2018-2023 Global Campaign Management Software Market Report (Status and Outlook)

July 2018 | 138 pages | ID: 2A1D56A9FD1EN
LP Information

Abstracts

The report requires updating with new data and is sent in 48 hours after order is placed.

In this report, LP Information studies the present scenario (with the base year being 2017) and the growth prospects of global Campaign Management Software market for 2018-2023.

Campaign Management Software manages engaging holistic campaigns across all marketing channels. Track results and find out which messages are working best with which people, in which context and in which media. Fine-tune your campaigns and maximize your ROI.
USA is the largest consumption countries of Campaign management software in the world in the past few years and it will keep increasing in the next few years. USA market took up about 42.7% the global market in 2016, while Europe was about 24.1%.
USA, Australia, Germany, Sweden and India are now the key developers of Campaign management software. There are a few of vendors with poor quality products, but the Chinese market is still much smaller than the USA.
Campaign Monitor, SendinBlue, Target Everyone, Zoho, IBM, SAS, Adobe, Optmyzr, Oracle, Aprimo, Tune, Percolate, Infor, HubSpot and SAP Hybris are the key suppliers in the global Campaign management software market. Top 10 took up about 60% of the global market in 2016. IBM, SAS, Oracle, Adobe, SAP Hybris, Aprimo and HubSpot which have leading technology and market position, are well-known suppliers around the world.
Over the next five years, LPI(LP Information) projects that Campaign Management Software will register a 13.9% CAGR in terms of revenue, reach US$ 4600 million by 2023, from US$ 2100 million in 2017.

This report presents a comprehensive overview, market shares and growth opportunities of Campaign Management Software market by product type, application, key companies and key regions.

To calculate the market size, LP Information considers value generated from the sales of the following segments:

Segmentation by product type:

• Cloud-based
• On-premise

Segmentation by application:

• Small Business
• Medium Business
• Large Enterprises

We can also provide the customized separate regional or country-level reports, for the following regions:

• Americas
• United States
• Canada
• Mexico
• Brazil
• APAC
• China
• Japan
• Korea
• Southeast Asia
• India
• Australia
• Europe
• Germany
• France
• UK
• Italy
• Russia
• Spain
• Middle East & Africa
• Egypt
• South Africa
• Israel
• Turkey
• GCC Countries

The report also presents the market competition landscape and a corresponding detailed analysis of the major players in the market. The key players covered in this report:

• Campaign Monitor
• Sendinblue
• Target Everyone
• Zoho
• IBM
• SAS
• Adobe
• Optmyzr
• Oracle
• Aprimo
• Tune
• Percolate
• Infor
• HubSpot
• SAP Hybris

In addition, this report discusses the key drivers influencing market growth, opportunities, the challenges and the risks faced by key players and the market as a whole. It also analyzes key emerging trends and their impact on present and future development.

Research objectives

• To study and analyze the global Campaign Management Software market size by key regions/countries, product type and application, history data from 2013 to 2017, and forecast to 2023.
• To understand the structure of Campaign Management Software market by identifying its various subsegments.
• Focuses on the key global Campaign Management Software players, to define, describe and analyze the value, market share, market competition landscape, SWOT analysis and development plans in next few years.
• To analyze the Campaign Management Software with respect to individual growth trends, future prospects, and their contribution to the total market.
• To share detailed information about the key factors influencing the growth of the market (growth potential, opportunities, drivers, industry-specific challenges and risks).
• To project the size of Campaign Management Software submarkets, with respect to key regions (along with their respective key countries).
• To analyze competitive developments such as expansions, agreements, new product launches and acquisitions in the market.
• To strategically profile the key players and comprehensively analyze their growth strategies.

