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Communications Platform-as-a-Service (CPaaS) Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-2027

September 2022 | 143 pages | ID: CF4877187F17EN
IMARC Group

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The global communications platform-as-a-service (CPaaS) market size reached US$ 6.16 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 30.76 Billion by 2027, exhibiting a growth rate (CAGR) of 28.50% during 2022-2027. Keeping in mind the uncertainties of COVID-19, we are continuously tracking and evaluating the direct as well as the indirect influence of the pandemic on different end use industries. These insights are included in the report as a major market contributor.

Communications platform-as-a-service (CPaaS) is a cloud-based service that allows developers to add real-time communication capabilities, such as voice, video, and messaging, to their applications, services, and business processes. This, in turn, helps organizations enrich customer communication channels, automate reminders, manage appointments, and promote in-app calling and broadcast. CPaaS also offers enhanced scalability, multi-tenancy, improved outreach, and reduced development time and overall costs. As a result, it finds extensive applications across the healthcare, hospitality, education, logistics, and banking, financial services, and insurance (BFSI) industries.

Communications Platform-as-a-Service (CPaaS) Market Trends:
The widespread adoption of the solution in the retail and e-commerce sectors across the globe is creating a positive outlook for the market. CPaaS allows retailers to integrate audio, video, and SMS communication to their websites, mobile application, and social media channels to enhance customer engagement. In line with this, the rising demand for personalized recommendations that enhance the shopping and service experience across all the channels is acting as another growth-inducing factor. Furthermore, the extensive utilization of virtual, voice assistants, and chatbots to increase productivity and efficiency is providing a considerable boost to the market growth. Additionally, the integration of artificial intelligence (AI) and machine learning (ML) for speech recognition, automation, agent augmentation, emotion analysis, and call analytics is providing an impetus to the market growth. Moreover, the increasing adoption of digital communication in the education industry to assist online educators with video calling, screen sharing, and call recording is favoring the market growth. Other factors, including the implementation of various government initiatives encouraging the adoption of advanced technologies and the increasing demand for cost-effective cloud-based solutions in the healthcare industry for managing appointments, consultations, and telehealth, are anticipated to drive the market toward growth.

Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global communications platform-as-a-service (CPaaS) market report, along with forecasts at the global, regional and country level from 2022-2027. Our report has categorized the market based on component, enterprise size and industry.

Breakup by Component:

Software
Services

Breakup by Enterprise Size:

Small and Medium-Size Enterprises
Large Enterprises

Breakup by Industry:

BFSI
Government
IT and Telecom
Healthcare and Life Sciences
Retail
Education
Others

Breakup by Region:

North America
United States
Canada
Asia-Pacific
China
Japan
India
South Korea
Australia
Indonesia
Others
Europe
Germany
France
United Kingdom
Italy
Spain
Russia
Others
Latin America
Brazil
Mexico
Others
Middle East and Africa

Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being 8x8 Inc., Avaya Inc., Bandwidth Inc., Infobip, Intelepeer Cloud Communications LLC, Mavenir Systems Inc. (Mavenir plc), MessageBird B.V., Plivo Inc., Ringcentral Inc., Telnyx LLC, Twilio Inc., Vonage Holdings Corp. (Telefonaktiebolaget LM Ericsson) and Voxvalley Technologies Pvt. Ltd.

Key Questions Answered in This Report:
How has the global communications platform-as-a-service (CPaaS) market performed so far and how will it perform in the coming years?
What has been the impact of COVID-19 on the global communications platform-as-a-service (CPaaS) market?
What are the key regional markets?
What is the breakup of the market based on the component?
What is the breakup of the market based on the enterprise size?
What is the breakup of the market based on the industry?
What are the various stages in the value chain of the industry?
What are the key driving factors and challenges in the industry?
What is the structure of the global communications platform-as-a-service (CPaaS) market and who are the key players?
What is the degree of competition in the industry?
1 PREFACE

