Simchem doo in Home Care (Serbia)

January 2017 | 2 pages | ID: S8C6709E561EN
Euromonitor International Ltd

Abstracts

The economic crisis prevented Simchem from investing in the development of new products during the review period. As of 2016, its short-term strategy was to focus on the immediate survival of its established brands in the face of strong competition from private label products. However, a lack of significant investment in new product development meant that the company was forced to try and keep its prices cheaper than those of its competitors. Its long-term strategy is to increase its presence in...

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 Simchem doo: Key Facts
  Summary 2 Simchem doo: Operational Indicators 2014-2016
Competitive Positioning
  Summary 3 Simchem doo: Competitive Position 2016