Concrete Cover Meter Market, Global Outlook and Forecast 2022-2028

February 2022 | 70 pages | ID: C10306614DC4EN
Market Monitor Global

Abstracts

A concrete cover meter is a specialized instrument designed to locate rebar and measure concrete cover.

This report contains market size and forecasts of Concrete Cover Meter in global, including the following market information:

Global Concrete Cover Meter Market Revenue, 2017-2022, 2023-2028, ($ millions)

Global Concrete Cover Meter Market Sales, 2017-2022, 2023-2028, (K Units)

Global top five Concrete Cover Meter companies in 2021 (%)

The global Concrete Cover Meter market was valued at million in 2021 and is projected to reach US$ million by 2028, at a CAGR of % during the forecast period.

The U.S. Market is Estimated at $ Million in 2021, While China is Forecast to Reach $ Million by 2028.

Profometer Based Segment to Reach $ Million by 2028, with a % CAGR in next six years.

The global key manufacturers of Concrete Cover Meter include NOVOTEST, Proceq, Elcometer, Controls, Dalian Taijia Technology and Kolectric Research, etc. In 2021, the global top five players have a share approximately % in terms of revenue.

MARKET MONITOR GLOBAL, INC (MMG) has surveyed the Concrete Cover Meter manufacturers, suppliers, distributors and industry experts on this industry, involving the sales, revenue, demand, price change, product type, recent development and plan, industry trends, drivers, challenges, obstacles, and potential risks.

Total Market by Segment:

Global Concrete Cover Meter Market, by Type, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Concrete Cover Meter Market Segment Percentages, by Type, 2021 (%)

• Profometer Based
• Pachometer Based
• Others

Global Concrete Cover Meter Market, by Application, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Concrete Cover Meter Market Segment Percentages, by Application, 2021 (%)

• Residential
• Commercial

Global Concrete Cover Meter Market, By Region and Country, 2017-2022, 2023-2028 ($ Millions) & (K Units)

Global Concrete Cover Meter Market Segment Percentages, By Region and Country, 2021 (%)

• North America
• US
• Canada
• Mexico
• Europe
• Germany
• France
• U.K.
• Italy
• Russia
• Nordic Countries
• Benelux
• Rest of Europe
• Asia
• China
• Japan
• South Korea
• Southeast Asia
• India
• Rest of Asia
• South America
• Brazil
• Argentina
• Rest of South America
• Middle East & Africa
• Turkey
• Israel
• Saudi Arabia
• UAE
• Rest of Middle East & Africa

Competitor Analysis

The report also provides analysis of leading market participants including:

Key companies Concrete Cover Meter revenues in global market, 2017-2022 (Estimated), ($ millions)

Key companies Concrete Cover Meter revenues share in global market, 2021 (%)

Key companies Concrete Cover Meter sales in global market, 2017-2022 (Estimated), (K Units)

Key companies Concrete Cover Meter sales share in global market, 2021 (%)

Further, the report presents profiles of competitors in the market, key players include:

• NOVOTEST
• Proceq
• Elcometer
• Controls
• Dalian Taijia Technology
• Kolectric Research

Contents

1 INTRODUCTION TO RESEARCH & ANALYSIS REPORTS

1.1 Concrete Cover Meter Market Definition
1.2 Market Segments
  1.2.1 Market by Type
  1.2.2 Market by Application
1.3 Global Concrete Cover Meter Market Overview
1.4 Features & Benefits of This Report
1.5 Methodology & Sources of Information
  1.5.1 Research Methodology
  1.5.2 Research Process
  1.5.3 Base Year
  1.5.4 Report Assumptions & Caveats

2 GLOBAL CONCRETE COVER METER OVERALL MARKET SIZE

2.1 Global Concrete Cover Meter Market Size: 2021 VS 2028
2.2 Global Concrete Cover Meter Revenue, Prospects & Forecasts: 2017-2028
2.3 Global Concrete Cover Meter Sales: 2017-2028

3 COMPANY LANDSCAPE

3.1 Top Concrete Cover Meter Players in Global Market
3.2 Top Global Concrete Cover Meter Companies Ranked by Revenue
3.3 Global Concrete Cover Meter Revenue by Companies
3.4 Global Concrete Cover Meter Sales by Companies
3.5 Global Concrete Cover Meter Price by Manufacturer (2017-2022)
3.6 Top 3 and Top 5 Concrete Cover Meter Companies in Global Market, by Revenue in 2021
3.7 Global Manufacturers Concrete Cover Meter Product Type
3.8 Tier 1, Tier 2 and Tier 3 Concrete Cover Meter Players in Global Market
  3.8.1 List of Global Tier 1 Concrete Cover Meter Companies
  3.8.2 List of Global Tier 2 and Tier 3 Concrete Cover Meter Companies

