and the regional outlook Europe fast-casual dining market
      • Offers an exhaustive summary of the vendor landscape, competitive analysis, and key market strategies to gain a competitive advantage in the Europe fast-casual dining market
1 RESEARCH METHODOLOGY

2 RESEARCH OBJECTIVES

3 RESEARCH PROCESS

4 SCOPE & COVERAGE

4.1 Market Definition
  4.1.1 Inclusions
  4.1.2 Exclusions
4.2 Base Year
4.3 Scope of the study
4.4 Market Segments
  4.4.1 Market Segmentation by Daypart
  4.4.2 Market Segmentation by Channel
  4.4.3 Market Segmentation by Format
  4.4.4 Market Segmentation by Geography

5 REPORT ASSUMPTIONS & CAVEATS

5.1 Key Caveats
5.2 Currency Conversion
5.3 Market Derivation

6 MARKET AT A GLANCE

7 INTRODUCTION

7.1 Overview
7.2 State Of The Global Economy
  7.2.1 Economic Profile
7.3 Driving A Great Customer Experience
7.4 Trends Dominating Foodservice
7.5 Vegetarianism in Europe

8 MARKET DYNAMICS

8.1 Market Growth Enablers
  8.1.1 Changes in Dining Patterns
  8.1.2 Rising Trend of Conscious Consumption
  8.1.3 Flexibility of Fast Casual
  8.1.4 Cultural Influences Drive Uptake
8.2 Market Growth Restraints
  8.2.1 Casual Dining Boundaries in Flux
  8.2.2 Groceraunts Take Off
  8.2.3 Downward Spiral of Discounting
  8.2.4 An Ongoing Turf War
8.3 Market Opportunities & Trends
  8.3.1 An Evolving Proposition
  8.3.2 Enhancing Customer Journeys Via Technology
  8.3.4 Shift Away from National Brands
  8.3.5 Warming up to Franchising

9 FAST CASUAL DINING MARKET IN EUROPE

9.1 Market Size & Forecast
9.2 Five Forces Analysis
  9.2.1 Threat of New Entrants
  9.2.2 Bargaining Power of Suppliers
  9.2.3 Bargaining Power of Buyers
  9.2.4 Threat of Substitutes
  9.2.5 Competitive Rivalry

10 BY DAYPART

10.1 Market Snapshot & Growth Engine
10.2 Market Overview
10.3 Lunch
  10.3.1 Market Size & Forecast
10.4 Dinner
  10.4.1 Market Size & Forecast
10.5 Breakfast
  10.5.1 Market Size & Forecast
10.6 Snacks
  10.6.1 Market Size & Forecast

11 BY CHANNEL

11.1 Market Snapshot & Growth Engine
11.2 Market Overview
11.3 On-Premise
  11.3.1 Market Size & Forecast
11.4 Off-Premise
  11.4.1 Market Size & Forecast

12 BY FORMAT

12.1 Market Snapshot & Growth Engine
12.2 Market Overview
12.3 Independent Outlets
  12.3.1 Market Size & Forecast
12.4 Chains
  12.4.1 Market Size & Forecast

13 BY GEOGRAPHY

13.1 Market Snapshot & Growth Engine
13.2 Overview

14 GERMANY

14.1 Market Size & Forecast
  14.1.1 Food Habits

15 THE UK

15.1 Market Size & Forecast
  15.1.1 Food Habit

16 FRANCE

16.1 Market Size & Forecast
  16.1.1 Food Habits

17 SPAIN

17.1 Market Size & Forecast
  17.1.1 Food Habits

18 ITALY

18.1 Market Size & Forecast
  18.1.1 Food Habits

19 REST OF EUROPE

19.1 Market Size & Forecast
  19.1.1 Food Habits

20 COMPETITIVE LANDSCAPE

20.1 Competition Overview
  20.1.1 Competitive Edge
  20.1.2 Labor
  20.1.3 The Employee Situation
  20.1.4 Digital Ordering Capabilities
  20.1.5 Marketing Approach

21 MARKET VENDOR ANALYSIS

21.1 Market Ranking Analysis

22 KEY COMPANY PROFILES

22.1 JAB Holdings
  22.1.1 Business Overview
  22.1.2 Major Product Offerings
  22.1.3 Key Strengths
  22.1.4 Key Strategies
  22.1.5 Key Opportunities
22.2 Nando’s
  22.2.1 Business Overview
  22.2.2 Major Product Offerings
  22.2.3 Key Strengths
  22.2.4 Key Strategies
  22.2.5 Key Opportunities
22.3 Pizza Hut
  22.3.1 Business Overview
  22.3.2 Major Product Offerings
  22.3.3 Key Strengths
  22.3.4 Key Strategies
  22.3.5 Key Opportunities
22.4 The Restaurant Group
  22.4.1 Business Overview
  22.4.2 Major Product Offerings
  22.4.3 Key Strengths
  22.4.4 Key Strategies
  22.4.5 Key Opportunities

