Asia Pacific Video Streaming Market Size, Share & Trends Analysis Report By Streaming, By Solution, By Platform, By Service, By Revenue Model, By Deployment, By User, By Country, And Segment Forecasts, 2025 - 2030

December 2024 | 100 pages | ID: A46975883B34EN
Grand View Research, Inc.

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Asia Pacific VideStreaming Market Growth & Trends

The Asia Pacific videstreaming market size is expected treach USD 112.89 billion by 2030, according ta new report by Grand View Research, Inc. The market is anticipated tgrow at a CAGR of 22.6% from 2025 t2030. Innovations such as blockchain technology and Artificial Intelligence (AI) are used timprove videquality. AI is essential in editing, voice-overs, cinematography, scriptwriting, and several other videproductions and upload aspects. These innovations are anticipated tpositively influence the growth of the market.

The cloud-based streaming solutions have been a significant factor in augmenting the scope of content and driving the growth of the Asia Pacific market for videstreaming. Cloud technology has revolutionized how content is delivered, stored, and managed, enabling streaming platforms tprovide a more seamless and scalable user experience. Moreover, cloud-based streaming solutions allow platforms tscale their infrastructure based on demand. This is crucial in the APAC region’s diverse and rapidly growing user base. Streaming services can easily accommodate spikes in viewership during popular events or new content releases.

The availability of affordable smartphones and improved mobile networks has been a major driving force behind the market growth. This combination has significantly expanded the accessibility and reach of videcontent ta broader population in the region. Affordable smartphones have allowed a larger portion of the population taccess the internet and consume videcontent. As a result, videstreaming platforms can tap inta larger and more diverse user base. Moreover, smartphones allow users twatch videos on the go, whether commuting, traveling, or taking breaks. This flexibility aligns well with many people’s busy lifestyles in the region.

Streaming platforms experimented with monetization models, including subscription-based, ad-supported, and freemium options. This flexibility allowed them tcater tdifferent user segments and maximize revenue. Moreover, traditional TV viewership was declining in many APAC countries, with younger audiences favoring online streaming for entertainment. This shift in media consumption habits contributed tthe growth of the videstreaming market. Advancements in internet infrastructure, including the rollout of high-speed broadband and improved mobile networks, facilitated better streaming quality and reduced buffering issues.

The COVID-19 pandemic significantly impacted the APAC videstreaming market. The lockdowns, social distancing measures, and work-from-home arrangements prompted a surge in digital content consumption, including videstreaming. With people spending more time at home due tlockdowns and restrictions, there was a higher demand for entertainment options. Videstreaming platforms became a primary source of entertainment for individuals and families. This increase in viewership and engagement further fueled the market growth.

Asia Pacific VideStreaming Market Report Highlights
    • By streaming scope, the live videstreaming segment dominated the market with a revenue share of 64.1% in 2024. Live streaming allows immediate interaction and engagement with content creators, making it more interactive and engaging for viewers. The popularity of live events, such as concerts, sports matches, gaming streams, and influencer interactions, could have driven higher revenue from live-streaming platforms
    • By solution scope, the OTT segment dominated the market with a revenue share of 33.0% in 2024. OTT streaming services like Netflix, Amazon Prime Video, Disney+, and local platforms were gaining significant traction in the region due ttheir convenience, on-demand content, and personalized viewing experiences
      • By revenue model, the subscription segment dominated with a revenue share of 45.8% in 2024. Local and global Subscription Videon Demand (SVOD) providers were investing in original content production, further contributing tthe growth of the subscription segment. Original series and movies created by these platforms attracted viewers and helped establish their unique identities in the market
    • By deployment, the cloud segment dominated the market with a revenue share of 61.7% in 2024. Cloud infrastructure provides the scalability, reliability, and global distribution necessary tensure smooth streaming experiences for users
CHAPTER 1. METHODOLOGY AND SCOPE

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
  1.3.1. Purchased Database
  1.3.2. GVR’s Internal Database
  1.3.3. Secondary Sources & Third-Party Perspectives
  1.3.4. Primary Research
1.4. Information Analysis
  1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