4 SIGHTS BY PRODUCT

4.1 Overview
  4.1.1 By Type - Global Concrete Cover Meter Market Size Markets, 2021 & 2028
  4.1.2 Profometer Based
  4.1.3 Pachometer Based
  4.1.4 Others
4.2 By Type - Global Concrete Cover Meter Revenue & Forecasts
  4.2.1 By Type - Global Concrete Cover Meter Revenue, 2017-2022
  4.2.2 By Type - Global Concrete Cover Meter Revenue, 2023-2028
  4.2.3 By Type - Global Concrete Cover Meter Revenue Market Share, 2017-2028
4.3 By Type - Global Concrete Cover Meter Sales & Forecasts
  4.3.1 By Type - Global Concrete Cover Meter Sales, 2017-2022
  4.3.2 By Type - Global Concrete Cover Meter Sales, 2023-2028
  4.3.3 By Type - Global Concrete Cover Meter Sales Market Share, 2017-2028
4.4 By Type - Global Concrete Cover Meter Price (Manufacturers Selling Prices), 2017-2028

5 SIGHTS BY APPLICATION

5.1 Overview
  5.1.1 By Application - Global Concrete Cover Meter Market Size, 2021 & 2028
  5.1.2 Residential
  5.1.3 Commercial
5.2 By Application - Global Concrete Cover Meter Revenue & Forecasts
  5.2.1 By Application - Global Concrete Cover Meter Revenue, 2017-2022
  5.2.2 By Application - Global Concrete Cover Meter Revenue, 2023-2028
  5.2.3 By Application - Global Concrete Cover Meter Revenue Market Share, 2017-2028
5.3 By Application - Global Concrete Cover Meter Sales & Forecasts
  5.3.1 By Application - Global Concrete Cover Meter Sales, 2017-2022
  5.3.2 By Application - Global Concrete Cover Meter Sales, 2023-2028
  5.3.3 By Application - Global Concrete Cover Meter Sales Market Share, 2017-2028
5.4 By Application - Global Concrete Cover Meter Price (Manufacturers Selling Prices), 2017-2028

6 SIGHTS BY REGION

6.1 By Region - Global Concrete Cover Meter Market Size, 2021 & 2028
6.2 By Region - Global Concrete Cover Meter Revenue & Forecasts
  6.2.1 By Region - Global Concrete Cover Meter Revenue, 2017-2022
  6.2.2 By Region - Global Concrete Cover Meter Revenue, 2023-2028
  6.2.3 By Region - Global Concrete Cover Meter Revenue Market Share, 2017-2028
6.3 By Region - Global Concrete Cover Meter Sales & Forecasts
  6.3.1 By Region - Global Concrete Cover Meter Sales, 2017-2022
  6.3.2 By Region - Global Concrete Cover Meter Sales, 2023-2028
  6.3.3 By Region - Global Concrete Cover Meter Sales Market Share, 2017-2028
6.4 North America
  6.4.1 By Country - North America Concrete Cover Meter Revenue, 2017-2028
  6.4.2 By Country - North America Concrete Cover Meter Sales, 2017-2028
  6.4.3 US Concrete Cover Meter Market Size, 2017-2028
  6.4.4 Canada Concrete Cover Meter Market Size, 2017-2028
  6.4.5 Mexico Concrete Cover Meter Market Size, 2017-2028
6.5 Europe
  6.5.1 By Country - Europe Concrete Cover Meter Revenue, 2017-2028
  6.5.2 By Country - Europe Concrete Cover Meter Sales, 2017-2028
  6.5.3 Germany Concrete Cover Meter Market Size, 2017-2028
  6.5.4 France Concrete Cover Meter Market Size, 2017-2028
  6.5.5 U.K. Concrete Cover Meter Market Size, 2017-2028
  6.5.6 Italy Concrete Cover Meter Market Size, 2017-2028
  6.5.7 Russia Concrete Cover Meter Market Size, 2017-2028
  6.5.8 Nordic Countries Concrete Cover Meter Market Size, 2017-2028
  6.5.9 Benelux Concrete Cover Meter Market Size, 2017-2028
6.6 Asia
  6.6.1 By Region - Asia Concrete Cover Meter Revenue, 2017-2028
  6.6.2 By Region - Asia Concrete Cover Meter Sales, 2017-2028
  6.6.3 China Concrete Cover Meter Market Size, 2017-2028
  6.6.4 Japan Concrete Cover Meter Market Size, 2017-2028
  6.6.5 South Korea Concrete Cover Meter Market Size, 2017-2028
  6.6.6 Southeast Asia Concrete Cover Meter Market Size, 2017-2028
  6.6.7 India Concrete Cover Meter Market Size, 2017-2028
6.7 South America
  6.7.1 By Country - South America Concrete Cover Meter Revenue, 2017-2028
  6.7.2 By Country - South America Concrete Cover Meter Sales, 2017-2028
  6.7.3 Brazil Concrete Cover Meter Market Size, 2017-2028
  6.7.4 Argentina Concrete Cover Meter Market Size, 2017-2028
6.8 Middle East & Africa
  6.8.1 By Country - Middle East & Africa Concrete Cover Meter Revenue, 2017-2028
  6.8.2 By Country - Middle East & Africa Concrete Cover Meter Sales, 2017-2028
  6.8.3 Turkey Concrete Cover Meter Market Size, 2017-2028
  6.8.4 Israel Concrete Cover Meter Market Size, 2017-2028
  6.8.5 Saudi Arabia Concrete Cover Meter Market Size, 2017-2028
  6.8.6 UAE Concrete Cover Meter Market Size, 2017-2028