23 OTHER PROMINENT VENDORS

23.1 100 Montaditos
  23.1.1 Business Overview
  23.1.2 Product Offerings
  23.1.3 Key Strengths
  23.1.4 Key Strategies
23.2 Chipotle Mexican Grill
  23.2.1 Business Overview
  23.2.2 Product Offerings
  23.2.3 Key Strengths
  23.2.4 Key Strategies
23.3 Five Guys
  23.3.1 Business Overview
  23.3.2 Product Offerings
  23.3.3 Key Strengths
  23.3.4 Key Strategies
23.4 Francesca
  23.4.1 Business Overview
  23.4.2 Product Offerings
  23.4.3 Key Strengths
  23.4.4 Key Strategies
23.5 Gourmet Burger Kitchen
  23.5.1 Business Overview
  23.5.2 Product Offerings
  23.5.3 Key Strengths
  23.5.4 Key Strategies
23.6 Itsu
  23.6.1 Business Overview
  23.6.2 Product Offerings
  23.6.3 Key Strengths
  23.6.4 Key Strategies
23.7 Leon
  23.7.1 Business Overview
  23.7.2 Product Offerings
  23.7.3 Key Strengths
  23.7.4 Key Strategies
23.8 Marché Mövenpick
  23.8.1 Business Overview
  23.8.2 Product Offerings
  23.8.3 Key Strengths
  23.8.4 Key Strategies
23.9 Mezzo Di Pasta
  23.9.1 Business Overview
  23.9.2 Product Offerings
  23.9.3 Key Strengths
  23.9.4 Key Strategies
23.10 Paul
  23.10.1 Business Overview
  23.10.2 Product Offerings
  23.10.3 Key Strengths
  23.10.4 Key Strategies
23.11 Smashburger
  23.11.1 Business Overview
  23.11.2 Product Offerings
  23.11.3 Key Strengths
  23.11.4 Key Strategies
23.12 Shake Shack
  23.12.1 Business Overview
  23.12.2 Product Offerings
  23.12.3 Key Strengths
  23.12.4 Key Strategies
23.13 Tossed
  23.13.1 Business Overview
  23.13.2 Product Offerings
  23.13.3 Key Strengths
  23.13.4 Key Strategies
23.14 Tortilla Mexican Grill
  23.14.1 Business Overview
  23.14.2 Product Offerings
  23.14.3 Key Strengths
  23.14.4 Key Strategies
23.15 Vapiano
  23.15.1 Business Overview
  23.15.2 Product Offerings
  23.15.3 Key Strengths
  23.15.4 Key Strategies
23.16 von Allwörden
  23.16.1 Business Overview
  23.16.2 Product Offerings
  23.16.3 Key Strengths
  23.16.4 Key Strategies
23.17 Patisserie Valerie
  23.17.1 Business Overview
  23.17.2 Product Offerings
  23.17.3 Key Strengths
  23.17.4 Key Strategies
23.18 Sushi Daily
  23.18.1 Business Overview
  23.18.2 Product Offerings
  23.18.3 Key Strengths
  23.18.4 Key Strategies