Contents

1 SCOPE OF THE REPORT

1.1 Market Introduction
1.2 Research Objectives
1.3 Years Considered
1.4 Market Research Methodology
1.5 Economic Indicators
1.6 Currency Considered

2 EXECUTIVE SUMMARY

2.1 World Market Overview
  2.1.1 Global Campaign Management Software Market Size 2013-2023
  2.1.2 Campaign Management Software Market Size CAGR by Region
2.2 Campaign Management Software Segment by Type
  2.2.1 Cloud-based
  2.2.2 On-premise
2.3 Campaign Management Software Market Size by Type
  2.3.1 Global Campaign Management Software Market Size Market Share by Type (2013-2018)
  2.3.2 Global Campaign Management Software Market Size Growth Rate by Type (2013-2018)
2.4 Campaign Management Software Segment by Application
  2.4.1 Small Business
  2.4.2 Medium Business
  2.4.3 Large Enterprises
2.5 Campaign Management Software Market Size by Application
  2.5.1 Global Campaign Management Software Market Size Market Share by Application (2013-2018)
  2.5.2 Global Campaign Management Software Market Size Growth Rate by Application (2013-2018)

3 GLOBAL CAMPAIGN MANAGEMENT SOFTWARE BY PLAYERS

3.1 Global Campaign Management Software Market Size Market Share by Players
  3.1.1 Global Campaign Management Software Market Size by Players (2016-2018)
  3.1.2 Global Campaign Management Software Market Size Market Share by Players (2016-2018)
3.2 Global Campaign Management Software Key Players Head office and Products Offered
3.3 Market Concentration Rate Analysis
  3.3.1 Competition Landscape Analysis
  3.3.2 Concentration Ratio (CR3, CR5 and CR10) (2016-2018)
3.4 New Products and Potential Entrants
3.5 Mergers & Acquisitions, Expansion

4 CAMPAIGN MANAGEMENT SOFTWARE BY REGIONS

4.1 Campaign Management Software Market Size by Regions
4.2 Americas Campaign Management Software Market Size Growth
4.3 APAC Campaign Management Software Market Size Growth
4.4 Europe Campaign Management Software Market Size Growth
4.5 Middle East & Africa Campaign Management Software Market Size Growth

5 AMERICAS

5.1 Americas Campaign Management Software Market Size by Countries
5.2 Americas Campaign Management Software Market Size by Type
5.3 Americas Campaign Management Software Market Size by Application
5.4 United States
5.5 Canada
5.6 Mexico
5.7 Key Economic Indicators of Few Americas Countries

6 APAC

6.1 APAC Campaign Management Software Market Size by Countries
6.2 APAC Campaign Management Software Market Size by Type
6.3 APAC Campaign Management Software Market Size by Application
6.4 China
6.5 Japan
6.6 Korea
6.7 Southeast Asia
6.8 India
6.9 Australia
6.10 Key Economic Indicators of Few APAC Countries

7 EUROPE

7.1 Europe Campaign Management Software by Countries
7.2 Europe Campaign Management Software Market Size by Type
7.3 Europe Campaign Management Software Market Size by Application
7.4 Germany
7.5 France
7.6 UK
7.7 Italy
7.8 Russia
7.9 Spain
7.10 Key Economic Indicators of Few Europe Countries

8 MIDDLE EAST & AFRICA

8.1 Middle East & Africa Campaign Management Software by Countries
8.2 Middle East & Africa Campaign Management Software Market Size by Type
8.3 Middle East & Africa Campaign Management Software Market Size by Application
8.4 Egypt
8.5 South Africa
8.6 Israel
8.7 Turkey
8.8 GCC Countries

9 MARKET DRIVERS, CHALLENGES AND TRENDS

9.1 Market Drivers and Impact
  9.1.1 Growing Demand from Key Regions
  9.1.2 Growing Demand from Key Applications and Potential Industries
9.2 Market Challenges and Impact
9.3 Market Trends