7 MANUFACTURERS & BRANDS PROFILES

7.1 NOVOTEST
  7.1.1 NOVOTEST Corporate Summary
  7.1.2 NOVOTEST Business Overview
  7.1.3 NOVOTEST Concrete Cover Meter Major Product Offerings
  7.1.4 NOVOTEST Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.1.5 NOVOTEST Key News
7.2 Proceq
  7.2.1 Proceq Corporate Summary
  7.2.2 Proceq Business Overview
  7.2.3 Proceq Concrete Cover Meter Major Product Offerings
  7.2.4 Proceq Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.2.5 Proceq Key News
7.3 Elcometer
  7.3.1 Elcometer Corporate Summary
  7.3.2 Elcometer Business Overview
  7.3.3 Elcometer Concrete Cover Meter Major Product Offerings
  7.3.4 Elcometer Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.3.5 Elcometer Key News
7.4 Controls
  7.4.1 Controls Corporate Summary
  7.4.2 Controls Business Overview
  7.4.3 Controls Concrete Cover Meter Major Product Offerings
  7.4.4 Controls Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.4.5 Controls Key News
7.5 Dalian Taijia Technology
  7.5.1 Dalian Taijia Technology Corporate Summary
  7.5.2 Dalian Taijia Technology Business Overview
  7.5.3 Dalian Taijia Technology Concrete Cover Meter Major Product Offerings
  7.5.4 Dalian Taijia Technology Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.5.5 Dalian Taijia Technology Key News
7.6 Kolectric Research
  7.6.1 Kolectric Research Corporate Summary
  7.6.2 Kolectric Research Business Overview
  7.6.3 Kolectric Research Concrete Cover Meter Major Product Offerings
  7.6.4 Kolectric Research Concrete Cover Meter Sales and Revenue in Global (2017-2022)
  7.6.5 Kolectric Research Key News

8 GLOBAL CONCRETE COVER METER PRODUCTION CAPACITY, ANALYSIS

8.1 Global Concrete Cover Meter Production Capacity, 2017-2028
8.2 Concrete Cover Meter Production Capacity of Key Manufacturers in Global Market
8.3 Global Concrete Cover Meter Production by Region

9 KEY MARKET TRENDS, OPPORTUNITY, DRIVERS AND RESTRAINTS

9.1 Market Opportunities & Trends
9.2 Market Drivers
9.3 Market Restraints

10 CONCRETE COVER METER SUPPLY CHAIN ANALYSIS

10.1 Concrete Cover Meter Industry Value Chain
10.2 Concrete Cover Meter Upstream Market
10.3 Concrete Cover Meter Downstream and Clients
10.4 Marketing Channels Analysis
  10.4.1 Marketing Channels
  10.4.2 Concrete Cover Meter Distributors and Sales Agents in Global

