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Perfume Market in Japan 2021

January 2022 | 15 pages | ID: PD3CC36FCC57EN
StrategyHelix Inc

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Perfumes are basically aromatic compounds dissolved in a solvent e.g. ethanol or a mix of water and ethanol. Perfume is used to give a pleasant and desirable scent to a person's body, typically with the aim of increasing self-appeal and self-confidence. According to a report by StrategyHelix, the perfume market in Japan is set to increase by US$ 327 million during 2021-2027, growing at a CAGR of 6.2% during the forecast period. Rising consumer disposable income and improving standards of living, increasing consciousness among male consumers about personal wellness and appearance, increasing product availability and retail outlet are expected to boost the market growth in the coming years.

The report provides up-to-date market size data for period 2017-2020 and forecast to 2027 covering key market aspects like sales value for perfume. The Japan perfume market is segmented on the basis of price range, consumer group, and distribution channel. On the basis of price range, the perfume market in Japan has been segmented into prestige product, mass product. The mass product segment is estimated to account for the largest share of the perfume market in Japan. By consumer group, the perfume market in Japan has been segmented into men, women, unisex. The women segment held the largest revenue share in 2020. Based on distribution channel, the perfume market in Japan is categorized into supermarkets & hypermarkets, specialty stores, online retailing, others.

The Japan perfume market is highly competitive. The prominent players operating in the Japan perfume market include Chanel S.A., LVMH Moet Hennessy Louis Vuitton SA (LVMH), Coty Inc., FITS CORPORATION K.K., KOSE Corporation, The Estee Lauder Companies Inc., Natura & Co, Shiseido Company Limited.

Report Scope
Price range: prestige product, mass product
Consumer group: men, women, unisex
Distribution channel: supermarkets & hypermarkets, specialty stores, online retailing, others
Years considered: this report covers the period 2017 to 2027

Key Benefits for Stakeholders
Get a comprehensive picture of the Japan perfume market
Identify regional strategies and strategic priorities on the basis of local data
Pinpoint growth sectors and trends for investment
PART 1. INTRODUCTION

Scope of the study
Study period
Geographical scope
Research methodology

PART 2. PERFUME MARKET OVERVIEW

PART 3. MARKET BREAKDOWN BY PRICE RANGE

Prestige product
Mass product

PART 4. MARKET BREAKDOWN BY CONSUMER GROUP

Men
Women
Unisex

PART 5. MARKET BREAKDOWN BY DISTRIBUTION CHANNEL

Supermarkets & hypermarkets
Specialty stores
Online retailing
Others

PART 6. KEY COMPANIES

Chanel S.A.
LVMH Moet Hennessy Louis Vuitton SA (LVMH)
Coty Inc.
FITS CORPORATION K.K.
KOSE Corporation
The Estee Lauder Companies Inc.
Natura & Co
Shiseido Company, Limited
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