Polishes in Chile

Date: February 7, 2018
Pages: 13
Price:
US$ 990.00
Publisher: Euromonitor International Ltd
Report type: Strategic Report
Delivery: E-mail Delivery (PDF)
ID: P28C5BA5E43EN
Leaflet:

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Polishing continued to lose popularity among Chilean consumers. New house owners and householders replacing existing floors tended to choose floors designed and built to be cleaned easily, with less effort and in less time. As polishes products just “polish”, unlike standard floor cleaners and multipurpose cleaners that typically both clean and shine, they are becoming too specific due to the single function.

Euromonitor International's Polishes in Chile market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2022 illustrate how the market is set to change.

Product coverage: Floor Polish, Furniture Polish, Metal Polish, Shoe Polish.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Polishes market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Headlines
Prospects
Floor Polishing Becomes Less Common
Slowdown in Shoe Polish Continues Due To Casualisation of Dress Codes
Polishes Becoming A Niche, But Furniture and Metal Polish Still Important
Competitive Landscape
Multinationals Shape Demand in A Mature Category
Limited Private Label Presence in A Highly Concentrated Category
Category Data
  Table 1 Sales of Polishes by Category: Value 2012-2017
  Table 2 Sales of Polishes by Category: % Value Growth 2012-2017
  Table 3 NBO Company Shares of Polishes: % Value 2013-2017
  Table 4 LBN Brand Shares of Polishes: % Value 2014-2017
  Table 5 Forecast Sales of Polishes by Category: Value 2017-2022
  Table 6 Forecast Sales of Polishes by Category: % Value Growth 2017-2022
Executive Summary
Urbanisation Continues To Shape Home Care in Chile
Continuous Improvement, Innovation Are the Growth Trends in Home Care
Demanding Consumers Favour Multinational Companies
Manufacturers Continue To Shape Demand in Laundry Care
Private Label Growing and Other Strategies Keeps Modern Retail As the Main Distribution Channel
Market Indicators
  Table 7 Households 2012-2017
Market Data
  Table 8 Sales of Home Care by Category: Value 2012-2017
  Table 9 Sales of Home Care by Category: % Value Growth 2012-2017
  Table 10 NBO Company Shares of Home Care: % Value 2013-2017
  Table 11 LBN Brand Shares of Home Care: % Value 2014-2017
  Table 12 Penetration of Private Label in Home Care by Category: % Value 2012-2017
  Table 13 Distribution of Home Care by Format: % Value 2012-2017
  Table 14 Distribution of Home Care by Format and Category: % Value 2017
  Table 15 Forecast Sales of Home Care by Category: Value 2017-2022
  Table 16 Forecast Sales of Home Care by Category: % Value Growth 2017-2022
Definitions
Sources
  Summary 1 Research Sources
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