2 SCOPE AND METHODOLOGY

2.1 Objectives of the Study
2.2 Stakeholders
2.3 Data Sources
  2.3.1 Primary Sources
  2.3.2 Secondary Sources
2.4 Market Estimation
  2.4.1 Bottom-Up Approach
  2.4.2 Top-Down Approach
2.5 Forecasting Methodology

3 EXECUTIVE SUMMARY

4 INTRODUCTION

4.1 Overview
4.2 Key Industry Trends

5 GLOBAL COMMUNICATIONS PLATFORM-AS-A-SERVICE (CPAAS) MARKET

5.1 Market Overview
5.2 Market Performance
5.3 Impact of COVID-19
5.4 Market Forecast

6 MARKET BREAKUP BY COMPONENT

6.1 Software
  6.1.1 Market Trends
  6.1.2 Market Forecast
6.2 Services
  6.2.1 Market Trends
  6.2.2 Market Forecast

7 MARKET BREAKUP BY ENTERPRISE SIZE

7.1 Small and Medium-Size Enterprises
  7.1.1 Market Trends
  7.1.2 Market Forecast
7.2 Large Enterprises
  7.2.1 Market Trends
  7.2.2 Market Forecast

8 MARKET BREAKUP BY INDUSTRY

8.1 BFSI
  8.1.1 Market Trends
  8.1.2 Market Forecast
8.2 Government
  8.2.1 Market Trends
  8.2.2 Market Forecast
8.3 IT and Telecom
  8.3.1 Market Trends
  8.3.2 Market Forecast
8.4 Healthcare and Life Sciences
  8.4.1 Market Trends
  8.4.2 Market Forecast
8.5 Retail
  8.5.1 Market Trends
  8.5.2 Market Forecast
8.6 Education
  8.6.1 Market Trends
  8.6.2 Market Forecast
8.7 Others
  8.7.1 Market Trends
  8.7.2 Market Forecast

9 MARKET BREAKUP BY REGION

9.1 North America
  9.1.1 United States
    9.1.1.1 Market Trends
    9.1.1.2 Market Forecast
  9.1.2 Canada
    9.1.2.1 Market Trends
    9.1.2.2 Market Forecast
9.2 Asia-Pacific
  9.2.1 China
    9.2.1.1 Market Trends
    9.2.1.2 Market Forecast
  9.2.2 Japan
    9.2.2.1 Market Trends
    9.2.2.2 Market Forecast
  9.2.3 India
    9.2.3.1 Market Trends
    9.2.3.2 Market Forecast
  9.2.4 South Korea
    9.2.4.1 Market Trends
    9.2.4.2 Market Forecast
  9.2.5 Australia
    9.2.5.1 Market Trends
    9.2.5.2 Market Forecast
  9.2.6 Indonesia
    9.2.6.1 Market Trends
    9.2.6.2 Market Forecast
  9.2.7 Others
    9.2.7.1 Market Trends
    9.2.7.2 Market Forecast
9.3 Europe
  9.3.1 Germany
    9.3.1.1 Market Trends
    9.3.1.2 Market Forecast
  9.3.2 France
    9.3.2.1 Market Trends
    9.3.2.2 Market Forecast
  9.3.3 United Kingdom
    9.3.3.1 Market Trends
    9.3.3.2 Market Forecast
  9.3.4 Italy
    9.3.4.1 Market Trends
    9.3.4.2 Market Forecast
  9.3.5 Spain
    9.3.5.1 Market Trends
    9.3.5.2 Market Forecast
  9.3.6 Russia
    9.3.6.1 Market Trends
    9.3.6.2 Market Forecast
  9.3.7 Others
    9.3.7.1 Market Trends
    9.3.7.2 Market Forecast
9.4 Latin America
  9.4.1 Brazil
    9.4.1.1 Market Trends
    9.4.1.2 Market Forecast
  9.4.2 Mexico
    9.4.2.1 Market Trends
    9.4.2.2 Market Forecast
  9.4.3 Others
    9.4.3.1 Market Trends
    9.4.3.2 Market Forecast
9.5 Middle East and Africa
  9.5.1 Market Trends
  9.5.2 Market Breakup by Country
  9.5.3 Market Forecast

