Digital Landscape: Western Europe’s Digital Agenda Incentivises New-Age Technologies
The global leader in digital technologies, Western Europe, has benefited from a robust fixed-line network and regulations that have promoted competition and investments. With economic recovery from the turmoil of the sovereign debt crisis strengthening, countries are pushing ahead with implementation of the Digital Agenda, which aims to create a single digital market in the region. Digital commerce and IoT are key growth segments, but online security and an ageing population pose challenges.
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Product coverage:
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Strategy Briefings offer unique insight into emerging trends world-wide. Aimed squarely at strategists and planners, they draw on Euromonitor International’s vast information resources to give top line insight across markets and within consumer segments. Written by some of our most experienced analysts, they are designed as provocations for senior management to use in their own forum, allowing them to stand back and reflect on the behaviour and motivation driving global markets today and tomorrow
Product coverage:
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Identify factors driving change now and in the future
- Understand motivation
- Forward-looking outlook
- Briefings and presentation should provoke lively discussion at senior level
- Take a step back from micro trends
- Get up to date estimates and comment
Introduction
Markets to watch in western Europe
Digital Prospects for Western Europe
Appendix
Markets to watch in western Europe
Digital Prospects for Western Europe
Appendix