CHAPTER 2. EXECUTIVE SUMMARY

2.1. Market Insights
2.2. Segmental Outlook
2.3. Competitive Outlook

CHAPTER 3. ASIA PACIFIC VIDEO STREAMING MARKET VARIABLES, TRENDS & SCOPE

3.1. Global Asia Pacific Video Streaming Market Outlook
3.2. Industry Value Chain Analysis
3.3. Market Dynamics
  3.3.1. Market Driver Analysis
  3.3.2. Market Restraint Analysis
  3.3.3. Industry Challenges
3.4. Porter’s Five Forces Analysis
  3.4.1. Supplier Power
  3.4.2. Buyer Power
  3.4.3. Substitution Threat
  3.4.4. Threat from New Entrant
  3.4.5. Competitive Rivalry
3.5. PESTEL Analysis
  3.5.1. Political Landscape
  3.5.2. Economic Landscape
  3.5.3. Social Landscape
  3.5.4. Technological Landscape
  3.5.5. Environmental Landscape
  3.5.6. Legal Landscape

CHAPTER 4. ASIA PACIFIC VIDEO STREAMING MARKET: STREAMING ESTIMATES & FORECASTS

4.1. Asia Pacific Video Streaming Market: Streaming Movement Analysis, 2024 & 2030
  4.1.1. Live Video Streaming
    4.1.1.1. Live Video Streaming Market estimates and forecast, 2018 - 2030 (USD Billion)
  4.1.2. Non-Linear Video Streaming
    4.1.2.1. Non-Linear Video Streaming Market estimates and forecast, 2018 - 2030 (USD Billion)

CHAPTER 5. ASIA PACIFIC VIDEO STREAMING MARKET: SOLUTION OUTLOOK ESTIMATES & FORECASTS

5.1. Asia Pacific Video Streaming Market: Solution Movement Analysis, 2024 & 2030
  5.1.1. Internet Protocol TV
    5.1.1.1. Internet Protocol TV Market estimates and forecast, 2018 - 2030 (USD Billion)
  5.1.2. Over the Top (OTT)
    5.1.2.1. Over the Top (OTT) Market estimates and forecast, 2018 - 2030 (USD Billion)
  5.1.3. Pay TV
    5.1.3.1. Pay TV Market estimates and forecast, 2018 - 2030 (USD Billion)

CHAPTER 6. ASIA PACIFIC VIDEO STREAMING MARKET: PLATFORM SCOPE OUTLOOK

6.1 Asia Pacific Video Streaming Market Share by Platform Scope, 2022 & 2030
  6.1.1. Gaming Consoles
    6.1.1.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  6.1.2. Laptops & Desktops
    6.1.2.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  6.1.3. Smartphones & Tablets
    6.1.3.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  6.1.4. 6.3 Smart TV
    6.1.4.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)

CHAPTER 7. ASIA PACIFIC VIDEO STREAMING MARKET: SERVICE SCOPE OUTLOOK

7.1. Asia Pacific Video Streaming Market Share by Service Scope, 2022 & 2030
  7.1.1. Consulting
    7.1.1.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  7.1.2. Managed Services
    7.1.2.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  7.1.3. Training & Support
    7.1.3.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)

CHAPTER 8. ASIA PACIFIC VIDEO STREAMING MARKET: REVENUE MODEL OUTLOOK

8.1. Asia Pacific Video Streaming Market Share by Revenue Model, 2022 & 2030
  8.1.1. Advertising
    8.1.1.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  8.1.2. Rental
    8.1.2.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  8.1.3. Subscription
    8.1.3.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)

CHAPTER 9. ASIA PACIFIC VIDEO STREAMING MARKET: DEPLOYMENT OUTLOOK

9.1. Asia Pacific Video Streaming Market Share by Deployment, 2022 & 2030
  9.1.1. Cloud
    9.1.1.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
  9.1.2. On-Premises
    9.1.2.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)

CHAPTER 10. ASIA PACIFIC VIDEO STREAMING MARKET: USER SCOPE OUTLOOK

10.1. Asia Pacific Video Streaming Market Share by User Scope, 2022 & 2030
10.2 Enterprises
  10.2.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)
10.3 Consumer
  10.3.1. Asia Pacific market estimates and forecasts, 2018 - 2030 (USD Billion)