10 GLOBAL CAMPAIGN MANAGEMENT SOFTWARE MARKET FORECAST

10.1 Global Campaign Management Software Market Size Forecast (2018-2023)
10.2 Global Campaign Management Software Forecast by Regions
  10.2.1 Global Campaign Management Software Forecast by Regions (2018-2023)
  10.2.2 Americas Market Forecast
  10.2.3 APAC Market Forecast
  10.2.4 Europe Market Forecast
  10.2.5 Middle East & Africa Market Forecast
10.3 Americas Forecast by Countries
  10.3.1 United States Market Forecast
  10.3.2 Canada Market Forecast
  10.3.3 Mexico Market Forecast
  10.3.4 Brazil Market Forecast
10.4 APAC Forecast by Countries
  10.4.1 China Market Forecast
  10.4.2 Japan Market Forecast
  10.4.3 Korea Market Forecast
  10.4.4 Southeast Asia Market Forecast
  10.4.5 India Market Forecast
  10.4.6 Australia Market Forecast
10.5 Europe Forecast by Countries
  10.5.1 Germany Market Forecast
  10.5.2 France Market Forecast
  10.5.3 UK Market Forecast
  10.5.4 Italy Market Forecast
  10.5.5 Russia Market Forecast
  10.5.6 Spain Market Forecast
10.6 Middle East & Africa Forecast by Countries
  10.6.1 Egypt Market Forecast
  10.6.2 South Africa Market Forecast
  10.6.3 Israel Market Forecast
  10.6.4 Turkey Market Forecast
  10.6.5 GCC Countries Market Forecast
10.7 Global Campaign Management Software Forecast by Type
10.8 Global Campaign Management Software Forecast by Application

11 KEY PLAYERS ANALYSIS

11.1 Campaign Monitor
  11.1.1 Company Details
  11.1.2 Campaign Management Software Product Offered
  11.1.3 Campaign Monitor Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.1.4 Main Business Overview
  11.1.5 Campaign Monitor News
11.2 Sendinblue
  11.2.1 Company Details
  11.2.2 Campaign Management Software Product Offered
  11.2.3 Sendinblue Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.2.4 Main Business Overview
  11.2.5 Sendinblue News
11.3 Target Everyone
  11.3.1 Company Details
  11.3.2 Campaign Management Software Product Offered
  11.3.3 Target Everyone Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.3.4 Main Business Overview
  11.3.5 Target Everyone News
11.4 Zoho
  11.4.1 Company Details
  11.4.2 Campaign Management Software Product Offered
  11.4.3 Zoho Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.4.4 Main Business Overview
  11.4.5 Zoho News
11.5 IBM
  11.5.1 Company Details
  11.5.2 Campaign Management Software Product Offered
  11.5.3 IBM Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.5.4 Main Business Overview
  11.5.5 IBM News
11.6 SAS
  11.6.1 Company Details
  11.6.2 Campaign Management Software Product Offered
  11.6.3 SAS Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.6.4 Main Business Overview
  11.6.5 SAS News
11.7 Adobe
  11.7.1 Company Details
  11.7.2 Campaign Management Software Product Offered
  11.7.3 Adobe Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.7.4 Main Business Overview
  11.7.5 Adobe News
11.8 Optmyzr
  11.8.1 Company Details
  11.8.2 Campaign Management Software Product Offered
  11.8.3 Optmyzr Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.8.4 Main Business Overview
  11.8.5 Optmyzr News
11.9 Oracle
  11.9.1 Company Details
  11.9.2 Campaign Management Software Product Offered
  11.9.3 Oracle Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.9.4 Main Business Overview
  11.9.5 Oracle News
11.10 Aprimo
  11.10.1 Company Details
  11.10.2 Campaign Management Software Product Offered
  11.10.3 Aprimo Campaign Management Software Revenue, Gross Margin and Market Share (2016-2018)
  11.10.4 Main Business Overview
  11.10.5 Aprimo News
11.11 Tune
11.12 Percolate
11.13 Infor
11.14 HubSpot
11.15 SAP Hybris

