Blue Ocean Company, Strategic Management Report
The main and core advantage of blue ocean company is to entertain the target people by providing the actual view of sea world. In order to achieve the main objective of the company, preparation and execution of excellent strategies is considered significantly essential. Different types of business level strategies and corporate level strategies are selected by the company according to needs and nature of the company. The business level strategy assists a company to compete in this era of internationalization and globalization by proper strategies and plans. The needs and demands of the customers are considered significantly essential for the Blue Ocean Company. The Blue Ocean Company has selected the business level strategy according to needs and demands of the customers. In order to compete in this era of competition, the company is selected differentiation strategy (Leger, 2015). The description of numerous aspects is considered significantly essential to demonstrate the business level strategy.
The people belong to different income levels, educated or non educated people, males, females, kids and individuals who like to see the actual sea world are main target market of the company. The needs and demands of customers are considered essential and they will provide opportunity to see different animals and get complete information about them. The core objectives of the Blue Ocean Company are to offer creative and innovative services to people by proving them opportunity to evaluate the sea world comprehensively.
In this assignment the business level strategy and corporate level strategy will be discussed in detail. Numerous factors regarding preparation and implementation of strategy will be discussed in detail. (Continued...) wordcount of report: 2000 words
The people belong to different income levels, educated or non educated people, males, females, kids and individuals who like to see the actual sea world are main target market of the company. The needs and demands of customers are considered essential and they will provide opportunity to see different animals and get complete information about them. The core objectives of the Blue Ocean Company are to offer creative and innovative services to people by proving them opportunity to evaluate the sea world comprehensively.
In this assignment the business level strategy and corporate level strategy will be discussed in detail. Numerous factors regarding preparation and implementation of strategy will be discussed in detail. (Continued...) wordcount of report: 2000 words
Introduction
Products and services
The ways to gratify the demands of customers
Choice of Business Level Strategy
Differentiation Strategy
Reason of selection of Differentiation Strategy
Porter's Five Forces Model
Risks Related to Differentiation Strategy
Implementation of the strategy
Corporate-Level Strategy
Reasons of selecting diversification strategy
Level of diversification
Selection of diversification strategy
The reasons of the choosing the diversification strategy
Conclusion
References
Products and services
The ways to gratify the demands of customers
Choice of Business Level Strategy
Differentiation Strategy
Reason of selection of Differentiation Strategy
Porter's Five Forces Model
Risks Related to Differentiation Strategy
Implementation of the strategy
Corporate-Level Strategy
Reasons of selecting diversification strategy
Level of diversification
Selection of diversification strategy
The reasons of the choosing the diversification strategy
Conclusion
References
