Consumer Values and Behaviour in Colombia
This report visually explores everyday habits and behaviours which reflect consumers' beliefs and values, linking behavioural trends with purchase and consumption habits.
Euromonitor's Consumer Values and Behaviour in Colombia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
Euromonitor's Consumer Values and Behaviour in Colombia report analyses factors influencing national consumer expenditure. Consumer lifestyles reports include coverage of: population, urban development, home ownership, household profiles, labour, income, consumer and family expenditure, health, education, eating habits, drinking habits, shopping habits, personal grooming, clothing, leisure habits, savings and investments, media, communication, transport and travel and tourism. Use this report to understand the factors influencing a nation's lifestyle choices.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Values market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Scope
Consumer values and behaviour in Colombia
Most Colombian consumers take health and safety precautions when they leave home
Baby boomers the most comfortable with expressing their identity to their social circles
Consumers in Colombia enjoy exploring and trying new brands and offerings
Millennials desire uniquely personalised goods and services far more than other generations
Consumers are optimistic that their happiness will increase
Gen Z is the most optimistic generation in Colombia
While at home, consumers in Colombia most regularly spend their time socialising online
Consumers in Colombia prefer to cook their own food
Consumers in Colombia who don’t cook have someone in their household who does
Millennials say they don’t have time to cook
A safe location is the most appreciated home feature among Colombian consumers
Most consumers in Colombia seek out healthy ingredients in food and beverages
Gen X expect to have a job that allows for a strong work-life balance
Colombian consumers primarily seek job security
Most Colombians keep their personal and professional lives separate
Consumers frequently socialise online
Gen X and millennials prefer to socialise in person
Colombians prioritise relaxation when travelling
Gen X prefers all-inclusive options when travelling
Colombians enjoy calmer exercise like walking or hiking
Most baby boomers walk at least once a week
Most Consumers have meditated to relieve stress
Colombian consumers are feeling uneasy about the effects of climate change
Consumers are actively aware of their environmental impact, especially baby boomers
Colombians prefer to use sustainable packaging
Baby Boomers are Colombia’s most vocally opinionated generation online
Consumers in Colombia enjoy discovering good deals
Gen X prefers quality over quantity
Consumers consistently search for established brands
Baby boomers are the most brand-conscious generation
Consumers subscribe to digital streaming platforms
Colombians expect to spend more on holidays
Gen Z foresees increased spending on education the most
Few consumers rely on government subsidies
Gen X is most concerned about their financial situation
Younger generations expect to increase their savings
Consumers in Colombia are proactive in managing their data sharing and privacy settings
When it comes to online reputation, millennials are the most concerned about it
Communication is the most frequent online activity
Older generations regularly use online banking
Millennials enjoy online shopping more than other generations
Colombians more likely to interact with companies on social media than other countries
Millennials most inclined to buy something via social media platforms
Consumer values and behaviour in Colombia
Most Colombian consumers take health and safety precautions when they leave home
Baby boomers the most comfortable with expressing their identity to their social circles
Consumers in Colombia enjoy exploring and trying new brands and offerings
Millennials desire uniquely personalised goods and services far more than other generations
Consumers are optimistic that their happiness will increase
Gen Z is the most optimistic generation in Colombia
While at home, consumers in Colombia most regularly spend their time socialising online
Consumers in Colombia prefer to cook their own food
Consumers in Colombia who don’t cook have someone in their household who does
Millennials say they don’t have time to cook
A safe location is the most appreciated home feature among Colombian consumers
Most consumers in Colombia seek out healthy ingredients in food and beverages
Gen X expect to have a job that allows for a strong work-life balance
Colombian consumers primarily seek job security
Most Colombians keep their personal and professional lives separate
Consumers frequently socialise online
Gen X and millennials prefer to socialise in person
Colombians prioritise relaxation when travelling
Gen X prefers all-inclusive options when travelling
Colombians enjoy calmer exercise like walking or hiking
Most baby boomers walk at least once a week
Most Consumers have meditated to relieve stress
Colombian consumers are feeling uneasy about the effects of climate change
Consumers are actively aware of their environmental impact, especially baby boomers
Colombians prefer to use sustainable packaging
Baby Boomers are Colombia’s most vocally opinionated generation online
Consumers in Colombia enjoy discovering good deals
Gen X prefers quality over quantity
Consumers consistently search for established brands
Baby boomers are the most brand-conscious generation
Consumers subscribe to digital streaming platforms
Colombians expect to spend more on holidays
Gen Z foresees increased spending on education the most
Few consumers rely on government subsidies
Gen X is most concerned about their financial situation
Younger generations expect to increase their savings
Consumers in Colombia are proactive in managing their data sharing and privacy settings
When it comes to online reputation, millennials are the most concerned about it
Communication is the most frequent online activity
Older generations regularly use online banking
Millennials enjoy online shopping more than other generations
Colombians more likely to interact with companies on social media than other countries
Millennials most inclined to buy something via social media platforms