11 CONCLUSION

12 APPENDIX

12.1 Note
12.2 Examples of Clients
12.3 Disclaimer

List Of Tables

LIST OF TABLES

Table 1. Key Players of Concrete Cover Meter in Global Market
Table 2. Top Concrete Cover Meter Players in Global Market, Ranking by Revenue (2021)
Table 3. Global Concrete Cover Meter Revenue by Companies, (US$, Mn), 2017-2022
Table 4. Global Concrete Cover Meter Revenue Share by Companies, 2017-2022
Table 5. Global Concrete Cover Meter Sales by Companies, (K Units), 2017-2022
Table 6. Global Concrete Cover Meter Sales Share by Companies, 2017-2022
Table 7. Key Manufacturers Concrete Cover Meter Price (2017-2022) & (US$/Unit)
Table 8. Global Manufacturers Concrete Cover Meter Product Type
Table 9. List of Global Tier 1 Concrete Cover Meter Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 10. List of Global Tier 2 and Tier 3 Concrete Cover Meter Companies, Revenue (US$, Mn) in 2021 and Market Share
Table 11. By Type – Global Concrete Cover Meter Revenue, (US$, Mn), 2021 & 2028
Table 12. By Type - Global Concrete Cover Meter Revenue (US$, Mn), 2017-2022
Table 13. By Type - Global Concrete Cover Meter Revenue (US$, Mn), 2023-2028
Table 14. By Type - Global Concrete Cover Meter Sales (K Units), 2017-2022
Table 15. By Type - Global Concrete Cover Meter Sales (K Units), 2023-2028
Table 16. By Application – Global Concrete Cover Meter Revenue, (US$, Mn), 2021 & 2028
Table 17. By Application - Global Concrete Cover Meter Revenue (US$, Mn), 2017-2022
Table 18. By Application - Global Concrete Cover Meter Revenue (US$, Mn), 2023-2028
Table 19. By Application - Global Concrete Cover Meter Sales (K Units), 2017-2022
Table 20. By Application - Global Concrete Cover Meter Sales (K Units), 2023-2028
Table 21. By Region – Global Concrete Cover Meter Revenue, (US$, Mn), 2021 VS 2028
Table 22. By Region - Global Concrete Cover Meter Revenue (US$, Mn), 2017-2022
Table 23. By Region - Global Concrete Cover Meter Revenue (US$, Mn), 2023-2028
Table 24. By Region - Global Concrete Cover Meter Sales (K Units), 2017-2022
Table 25. By Region - Global Concrete Cover Meter Sales (K Units), 2023-2028
Table 26. By Country - North America Concrete Cover Meter Revenue, (US$, Mn), 2017-2022
Table 27. By Country - North America Concrete Cover Meter Revenue, (US$, Mn), 2023-2028
Table 28. By Country - North America Concrete Cover Meter Sales, (K Units), 2017-2022
Table 29. By Country - North America Concrete Cover Meter Sales, (K Units), 2023-2028
Table 30. By Country - Europe Concrete Cover Meter Revenue, (US$, Mn), 2017-2022
Table 31. By Country - Europe Concrete Cover Meter Revenue, (US$, Mn), 2023-2028
Table 32. By Country - Europe Concrete Cover Meter Sales, (K Units), 2017-2022
Table 33. By Country - Europe Concrete Cover Meter Sales, (K Units), 2023-2028
Table 34. By Region - Asia Concrete Cover Meter Revenue, (US$, Mn), 2017-2022
Table 35. By Region - Asia Concrete Cover Meter Revenue, (US$, Mn), 2023-2028
Table 36. By Region - Asia Concrete Cover Meter Sales, (K Units), 2017-2022
Table 37. By Region - Asia Concrete Cover Meter Sales, (K Units), 2023-2028
Table 38. By Country - South America Concrete Cover Meter Revenue, (US$, Mn), 2017-2022
Table 39. By Country - South America Concrete Cover Meter Revenue, (US$, Mn), 2023-2028
Table 40. By Country - South America Concrete Cover Meter Sales, (K Units), 2017-2022
Table 41. By Country - South America Concrete Cover Meter Sales, (K Units), 2023-2028
Table 42. By Country - Middle East & Africa Concrete Cover Meter Revenue, (US$, Mn), 2017-2022
Table 43. By Country - Middle East & Africa Concrete Cover Meter Revenue, (US$, Mn), 2023-2028
Table 44. By Country - Middle East & Africa Concrete Cover Meter Sales, (K Units), 2017-2022
Table 45. By Country - Middle East & Africa Concrete Cover Meter Sales, (K Units), 2023-2028
Table 46. NOVOTEST Corporate Summary
Table 47. NOVOTEST Concrete Cover Meter Product Offerings
Table 48. NOVOTEST Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 49. Proceq Corporate Summary
Table 50. Proceq Concrete Cover Meter Product Offerings
Table 51. Proceq Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 52. Elcometer Corporate Summary
Table 53. Elcometer Concrete Cover Meter Product Offerings
Table 54. Elcometer Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 55. Controls Corporate Summary
Table 56. Controls Concrete Cover Meter Product Offerings
Table 57. Controls Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 58. Dalian Taijia Technology Corporate Summary
Table 59. Dalian Taijia Technology Concrete Cover Meter Product Offerings
Table 60. Dalian Taijia Technology Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 61. Kolectric Research Corporate Summary
Table 62. Kolectric Research Concrete Cover Meter Product Offerings
Table 63. Kolectric Research Concrete Cover Meter Sales (K Units), Revenue (US$, Mn) and Average Price (US$/Unit) (2017-2022)
Table 64. Concrete Cover Meter Production Capacity (K Units) of Key Manufacturers in Global Market, 2020-2022 (K Units)
Table 65. Global Concrete Cover Meter Capacity Market Share of Key Manufacturers, 2020-2022
Table 66. Global Concrete Cover Meter Production by Region, 2017-2022 (K Units)
Table 67. Global Concrete Cover Meter Production by Region, 2023-2028 (K Units)
Table 68. Concrete Cover Meter Market Opportunities & Trends in Global Market
Table 69. Concrete Cover Meter Market Drivers in Global Market
Table 70. Concrete Cover Meter Market Restraints in Global Market
Table 71. Concrete Cover Meter Raw Materials
Table 72. Concrete Cover Meter Raw Materials Suppliers in Global Market
Table 73. Typical Concrete Cover Meter Downstream
Table 74. Concrete Cover Meter Downstream Clients in Global Market
Table 75. Concrete Cover Meter Distributors and Sales Agents in Global Market