10 SWOT ANALYSIS

10.1 Overview
10.2 Strengths
10.3 Weaknesses
10.4 Opportunities
10.5 Threats

11 VALUE CHAIN ANALYSIS

12 PORTERS FIVE FORCES ANALYSIS

12.1 Overview
12.2 Bargaining Power of Buyers
12.3 Bargaining Power of Suppliers
12.4 Degree of Competition
12.5 Threat of New Entrants
12.6 Threat of Substitutes

13 PRICE ANALYSIS

14 COMPETITIVE LANDSCAPE

14.1 Market Structure
14.2 Key Players
14.3 Profiles of Key Players
  14.3.1 8x8 Inc.
    14.3.1.1 Company Overview
    14.3.1.2 Product Portfolio
    14.3.1.3 Financials
    14.3.1.4 SWOT Analysis
  14.3.2 Avaya Inc.
    14.3.2.1 Company Overview
    14.3.2.2 Product Portfolio
  14.3.3 Bandwidth Inc.
    14.3.3.1 Company Overview
    14.3.3.2 Product Portfolio
    14.3.3.3 Financials
    14.3.3.4 SWOT Analysis
  14.3.4 Infobip
    14.3.4.1 Company Overview
    14.3.4.2 Product Portfolio
  14.3.5 Intelepeer Cloud Communications LLC
    14.3.5.1 Company Overview
    14.3.5.2 Product Portfolio
  14.3.6 Mavenir Systems Inc. (Mavenir plc)
    14.3.6.1 Company Overview
    14.3.6.2 Product Portfolio
  14.3.7 MessageBird B.V.
    14.3.7.1 Company Overview
    14.3.7.2 Product Portfolio
  14.3.8 Plivo Inc.
    14.3.8.1 Company Overview
    14.3.8.2 Product Portfolio
  14.3.9 Ringcentral Inc.
    14.3.9.1 Company Overview
    14.3.9.2 Product Portfolio
    14.3.9.3 Financials
  14.3.10 Telnyx LLC
    14.3.10.1 Company Overview
    14.3.10.2 Product Portfolio
  14.3.11 Twilio Inc.
    14.3.11.1 Company Overview
    14.3.11.2 Product Portfolio
    14.3.11.3 Financials
    14.3.11.4 SWOT Analysis
  14.3.12 Vonage Holdings Corp. (Telefonaktiebolaget LM Ericsson)
    14.3.12.1 Company Overview
    14.3.12.2 Product Portfolio
    14.3.12.3 Financials
    14.3.12.4 SWOT Analysis
  14.3.13 Voxvalley Technologies Pvt. Ltd.
    14.3.13.1 Company Overview
    14.3.13.2 Product Portfolio

LIST OF TABLES

Table 1: Global: Communications Platform-as-a-Service Market: Key Industry Highlights, 2021 and 2027
Table 2: Global: Communications Platform-as-a-Service Market Forecast: Breakup by Component (in Million US$), 2022-2027
Table 3: Global: Communications Platform-as-a-Service Market Forecast: Breakup by Enterprise Size (in Million US$), 2022-2027
Table 4: Global: Communications Platform-as-a-Service Market Forecast: Breakup by Industry (in Million US$), 2022-2027
Table 5: Global: Communications Platform-as-a-Service Market Forecast: Breakup by Region (in Million US$), 2022-2027
Table 6: Global: Communications Platform-as-a-Service Market: Competitive Structure
Table 7: Global: Communications Platform-as-a-Service Market: Key Players

