Polishes in Ireland

Date: March 5, 2018
Pages: 13
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P7BD39D433BEN
Leaflet:

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The performance of polishes remained bleak in 2017 as shrinking sales continued. This decline is predicted to continue in both value and volume terms over the forecast period. While consumer confidence and the economy will continue to improve, growth is expected to be on par with the review period. There is a lack of interest in polishes with consumer preference for multi-purpose cleaning products as opposed to polishes. Floor polish is predicted to be the fastest declining as a result.

Euromonitor International's Polishes in Ireland market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Polishes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Polishes Continues To Decline in Value and Volume Sales
Category Lacks Innovation, With Predicted Strong Promotional Activity
Competitive Landscape
Two Leading Players Compete Closely for Top Position
Private Label Sales Declining But Share Increasing
Fastest Growing Player Is A Niche in Environmentally-friendly Products
Category Data
  Table 1 Sales of Polishes by Category: Value 2012-2017
  Table 2 Sales of Polishes by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Polishes: % Value 2013-2017
  Table 4 LBN Brand Shares of Polishes: % Value 2014-2017
  Table 5 Forecast Sales of Polishes by Category: Value 2017-2022
  Table 6 Forecast Sales of Polishes by Category: % Value Growth 2017-2022
Executive Summary
Home Care Sales Remain Modest in Both Value and Volume Terms
Value and Convenience Are the Chief Considerations for Home Care Consumers
Limited Movement Amongst Top Three Players But Private Label Continues To Gain
Unilever Brand Persil Has A Significant Format Innovation Within Laundry Care
Home Care Will Continue To Grow at A Modest Rate Over the Forecast Period
Market Indicators
  Table 7 Households 2012-2017
Market Data
  Table 8 Sales of Home Care by Category: Value 2012-2017
  Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 13 Distribution of Home Care by Format: % Value 2012-2017
  Table 14 Distribution of Home Care by Format and Category: % Value 2017
  Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Sources
  Summary 1 Research Sources












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