List Of Figures

LIST OF FIGURES

Figure 1. Concrete Cover Meter Segment by Type
Figure 2. Concrete Cover Meter Segment by Application
Figure 3. Global Concrete Cover Meter Market Overview: 2021
Figure 4. Key Caveats
Figure 5. Global Concrete Cover Meter Market Size: 2021 VS 2028 (US$, Mn)
Figure 6. Global Concrete Cover Meter Revenue, 2017-2028 (US$, Mn)
Figure 7. Concrete Cover Meter Sales in Global Market: 2017-2028 (K Units)
Figure 8. The Top 3 and 5 Players Market Share by Concrete Cover Meter Revenue in 2021
Figure 9. By Type - Global Concrete Cover Meter Sales Market Share, 2017-2028
Figure 10. By Type - Global Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 11. By Type - Global Concrete Cover Meter Price (US$/Unit), 2017-2028
Figure 12. By Application - Global Concrete Cover Meter Sales Market Share, 2017-2028
Figure 13. By Application - Global Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 14. By Application - Global Concrete Cover Meter Price (US$/Unit), 2017-2028
Figure 15. By Region - Global Concrete Cover Meter Sales Market Share, 2017-2028
Figure 16. By Region - Global Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 17. By Country - North America Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 18. By Country - North America Concrete Cover Meter Sales Market Share, 2017-2028
Figure 19. US Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 20. Canada Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 21. Mexico Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 22. By Country - Europe Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 23. By Country - Europe Concrete Cover Meter Sales Market Share, 2017-2028
Figure 24. Germany Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 25. France Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 26. U.K. Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 27. Italy Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 28. Russia Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 29. Nordic Countries Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 30. Benelux Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 31. By Region - Asia Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 32. By Region - Asia Concrete Cover Meter Sales Market Share, 2017-2028
Figure 33. China Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 34. Japan Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 35. South Korea Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 36. Southeast Asia Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 37. India Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 38. By Country - South America Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 39. By Country - South America Concrete Cover Meter Sales Market Share, 2017-2028
Figure 40. Brazil Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 41. Argentina Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 42. By Country - Middle East & Africa Concrete Cover Meter Revenue Market Share, 2017-2028
Figure 43. By Country - Middle East & Africa Concrete Cover Meter Sales Market Share, 2017-2028
Figure 44. Turkey Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 45. Israel Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 46. Saudi Arabia Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 47. UAE Concrete Cover Meter Revenue, (US$, Mn), 2017-2028
Figure 48. Global Concrete Cover Meter Production Capacity (K Units), 2017-2028
Figure 49. The Percentage of Production Concrete Cover Meter by Region, 2021 VS 2028
Figure 50. Concrete Cover Meter Industry Value Chain
Figure 51. Marketing Channels