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Air Care in Pakistan

April 2019 | 12 pages | ID: A15ABA12D0AEN
Euromonitor International Ltd

US$ 990.00

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Spray/aerosol air fresheners looks set to remain the largest air care category in Pakistan in value terms over the forecast period. Spray/aerosol products are widely distributed, and most air care brands present in the country are offered in this format. The main factors underpinning the popularity of spray/aerosol air fresheners are their comparatively low prices, ease of use and availability in a wide range of fragrances. In addition, many Pakistanis remain unaware of or unconcerned about the...

Euromonitor International's Air Care in Pakistan market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2023 illustrate how the market is set to change.

Product coverage: Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Spray/aerosol Air Fresheners Projected To Remain the Biggest Category in Value Terms
Car Air Fresheners Set To Benefit From Rising Car Ownership in Pakistan
Consumer Base for Air Care Products Expected To Continue Expanding
Competitive Landscape
King Chemical Corp Continues To Lead Air Care
Improvements in Distribution and Promotion Likely To Support Further Gains for Air Wick
Leading Brands Expected To Gain Ground at Expense of Smaller Competitors
Category Data
  Table 1 Sales of Air Care by Category: Value 2013-2018
  Table 2 Sales of Air Care by Category: % Value Growth 2013-2018
  Table 3 NBO Company Shares of Air Care: % Value 2014-2018
  Table 4 LBN Brand Shares of Air Care: % Value 2015-2018
  Table 5 Forecast Sales of Air Care by Category: Value 2018-2023
  Table 6 Forecast Sales of Air Care by Category: % Value Growth 2018-2023
Executive Summary
Rising Incomes and Marketing Activities Drive Positive Performance of Home Care
Price Remains Highly Influential in Home Care Purchasing Decisions
Multinationals Maintain Leading Positions in Most Home Care Categories
Traditional Grocery Retailers Continue To Dominate Home Care Distribution
Increasing Competition Likely To Fuel Higher Investment in Advertising and Innovation
Market Indicators
  Table 7 Households 2013-2018
Market Data
  Table 8 Sales of Home Care by Category: Value 2013-2018
  Table 9 Sales of Home Care by Category: % Value Growth 2013-2018
  Table 10 NBO Company Shares of Home Care: % Value 2014-2018
  Table 11 LBN Brand Shares of Home Care: % Value 2015-2018
  Table 12 Distribution of Home Care by Format: % Value 2013-2018
  Table 13 Distribution of Home Care by Format and Category: % Value 2018
  Table 14 Forecast Sales of Home Care by Category: Value 2018-2023
  Table 15 Forecast Sales of Home Care by Category: % Value Growth 2018-2023
  Summary 1 Research Sources

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