Polishes in Malaysia

Date: February 25, 2016
Pages: 16
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)

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Demand for polishes remains limited in Malaysia as many consumers perceive polishes as unnecessary items, and as polishes are normally expensive only middle- to high-income consumers are able to purchase it for home usage. The most commonly bought polish is shoe polish, as consumers need it for leather shoes or white school shoes.

Euromonitor International's Polishes in Malaysia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Polishes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Competitive Landscape
Category Data
  Table 1 Sales of Polishes by Category: Value 2010-2015
  Table 2 Sales of Polishes by Category: % Value Growth 2010-2015
  Table 3 NBO Company Shares of Polishes: % Value 2011-2015
  Table 4 LBN Brand Shares of Polishes: % Value 2012-2015
  Table 5 Forecast Sales of Polishes by Category: Value 2015-2020
  Table 6 Forecast Sales of Polishes by Category: % Value Growth 2015-2020
Executive Summary
Home Care Sees Positive Growth in 2015
Hygiene Awareness Is on the Rise
Local Manufacturers Continue To Lose Ground
Modern Grocer Retailers Lead in Distribution Channels
Home Care Market Will Become More Saturated
Key Trends and Developments
Aggressive Marketing Activities Maintain Value Growth
Rising Awareness of Health and Hygiene Boosts Demand of Sophisticated Products
Weak Economic Condition Contributes To Private Label
Rural Vs Urban Key Trends and Developments
  Table 7 Households 2010-2015
Market Data
  Table 8 Sales of Home Care by Category: Value 2010-2015
  Table 9 Sales of Home Care by Category: % Value Growth 2010-2015
  Table 10 NBO Company Shares of Home Care: % Value 2011-2015
  Table 11 LBN Brand Shares of Home Care: % Value 2012-2015
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2010-2015
  Table 13 Distribution of Home Care by Format: % Value 2010-2015
  Table 14 Distribution of Home Care by Format and Category: % Value 2015
  Table 15 Forecast Sales of Home Care by Category: Value 2015-2020
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2015-2020
  Summary 1 Research Sources
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Oral Care in Malaysia US$ 990.00 May, 2016 · 28 pages

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