LIST OF FIGURES

Figure 1: Global: Communications Platform-as-a-Service Market: Major Drivers and Challenges
Figure 2: Global: Communications Platform-as-a-Service Market: Sales Value (in Billion US$), 2016-2021
Figure 3: Global: Communications Platform-as-a-Service Market Forecast: Sales Value (in Billion US$), 2022-2027
Figure 4: Global: Communications Platform-as-a-Service Market: Breakup by Component (in %), 2021
Figure 5: Global: Communications Platform-as-a-Service Market: Breakup by Enterprise Size (in %), 2021
Figure 6: Global: Communications Platform-as-a-Service Market: Breakup by Industry (in %), 2021
Figure 7: Global: Communications Platform-as-a-Service Market: Breakup by Region (in %), 2021
Figure 8: Global: Communications Platform-as-a-Service (Software) Market: Sales Value (in Million US$), 2016 & 2021
Figure 9: Global: Communications Platform-as-a-Service (Software) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 10: Global: Communications Platform-as-a-Service (Services) Market: Sales Value (in Million US$), 2016 & 2021
Figure 11: Global: Communications Platform-as-a-Service (Services) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 12: Global: Communications Platform-as-a-Service (Small and Medium-Size Enterprises) Market: Sales Value (in Million US$), 2016 & 2021
Figure 13: Global: Communications Platform-as-a-Service (Small and Medium-Size Enterprises) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 14: Global: Communications Platform-as-a-Service (Large Enterprises) Market: Sales Value (in Million US$), 2016 & 2021
Figure 15: Global: Communications Platform-as-a-Service (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 16: Global: Communications Platform-as-a-Service (BFSI) Market: Sales Value (in Million US$), 2016 & 2021
Figure 17: Global: Communications Platform-as-a-Service (BFSI) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 18: Global: Communications Platform-as-a-Service (Government) Market: Sales Value (in Million US$), 2016 & 2021
Figure 19: Global: Communications Platform-as-a-Service (Government) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 20: Global: Communications Platform-as-a-Service (IT and Telecom) Market: Sales Value (in Million US$), 2016 & 2021
Figure 21: Global: Communications Platform-as-a-Service (IT and Telecom) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 22: Global: Communications Platform-as-a-Service (Healthcare and Life Sciences) Market: Sales Value (in Million US$), 2016 & 2021
Figure 23: Global: Communications Platform-as-a-Service (Healthcare and Life Sciences) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 24: Global: Communications Platform-as-a-Service (Retail) Market: Sales Value (in Million US$), 2016 & 2021
Figure 25: Global: Communications Platform-as-a-Service (Retail) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 26: Global: Communications Platform-as-a-Service (Education) Market: Sales Value (in Million US$), 2016 & 2021
Figure 27: Global: Communications Platform-as-a-Service (Education) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 28: Global: Communications Platform-as-a-Service (Other Industries) Market: Sales Value (in Million US$), 2016 & 2021
Figure 29: Global: Communications Platform-as-a-Service (Other Industries) Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 30: North America: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 31: North America: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 32: United States: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 33: United States: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 34: Canada: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 35: Canada: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 36: Asia-Pacific: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 37: Asia-Pacific: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 38: China: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 39: China: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 40: Japan: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 41: Japan: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 42: India: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 43: India: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 44: South Korea: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 45: South Korea: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 46: Australia: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 47: Australia: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 48: Indonesia: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 49: Indonesia: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 50: Others: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 51: Others: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 52: Europe: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 53: Europe: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 54: Germany: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 55: Germany: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 56: France: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 57: France: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 58: United Kingdom: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 59: United Kingdom: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 60: Italy: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 61: Italy: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 62: Spain: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 63: Spain: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 64: Russia: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 65: Russia: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 66: Others: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 67: Others: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 68: Latin America: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 69: Latin America: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 70: Brazil: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 71: Brazil: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 72: Mexico: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 73: Mexico: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 74: Others: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 75: Others: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 76: Middle East and Africa: Communications Platform-as-a-Service Market: Sales Value (in Million US$), 2016 & 2021
Figure 77: Middle East and Africa: Communications Platform-as-a-Service Market: Breakup by Country (in %), 2021
Figure 78: Middle East and Africa: Communications Platform-as-a-Service Market Forecast: Sales Value (in Million US$), 2022-2027
Figure 79: Global: Communications Platform-as-a-Service Industry: SWOT Analysis
Figure 80: Global: Communications Platform-as-a-Service Industry: Value Chain Analysis
Figure 81: Global: Communications Platform-as-a-Service Industry: Porter's Five Forces Analysis


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