CHAPTER 11. ASIA PACIFIC VIDEO STREAMING MARKET: REGIONAL ESTIMATES & TREND ANALYSIS

11.1. Asia Pacific Video Streaming Market Share, By Region, 2024 & 2030 (USD Billion)
11.2. China
  11.2.1. China Video Streaming Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  11.2.2. China Video Streaming Market Estimates and Forecasts, by Streaming, 2018 - 2030 (USD Billion)
  11.2.3. China Video Streaming Market Estimates and Forecasts, by Solution, 2018 - 2030 (USD Billion)
  11.2.4. China Video Streaming Market Estimates and Forecasts, by Platform, 2018 - 2030 (USD Billion)
  11.2.5. China Video Streaming Market Estimates and Forecasts, by Service, 2018 - 2030 (USD Billion)
  11.2.6. China Video Streaming Market Estimates and Forecasts, by Revenue Model, 2018 - 2030 (USD Billion)
  11.2.7. China Video Streaming Market Estimates and Forecasts, by Deployment, 2018 - 2030 (USD Billion)
  11.2.8. China Video Streaming Market Estimates and Forecasts, by User, 2018 - 2030 (USD Billion)
11.3. India
  11.3.1. India Video Streaming Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  11.3.2. India Video Streaming Market Estimates and Forecasts, by Streaming, 2018 - 2030 (USD Billion)
  11.3.3. India Video Streaming Market Estimates and Forecasts, by Solution, 2018 - 2030 (USD Billion)
  11.3.4. India Video Streaming Market Estimates and Forecasts, by Platform, 2018 - 2030 (USD Billion)
  11.3.5. India Video Streaming Market Estimates and Forecasts, by Service, 2018 - 2030 (USD Billion)
  11.3.6. India Video Streaming Market Estimates and Forecasts, by Revenue Model, 2018 - 2030 (USD Billion)
  11.3.7. India Video Streaming Market Estimates and Forecasts, by Deployment, 2018 - 2030 (USD Billion)
  11.3.8. India Video Streaming Market Estimates and Forecasts, by User, 2018 - 2030 (USD Billion)
11.4. Japan
  11.4.1. Japan Video Streaming Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  11.4.2. Japan Video Streaming Market Estimates and Forecasts, by Streaming, 2018 - 2030 (USD Billion)
  11.4.3. Japan Video Streaming Market Estimates and Forecasts, by Solution, 2018 - 2030 (USD Billion)
  11.4.4. Japan Video Streaming Market Estimates and Forecasts, by Platform, 2018 - 2030 (USD Billion)
  11.4.5. Japan Video Streaming Market Estimates and Forecasts, by Service, 2018 - 2030 (USD Billion)
  11.4.6. Japan Video Streaming Market Estimates and Forecasts, by Revenue Model, 2018 - 2030 (USD Billion)
  11.4.7. Japan Video Streaming Market Estimates and Forecasts, by Deployment, 2018 - 2030 (USD Billion)
  11.4.8. Japan Video Streaming Market Estimates and Forecasts, by User, 2018 - 2030 (USD Billion)
11.5. South Korea
  11.5.1. South Korea Video Streaming Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  11.5.2. South Korea Video Streaming Market Estimates and Forecasts, by Streaming, 2018 - 2030 (USD Billion)
  11.5.3. South Korea Video Streaming Market Estimates and Forecasts, by Solution, 2018 - 2030 (USD Billion)
  11.5.4. South Korea Video Streaming Market Estimates and Forecasts, by Platform, 2018 - 2030 (USD Billion)
  11.5.5. South Korea Video Streaming Market Estimates and Forecasts, by Service, 2018 - 2030 (USD Billion)
  11.5.6. South Korea Video Streaming Market Estimates and Forecasts, by Revenue Model, 2018 - 2030 (USD Billion)
  11.5.7. South Korea Video Streaming Market Estimates and Forecasts, by Deployment, 2018 - 2030 (USD Billion)
  11.5.8. South Korea Video Streaming Market Estimates and Forecasts, by User, 2018 - 2030 (USD Billion)
11.6. Australia
  11.6.1. Australia Video Streaming Market Estimates and Forecasts, 2018 - 2030 (USD Billion)
  11.6.2. Australia Video Streaming Market Estimates and Forecasts, by Streaming, 2018 - 2030 (USD Billion)
  11.6.3. Australia Video Streaming Market Estimates and Forecasts, by Solution, 2018 - 2030 (USD Billion)
  11.6.4. Australia Video Streaming Market Estimates and Forecasts, by Platform, 2018 - 2030 (USD Billion)
  11.6.5. Australia Video Streaming Market Estimates and Forecasts, by Service, 2018 - 2030 (USD Billion)
  11.6.6. Australia Video Streaming Market Estimates and Forecasts, by Revenue Model, 2018 - 2030 (USD Billion)
  11.6.7. Australia Video Streaming Market Estimates and Forecasts, by Deployment, 2018 - 2030 (USD Billion)
  11.6.8. Australia Video Streaming Market Estimates and Forecasts, by User, 2018 - 2030 (USD Billion)

