Solent Group, The in Home Care (United Kingdom)

April 2014 | 3 pages | ID: S11743AB17BEN
Euromonitor International Ltd

Abstracts

The Solent Group, which produces the Breathease range of asthma friendly home care products, has astutely found a potential gap in demand for home care in the UK and on this basis is expecting to record growing sales. As the company is a relatively recent entrant into home care in the UK, it is likely to initially raise awareness of its line through in-store promotions. Having established itself as a highly recognisable brand, the company may now attempt to move away from targeting asthma...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

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Contents

Strategic Direction
Key Facts
Summary 1 The Solent Group: Key Facts
Summary 2 The Solent Group: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 3 The Solent Group: Competitive Position 2013