Cat Food in Romania

Date: May 21, 2018
Pages: 22
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: C7EB0FE24B4EN
Leaflet:

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The higher incomes that resulted from the rapid growth of the economy in 2015-2017 translated into bigger budgets allocated to prepared cat food. The capital and large cities accounted for the majority of cat food sales. Higher incomes also tend to mean busier lifestyles, with less time spent at home with the cats and more prepared food being left for feeding during the day. The situation is different in rural areas, where feeding cats with non-prepared food dominates as cats are mainly kept for...

Euromonitor International's Cat Food in Romania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2013-2017, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Cat Treats and Mixers, Dry Cat Food, Wet Cat Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Cat Food market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Higher Incomes Drive Increased Interest in Cats' Wellbeing
Wet Cat Food Is the Most Dynamic
Cat Food Is on Upward Trend To Premiumisation
Competitive Landscape
Cat Food Remains Concentrated
Mars Romania SRL Leads
Private Label Retains A Strong Position
Category Indicators
  Table 1 Cat Owning Households: % Analysis 2013-2018
  Table 2 Cat Population 2013-2018
  Table 3 Consumption of Cat Food by Prepared vs Non-prepared: % Analysis 2013-2018
Category Data
  Summary 1 Cat Food by Price Band 2018
  Table 4 Sales of Cat Food by Category: Volume 2013-2018
  Table 5 Sales of Cat Food by Category: Value 2013-2018
  Table 6 Sales of Cat Food by Category: % Volume Growth 2013-2018
  Table 7 Sales of Cat Food by Category: % Value Growth 2013-2018
  Table 8 Sales of Premium Cat Food by Category: Value 2013-2018
  Table 9 Sales of Premium Cat Food by Category: % Value Growth 2013-2018
  Table 10 Sales of Dry Cat Food by Life-Cycle: % Value 2013-2018
  Table 11 Sales of Wet Cat Food by Life-Cycle: % Value 2013-2018
  Table 12 NBO Company Shares of Cat Food: % Value 2013-2017
  Table 13 LBN Brand Shares of Cat Food: % Value 2014-2017
  Table 14 LBN Brand Shares of Cat Treats: % Value 2014-2017
  Table 15 Forecast Sales of Cat Food by Category: Volume 2018-2023
  Table 16 Forecast Sales of Cat Food by Category: Value 2018-2023
  Table 17 Forecast Sales of Cat Food by Category: % Volume Growth 2018-2023
  Table 18 Forecast Sales of Cat Food by Category: % Value Growth 2018-2023
Executive Summary
Strong Economic Growth Benefits Pet Care in 2018
the Increase in the Average Income Influences the Attitude Towards Pets
International Companies Maintain Their Lead in Pet Care
Modern Grocery Retailers Lead Sales
Pet Care Is Set To Grow Over the Forecast Period
Market Indicators
  Table 19 Pet Populations 2013-2018
Market Data
  Table 20 Sales of Pet Food by Category: Volume 2013-2018
  Table 21 Sales of Pet Care by Category: Value 2013-2018
  Table 22 Sales of Pet Food by Category: % Volume Growth 2013-2018
  Table 23 Sales of Pet Care by Category: % Value Growth 2013-2018
  Table 24 NBO Company Shares of Pet Food: % Value 2013-2017
  Table 25 LBN Brand Shares of Pet Food: % Value 2014-2017
  Table 26 NBO Company Shares of Dog and Cat Food: % Value 2013-2017
  Table 27 LBN Brand Shares of Dog and Cat Food: % Value 2014-2017
  Table 28 Penetration of Private Label in Pet Care by Category: % Value 2013-2017
  Table 29 Distribution of Pet Care by Format: % Value 2013-2018
  Table 30 Distribution of Pet Care by Format and Category: % Value 2018
  Table 31 Distribution of Dog and Cat Food by Format: % Value 2013-2018
  Table 32 Distribution of Dog and Cat Food by Format and Category: % Value 2018
  Table 33 Forecast Sales of Pet Food by Category: Volume 2018-2023
  Table 34 Forecast Sales of Pet Care by Category: Value 2018-2023
  Table 35 Forecast Sales of Pet Food by Category: % Volume Growth 2018-2023
  Table 36 Forecast Sales of Pet Care by Category: % Value Growth 2018-2023
Definitions
Sources
  Summary 2 Research Sources
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