CHAPTER 12. COMPETITIVE LANDSCAPE

12.1. Recent Developments & Impact Analysis, By Key Market Participants
12.2. Vendor Landscape
  12.2.1. Company categorization
  12.2.2. List of Key Distributors and channel Partners
  12.2.3. List of Potential Customers/Listing
12.3. Competitive Dynamics
  12.3.1. Competitive Benchmarking
  12.3.2. Strategy Mapping
  12.3.3. Heat Map Analysis
12.4. Company Profiles/Listing
  12.4.1. Akamai Technologies
    12.4.1.1. Participant’s overview
    12.4.1.2. Financial performance
    12.4.1.3. Streaming benchmarking
    12.4.1.4. Strategic initiatives
  12.4.2. Amazon.com Inc.
    12.4.2.1. Participant’s overview
    12.4.2.2. Financial performance
    12.4.2.3. Streaming benchmarking
    12.4.2.4. Strategic initiatives
  12.4.3. Baidu Inc.
    12.4.3.1. Participant’s overview
    12.4.3.2. Financial performance
    12.4.3.3. Streaming benchmarking
    12.4.3.4. Strategic initiatives
  12.4.4. Brightcove Inc.
    12.4.4.1. Participant’s overview
    12.4.4.2. Financial performance
    12.4.4.3. Streaming benchmarking
    12.4.4.4. Strategic initiatives
  12.4.5. Comcast Corporation
    12.4.5.1. Participant’s overview
    12.4.5.2. Financial performance
    12.4.5.3. Streaming benchmarking
    12.4.5.4. Strategic initiatives
  12.4.6. Google LLC
    12.4.6.1. Participant’s overview
    12.4.6.2. Financial performance
    12.4.6.3. Streaming benchmarking
    12.4.6.4. Strategic initiatives
  12.4.7. Hulu
    12.4.7.1. Participant’s overview
    12.4.7.2. Financial performance
    12.4.7.3. Streaming benchmarking
    12.4.7.4. Strategic initiatives
  12.4.8. Kaltura Inc.
    12.4.8.1. Participant’s overview
    12.4.8.2. Financial performance
    12.4.8.3. Streaming benchmarking
    12.4.8.4. Strategic initiatives
  12.4.9. Netflix Inc.
    12.4.9.1. Participant’s overview
    12.4.9.2. Financial performance
    12.4.9.3. Streaming benchmarking
    12.4.9.4. Strategic initiatives
  12.4.10. Roku
    12.4.10.1. Participant’s overview
    12.4.10.2. Financial performance
    12.4.10.3. Streaming benchmarking
    12.4.10.4. Strategic initiatives
  12.4.11. Tencent Holdings Limited
    12.4.11.1. Participant’s overview
    12.4.11.2. Financial performance
    12.4.11.3. Streaming benchmarking
    12.4.11.4. Strategic initiatives
  12.4.12. Youtube
    12.4.12.1. Participant’s overview
    12.4.12.2. Financial performance
    12.4.12.3. Streaming benchmarking
    12.4.12.4. Strategic initiatives


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