PZ Cussons Polska SA in Home Care (Poland)

June 2015 | 2 pages | ID: P0CF3C2504EEN
Euromonitor International Ltd

Abstracts

PZ Cussons Poland SA strives to focus on the production of body care products, as this segment is growing, thus promising in terms of forecast sales. The company is recording year-on-year growth of sales and wants to maintain the upward trend in coming years. One of the main success factors is extension of its product portfolio. PZ Cussons Poland SA’s strategy includes doubling the scale of operations over the forecast period and become a leader in every market segment.

Euromonitor International Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Air Care, Bleach, Dishwashing, Home Insecticides, Laundry Care, Polishes, Surface Care, Toilet Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Home Care market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Contents

Strategic Direction
Key Facts
  Summary 1 PZ Cussons Polska SA: Key Facts
  Summary 2 PZ Cussons Polska SA: Operational Indicators
Company Background
Production
  Summary 3 PZ Cussons Polska SA: Production Statistics 2014
Competitive Positioning
  Summary 4 PZ Cussons Polska SA: Competitive Position 2014