12 RESEARCH FINDINGS AND CONCLUSION

List Of Tables

LIST OF TABLES AND FIGURES

Table Product Specifications of Campaign Management Software
Figure Campaign Management Software Report Years Considered
Figure Market Research Methodology
Figure Global Campaign Management Software Market Size Growth Rate 2013-2023 ($ Millions)
Table Campaign Management Software Market Size CAGR by Region 2013-2023 ($ Millions)
Table Major Players of Cloud-based
Table Major Players of On-premise
Table Market Size by Type (2013-2018) ($ Millions)
Table Global Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure Global Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure Global Cloud-based Market Size Growth Rate
Figure Global On-premise Market Size Growth Rate
Figure Campaign Management Software Consumed in Small Business
Figure Global Campaign Management Software Market: Small Business (2013-2018) ($ Millions)
Figure Global Small Business YoY Growth ($ Millions)
Figure Campaign Management Software Consumed in Medium Business
Figure Global Campaign Management Software Market: Medium Business (2013-2018) ($ Millions)
Figure Global Medium Business YoY Growth ($ Millions)
Figure Campaign Management Software Consumed in Large Enterprises
Figure Global Campaign Management Software Market: Large Enterprises (2013-2018) ($ Millions)
Figure Global Large Enterprises YoY Growth ($ Millions)
Table Global Campaign Management Software Market Size by Application (2013-2018) ($ Millions)
Table Global Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure Global Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure Global Campaign Management Software Market Size in Small Business Growth Rate
Figure Global Campaign Management Software Market Size in Medium Business Growth Rate
Figure Global Campaign Management Software Market Size in Large Enterprises Growth Rate
Table Global Campaign Management Software Revenue by Players (2016-2018) ($ Millions)
Table Global Campaign Management Software Revenue Market Share by Players (2016-2018)
Figure Global Campaign Management Software Revenue Market Share by Players in 2017
Table Global Campaign Management Software Key Players Head office and Products Offered
Table Campaign Management Software Concentration Ratio (CR3, CR5 and CR10) (2016-2018)
Table Global Campaign Management Software Market Size by Regions 2013-2018 ($ Millions)
Table Global Campaign Management Software Market Size Market Share by Regions 2013-2018
Figure Global Campaign Management Software Market Size Market Share by Regions 2013-2018
Figure Americas Campaign Management Software Market Size 2013-2018 ($ Millions)
Figure APAC Campaign Management Software Market Size 2013-2018 ($ Millions)
Figure Europe Campaign Management Software Market Size 2013-2018 ($ Millions)
Figure Middle East & Africa Campaign Management Software Market Size 2013-2018 ($ Millions)
Table Americas Campaign Management Software Market Size by Countries (2013-2018) ($ Millions)
Table Americas Campaign Management Software Market Size Market Share by Countries (2013-2018)
Figure Americas Campaign Management Software Market Size Market Share by Countries in 2017
Table Americas Campaign Management Software Market Size by Type (2013-2018) ($ Millions)
Table Americas Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure Americas Campaign Management Software Market Size Market Share by Type in 2017
Table Americas Campaign Management Software Market Size by Application (2013-2018) ($ Millions)
Table Americas Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure Americas Campaign Management Software Market Size Market Share by Application in 2017
Figure United States Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Canada Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Mexico Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Table APAC Campaign Management Software Market Size by Countries (2013-2018) ($ Millions)
Table APAC Campaign Management Software Market Size Market Share by Countries (2013-2018)
Figure APAC Campaign Management Software Market Size Market Share by Countries in 2017
Table APAC Campaign Management Software Market Size by Type (2013-2018) ($ Millions)
Table APAC Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure APAC Campaign Management Software Market Size Market Share by Type in 2017
Table APAC Campaign Management Software Market Size by Application (2013-2018) ($ Millions)
Table APAC Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure APAC Campaign Management Software Market Size Market Share by Application in 2017
Figure China Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Japan Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Korea Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Southeast Asia Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure India Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Australia Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Table Europe Campaign Management Software Market Size by Countries (2013-2018) ($ Millions)
Table Europe Campaign Management Software Market Size Market Share by Countries (2013-2018)
Figure Europe Campaign Management Software Market Size Market Share by Countries in 2017
Table Europe Campaign Management Software Market Size by Type (2013-2018) ($ Millions)
Table Europe Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure Europe Campaign Management Software Market Size Market Share by Type in 2017
Table Europe Campaign Management Software Market Size by Application (2013-2018) ($ Millions)
Table Europe Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure Europe Campaign Management Software Market Size Market Share by Application in 2017
Figure Germany Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure France Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure UK Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Italy Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Russia Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Spain Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Table Middle East & Africa Campaign Management Software Market Size by Countries (2013-2018) ($ Millions)