24 REPORT SUMMARY

24.1 Key Takeaways
24.2 Strategic Recommendations
24.3 Quantitative Summary
  24.3.1 Market Size

25 APPENDIX

25.1 Abbreviations

LIST OF EXHIBITS

Exhibit 1 Segmentation of Fast Casual Dining Market in Europe
Exhibit 2 Market Size Calculation Approach 2018
Exhibit 3 Pulse of the Fast Casual Market
Exhibit 4 Global GDP Growth 2017 (annual % change)
Exhibit 5 Gross Adjusted Household Disposable Income Per Capita of OECD Countries in 2017 ($)
Exhibit 6 Ranking of Importance of Customer Attributes by Dining Format
Exhibit 7 Overview of Fulfilment of Dietary & Food Intolerance/Lifestyle-based Needs (% of Population)
Exhibit 8 Vegetarian-Friendly Countries in Europe
Exhibit 9 Impact of Changes in Dining Patterns
Exhibit 10 Population Frequenting Various Foodservice Establishments in Europe 2018 (%)
Exhibit 11 Impact of Rising Trend of Conscious Consumption
Exhibit 12 Percentage Following Special Diets That Limits or Restricts Specified Foods Or Ingredients
Exhibit 13 Impact of Flexibility of Fast Casual
Exhibit 14 Impact of Cultural Influences Drive Uptake
Exhibit 15 Time Spent in Eating and Drinking in Various Countries
Exhibit 16 Impact of Casual Dining Boundaries in a Flux
Exhibit 17 Impact of Groceraunts Take Off
Exhibit 18 Impact of Downward Spiral of Discounting
Exhibit 20 Impact of An Ongoing Turf War
Exhibit 21 Impact of Fast to Fine – An Evolving Proposition
Exhibit 22 Organic Food Market in Europe 2018
Exhibit 23 Population Avoiding Unnatural Ingredients 2018
Exhibit 24 Impact of Enhancing Customer Journeys via Technology
Exhibit 25 Impact of Shift Away from National Brands
Exhibit 26 Growth of Fast-casual Sites Across Small, Medium, and Large-sized Firms 2018
Exhibit 27 Impact of Warming up to Franchising
Exhibit 28 LSR Penetration Potential in Europe 2019
Exhibit 29 Fast Casual Dining Market in Europe 2018−2024 ($ billion)
Exhibit 30 Five Forces Analysis 2018
Exhibit 31 Incremental Growth by Daypart 2018−2024
Exhibit 32 Fast Casual Dining Market in Europe by Daypart 2018−2024 ($ billion)
Exhibit 33 Fast Casual Dining Market in Europe by Daypart 2018 & 2024
Exhibit 34 Fast Casual Dining Market in Europe - Comparison by Daypart 2018−2024
Exhibit 35 Fast Casual Lunch Dining Market in Europe 2018−2024 ($ billion)
Exhibit 36 Fast Casual Dinner Dining Market in Europe 2018−2024 ($ billion)
Exhibit 37 Fast Casual Breakfast Dining Market in Europe 2018−2024 ($ billion)
Exhibit 38 Fast Casual Snacks Dining Market in Europe 2018−2024 ($ billion)
Exhibit 39 Incremental Growth by Channel 2018−2024
Exhibit 40 Fast Casual Dining Market in Europe by Channel ($ billion)
Exhibit 41 Fast Casual Dining Market in Europe by Channel 2018 & 2024
Exhibit 42 Fast Casual Dining Market in Europe- Growth Comparison by Channel 2018–2024
Exhibit 43 On-premise Fast Casual Dining Market in Europe 2018–2024 ($ billion)
Exhibit 44 Off-premise Fast Casual Dining Market in Europe 2018–2024 ($ billion)
Exhibit 45 Incremental Growth by Format 2018–2024
Exhibit 46 Fast Casual Dining Market in Europe by Format ($ Billion)
Exhibit 47 Fast Casual Dining Market in Europe by Format 2018 and 2024
Exhibit 48 Fast Casual Dining Market in Europe - Growth Comparison by Format 2018–2024
Exhibit 49 Fast Casual Independent Outlets Dining Market in Europe 2018–2024 ($ billion)
Exhibit 50 Fast Casual Chains Dining Market in Europe 2018–2024 ($ billion)
Exhibit 51 Incremental Growth by Country 2018–2024
Exhibit 52 Fast Casual Dining Market in Europe by Geography ($ billion)
Exhibit 53 Fast Casual Dining Market in Europe by Geography 2018 & 2024
Exhibit 54 Fast Casual Dining Market in Europe- Growth Comparison by Geography 2018–2024
Exhibit 55 Fast Casual Dining Market in Germany 2018–2024 ($ billion)
Exhibit 56 Germany Dining Statistics 2018
Exhibit 57 Dining Out Traffic in Germany
Exhibit 58 Average Transaction Value of Dining Out in Germany
Exhibit 59 Fast Casual Dining Market in UK 2018–2024 ($ billion)
Exhibit 60 UK Dining Statistics 2018
Exhibit 61 Dining Out Traffic in the UK
Exhibit 62 Average Transaction Value of Dining Out in the UK
Exhibit 63 Fast Casual Dining Market in France 2018–2024 ($ billion)
Exhibit 64 France Dining Statistics 2018
Exhibit 65 Dining Out Traffic in France
Exhibit 66 Average Transaction Value of Dining Out in France
Exhibit 67 Fast Casual Dining Market in Spain 2018–2024 ($ billion)
Exhibit 68 Spain Dining Statistics 2018
Exhibit 69 Dining Out Traffic in Spain
Exhibit 70 Average Transaction Value of Dining Out in Spain
Exhibit 71 Fast Casual Dining Market in Italy 2018–2024 ($ billion)
Exhibit 72 Dining Out Traffic in Italy
Exhibit 73 Italy Dining Statistics 2018
Exhibit 74 Average Transaction Value of Dining Out in Italy
Exhibit 75 Fast Casual Dining Market in Rest of Europe 2018–2024 ($ billion)
Exhibit 76 Most Influential Factor in Selecting a Fast Casual Establishment

LIST OF TABLES

Table 1 Key Caveats
Table 2 Currency Conversion 2013−2018
Table 3 Market Ranking Analysis 2018
Table 4 JAB Holdings: Product Offerings
Table 5 Nando’s: Product Offerings
Table 6 Pizza Hut: Product Offerings
Table 7 The Restaurant Group: Product Offerings
Table 8 Fast Casual Dining Market in Europe by Daypart ($ billion)
Table 9 Fast Casual Dining Market in Europe by Daypart (%)
Table 10 Fast Casual Dining Market in Europe by Channel ($ billion)
Table 11 Fast Casual Dining Market in Europe by Channel (%)
Table 12 Fast Casual Dining Market in Europe by Format ($ billion)
Table 13 Fast Casual Dining Market in Europe by Format (%)
Table 14 Fast Casual Dining Market in Europe by Geography ($ billion)
Table 15 Fast Casual Dining Market in Europe by Geography (%)


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