Table Middle East & Africa Campaign Management Software Market Size Market Share by Countries (2013-2018)
Figure Middle East & Africa Campaign Management Software Market Size Market Share by Countries in 2017
Table Middle East & Africa Campaign Management Software Market Size by Type (2013-2018) ($ Millions)
Table Middle East & Africa Campaign Management Software Market Size Market Share by Type (2013-2018)
Figure Middle East & Africa Campaign Management Software Market Size Market Share by Type in 2017
Table Middle East & Africa Campaign Management Software Market Size by Application (2013-2018) ($ Millions)
Table Middle East & Africa Campaign Management Software Market Size Market Share by Application (2013-2018)
Figure Middle East & Africa Campaign Management Software Market Size Market Share by Application in 2017
Figure Egypt Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure South Africa Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Israel Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Turkey Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure GCC Countries Campaign Management Software Market Size Growth 2013-2018 ($ Millions)
Figure Global Campaign Management Software arket Size Forecast (2018-2023) ($ Millions)
Table Global Campaign Management Software Market Size Forecast by Regions (2018-2023) ($ Millions)
Table Global Campaign Management Software Market Size Market Share Forecast by Regions
Figure Americas Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure APAC Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Europe Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Middle East & Africa Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure United States Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Canada Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Mexico Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Brazil Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure China Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Japan Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Korea Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Southeast Asia Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure India Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Australia Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Germany Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure France Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure UK Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Italy Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Russia Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Spain Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Egypt Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure South Africa Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Israel Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure Turkey Campaign Management Software Market Size 2018-2023 ($ Millions)
Figure GCC Countries Campaign Management Software Market Size 2018-2023 ($ Millions)
Table Global Campaign Management Software Market Size Forecast by Type (2018-2023) ($ Millions)
Table Global Campaign Management Software Market Size Market Share Forecast by Type (2018-2023)
Table Global Campaign Management Software Market Size Forecast by Application (2018-2023) ($ Millions)
Table Global Campaign Management Software Market Size Market Share Forecast by Application (2018-2023)
Table Campaign Monitor Basic Information, Head Office, Major Market Areas and Its Competitors
Table Campaign Monitor Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Campaign Monitor Campaign Management Software Market Share (2016-2018)
Table Sendinblue Basic Information, Head Office, Major Market Areas and Its Competitors
Table Sendinblue Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Sendinblue Campaign Management Software Market Share (2016-2018)
Table Target Everyone Basic Information, Head Office, Major Market Areas and Its Competitors
Table Target Everyone Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Target Everyone Campaign Management Software Market Share (2016-2018)
Table Zoho Basic Information, Head Office, Major Market Areas and Its Competitors
Table Zoho Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Zoho Campaign Management Software Market Share (2016-2018)
Table IBM Basic Information, Head Office, Major Market Areas and Its Competitors
Table IBM Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure IBM Campaign Management Software Market Share (2016-2018)
Table SAS Basic Information, Head Office, Major Market Areas and Its Competitors
Table SAS Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure SAS Campaign Management Software Market Share (2016-2018)
Table Adobe Basic Information, Head Office, Major Market Areas and Its Competitors
Table Adobe Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Adobe Campaign Management Software Market Share (2016-2018)
Table Optmyzr Basic Information, Head Office, Major Market Areas and Its Competitors
Table Optmyzr Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Optmyzr Campaign Management Software Market Share (2016-2018)
Table Oracle Basic Information, Head Office, Major Market Areas and Its Competitors
Table Oracle Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Oracle Campaign Management Software Market Share (2016-2018)
Table Aprimo Basic Information, Head Office, Major Market Areas and Its Competitors
Table Aprimo Campaign Management Software Revenue and Gross Margin (2016-2018)
Figure Aprimo Campaign Management Software Market Share (2016-2018)
Table Tune Basic Information, Head Office, Major Market Areas and Its Competitors
Table Percolate Basic Information, Head Office, Major Market Areas and Its Competitors
Table Infor Basic Information, Head Office, Major Market Areas and Its Competitors
Table HubSpot Basic Information, Head Office, Major Market Areas and Its Competitors
Table SAP Hybris Basic Information, Head Office, Major Market Areas and Its Competitors